YouTube video timestamps now come with skippable chapters that can help you rank better in search. Learn how to add chapters to youtube videos with time stamps and why they are so useful for YouTube and Google search results.
The new time stamp video chapters for YouTube videos give you the opportunity to add relevant sub titles to sections of your videos. This means people can skip to these parts quicker, helping them get the answer they want more directly. These snippets can work well for youtube promotion as they can also be found by Google and using in the search results as video snippets or result snippets for quick answers in results.
What Are YouTube Video Timestamps?
Timestamps on YouTube videos give you the chance to skim through the video quickly and find what you are looking for using the mini sub headings.
The timestamps are normally added to the video description by the video creator. You start with 0:00 to show YouTube where the video starts and you add time stamps to important parts of the video with index marks for example “2:53 – Step By Step Tutorial”.
The user can then either click the timestamp in the description to quickly jump to that part of the video.
Why Use YouTube Video Chapters?
YouTube video chapters can help you find the important part of the video faster.
If you are a creator and you upload videos, the chapters give you the opportunity to add additional, relevant keywords to the description of the video.
Why add keywords to the description?
YouTube search and google works on relevancy and meta data. If you post a video tutorial that has 5-6 different parts to it then you can section it out. Each questions could have a time stamp. Each of those time stamps could be a search term and each could have a chance of dominating search results with google snippets.
What Are Google Snippets?
Google Snippets (featured snippets) are short selections of text or clips of YouTube videos appearing at the top of Google’s search results that are designed to answer a searcher’s query.
The content that appears inside of a Featured Snippet is automatically pulled from web pages in Google’s index or snippets from YouTube Videos with timestamps. Common types of Featured Snippets include definitions, tables, steps and lists.
How featured snippets are chosen?
Featured snippets come from web search listings. Google’s automated systems determine whether a page would make a good featured snippet to highlight for a specific search request.
YouTube have recently updated to the new YouTube studio. There are many new features but some of us still prefer the “old” classic creator dashboard.
How To Access YouTube Studio Classic Mode?
To access the old YouTube Studio click on your avatar in the top left hand corner and goto your channel home page. Click on the big blue customise channel button. This is display the only channel design, now click on your subscriber number and it will load you into the old dashboard. Simply click all videos and enjoy the classic studio.
Old YouTube Creator Studio – YouTube Studio Beta is being rolled out and will be the default dashboard for all users in early 2020. But if you’re like me, you prefer the familiar basic look and feel of the classic mode. So this is how you can still access classic mode.
In February, YouTube devs started auto-defaulting users to new Studio, regardless of their previous choice. For the time being, Classic is going to stay, but old platform’s days are practically numbered. How can we still switch back to good old classic version and set it to be our default – at least, while it lasts and YouTube doesn’t permanently shut it down?
We still prefer Classic over new Studio version. Force of habit is probably a dominant cause in this case, let’s admit that right now. Classic still offers a lot of features which Studio doesn’t at the moment, despite the fact that it receives constant updates with ported features and analytics charts literally on a weekly basis, getting new existing and exclusive ones like impressions and click-through rates, performance comparison between videos/channels, and easing access to others, like subscribers per each video and so on.
Still, one feature that we really miss is the x-axis time control. We still cannot select x-axis reporting interval and set it to be weekly/monthly/quarterly/yearly or pre-defined rolling range in order to more easily visualize and see cumulative growth (or regression) over time on a simplified chart. With so much data available, it is often easy to miss a forest for a single tree.
Need help ranking your videos and growing your YouTube channel – I have a whole page of tools that can help you get started!
Another, relatively recent change, that is going away with Classic design is the top-left MENU button, that allowed direct access to MAIN YouTube menu (History, My Channel, Subscriptions, Trending, Premium, YouTube TV …), which now doesn’t do that any more. Instead, it does simple Collapse Menu action. Same thing happened to main YouTube page, where it collapses the menu, instead providing access to useful shortcuts.
It’s time learn how to go live on facebook! Facebook Live is great for livestreaming on facebook with Webcam lessons, remote learning, talking with family members or vlogging. Live stream to facebook from your pc, add polls, screen share and more in this how to use facebook live tutorial.
