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YOUTUBE

Can YouTube beat TikTok?

Disable Shorts Sampling on YouTube
Disable Shorts Sampling on YouTube

YouTube is the most popular online video platform in the world. It allows users to upload, view, and share video content. Although it isn’t the only place to find video content, it’s easily the most popular and is the largest source of all video content.

Furthermore, YouTube has become a major part of many people’s lives, and it has revolutionized how people watch and share media.

However, there are many competitors to YouTube, and one of these is TikTok. Therefore, it’s important to know how these two platforms compare in order to determine which one is best for you and your needs.

One of the main reasons why YouTube is so popular is because it gives users more freedom to create content than other platforms allow. For example, users can create videos that feature any subject they wish as long as they are respectful and abide by YouTube’s community guidelines.

Can YouTube beat TikTok? 1

This not only lets you create videos on any topic you want but also gives you a lot more freedom compared to platforms like Snapchat or Instagram. You aren’t limited by a set schedule or format for your video-creation process, so you can create content at your own pace and time.

Plus, easily accessible video editing software makes creating high-quality videos very simple and straightforward for even less-skilled creators.

Another reason why YouTube is so popular is because of its diverse user base. On YouTube, you can find videos from a variety of different backgrounds and perspectives.

This lets you discover new ideas and get inspired by different ways of thinking. You can also discover your favourite channels or find inspiration from other creators. This diversity in content helps make YouTube a platform where everyone can find something they like and connect with others who share their interests.

For example, people can find inspiration from famous creators or learn new things from lesser-known channels. Finding new ideas and learning about new topics on YouTube is easy thanks to this platform’s diversified user base- something that doesn’t exist on TikTok yet.

YouTube’s interface is much more intuitive and user-friendly than TikTok’s. This makes it a lot easier for new users to find things without having to read through a lengthy tutorial or FAQ first.

You can also quickly find different categories or search for specific videos using the intuitive search bar at the top of the page. You can also easily browse through trending videos or watch your favourite channels right from the homepage with ease.

Compared to other services like Facebook or Twitter, finding what you’re looking for on YouTube is a lot easier than on those platforms- which makes it a great place for newcomers to learn and grow as creators.

On the other hand, one reason why some people prefer TikTok over YouTube is because of its auto-playing videos feature on the former platform’s sidebars vs YouTube’s request model. Auto-playing videos are usually prerecorded videos that play automatically when someone visits a certain website or app.

In addition, some fans prefer the younger hipper vibe that TikTok provides compared to YouTube’s more mature demographic target audience.

Another reason why some people prefer TikTok over YouTube is because of its younger demographic focus compared to YouTube’s focus on all ages under 18 years old.

While both platforms have preteens represented in their communities, TikTok caters to younger audiences by targeting teenagers specifically with its ‘hype’ filter system for rating videos.

Additionally, TikTok has also been known to remove accounts that feature mature content like alcohol or tobacco advertising despite its main demographic being teenagers- which may not appeal to all viewers interests depending on their age group focus

While YouTube provides extremely easy access for those with low computer literacy skills, many people already use YouTube regularly and are already invested in their communities there, whereas TikTok caters to newcomers or those who may not have access to a computer or mobile device for whatever reason.<

Overall, while both platforms have their pros and cons, it’s important to know how these two platforms compare in order to determine which one is best for you and your needs. Whether you prefer free expression over ease of access or prefer diversity over ease of use for all ages, both platforms have something for everyone who wants an easy way to share their creativity with others online.

Categories
YOUTUBE

What is ASMR?

Coined in 2010, ASMR (autonomous sensory meridian response) is a relaxing, often sedative sensation that begins on the scalp and moves down the body. Also known as “brain massage,” it’s triggered by placid sights and sounds such as whispers, accents, and crackles.

What is ASMR? It is an acronym for “Autonomous Sensory Meridian Response” (which is not officially classified as a condition by the sciences) that is first bandied about on the internet around the close of the first decade of the 2000s.

For the most part, the words making up the name are self-explanatory, but you might be wondering about meridian. Meridian generally refers to a high point in excitement, but technically it refers to any of the pathways along which the body’s vital energy flows according to the theory behind acupuncture.

Autonomous also has specialized meaning: it can refer to involuntary physiological responses or to the autonomic nervous system, which autonomously regulates bodily functions, including sexual arousal.

ASMR, however, is a nonsexual response.

According to the modest ones who answered questionnaires on the topic, it is simply a tingling feeling that starts at the top of the head and trickles downward—and is characteristically triggered by a person softly whispering into a camera and making random hand movements along objects.

ASMR stands for autonomous sensory meridian response. Autonomous means that the feeling is in your body, sensory means that your senses perceive the feeling, meridian refers to the energy of the feeling in your body, and response indicates that the feeling is a response to stimuli.

ASMR: what we know so far about this unique brain phenomenon – and what we don't

What are the benefits of asmr?

“I’ve received emails throughout my five years of content creation from people with many different backgrounds. Soldiers with PTSD. New mums who have just given birth and are in state of constant stress. People with anxiety disorders or depression who can’t sleep. All telling me ASMR helps them. I really think it could be used hand-in-hand with therapy. It’s not going to cure anyone, but it might make their life slightly better.”

“For example, people report ASMR helping them sleep. Is this because it puts you in a state of relaxation, which means sleep onset is easier? Does it prevent pre-sleep cognitions, which are the things that stop you from getting to sleep in the first place? And does it do anything to actually improve the quality of your sleep? These are all questions that we don’t really know the answer to.”

As a scientist, Poerio is slightly more sceptical, but no less determined to find out. “We know about the immediate physiological benefits of experiencing ASMR, which are comparable to things like mindfulness and music-based stress reduction. What we don’t have is any data looking at the long-term effect of repeated exposure. There’s so much anecdotal evidence it has helped, but actually – does it help? And if so, how?

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HOW TO GET MORE VIEWS ON YOUTUBE SOCIAL MEDIA YOUTUBE

Can YouTube Detect Fake Views?

When getting started on YouTube—or even when you’re established—it can sometimes be tempting to engage the services of one of those “10,000 views for $10!!!” offers you find on places like Fiverr. And, if you seek the advice of any knowledgeable YouTuber, you will likely be told to stay well clear of those bought views for a variety of reasons.

Ultimately, however, the damage done by fake views is mostly one of disappointment. You pay for thousands of views only to find that your revenue doesn’t change because none of the fake viewers are legitimately engaged with your content. Where things get a little dicier is when it comes to YouTube terms of service, since breaking those can get you kicked off of the platform. Of course, for YouTube to penalise someone for fake views, they first have to be able to detect those fake views. So, can YouTube detect fake views?

Yes. To a certain extent, YouTube can detect fake views and will take action to nullify those views, as well as potentially take action against any YouTubers who are suspected of wrongdoing.

What do We Mean by “Fake Views”?

As with many things in the English language, the wording can get confusing when dealing with fake views. One of the main points of confusion is the use of “fake views” interchangeably with “buying viewers”, which may be true to some extent, but it is perfectly possible to buy viewers in a manner that YouTube deems acceptable.

We are, of course, referring to advertising. At the end of the day, paying advertising and other forms of promotion in which you pay money to promote your channel are forms of “buying views”, but YouTube does not have a problem with this. Not least because they hope you will use their advertising platform to promote your work

No, when we say “fake views” or “bought views”, we are referring to views that have been bought by the amount. Paying money for a guaranteed number of views will almost always fall afoul of YouTube terms of service, which takes a hard line against anything that artificially increases the number of views, likes, comments, or any other metrics you might care to pad out.

The use of the word “artificial” in that sentence is important. You see, if you just went out and paid 10,000 people to watch your video, like or dislike as they deemed fit, and drop a comment based on their actual thoughts about the video, YouTube probably wouldn’t have a problem. Those users would be engaging with the content and the fact that you paid them to do it wouldn’t be an issue.

The reality of fake views is not that, however.

Fake views are nearly always either bots or a captive audience, such as users who are being paid pennies to watch thirty seconds of video. These views are not worth anything to YouTube since they are not going to click on ads or dive further into the site where they can accumulate value for the platform.

This is not just bad in the sense that the fake view isn’t earning YouTube any money, but it’s also bad in the sense that it skews their advertising performance metrics. The more views that don’t result in clicks through to advertisers, the less appealing YouTube becomes for said advertisers.

Needless to say, it’s in YouTube’s best interests to crack down on fake views.

Can YouTube Detect Fake Views? 1

Can YouTube Detect Fake Views

So, with all of that in mind, can YouTube detect fake views? We said in a somewhat cagey fashion that they can, but what does “to a certain extent” mean?

Simply put, YouTube can make educated guesses about views based on a variety of factors. Things like IP addresses and their watching habits, how long views last, the views per hour ratio of a video or channel, and where the traffic sources for these views are.

All of these things and more are considered and allow YouTube’s systems to paint a picture of the user viewing a video. If there is a high probability that a view is fake, YouTube will treat it as such.

Will I Get Banned for Buying Fake Views?

You may get lucky. YouTube has been known to erase fake views without taking any action against the YouTuber whose videos were viewed. It is likely YouTube factors in the magnitude of fake views and whether a channel has a history of getting fake views. If you buy a few thousand fake views once, you will probably be safe from the ban hammer. If you buy tens of thousands every week, you’re going to get caught.