How To Livestream on Facebook Tutorial
0:15 – Start of How To Facebook live stream tutorial
0:24 – Facebook livestream dashboard
1:03 – How To Live Steam from a Facebook Page
1:27 – How To Crosspost Facebook Livestream
2:03 – How To Screen Share on Facebook Live
If this Facebook live streaming tutorial is helpful maybe the videos below would interest you too!
SECRET YouTube Debug Mode Feature for Frame rates, codecs, dropped frames, streaming quality all useful youtube stats for nerds that are hidden in plain view.
Stats for nerds is a feature of the YouTube app designed to display the detailed statistics for video and some other information: audio and video formats, video ID, your current bandwidth, viewport, dropped frames, etc. In many cases it can help you find important info and troubleshoot your Internet (mobile data) issues.
Why Use YouTube Stats For Nerds?
This is a handy little tool if you love the fine details of YouTube and content creation.
These hidden gems can help you see what codec you are using, how well your video is performing from a technical standpoint and if you are a tech junkie its a little hidden extra look behind the scenes.
This could also be interesting for starting a YouTube gaming channel as you can see what video encoding service youtube is using for your videos. YouTube has different formats for footage depending on 4k, 1080p and even footage frame-rates which might effect your end product.
Why Does The YouTube Video File Format Matter?
Different types of video file formats exist for a reason: each one has slightly different methods of organizing the content within them, so it can affect playback, even if only slightly.
The YouTube stats for nerds can identify file formats for you. Different types of file formats and file containers may or may not be compatible with certain types of players.
Some file formats can take a single video and create a larger file size than others, which can impact the ability to upload it to certain platforms, too.
What Is The Difference Between File Containers and File Codecs?
One thing that we want to look at really quickly is the different between video file containers and video file codecs, because this will be relevant in a few minutes.
Video file containers will include how the video content is organized, and will include options that most people are familiar with, like .MP4 or .MOV which are used for Facebook video and Instagram file formats. Most file formats are ultimately named after their container.
Need help ranking your videos and growing your YouTube channel – I have a whole page of tools that can help you get started!
File codecs, on the other hand, is what’s used to compress and then decompress the file.
Certain, low-quality codecs can result in poor compression and decompression; though they can create smaller video files in many cases, the video quality is also much poorer.
As long as your video file is under YouTube’s maximum limit, always opt for the lossless codecs that yield the highest quality of video, even if it takes a little longer for it to upload.
Almost all video editors and creators will give you the option to choose what file format you’d like to save your content in, and the majority at least over .MOV, .MPEG4, and/or .MP4 file formats.
What’s the Best YouTube Video Format?
The best YouTube video format based on the platform’s recommendations is the .MP4 file type. Additionally, YouTube also recommends opting for the following in order to be able to create high quality 1080p HD content:
264 codec(which is one of the most efficient options out there, allowing for a small file size without sacrificing video quality)
A standard aspect ratio of 16:9(this is particularly important for mobile)
An audio codec of AAC-LC
That being said, if you absolutely can’t upload .MP4 files for whatever reason, .MOV files can work well, too. However, try to keep the H.264 codecs and aspect ratios consistent for ideal video quality on the platform.
YouTube accepts a number of different video formats, but they have recommendations for what can generate the best results and most high quality video on their platform.
States for Nerds – More Technical Requirements
When you’re creating your YouTube video and getting it ready for upload, there are a few more technical requirements and general best practices that you’ll want to be aware of in order to 1) be able to even upload your video on YouTube and 2) ensure that it looks great and is most likely to be well received by your audience.
Here are the other technical requirements that you should be keeping in mind to help your channel skyrocket to success:
The maximum file size that you can upload is either 128GB or 12 hours, whichever is less.Some older videos may be longer than 12 hours, but that cut off has been reduced. (Although really, that’s for the best; you’re going to lose people like crazy if you’re going more than 12 hours and it sounds like a nightmare to edit).