That being said, always remember that YouTube’s terms don’t specify an amount. Fake views are fake views, and you could have your channel erased if you buy them.

Do Fake YouTube Views Work?

The golden question then becomes; is there any benefit to fake views. And is that benefit worth the risk? Unfortunately, we have to come down on the side of no, there is no worthwhile advantage to fake views.

As mentioned, these views do not engage with your content, meaning they don’t earn you ad revenue or click your affiliate links or sign up to your Patreon. Worse still, they negatively affect your channel. Having a high volume of views with a poor engagement rate reflects badly on your content in the eyes of YouTube, and this could lead to your videos getting recommended less!

Final Thoughts

There are many shady things that can be done to increase your chances of success online, including on YouTube. But when the negative impact of buying fake views is weighed along with the risk of getting caught and suspended from the platform, it’s hard to make a case for buying fake views.

Building your audience organically will ensure that your viewers are engaged, there for the long haul, and, above all, you will be safe from being caught out by YouTube!

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
SOCIAL MEDIA TIPS & TRICKS YOUTUBE

Can YouTube History Be Tracked?

Privacy on the Internet is one of our bigger concerns in today’s interconnected world, and YouTube is not exempt from those concerns. Given the sheer volume of YouTube videos that are watched at any given time, and especially by any individual person, there is a wealth of information that can be gleaned from knowing someone’s YouTube viewing history.

Unfortunately, the answer to “can YouTube history be tracked?” is a resounding yes, it most certainly can… assuming you are using YouTube as a logged-in user. YouTube will still track your usage when you are not logged in, of course, but there this data will be anonymised. This is not to say it’s not tracking you in a way, but more on that shortly.

YouTube Viewing History

The first thing to be aware of when considering YouTube’s tracking abilities is that it is baked into the platform. YouTube makes its money through advertising, and the biggest selling point for online advertisers is the fact that ads can be targeted to very specific demographics because of all the information YouTube has. YouTube knows your age, gender, geographical region, interests, and more, allowing advertisers to make sure their ads are being shown to people who are likely to be interested. Naturally, that system doesn’t work if YouTube doesn’t collect information about you.

Your viewing history is the most obvious thing, of course. You yourself can view your viewing history if you wish, a particularly useful tool for finding videos you’ve enjoyed in the past but can’t find now. Of course, in order for this feature to be available, YouTube needs to keep a record of what you have watched.

Your YouTube viewing history is private, and cannot be viewed by anyone else. If you don’t want certain videos logged to your viewing history, you can always log out of YouTube before viewing them. There are some limitations to this method, however. For example, YouTube will not allow you to watch videos it has deemed inappropriate for younger viewers unless you are logged in. This is mostly to prevent children from getting around content restrictions by using YouTube logged out.

You can also clear your viewing history if you’re worried about someone using your computer and stumbling across your obsession with videos of capybara playing with dogs, but that will only affect the viewing history you see—the data that YouTube uses to decide what to recommend to you will still be there.

Non-YouTube Tracking

It is possible for your YouTube history to be tracked by non-YouTube parties, but in the vast majority of cases, this would require you to have either agreed to something or been hacked by someone.

For example, if you are using YouTube through a device that has been opted into something like Nielson tracking, all of your online activity will be tracked, including your YouTube use, but this is something you will have actively sought out and agreed to beforehand.

It is also possible for your device to become infected with malicious software that will monitor your YouTube usage, but you should be able to avoid this with common sense security measures, such as having up to date anti-virus software and not clicking on untrustworthy links.

There are also perfectly legitimate (in the legal sense, not necessarily the moral one) ways to track your usage, such as Facebook’s “Off-Facebook Activity” settings. These can be disabled by you, but if they are not, Facebook can track a number of things you might be getting up to online.

Can YouTube History Be Tracked? 2

Your Online “Fingerprint”

We often worry about our identity being out there because all of the scariest sounding forms of hacking and online fraud involve stealing our identities for something. It is possible to track you without your identity, however.

When you use the Internet, including websites like YouTube, there is a wealth of information that those remote servers have access to. These include things like the operating system your device is using, the browser, what screen resolution you have, even what fonts are installed.

While none of these things inherently give away your identity, there are sufficient variables to reliably identify a returning anonymous user. In this manner, a remote server can build up a tracking history for a user, even if that user never logs in or gives their name or any other personally identifiable information. Essentially, they can create a “digital fingerprint” corresponds to you and you alone, even if they don’t know who you are.

Now, if YouTube uses this method, nobody is being particularly open about it. However, we do know that they use browser cookies to keep track of what you’ve been watching.

Browser Cookies

Browser cookies are essentially little packets of information that are stored on your hard drive. The next time you visit YouTube anonymously, YouTube can check these cookies and see what you were looking at the last time you were there.

If you’re not comfortable with this, there are two options. You can either regularly clear your cookies so that there is no record, or you can browse YouTube in incognito/privacy mode. With cookies being stored on your computer, you are in complete control of whether they stay or go, as long as you know how to do it.

Final Thoughts

Your YouTube history can certainly be tracked, but, for the most part, the entity doing the tracking is YouTube. It is possible for nefarious parties to get into a position to track your viewing history, but in most cases, if they are in that position, your viewing history will be the least of your worries.

It should also be noted that, from a privacy standpoint, YouTube is a very different platform for children. COPPA regulations mean that YouTube cannot track nearly as much data on underage viewers as they can with adults.

For the most part, however, protecting your privacy and identity on YouTube requires the same common-sense approach that should be used whenever you are browsing the Internet or using connected apps.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
HOW TO MAKE MONEY ONLINE SOCIAL MEDIA YOUTUBE

How Can You Monetize a Site – Blog vs YouTube Earnings

YouTube and blogging are two powerful ways to earn a fairly passive income online. YouTube is a visual platform that relies on video content while blogging gives you a little more licence to deep dive into ideas with writing, images and videos blended into a comprehensive article.

But how can you monetize your youtube channel and blogs, and what one is more profitable?

Lets look into making money online in the first place. You can make your site a profitable business by monetizing it in the following ways:

Affiliate Marketing

It’s one of the most popular ways that bloggers use to make money. with this type of marketing, you need to promote certain products that belong to other businesses. So, every time a person buys the product through your affiliate link, you earn a commission.

Some of the most popular affiliate programs include:

  • Amazon associates
  • Commission junction
  • ShareASale

Can You Make Money on Facebook Groups? 3

Publish Sponsored Blog Posts

You can get paid to write and publish a blog post on your site. This is simply sponsored content, and it offers one of the best ways to improve your blog monetization strategy. A business organization, company, or individual can pay to create content about their products. In some instances, they might prepare the content themselves and then give you for publication. Some of the best blogger networks that can provide you with such opportunities include:

  • BlogDash
  • ValuedVoice

Sell Ad Space

If you have ad space on your site, you can sell it at a set price to an interested buyer. This sounds better than getting a small amount of money every time someone clicks on your ad, and you simply charge a flat rate.

Can You Make Money on Facebook? 2

Write Product Review

Once you have built your site and become a reputable writer, you can get paid to write reviews. You can try out a sponsored product, write a product review about it, and get paid to do that job. But it’s important to find a niche that you understand and products relevant to your audience. For instance, if your blog is about health and fitness, it will make sense to review supplements, smartwatches, wellness applications, and fitness apparel.

Get AdSense

When you start writing and publishing content for income, advertising is usually at the back of your mind since you want to profit from your work. The easiest way to monetize your blog is by using Google AdSense, i.e., an Ad Network run by Google. AdSense usually displays adverts on websites, and when a visitor clicks on it, you make money.

YouTube.

Just like blogging, there are several ways you can use to monetize your YouTube channel. If you are in the YouTube Partner Program, then you can earn money through:

Ads

If you meet YouTube’s advertiser-friendly content guidelines, then you can turn on ads. You can check your eligibility by checking out the self-certification examples and guidance found on this platform.

But understand that choosing to turn on adverts doesn’t mean they will automatically appear on your video. Your content must go through the standard ads process that includes human and automated reviews to determine if it meets the guidelines. Besides that, you need to have all the rights to the audio and visual elements in the video. YouTube has two types of ads options; hence you can turn on ads for:

  • Individual videos
  • Multiple videos

Merch

YouTube has a merchandise shelf that allows interested creators to sell their branded merchandise on this platform. Note that this feature usually appears on certain video pages that are eligible channels.

Memberships

Allow viewers to join your channels via monthly payments. However, you should be ready to give them members-only perks such as emojis, badges, and other types of goods. YouTube has policies and guidelines to help eligible account holders.

Chat and Super Stickers

You can turn on this feature and connect with your fans during live chat. Making super stickers and chat content can earn you up to$500. Viewers can purchase the super chats option to highlight your message in the live chat.

Premium Revenue

YouTube premium revenue will automatically turn itself on. If a viewer is subscribed to YouTube Premium, then every time they watch what you publish, you will earn part of the fee they pay for their premium account.

In this blog vs YouTube earnings overview, it’s clear that both platforms offer multiple channels of earning money. However, more people prefer to watch videos rather than read blogs, and this is because they have a better chance to view content in a “live” way.

Can I Use YouTube Videos On My Website? 1

Q: When to get AdSense

If you are a blogger, you can apply for AdSense once your site starts receiving at least 100 unique visitors daily. Blogging rules have changed, and it may be quite difficult to get accepted, especially if your site doesn’t generate a reasonable amount of traffic every day. Besides that, you need to have a Google account, e.g., Gmail, to use AdSense. With YouTube, you need to have at least 1000 subscribers with a total of 4,000 watch hours.

Q: Does AdSense Pay Per Bloggers Per View?

Blog: No. AdSense doesn’t pay bloggers based on ad views. Instead, people get paid using cost-per-click (CPC). This is an established payment system that allows you to receive a portion of your payment when a person from your target audience clicks on the targeted ads by Google AdSense. So, if one of your users clicks on your ad, you should receive 68% of the payment as the publisher.

Q: How Much Does AdSense Pay Per Click/View?

Blog: Your commission is 68% of the total click amount, but this can go down to 51% in AdSense for search. Generally, the amount you get in terms of the commission depends on the existing competition on the Google Search engine platform and the CPC in that niche. The commission per click usually ranges between $0.20 and $15.

YouTube: according to various sources, you can earn between $0.01 and $0.03 per view with YouTube AdSense, but this amount usually averages out at around $0.18 per view. Like blogging, Google will pay you 68% of the generated AdSense revenue, and so for every $100 that the advertiser pays, you get $68 as the publisher.

Top 7 Highest Paid Niches on YouTube 2

Q: How Can You Improve Your AdSense Earnings?

For bloggers, AdSense earnings matter. To maximize your AdSense revenue after monetizing your website, here’s what you need to do:

Craft High-Quality Content

Your content is what will make you stand out. Valuable content will always get more clicks, which will organically raise your revenue. This is because it will generate more traffic and leads. By doing so, your chances of getting more clicks will increase, making your site attractive for product or service advertisers.

When crafting content for a specific niche, look at what your competitors are doing first, including their writing styles. This way, you will know what’s expected of you and how you can uniquely craft your content for your audience.

Use the Right Keywords

A combination of engaging, high-quality content with the right keywords will be highly effective in revenue generation. Look for those keywords that people commonly use when searching for specific content. Optimize your keywords so that search engines can easily crawl on your site and rank your content on top of search results.

Of course, more traffic will lead to more clicks, and the result will be more earnings from Google AdSense.

Consider Best Ad Placement Best Practices

  • Ad placement is important in maximizing your earning. On your homepage, you can increase the click-through rate (CTR) by:
  • Using 728 x 90 leaderboard ad image unit just right above your homepage’s fold and below the main bar navigation.
  • Consider testing different ad units, i.e., 300 x 250 medium rectangle or 160 x 600- a wide skyscraper in your sidebar.

On your main blog page, use:

  • A 336 x 280 large rectangle image for your ad unit right on top of your article.
  • Consider using a similar type of ad unit before the comments section at the end of your post.

Ad size and style all matter in boosting a blogger’s AdSense earnings. This gives your visitors several chances to notice and then click on your ads. When considering ad style, understand that the goal is to make them more visible while simultaneously reducing ad blindness.

That’s why google usually recommends that you consider using different colors for your links and ad text to make them stand out.

There are three main ad styles that have been proven to be technically effective, and they include:

  • Color contrast: use ads with colors that easily stand out against your website’s background.
  • Blend: ensure that your ad units are the same color as your site’s borders.
  • Complement: use colors that preferably already exist on your website even though they don’t exactly match with the borders or background but easily blend.

Top 7 Highest Paid Niches on YouTube

Use a Plugin for Ad Management

Ads that generate good revenue must be managed. This makes it possible to group ads depending on the content and where they can be inserted. Some of the useful features of an ad plugin include:

  • Ad rotation: you can opt to use a timed or on-page rotation for your site’s ad group
  • Adblocker: it checks if the browser has an ad-block software and then issues notification for it to be disabled.
  • Expiry date: you can set an expiry date for your ads.

For YouTubers, you can only make money with your YouTube partner account to get AdSense Revenue. The best way to increase your YouTube earnings include:

Publish Quality Videos

In content creation, quality will always sell. There is more to creating videos, which means creating content that can easily captivate the viewer. There are already several other creators in your niche; hence, you should create videos that people can watch. But how can you effectively do this?

Create videos that meet YouTube guidelines

Create a schedule for your video posts- it is important to upload videos to create a schedule that your audience will be in-tune with. Do you want to upload videos twice weekly, 5x monthly, etc.? You can learn more about scheduling here

  • Create your Thumbnails. Even though YouTube offers you the thumbnail option, it’s great to create your own since you can customize it to meet specific user preferences. You can use a graphic editing app to do this.
  • Briefly describe what happens in the video in the description area. Note that the summary of the information you provide here should be accurate, and you can even add blogs or websites that you are affiliated with.
  • Ensure that you sparsely use the relevant keywords to fill out all the details outlined in the title, tags, and description. SEO is also relevant in YouTube.
  • Create a quick but captivating intro that highlights what the viewer should expect.

Manage your Channel

Only a great channel with a reliable number of viewers will earn you a good income. YouTube success doesn’t come easily, so you must build and manage your channel. Ensure your channel’s description, including colors and logos, matches your niche and user profile. Besides that:

  • Fill in all your profile information
  • Customize your site’s color scheme and background
  • Use a captivating cover photo
  • Use a captivating cover photo

Channel management also requires you to vary the presentation of your videos. There are those subscribers that love short videos while others love longer versions. Analyze the performance of different videos based on the length and use that information to create relevant content. This way, you can:

Publish video content of varying lengths to cater to the different needs of your target audience

Create your playlist featuring a series of various videos

Lastly, consider your community in content management. There isn’t any successful YouTuber who doesn’t have a community. How can you build your community?

  • Directly interact with your fans by replying to comments
  • Ask them to give you their opinions
  • Make them feel like they are part of your content creation journey

Improve your AdSense Ads

Use your YouTube partnership account to improve your AdSense. Do keyword research to drive more traffic and result in better showing ads. The more traffic you get and the better the quality of the ads, then the more money you will earn.

In this case, consider the type of tags you use. Tags should be ideally used to connect videos with similar characteristics. So, the more connections you get, the better your chances of getting more views.

Market Your Channel

It would be nice for your channel to get more exposure on YouTube and other platforms. A high level of exposure guarantees you more leads and traffic, which leads to more views that generate revenue.

Q: How Many Views Does a Blogger/Youtuber Need to Get Paid?

Blog: There isn’t a specific fixed number you need to get paid. You can get paid with as little as 100 visitors. However, you should understand that every page view generates $0.01 and $0.25. That means that you would earn $1 -$25 monthly.

If you want to make money from blogging, you need to get around 10, 000 views unique visitors monthly. This way, you can monetize your blog easily and use it nicely for a revenue stream. However, the biggest challenge for most people is getting these numbers. For a YouTuber, the views you need can be equated to 4,000 hours of watch time.

Q: What Kind of Blogs/Channels Make More Money?

You can flourish in any niche and earn a modest income if you put in the work. However, there are niches that if you invest in, you are guaranteed more revenue. This is because such niches are popular, and their content is highly demanded.

Popular Blogging Niches with Top Revenue – The top niches that guarantee bloggers more revenue include:

Finance

We “interact” with money almost every day. Whether it’s buying food, transport, paying for accommodation, or even accessing the internet, so, money is an important factor for the sustenance of our livelihoods, and that’s why starting a finance blog will put you a step ahead in ensuring you earn more.

People are always looking for effective ways to handle money, and finance blogs are the best in providing actionable insights that the user might need. Whether it’s a busy professional, a retiree, or a young college student, finance content will never go out of style as it appeals to most people. Some of the aspects of finance you can focus on. Include:

• Passive income – blogging is one of the best ways to earn a passive income or use it as a side hustle.

• Frugal spending

• Investing

• How to save for a side hustle

• Mortgage and early retirement, among others

Marketing Blog

It is currently one of the best niches to focus on since most people are actively looking for ways to make passive or active income through marketing.

With your marketing blog, you can help your target audience learn how they can master e-commerce skills before starting a business. Some of the areas that seem to be attracting big numbers include:

• SEO

• blogging

• Email marketing

• E-commerce marketing

Travel Blog

Travel blogs have become a necessity in this era, with more people keen on exploring their locals, regions, or even international areas.

Travel blogs are quite popular, and you can always make good money, regardless of the zone you decide to focus on. You can make money through affiliate links, accommodation reviews, etc. Additionally, you sell travel apparel on your blog.

Food Blog

If you are a foodie, this is a new area for you to flourish. Food blogs are popular currently, and you can make yours the online recipe book. Teach your target audience how to prepare different tasty dishes, and you can even use some nice photos from your kitchen.

Besides that, you can prepare specific meal recipes that target a certain group of people e.g.

• New moms

• Those struggling with weight loss or weight gain

• Diet time limits

• Fitness enthusiasts

Some of the other areas you can focus on include:

• Restaurant reviews

• DIY meals

• Food and traveling

• Affordable outdoor dining

Fashion Blog

You don’t need your clothing line to write a fashion blog. You can still express your unique sense of style on your blog through product reviews. There are new fashion trends almost every month, and this means that people are always trying to keep up to date with what’s happening in the fashion world. The best thing about being a fashion blogger is that you can link your site to your social media page, become a social media influencer as well, and add affiliate links.