Stick to that 16:9 aspect ratio. You really want your videos to show up well when users are watching, whether they’re watching on desktop or mobile. It’s particularly important on mobile– especially with 70% of views coming from mobile— so that the video can scale properly to full screen, making it easier for users to see and engage with.
There are many tweaks you can make to your YouTube videos to increase your YouTube CPM.
When looking to increase your YouTube CPM consider the niche you are in. Some industries will pay a premium for advertising and attention. Avoid swearing. Videos that are over 10 minutes in length can have mid roll adverts to boosts its earning potential. Most importantly consider your video’s SEO.
YouTube adverts can earn you a little extra money on the side, but did you know it can be affected by what you talk about, how many adverts you show and what niche you are in?!
Evaluate your existing videos
Dive into your channel analytics and look at what currently gets you your best CPM (cost per thousand views). This will help you understand what topics on youtube channel make you the best money and attract the best adverts. You can then double down on those topics, making more of them to boost overall CPM income.
Make Longer Videos
You can increase YouTube CPM by adding more adverts into longer videos.
Videos over 10 minutes long on YouTube can have adverts at the start, the end and as many as you want in the middle called “mid-rolls”.
These can help multiply the money you can make from a single video. Imagine you get $5 per 1000 views for 1 advert and you add 4 more, that is 5x$5 so $25 per 1000 views, a huge jump in CPM rate.
Difference Niches Have Different CPM Rates
This is a lesson I learnt myself the hard way.
You could have an entertainment channel with a broad audience getting millions of views but if your niche is not advertiser friendly, or is too broad it might have a hugely negative effect on the overall CPM of your content.
However, if you target set niches you can boost your income.
Business, Money, Entrepreneurship, Real Estate and other “high end” niches attract higher paid adverts and therefore higher CPMs. Kids content, pranks, jokes, etc offer a wider reach but normally means easier to buy ads against as there are so many people making that content and less valuable transactions connected to it.
So consider the niche you are in if you want to increase YouTube CPM and boost your Adsense income.
Stop Swearing! – Yes this myth is true!
YouTube will listen and transcribe your content and there is statistics that show your channel and video income can and will be negatively affected by cussing/swearing.
When advertisers select what channel “buckets” they want to spend money on, you swearing might make you “less desirable” vs someone who has identical content with more family friendly language in their videos.
Make Money Blogging
If you have your content why not blog those videos onto a website and link that to adsense to maximize the income.
I have 500ish videos on my channel and over time I have been slowly adding them to my website blog.
This can help build search traffic, drive more people to the video and your channel but also gives you a chance to serve more adverts to the viewers. This means not only can you get in-video adverts but banner ads as well.
FREE YouTube Thumbnail Templates – How To Make A YouTube Thumbnail is a question i get all the time. To get some great ideas for my clients I use PlaceIT for YouTube thumbnail template ideas and best of all is some are free!
Wondering how to make the best YouTube thumbnails?
Thumbnails that grab potential viewers and make them click to watch? When you’re creating videos for YouTube, the thumbnail might not seem important.
You might be thinking – as long as the content is good, the thumbnail doesn’t really matter.
What is a thumbnail on YouTube?
A video thumbnail is the first thing that viewers see when browsing through YouTube. It’s a small, clickable image that either grabs their attention – or lets them scroll on by.
YouTube will offer you a choice of frames from your uploaded video to serve as this preview image, but rarely will this freeze-frame serve you well.
You need something that grabs the eye and communicates what your video is about at a glance. You want it to grab your target audience and make them think, I need to watch this!
The thumbnail is typically the first impression of your video, and essentially determines whether or not people will click through.
Designing a professional YouTube thumbnail not only helps improve your channel’s brand, but it also attracts visitors and more eyes to your content.
How To Make A Good YouTube Thumbnail
The YouTube thumbnail is one category included in the great YouTube cover, along with YouTube banners, icons, and watermarks. While a personalized banner can tell viewers about your Vlog’s content and who you are, the thumbnail will encourage them to watch your posted videos.
A thumbnail is a small picture representing your videos in a row of YouTube’s search results. Making unique thumbnails can actually encourage higher video view rates. There are many things you can do with your YouTube thumbnail design that will enhance the chance of it being got clicked on.