Not all YouTube videos are the same, and there are certain types of videos that tend to perform better than the others, regardless of the publisher. These videos generate more income, and they include:

How-to videos

They are quite popular since people are always looking for popular solutions to fix and do things. How-to videos top the charts since they are better off than instructional manuals. You can cover a wide range of topics ranging from education, travel, and photography.

Product Reviews

These are videos that involve a YouTuber testing out a product then giving the target audience a review, including the downsides and pros, based on their personal experience. According to Google, product reviews have generated more than 50,000 years of YouTube watch time in the last couple of years only.

Vlogs

These are videos that cover a wide range of niches depending on the creator. You can vlog about basically anything but lifestyle topics, including music, comedy, and entertainment

You can learn more about YouTube side hustles here

Q: What’s Easy Monetize, YouTube Channel or a Blog?

It depends on your content and the effort you put in. it takes about six months to start earning from your blog. With YouTube, your channel needs to have t least 1,000 subscribers and a total of 4,000 watch time hours within the last 12 months.

It will take you roughly a year to get to 4,000 watch hours, i.e., 240,000 minutes, if you maintain an average watch time of 20,000 minutes per month. But YouTube divides watch time across the whole channel, and so you can achieve the watch hours in less than a year if you produce a few high-quality videos.

To get quickly monetize your channel and get up to 4,000 hours of watch time, here’s what you can do:

Create fresh content

To be discovered on YouTube can be easy if you upload fresh content that appears on top of YouTube’s search results. Your goal should be to publish videos that remain relevant all year round, and this means that you can continue to earn revenue from the same video for months to come.

The best way to make evergreen content include:

• Interacting with your viewers and asking them about which content they prefer

• Answering their questions as much as you can

• Consider trending topics and offer valuable information regarding them

• Create videos that offer solutions or give deeper insights

Do Livestreams

Of course, your community of fans wants to know and interact with you on a one-to-one basis. The best way to boost viewership and improve your target audience’s confidence is by hosting live stream sessions. Understand that the numbers might be small at first, but the more you do, the better your chances of growing your channel and earning more revenue.

consistently Upload Your Videos

More hours mean that you need to have more videos under your belt. Create viral videos that will quickly give your channel the needed boost to attain those 4,000 hours. Don’t forget to be consistent. There’s a lot that goes in during video creation. Hence you must be ready to put in the work.

Go for Quality

The length of your YouTube video matters in attracting and retaining your target audience. But sometimes, to hit those high numbers, you need more quality content than quantity. A popular video with your audience will generate more traffic, and your channel will quickly hit those hours.

Q: Blog vs YouTube Earnings: Which One Should You Consider?

It all depends on what you have in your hands at your interests. There is a whole blog vs YouTube earnings debate that never seems to go out of style. But here are a few tips to help you consider the right type of platform that suits you:

Rate of earning income

A blog will quickly earn you a reasonable income, especially if you can monetize your ads and work with affiliate links. While YouTube has a better-earning potential, it’s more volatile and only seems more profitable for people who have fully established themselves with short- to medium-term goals. Overall, getting your foot in the blogging field seems easier, and you can get the job done within 3-4 months.

SEO Benefits for Growth

You stand a better chance to grow exponentially if you start with blogging. Blogging can help your YouTube channel to grow. Some of the benefits of starting a blog before a channel include:

• Understanding keyword research and its benefits in content creation

• Improving click-through rates

• Content length and what appeals to your audience

• How to describe photos and videos

With this information, you can create SEO-friendly videos that increase watch-time and more audience retention, leading to more revenue generation. Besides that, you will learn the importance of creating longer videos because they give you more watch time, a better chance of retaining viewers, and provide your target audience with more values. Lastly, you can use your blogging skills to caption and describe your videos using the right keywords. You can learn more about YouTube captions here

Startup Costs

Before you start blogging or vlogging, you need to invest a sustainable amount of money. While there are cheap ways to do this, it remains a fact that you need to put some money aside for content creation.

Blog costs

You will mainly invest in services. Here is a brief overview of blogging costs:

• Hosting: you need a host for your website. Expect to pay at least $60 annually, but this depends on the host you choose.

• Domain name: your blog needs a unique identifier in the form of a domain name. a basic domain name will cost you around $13.00. remember that you should choose a unique domain name that complements your site’s profile.

• Paid theme: while this isn’t a requirement, remember that you want to use your blog to generate revenue. Some bloggers may avoid this and opt to use free themes with limitations. To be on the safe side, ensure that you get a paid theme, and this can cost you around $30.00

YouTube Costs

You need a camera and a good microphone to start a YouTube channel. However, some may argue that you can use your smartphone. However, your success with a smartphone is quite limited based on the 720p to 1080p standard. You will be disadvantaged if you don’t produce high-quality content because your competitors are, and that’s why they are earning more revenue. On average, here’s what you need:

• A camera- a good one should be around $450+

• A camera stand – $15

• A microphone – $60

• Video editing software- $60

You can find more information regarding the tools from alanspicer.com

Starting a blog is cheaper, and you can leverage that to create a good YouTube profile. You will probably have better deals initially as a blogger, and the whole setup process is cheaper.

Selling Your Work

If you need a platform with a good exit strategy, you should probably consider blogging. People sell their websites all the time, which can generate up to 50x of the platform’s monthly average profit. Overall, it’s easy and quite profitable to sell a blog.

Meanwhile, how many times have you heard a person sell their blog? This is because it’s highly unlikely for that to happen. In fact, if you do so, then you will be going against the terms and services of YouTube/Google.

This doesn’t mean that people don’t sell their YouTube channels, but the whole process is complex and involves many backdoor deals.

In conclusion, if you want to grow your target audience quickly with a moderate income, then you should consider starting a blog. But if you are patient, want to build a community, and earn a significant amount of money in the long run, then YouTube should be your go-to solution. To learn more about starting a YouTube channel, here’s what Alan Spicer, a certified YouTube Expert, offers.

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DEEP DIVE ARTICLE HOW TO GET MORE VIEWS ON YOUTUBE SOCIAL MEDIA YOUTUBE

How to Start a YouTube Channel

Whether you are considering starting a YouTube channel for business or pleasure, the allure of that big red play button can be hard to resist. YouTube is proven to be a great medium for expanding a brand, bringing attention to your business, or just connecting with an audience over something you are passionate about. And it is for these reasons that so many people want to start a new YouTube channel, even now when there are so many channels out there.

In this post, we’re going to look at some of the mechanical aspects of starting a channel, as well as some tips for how to go about getting those first views, but we wanted to start off by reaffirming your desire to start a channel (we’re assuming you do want to if you’re reading this!)

Is It Worth Starting a YouTube Channel?

One of the main roadblocks to a successful YouTube channel is a reluctance to pull the trigger on that “create channel” button. This can happen because of a variety of reasons—most of which we’ll cover in more detail in a moment—but the important thing to remember is that new channels are being created all the time, and plenty of YouTubers who are successful today started out recently or were shy to begin with or thought their chosen topic wouldn’t get much interest.

Ultimately, the majority of YouTube channels do not achieve the kind of success their creator hopes for, we can’t deny that. Whether they want to achieve financial independence through their content, become an internet megastar, or just find a small audience that is interested in what they are interested in, most don’t make it. But the one thing you can be certain of is that if you don’t start a channel at all, you definitely won’t succeed.

With that in mind, let’s take a look at some of the biggest reasons why people don’t start YouTube channels at all. And then tell you why you shouldn’t let those reasons stop you!

How to Start a YouTube Channel 1

“I’m Too Shy”

Many would-be YouTubers love the idea of starting a channel, but when faced with the prospect of sitting in front of a camera and speaking to strangers on the Internet, they soon find themselves wilting away from the idea.

We’re not going to tell you that the shyness just goes away—though it does get less severe if you stick at it—but we can tell you that you don’t necessarily have to fight that shyness to run a YouTube channel.

There is more than one way to make a YouTube channel, and not all of them involve showing your face. In fact, it’s entirely possible to run a successful YouTube channel without showing your face or speaking! Granted, the style would have to work with your content, but many popular channels are clips shows, use virtual characters in place of on-camera appearances, and make use of text-to-speech technology.

“My Interests Are Too Niche”

Okay, we won’t lie and say there is no such thing as a “too niche” topic when it comes to an entire channel. You can certainly limit your potential audience to the point that you’re never going to hit those YouTube Partner Programme goals if you choose something extremely obscure.

That being said, assuming your interest is not so niche that you could start a support group for it and get everyone in a single room, being niche is actually a good thing!

Having a niche subject matter makes it easier to get noticed and build an audience when you are first starting out. It’s generally better to be laser-focused at the start of your YouTube career, build a small audience, and then gradually expand your niche to broaden the potential audience. So your niche interest could actually be the thing that makes your channel succeed.

“I’m Too Late to the Game!”

YouTube is easily the most popular platform for user-generated video content at the moment, and that popularity can make it a little intimidating to dive in yourself. With so many people already on the platform publishing videos, how can you hope to make a splash of your own?

It’s true that it can be hard to make an impact on YouTube when you’re just starting out, but it is far from impossible. In reality, the vast majority of successful YouTube channels got started under these circumstances. Whether there are two million or twenty million other channels, you’re still going to be trying to make your mark in a very crowded room.