1. Only Use Relevant Pictures
One crucial rule to always remember when creating thumbnail is to never use a picture that has nothing to do with your channel or video. You see, branding is essential for the continuing visual marketing on social media webs like YouTube. If people feel cheated when they can’t find the relevant content in the video advertised by your thumbnail, they will leave at once (and may never return to your channel). So you need to keep the style of your thumbnail consistent across your YouTube channel.
There are 3 ways to ensure that your selected picture will never be off topic:
Take a still-shot from the clip and to use it as a thumbnail. In these cases, some users still employ graphics tools to put their logo or text to the picture.
Take photographs from the video (or take stills from the staged for the video), then apply them to what looks more like graphic pictures. This option is quite favored when it comes to YouTube thumbnail pictures, pictures of people included.
Use a custom-made picture featuring simple graphics as well as the video’s title. Many of these images also show the business’s logo or name in either bottom corners so that it may look discrete, but still present.
2. Technique Details
About the format: It must be in .JPG, .PNG, .GIF, or .BMP
About file limitation: must be less than 2MB
3. YouTube Thumbnail Size
As a rule, too busy thumbnail won’t show up clearly and properly. So here’s what you need to know:
Take into account the photo’s own size
The original size: 1280 x 720px is the recommended dimension, since it may be used for the embedded player as a preview photo
Think of how you can best take advantage of the space (while still remaining clear)
4. Color of Choice
As you have to compete in a long line with many other suggested videos, choosing the right colors for your thumbnail will go a long way in boosting your content’s views and clicks. Take these points into account when developing your thumbnail design:
Contrasting colors: ensure that the graphics and text will be read, as they immediately draw the eye in. This is especially true in the case of text and graphics on your pictures.
Bright or saturated colors: draw viewers’ gaze naturally. So they also help your video posts get more attention.
Dark shades might not show up very well in the video list’s sidebar that shown in other videos.
5. Take Advantage of White Spaces
Take advantage of this negative space if you want to use a designed or graphic picture. Your thumbnail will look clean and more organized thanks to the resulted high-quality appearance possessed by any professional photo out there.
Meanwhile, your rivalries will be edged out as your video post has drawn the viewers’ eye a split second faster because they’ve registered what your vlog is about in just a flash.
6. Using Title
Adding titles to your thumbnails helps viewers identify the videos quicker in searches. If your title style is unchanged, the titles will also let your followers identify your videos besides capturing the attention of those looking for one of your specific topics.
Don’t add too much text though. Just some texts are enough to heighten your video’s view rate. Never put more than one concise title. If needs arise, you can add a crisp subtitle beneath it in smaller text to get your point across, and that’s it.
7. Readable Text
By default, thumbnails are inherently not large when you’re editing them on YouTube. The finished work will appear smaller still when they’re looked via a mobile device. So if the details contained are too clustered, it’ll be hard to see.
The best way if you must have texts in your image is to make sure they are huge enough that viewers can make out the characters even when the picture is shrunken down.
8. YouTube Thumbnail Resolution
The resolution suggested by YouTube is of 1280px x 720px at the minimum. If this dimension is too low, the picture will appear pixilated.
It might be a bit hard to maintain a high-resolution picture so that it can be responsive to different platforms, sizes, and devices through YouTube alone. So, the advice is to try testing your YouTube thumbnail design in several sizes to make sure that it’ll come out well.
9. YouTube Thumbnail Template
For each of your vlog, YouTube chooses a thumbnail which is always a still image from said video. However, you can select which frame you want to apply. This is good enough for people who prefer simple styles. Other YouTubers prefer a custom thumbnail because they will get to choose the image as well as the title.
There are online sites like PlaceIT that allow you to edit available images and use them for your YouTube banners. You can also edit your thumbnails with the help of these YouTube cover maker, as they’ll let you import photos from your PC or other social media accounts. You can then edit them and finally use them to your preference.
Learning How to Tag YouTube Videos can be hard but I have a little technique to Tag youtube videos for search and more videos. In this video I am going to teach you how I tag my youtube videos and how you can use google, youtube search and tubebuddy to tag yours.