Ultimately, if you release good content on a regular basis, you stand a good chance of succeeding on YouTube, regardless of how many channels are already taking up space on YouTube’s recommendations page.

How to Start a YouTube Channel 2

How to Start a YouTube Channel

So, hopefully, we’ve convinced you that the excuses you’ve been making to yourself for why you shouldn’t start a YouTube channel aren’t valid, now let’s get to how you actually go about it.

Create a Channel

We said we’d cover the basic mechanics of starting a YouTube channel and we weren’t kidding. The first thing you need to do is create a YouTube account if you don’t already have one. There are no stringent requirements for creating an account; as long as you have an email address, you should be good to go. After that simply follow these steps;

  • Sign in to your YouTube account and click on the user icon at the top right-hand corner of the page.
  • Click the gear icon to open up your YouTube account’s settings page.
  • Click “create new channel”.
  • Choose “Use a business or other name”, enter the name of your channel and away you go!

Choosing Your Channel’s Name

The last part of that list—entering the name of your channel—obviously requires you to know what name you’re going to use. It’s worth putting a good deal of thought into this part of the process before getting started, as changing your channel’s name after it is established can be a bit of a headache.

Now, we want to stress that, while this decision is important, it should not be a decision that keeps you from starting a channel. There is a fine line between giving something due consideration and using that consideration as an excuse to not get started at all.

If you are starting a channel as part of a business or an existing brand, that should make naming a little easier. If you are starting a channel as an individual, it’s important to consider what you want for the channel’s future. For example, if you have plans to one day grow your channel to the point of having a team working on it, perhaps bringing other content creators on board, you will want to steer clear of using your own name, as that links the channel to you specifically, making it a little weird when other people are on there.

Alternatively, if your plans don’t involve anyone but you being in front of the camera, you should consider using your name in the channel name, as it will make it easier for you to parlay any YouTube success into success in other areas.

Set Up Your Channel

With your channel made, you need to spend some time setting up your channel. This means adding things like profile and header images and filling out your about section. You can also arrange how your channel page looks, but don’t worry too much about this until you have a few videos uploaded.

In your about section, make sure you explain what your channel is about, but try to keep it as clear and concise as possible. Many viewers won’t even click to expand the about section, so try to get the basic premise of your channel into the first sentence, but in a way that grabs the reader’s attention.

If you are tying your YouTube channel to something larger—such as a business, brand, or other personal projects—be sure to put links in your information. These should show up in the top right-hand corner of your channel pages, just below the header image.

How to Start a YouTube Channel 3

Start Making Videos

The most important part of being a YouTube is, of course, being a YouTuber! Simply picking out a good name and creating a channel isn’t much use if you don’t then create content for it, regularly.

There is a veritable cornucopia of excuses to not make videos, and we’re not saying they’re all bad reasons. But, as with the channel name choosing, you should not let this become a crutch that you use to stop yourself from doing the deed. Remember, the quality of your video can always improve. The quality of you can always improve. But there’s no reason you can’t be improving while you make content, and there is no better practice than doing.

Just make the best content you can, and always strive to improve.

Keep Going

Once you’ve gotten over that initial hurdle that so many people fall at, you just need to worry about sticking with it. This is one area where bloody-minded persistence isn’t necessarily the best road to take. You should be persistent, yes, but in a smart way.

By ensuring that your channel grows, you will find it much easier to stay motivated and keep putting out new videos. Here are some tips for ensuring that happens.

Work Your Niche

We touched on this before, but a good way to get started as a YouTuber is to really drill down into a niche, finding an audience through the simple act of providing them something that not many others are. And if it’s something nobody else is providing, all the better!

The problem with such a tight niche is that it can severely limit your growth potential. To give an extreme example, if you start a channel based around talking local news for a small town with a population of 700 people, you’re going to struggle to find millions—or even thousands—of viewers who are interested in your content.

As you grow, try to expand your niche slowly and organically to widen your potential audience.

Take Advantage of Search Engine Optimisation

You don’t have to become an SEO expert (though it will certainly help if you do), but you should familiarise yourself with the basics of optimising your videos for being found in YouTube search and even other search engines like Google or Bing.

Every video should have a descriptive title, an accurate description, and make full use of tags. If you’re not sure about this kind of thing, you can always sign up for a service like TubeBuddy.

Be Consistent

We’re not going to tell you that you need to upload new videos every day or week to be successful—many popular YouTube channels have upload schedules that involve months between videos—but you do need to be consistent.

If you start off uploading weekly videos and then abruptly don’t put out another video for a few months without warning, it will be a turn off for your viewers, and it will cause YouTube’s algorithm to question whether you are a reliable content creator.

Build a Community

Playing an active role in the community that arises around your channel will ensure you have some degree of influence over how that community develops. It will also give your viewers a strong sense of connection with your content.

You can do this in a number of ways, such as regularly replying to comments, or setting up and actively participating in a Discord server or subreddit.

Monetise Your Channel

When you reach a stage where monetisation is an option (whatever form that comes in), you should strongly consider doing it. YouTube doesn’t need to be about the money, of course, but it is hard work, and it’s much easier to motivate yourself to make time for it if you’re getting something tangible back.

Final Thoughts

YouTube continues to be the premier video platform for user-generated content, and there is still plenty of opportunity there for those willing to put the effort in.

So get out there and start making videos!

Categories
SOCIAL MEDIA TIPS & TRICKS YOUTUBE

Can I Use YouTube Videos In My Online Course?

YouTube is a veritable cornucopia of informative and educational content, with much of it having the added bonus of being entertaining at the same time. It’s no wonder, then, that many people are looking to use YouTube videos in their online courses, but is that allowed?

As always, the answer to this question will be dramatically different depending on the circumstances in which you are using a YouTube video. There is no rule in YouTube’s terms of use that specifically prohibits the use of YouTube videos in online courses… but there are rules that indirectly make it impossible to do so.

We’re going to get into this, so make yourself a beverage and get comfortable.

Online Courses?

Online courses. They are a great way to impart knowledge and generate some extra revenue. If you are already sharing your wisdom on YouTube, putting together an online course is a natural extension of that, and one that can be very lucrative.

That being said, putting together an online course can be a lot of work, so it will make things a lot easier if you can use some of the content you have already created.

According to Mordor Intelligence, the online courses industry was worth $6,845 million last year.

Using My Own YouTube Videos In Online Courses

There is absolutely no conflict here. You own the copyright on any videos you upload to YouTube, and you are permitted to download your own videos from the site without breaking any of YouTube’s terms, so you can still use your YouTube videos even if you have lost the original files and the only copy exists on YouTube.

If you have the original files, however, YouTube needn’t be a factor at all. You own the rights to the content and you have the files already. In this case, it has nothing to do with YouTube.

Can I Use YouTube Videos On My Website? 2

Should I Use My YouTube Videos In Online Courses?

So, we’ve established that you can use your YouTube videos, but the next question is should you use them? We can certainly recommend leveraging your existing content to make life a little easier, but you need to consider what you’re putting in your online course.

If your course is just a collection of your existing YouTube content, it will severely reduce the potential revenue your course can generate since users can head over to your YouTube channel and watch it for free. You could take the relevant videos down from your channel, but then they would no longer be generating YouTube revenue for you. Every case is different, of course, but we’re willing to bet that if you’re considering turning your YouTube videos into an online course, they were doing pretty well on your channel.

Using Other People’s YouTube Videos In Online Courses

Here’s where things get a little trickier. Firstly, if you don’t have the permission of the YouTuber whose content it is, there is no way to use that content without breaking a YouTube policy or, more importantly, a law.

YouTube does not permit you to download YouTube videos unless it is through the YouTube app as part of YouTube Premium’s offline watching feature. While it is possible to download YouTube videos using third-party apps, this would be a violation of the terms of use and could see you suspended or banned from the platform if caught. This means that the only way to use the videos without breaking YouTube’s terms is to have the original video files from somewhere. The most obvious place, of course, being from the original creator… which will be hard to do if you do not have their permission to use the video files.

If you decide to go ahead and download the video files regardless—or if you were able to obtain those video files through some other means—and you use the content in your online course without the explicit permission of the creator, you could find yourself on the wrong end of a lawsuit.

The best-case scenario if you do this and the original creator notices is that they put in a copyright violation against you with the service that is hosting your online course and that course gets taken down. However, as we mentioned above, online courses are very lucrative, and if the original creator suspects you have made a good amount of money from their content, they may decide to pursue you for their share.

Realistically speaking, this shouldn’t be a concern. While there is a lot of money to be made in online courses, the vast majority of course creators will not be making the kind of money that warrants legal action. It simply wouldn’t be worth the legal expenses. But they probably would get your course taken down, putting an end to any earning potential, and they might even make the matter public, dragging your reputation down. This can be a serious problem if you are a successful YouTuber with a brand to look after.

Public Domain YouTube Channels for Free Footage

Linking to YouTube Videos

What we have discussed so far is concerned with including the YouTube content itself in your course, but what about linking from your course to other videos? This is a perfectly acceptable way to incorporate YouTube content since you are only linking to it. It is then up to YouTube and the creator what they do with that incoming traffic. If the video is publicly available, the creator can’t complain about people watching it. And, if it is not publicly available, the incoming traffic will simply be told that the content is unavailable.

Final Thoughts

Online courses represent a great way to share your wisdom while getting paid for the privilege. They are a form of passive income since you make the course once and it will continue to generate revenue as long as it has relevant and valuable information for potential students to learn.

Using your existing YouTube content is a good way to lighten the workload, but be wary of putting too much of your YouTube content into your course, as it will just leave students wondering why they didn’t just go to your YouTube channel and save some money.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
SOCIAL MEDIA TIPS & TRICKS YOUTUBE

Can I Use YouTube Videos for Educational Purposes?

Any kind of potentially copyright-related YouTube usage can get murky, that includes educational use.

Unfortunately, while many services and laws make exceptions or allowances for educational use, copyright law is not inherently one of them. This does not mean that YouTube is off-limits for educational use, but it is important to understand what constitutes a breach of copyright.

Of course, it wouldn’t be murky if we could just tell you exactly what constitutes a copyright violation in all cases. The reality is far too messy, and often on a case-by-case basis. It is not unusual for certain examples of copyright infringement to remain questionable until there is a court case to settle it.

Fortunately, it is entirely possible to use YouTube for educational purposes in such a way that the question of copyright infringement never needs to rear its ugly head.

What Constitutes Educational?

It is important to understand the word “educational” in a copyright/license sense before grabbing YouTube content, as some YouTubers permit the use of their content for educational purposes.

The first thing to note is that if you are making a profit from the content itself—such as selling an online course and including the content in the course—you are unlikely to get the benefit of the doubt from any content creator. To be considered legitimately educational, you would need to be part of an educational institution, such as a school or university. In almost all cases, if you are working outside of those institutional frameworks, you will struggle to convince any copyright holders or service providers that you are educational.

Can I Use YouTube Videos On My Website? 2

YouTube Terms of Service

Another important thing to consider is the YouTube Terms of Service, which apply regardless of how you use the content. One particularly relevant point is YouTube’s stance on downloading their content, which is don’t. It is not allowed to download videos from YouTube for any purpose, which means it is not permissible to download videos for educational purposes.

This may not seem like a problem at first, but when combined with the fact that it is also not permitted to broadcast or display YouTube content, it starts to put a bit of a roadblock in the way of using the platform for educational reasons.

Essentially, it means you would be breaking YouTube terms of service by playing a YouTube video to a class of students, but you would also be breaking the terms of service by downloading the content you wish to show and playing that to your class.

How to Use YouTube for Educational Purposes

So, with that in mind, how do you use YouTube videos for educational purposes? The chances of you being caught playing videos in a primary school classroom are pretty slim, but we wouldn’t advise taking chances like that. No matter how slim the risk of being caught is, you are still breaking the terms and conditions.

In all likelihood, the worst YouTube would do is ban a user for violating their terms of service (though legal action is not impossible). However, if you are breaking the terms using an account that represents the educational institution you work for, you could end up getting the entire school in trouble with YouTube, which could see your employer take disciplinary action against you.

So let’s talk about how you can use it.

Can YouTube Premium Be Shared? 1

Sharing YouTube Videos

If the reason you are sharing the videos does not require them to be watching in real-time together, you can always just share the link to the video with your students in the same way you would share the video with friends. There is no rule against sharing the content (as long as you’re not charging people for the link), and anything your students do with the content after that would be their responsibility.

Getting Content From the Source

It may be against YouTube’s terms to broadcast YouTube or play it to large groups of people, and it may be against their terms to download content from YouTube, but the restrictions only refer to the platform, not the content itself.

If there is a piece of content that you think would serve your educational purposes, consider contacting the owner of that content directly and asking them about using it. If they are okay with this, you can also ask them if it would be possible to send you the content directly, so you can play the media without using YouTube.

It should be noted that there is no practical way for YouTube to catch you downloading their content in the vast majority of cases, especially if you have the permission of the creator to use that content. But, once again, it is against their terms of service, so you are taking a risk if you do that.

Most YouTubers are already putting their content out for “free” in a sense and should be open to the idea of their content being played in an educational setting, even if they would not be getting views for it.

Create Your Own Content

In much the same way that the above suggestion gets around the various problems with YouTube’s terms, so too does creating your own content. And, in creating your own content, you can ensure that it shows exactly what you want it to show.

You will still be subject to YouTube’s terms about broadcasting and playing YouTube to groups of people, but you will also be in possession of the original files, so you won’t need YouTube. And, as a nice aside, your content could be made publicly available and, eventually, monetised.

Final Thoughts

While YouTube doesn’t make any special concessions for educational use, the restrictions it places on the use of its platform should not pose any significant hurdle to someone looking to use YouTube to educate. Whether you are a teacher looking to use informative content that is already there, or someone looking to create the informative content for others, there are ways to make it all work!

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
SOCIAL MEDIA TIPS & TRICKS YOUTUBE

Can I Use YouTube Videos on TikTok?

Given the size and reach of TikTok in today’s Internet-centric society, you could be forgiven for thinking the video-sharing platform had been around for much longer than the four years it has. And, like most social media platforms that centre around video-sharing (YouTube, Instagram, Vine, etc) TikTok has made many stars and a lot of money for its more successful users. It makes sense, then, that YouTubers would be looking to expand their brand to this relatively new upstart.

Of course, making content for YouTube is already a lot of work, so adding a new platform to create content for may feel a bit like an overwhelming task. The next logical question is “can I use YouTube videos on TikTok?” Doing allows YouTubers to get a footing on TikTok by leveraging their already significant body of work, exposing them to a new audience in the process.

But, is it allowed? Can you use YouTube videos on TikTok?

Yes, you can use YouTube videos on TikTok. There is no rule on the platform about not uploading content that exists elsewhere online. That being said, it should be your content.

Using Other People’s YouTube Videos

TikTok may not have a specific rule against uploading duplicate content to their platform, but they are subject to the same rules regarding copyright as every other user-generated content platform on the web. This means that they have a mechanism for reporting copyright infringement.

If you upload someone else’s YouTube content without permission, that YouTuber could get your TikTok taken down for copyright violation. Furthermore, while it is highly unlikely in this type of situation, that YouTuber could decide to sue you for damages.

Now, being realistic, the chances of someone going through the hassle and expense of suing you over a TikTok video are very slim. But it could happen, and you have to accept that risk if you decide to use someone else’s content in your TikToks.

Of course, you could ask that YouTube for permission to use the content, removing all of the risks in the process. You could also rely on fair use, but as we’ve talked about both on this blog and on the YouTube channel, fair use is a tricky thing to wield effectively, and can easily backfire on you if you rely on it to avoid ending up in legal trouble.

Using Your Own YouTube Videos on TikTok

Using your own YouTube videos eliminates this risk, of course. As we’ve mentioned, TikTok does not have a rule against uploading content that exists elsewhere on the web, and you own the content you’re uploading. So, unless you plan to put in a copyright complaint against yourself, you should be good to go.

The question then turns from can you do it to how do you do it.

The important thing to remember when cross-posting content across different platforms is that no two platforms are the same, and you need to tailor your posts to suit the platform they are being published on.

This can come in the form of hard limits, such as the length of the video. TikTok videos have an upper limit on the length of 60 seconds. In contrast, unverified YouTube users can upload videos as long as 15 minutes, and verified have no upper limit (though there is a limit on size).

Clearly, then, just uploading your YouTube videos wholesale to TikTok will not be an option in most cases. But beyond the hard limitations, there are other things to consider, such as the fact that TikTok users consume content differently from YouTube users. Or, more accurately, people go to TikTok for a different experience than they expect at YouTube.

TikTok is primarily a light-hearted platform where the content is humorous and entertaining. It is not impossible to succeed with more serious content, but it is less common. If you can make your TikTok video fit that light-hearted mould, you will stand a better chance of success.

You will also need to determine what your goal is. If you are just looking to grow a following on TikTok, you can focus on succeeding on TikTok alone. If you are looking to use TikTok to drive traffic back to your YouTube channel, you will have to find a way to balance your content between being entertaining and engaging enough to draw TikTok users in, while still leaving something for them to want that they will be prepared to head over to YouTube for.

Can I Use YouTube Videos on TikTok? 2

Can You Make Money on TikTok?

An ideal scenario in the world of content creation is one in which you can earn revenue multiple times for the same content. In this case, that would be uploading a YouTube video and earning revenue there, and then uploading that same content (modified as per above) to TikTok and earning more money there.

Well, good news! You can make money directly through TikTok in a very similar fashion to the YouTube Partner Programme. The TikTok creator fund shares a huge pot of money to its top performing content.

The bad news is that the barrier to entry is quite steep. In order to make earn revenue through TikTok, you have to be at least 18 years old, have at least 10,000 followers and have had at least 100,000 video views over the last 30 days. No small feat. Still, if you can reach those levels using your YouTube content, you will be growing your revenue disproportionately to the additional effort you’re putting in.

Final Thoughts

Like other popular video-sharing platforms, TikTok represents an excellent opportunity to expand your brand, drive additional traffic to your YouTube channel, and generally increase your skillsets when it comes to creating content.

The important thing is to remember that every platform is different, and what works on YouTube isn’t guaranteed to work on TikTok (or Instagram or Snapchat, etc). Always try and spend some time on the platform before uploading content to it. Get a feel for what works so that you can apply that to your own TikToks.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
YOUTUBE

Can I Use YouTube Videos For Facebook Ads?