According to YouTube, tagging is one of the most important ways to rank your video in YouTube search results:
Tags help users find your video when they search the site. When users type keywords related to your tags your video will appear in their search results.
YouTube does consider user engagement as well (like number of views, views in common and user “retention”) but tagging is the *first* step to ranking your video in YouTube search results (and thus getting a good chance to get ranked in Universal Results as well).
How To Tag YouTube Videos
A most scientific (but still useful to start brainstorming) approach to classifying YouTube tags (pdf) groups all the tags as follows:
Generic relationship between tag and video content:
Tag identifies what the video is of at its most primary and objective level – no subject specific knowledge is needed to make this distinction (e.g. a video of a cat, tagged as ‘cat’ or ‘animal’)
General YouTube defined Category or Genre (e.g. Comedy, Entertainment, Music)
Specific relationship between tag and video content:
Tag identifies what video is of. Familiarity or some existing knowledge is needed to make this connection (this may be about names, locations, venues, etc).
Tag only useful to a minority of users, specific individual or group
Refining tag (Tag which cannot stand alone – only useful when looked at as part of the larger tag set (e.g., episodes of a series of videos specified by a number)
Self-reference tagging (e.g. “my dog”),
Irrelevant/Non Useful Tags (those may vary from attention-grabbing and misspelled tags to conjunctions and prepositions).
Obviously, the top three classes of tags should all be considered for ranking for various types of search queries (navigational search queries, generic search, category search, etc).
Win the click, get the views! Want to improve your click through rate, get more views and grow your channel? You need to work on your titles and winning that click using the CURIOSITY GAP! Make people intrigued, and they will fall into your videos and follow you through to the end of your story content.
As soon as you have uploaded a video, YouTube starts surfacing it to relevant audiences. Based on hundreds of signals, our systems determine which viewers are most likely to watch your video and continue to surface the video to audiences as long as it remains on YouTube.
You can do some keyword research using TubeBuddy to find the perfect tags and keyphrases to target.
Older videos may have more impressions, as they’ll continue to be surfaced to audiences as long as they’re on YouTube. To get a more defined view of how your videos are currently doing, look at the first 7 days after uploading to compare impressions data for different videos.
As your videos become more popular, they may be shown to a wider audience beyond your core viewers. This can result in a lower click-through rate (even if you see an increase in overall views and watch time).
Use the traffic sources report to see click-through rate by traffic source. This can give you an indication of how your thumbnails and titles are doing in converting impressions to views in different contexts.
Avoid trying to increase your CTR by using thumbnails or titles that are clickbait. YouTube will recommend a video to viewers if the video is relevant to the viewer and if other viewers find the video interesting, as reflected by the video’s average view duration. Clickbait videos tend to have low average view duration and therefore are less likely to get recommended by YouTube. You can tell if your thumbnail is clickbait if it is getting high CTR but low average view duration and lower than expected impressions.
What things do you need to start a YouTube channel? Many people ask me how do i get started on YouTube? How do I start a YouTube channel in 2020? And I always tell them it’s not about the expensive cameras and silly music or drones, it’s all about the heart, passion and sometimes just a mobile phone.
5 MISTAKES In Business I Wish I’d Learnt From Sooner // Starting and growing a business has its up and downs I have learnt a lot from my business mistakes. In today’s video I want to share with you the 5 lessons i learnt from my biggest mistakes over the years.
Going full time on YouTube is the dream of many creators. Some see YouTube as a goldmine, a get rich quick scheme that anyone can easily jump on and build a brand or business. But sensible people understand that is takes time, effort, luck and A LOT of hard work to make YouTube a Full Time job. In today’s video I share with you the last 3-4 years and tell you the steps I took to go from 0 subscribers to being Full Time YouTuber and business owner in 2020.
Get more views on YouTube 2020 with a few methods you may have simply overlooked. There is a lot of things you can do to hook and keep people watching on YouTube but some of these aren’t banged on about as much as meta tags and titles. Today I am going to share with you my 5 Overlooked Ways To Get More Views on YouTube for small YouTubers.