Facebook has proven itself to be a powerful marketing tool over the years, with many people using Facebook—rather than Google or other search engines—to get search for things online and generally consume content. And, of course, with over 2.5 billion monthly users in 2020, the sheer number of eyeballs on the site makes it an invaluable resource for advertisers.

The more instances there are of your content online, the less value each individual instance has. However, when it comes to Facebook ads specifically, just make sure your video doesn’t violate Facebook’s policies regarding ads, make your ad engaging, and you should be fine. 

Being a primarily YouTube-centric blog, we’re obviously going to be taking a YouTube angle on this, specifically whether or not you can use YouTube videos for your Facebook ads. On the face of it, this should seem like a no brainer, but, if you’ve read this blog before, you’ll know that there are always little wrinkles to make matters more complicated.

Using YouTube Videos for Facebook Ads

Now, there are a few different ways in which using YouTube videos for Facebook ads can be taken, so let’s cover each separately to avoid any confusion.

Advertising a YouTube Video Link

It’s stretching the definition of “using” a YouTube video, granted, but advertising your YouTube content on Facebook is one way in which you are using YouTube videos for Facebook ads.

The answer to this one is short and sweet; yes you can.

As long as the content of the video does not violate any of Facebook’s advertising guidelines, you can pretty much advertise whatever you like, including YouTube videos. There are question marks over the effectiveness of this strategy, however, but we’ll talk about that in a little more detail below.

Using YouTube Videos In Facebook Ads

There is a bit of mystery surrounding this aspect of YouTube videos as Facebook ads. Technically speaking, using a YouTube video wholesale would count as duplicate content, which Facebook isn’t entirely keen on. Like most platforms, Facebook would rather have content that you can only access on Facebook because it gives users an added incentive to go there.

Now, advertisements would, you would think, be exempt from any kind of duplicate content policy on Facebook, but the truth is we simply don’t know. It could be that Facebook ads that are directly ripped from YouTube have poorer performance, or that they get taken down if they are found out.

In any case, it’s probably worth not putting a YouTube video in your Facebook ads without some kind of modifications to make it unique. Fortunately, there are plenty of ways to do this. For example, many Facebook ads incorporate subtitles baked into the actual video. This allows people who are scrolling through their feed somewhere where it would be inappropriate to play sound to follow along with what is happening in the video.

Another trick you can use is to change the aspect ratio of the video. Most users viewing Facebook are doing so on their phones, and that typically means portrait mode. Cropping your video to suit portrait viewing (assuming it wasn’t already a portrait video) is another way to alter the content so that it is not just an identical copy of your original YouTube video.

Using Other People’s YouTube Content in Facebook Ads

From Facebook’s side of things, the case for using other people’s YouTube videos in your Facebook ads is pretty much the same as using your own. Facebook may look poorly on direct duplicate content, but there’s no explicit rule against it.

Where you might run into problems, however, is with the person whose content you have used without permission.

We’ve talked at length about what you can do with other people’s videos on this very blog, but as a general refresher, you should always assume you need permission from the creator unless they have explicitly said permission is not needed, or they have published their video under a public domain license.

Content creators whose content you use in your ads without their permission will be able to get your ad taken down via a copyright claim, and then your ad won’t be achieving anything! In reality, if you have a relatively small online presence, you probably won’t get noticed by any copyright holders, but the fact that you might not get caught is rarely a good reason to do something you’re not supposed to.

Are Facebook Ads a Good Way to Promote YouTube Videos

Things get a little messy when discussing this topic. Facebook is undoubtedly an excellent way to promote things, however, it has been shown that native Facebook video outperforms links to YouTube videos almost all of the time. Of course, if your ad is a native video of the content you want to promote, why would a viewer click through to YouTube? They can watch the content right there on Facebook.

One of the more effective ways to go about this is to use Facebook as a kind of showreel, much like you would with Instagram or TikTok. Select highlights from your content that are entertaining and stand well on their own and use those for your Facebook ads, with the aim being to drive the viewers to your channel for the “full fat” experience.

Can I Use YouTube Videos For Facebook Ads? 2

Final Thoughts

While this post has been specifically about using YouTube videos for Facebook ads, it is generally a good idea to avoid duplicate content regardless of the context. The more instances there are of your content online, the less value each individual instance has.

This does not mean never re-using content—the highlight reel method we mentioned above is a great way to find new viewers from other platforms—but taking a video you have uploaded to YouTube and putting it out unchanged in other places around the web will always have a diminishing effect on the original video, since viewers will have several places they can view it, reducing the incentive to head to your channel.

When it comes to Facebook ads specifically, just make sure your video doesn’t violate Facebook’s policies regarding ads, make your ad engaging, and you should be fine. If you can do that without using a YouTube video completely unchanged from its original state, all the better!

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
SOCIAL MEDIA YOUTUBE

Does YouTube Count Views From VPN?

The quest for more views has become something of an art—or perhaps more accurately a science—in recent years, with YouTube experts trying to whittle out any and all means of increasing that number. Of course, the first step to being able to tease out these tips and tricks lies in understanding how everything works.

Does YouTube Count Views From VPN? – YouTube will count views from VPNs but these can sometimes be removed if they do not meet location and account checks. There are many factors that can harm video metrics via VPNs.

In this post, we’re going to be looking at the way YouTube treats views that come through a VPN—or virtual private network. As is often the case, there is no simple yes or no answer to whether Youtube counts views from VPNs; it all depends on the circumstances around the view, such as whether you are logged in to a YouTube account, and the “reputation” of the VPN network in question.

But first, let’s get a little grounding in the subject.

Best VPNs For YouTube

What is a VPN?

In essence, a VPN is a private network that operates across a public one. One way to think of a private network is your home network. If you have more than one device connected to your internet router at home, those devices form a private network that cannot be accessed from outside without credentials. Anything that happens in that network is hidden from the world, just as anything you do in the privacy of your home is hidden from the world.

Every device on a VPN will have some software that can encrypt and decrypt data. Any network traffic from those devices is then encrypted and sent over the public Internet to another device on the VPN which will then decrypt it and read it. Sticking with our house analogy, it would be a little like you and a neighbour building a tunnel between your houses so that you could visit each other without anyone seeing you.

Why Use a VPN?

The next question you might be asking is… what’s the point? Let’s stick with our (admittedly flawed) house analogy for a bit longer. Imagine we extended our network of privacy tunnels to encompass hundreds of houses across a large area. Now let’s say you were out doing a spot of retail therapy and you realised you were being followed by an assassin.

We don’t know why the assassin wants to get you… maybe they don’t like you building all the tunnels. Just go with it.

Now, you could run home, but then the assassin would know where you live. Instead, you run into a random house that is part of your network of tunnels. Now, the only thing the assassin knows for sure is that you went into that house, but they have no way of knowing where you went after that.

Of course, in this analogy, there are very visible tunnels all over the place, and it would be much easier for the assassin to figure out your whereabouts than it would for an online party to follow a user on a VPN.

As far as the assassin goes, granted you probably won’t be getting “chased” online, but you may want to avoid having your online activities tracked by the likes of Facebook and Google. Another reason to use VPNs is to access region-specific content. For example, Netflix presents you with the content library for the region you are in regardless of your nationality, place of residence, or where you signed up for your account from. That means that if you are a UK Netflix user on holiday in America, you’re going to get the US Netflix library.

So no Friends for you.

Using a VPN, you can access Netflix through a node that is in the United States, so as far as Netflix is concerned, that is your geographical location. The assassin watched you go into an American house.

Do VPN Hurt YouTubers? 1

Are VPNs Detectable?

There is nothing obvious about a VPN connection from the outside—there are no visible tunnels like in our analogy—but VPN networks can be outed over time, and their addresses flagged as part of a VPN. This doesn’t necessarily mean YouTube will block those addresses (though VPNs that are used in malicious attacks tend to get blocked), but it will change how they handle users coming from those addresses.

Does YouTube Count Views From VPN?

So, if you view YouTube through a VPN, does YouTube count those views? Firstly, if you are logged in to a valid YouTube account, YouTube won’t particularly care that you are using a VPN. Only a small amount of the data they want to track is related to your location, and with a logged-in account, they can be sure of the rest of that information.

As for anonymous views… we simply don’t know.

What we do know, however, is that if you were thinking of using this method to increase the view count on your video, you would definitely be going against YouTube’s terms of service by “artificially inflating” your view count. Of course, whether they could tie the behaviour to you specifically is a different matter. Another thing to consider is that it would take far more time to make a meaningful impact on your view count this way than it would to just grow your channel organically!

Why View YouTube Through a VPN?

Hopefully, you’re not trying to inflate your view count as mentioned above, but you may do it for other reasons. One example is to view region-specific content. It’s a relatively small number of the total YouTube catalogue, but some videos are locked out in certain regions, and this would be a way to view those. Another reason would be simple to view YouTube without your viewing history being tracked.

Final Thoughts

On balance, YouTube probably does count views coming from VPNs when those views are not suspicious. If the user is behaving like a bot or viewing the same video over and over, that may lead YouTube to decide to discount those views. The most relevant factor, however, is that this would be a terrible and ineffective way to gain views, so it’s probably not worth worrying about whether those views count.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
SOCIAL MEDIA TIPS & TRICKS YOUTUBE

Can YouTube Accounts Be Hacked?

Online security has never been such a big part of our collective awareness, and with more and more people finding a way to make their living through YouTube, the prospect of having your YouTube account hacked is more than just an inconvenience, it can be a threat to your livelihood.

Can YouTube Account Be Hacked? – Yes! Any social media can be hacked but its all depends on how far you are willing to go to secure your account.

With that in mind, it’s natural to wonder about how likely it is that your YouTube account could be hacked, and, fortunately, the answer is “not easily”. However, as with any matter of online security, the best protections in the world can be undermined by user error. In this post, we’re going to look at the potential ways your YouTube account could be hacked—as well as how likely they are—and cover how you can keep yourself safe.

How Can YouTube Account Be Hacked?

When talking about hacked accounts on platforms like YouTube, there are a few likely candidates for how it can happen; hacking YouTube, data breaches, and hacking you.

Hacking YouTube

Now, we’ll be honest, this is a very unlikely way for your account to get hacked. Getting hacked is very bad for business, and companies like Google are not interested in anything that is bad for business and have a lot of money to throw at the problem.

The chances of someone breaking into YouTube’s system and accessing your account that way is very low. That’s the good news. The bad news is that, should it actually happen, there would be nothing you could do to prevent it. You would just have to hope the damage isn’t too great and that YouTube can sort out the mess afterwards.

Data Breaches

Data breaches can occur because someone has hacked into a system as we talked about above, but they can also just be a disgruntled employee walking out of the office with a thumb drive full of data. The data will usually be a list of names and passwords that will then go on to be sold on the dark web. Nefarious parties then purchase these usernames and passwords and try them on several platforms to see what works. Incidentally, this is also why it is important not to use the same username and password on different platforms.

The good news here is that an increasing number of services monitor for these kinds of leaks, and can notify you if your username and password emerge on one of them. The other good news is that avoiding this problem is as simple as regularly changing your password, and services that suffer data breaches will usually force you to reset your password.

Does YouTube Track You?

Social Engineering

Social engineering is probably the most common type of “hacking” today, and it doesn’t involve typing reams of code in a dark, seedy room, or sneaking into a server room at some high-power corporation. The reality is far more mundane.

Social engineering can come in many forms. For example, someone could literally just strike up a conversation with you in the street and find out enough information to get access to your accounts. All those backup security questions such as our mother’s maiden name are a liability if someone really wants to get at you since they can be easily found out. Have you ever shared one of those “Your Drag Queen Name is Your Grandmother’s First Name and Your First Car” posts? Putting information like that out publicly makes it very easy for any malicious parties to get the information they need. And with AI constantly making life easier for them, they needn’t be looking at you directly to find this information anymore.

Phishing is also a form of social engineering, with the most common form of it is sending a spoof email pretending to be a service or bank, asking the user to log in to their account to deal with some urgent matter. The login page is fake, however, and the malicious parties behind it log the username and password you enter for using themselves. Other versions of this tactic include intercepting traffic going to a legitimate site and redirecting it, and hijacking unattended browser tabs and rewriting them with malicious code.

Protecting yourself in these instances is a matter of general good practice when using the Internet—don’t download files from untrusted sources, don’t click on links from suspicious emails, and never give your username and password out.

Protecting Yourself

For the most part, keeping your YouTube account safe is a matter of common sense. Don’t use a password that you use for other accounts, and try to change that password occasionally. Certainly never give your password to anyone else. Always enabled 2-factor authentication on your Google account, preferably using your phone as the second factor, as this will mean any malicious party looking to break into your account would also need to have access to your phone.

Final Thoughts

While we would be lying if we said that you have the power to prevent absolutely every possibility of your YouTube account being hacked, the vast majority of ways in which it could happen can be prevented by relatively simple steps taken by you, and most of those steps are straightforward and should be considered common practice for anyone using the web.

It is also worth remembering that many of the “up close and personal” methods of gathering information about you are labour-intensive. A spammer could send out a million phishing emails with the click of a button, but someone feigning a romantic interest in you to get information has to put the work in. Another way of looking at this is phishing emails, data breaches, and hacks are not personal, but somebody who gets to know you to find out your place of birth and the name of your first pet so they can gain access to your account is going after you specifically.

And, regardless of external attacks, it’s always a good idea to keep your own backups of your videos. Especially if you have an established channel with hours and hours of content.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
SOCIAL MEDIA YOUTUBE

Can YouTube Play Dolby Atmos?

The average Internet connection speed is increasing, and with Internet coverage becoming more and more ubiquitous, it is becoming increasingly common for consumers of entertainment to get their fix online through the likes of YouTube. But what about those consumers who want the best, most immersive experience possible? 4K streaming is already available through many streaming platforms, but what about sound?

What is Dolby Atmos? – Dolby Atmos has become the standard for immersive surround sound, having moved from cinema screens to homes and become affordable enough for the average audiophile to afford.

Of course, the fact that you have a Dolby Atmos system in your home doesn’t mean anything if you don’t have any Dolby Atmos ready content to play through it.

So, does YouTube support this immersive audio platform? No, unfortunately, YouTube does not support Dolby Atmos. Content uploaded to YouTube is compressed for bandwidth efficiency reasons, and all audio is reduced to standard stereo 2.0. The exception to this rule is YouTube TV, however.

What Is Dolby Atmos?

If you’ve been reading this so far and asking yourself “what is Dolby Atmos?”, don’t worry, we’ve got your back.

Dolby Atmos is a proprietary audio format created by Dolby to provide an immersive 360 degrees sound environment that is akin to what you’d experience in a cinema. The platform works with any number of compatible speakers (though a minimum of four is recommended) and is calibrated to the specific layout of the room and the speakers to provide the best fidelity and most immersive experience possible.

Of course, this experience is only available using content that is made to work with Dolby Atmos. The amount of available content is growing by the day, but it is far from ubiquitous.

Can YouTube Play Dolby Atmos

As of the time of writing this post, regular YouTube—that is the freely available YouTube where anyone can upload content—does not support Dolby Atmos nor has any plan been announced to support Atmos in the near future.

This is likely due to two main factors (though we’re speculating, of course). Firstly, the user-generated content aspect of YouTube’s business is one of the hardest to make profitable. You only have to look at the fact that the overwhelming majority of YouTubers have less than a thousand subscribers to see that the overwhelming majority of the content uploaded to YouTube is not profitable. If there are only a dozen people watching the content, it is not going to generate enough ad revenue to pay for the cost of storing and delivering it.

Adding the additional information required by Dolby Atmos means more data storage and increased bandwidth when someone streams the content, which means more expense for YouTube if that content isn’t making enough to pay for itself.

The other reason is the lack of demand for it from creators. Of all the users uploading videos to YouTube, only a minuscule fraction might be in a position to take advantage of support for Dolby Atmos. Leaving aside any technical challenges in creating Atmos content, how many YouTubers do you watch that need it? PewDiePie certainly wouldn’t gain anything from having Dolby Atmos audio.

Can YouTube Play Dolby Atmos?

Can YouTube Music Play Dolby Atmos?

Like the main YouTube platform, YouTube’s music streaming service does not support Dolby Atmos. Again, there is no word at the time of writing this post that YouTube plans to implement Atmos, but again, we find it unlikely that YouTube would go to the trouble.

While much of the music available on YouTube Music is made by professionals with music label backing, the vast majority of that music is not made to take advantage of Dolby Atmos. And, since there is an enormous catalogue of music available, it may be some time before Dolby Atmos-ready music makes up any kind of significant portion of the music on that platform. If ever.

Can YouTube TV Play Dolby Atmos?

Again, no Dolby Atmos here. YouTube TV brings us a little closer, however, as a new “4K Plus” tier providing 4K content and Dolby 5.1 surround sound was announced earlier this year. This isn’t quite Dolby Atmos, but it does offer a more immersive surround sound experience for those who have a compatible sound system.

Again, there is likely a return on investment factor at play here. Adding that additional Dolby Atmos information makes delivering the content more expensive for YouTube, and while YouTube TV is probably the most likely to be in a position to take advantage of Atmos, the majority of its content will still be Dolby 5.1 at best, or just plain stereo 2.0.

Will YouTube Add Dolby Atmos?

In the fullness of time, it is entirely possible that YouTube will start adding Dolby Atmos to its offerings—assuming Atmos isn’t replaced by a better alternative before that happens.

Granted, the vast majority of the content is still likely to not be made for Dolby Atmos, but as bandwidth gets cheaper and more available, it will represent less of a cost to YouTube to deliver it.

Final Thoughts

So, presently YouTube does not offer Dolby Atmos on any of its various services, and there doesn’t seem to be any intention to add those services in the near future. YouTube TV comes closest, offering Dolby 5.1 sound for 4K Plus users, but that is a service only available in the United States.

The reality is that the economics and a lack of realistic demand for Atmos make it a questionable business decision at this stage for YouTube, so there won’t be a real impetus to add the feature. This may be unwanted news for those precious few YouTube creators out there who can and want to make use of Dolby Atmos, but for the overwhelming majority of us, it doesn’t make much difference.

On the other hand, if you are reading this, not as a creator, but as a consumer with a shiny new Dolby Atmos system and you want some content to play through it, Netflix and Amazon Prime both support Dolby Atmos!

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
HOW TO MAKE MONEY ONLINE SOCIAL MEDIA YOUTUBE

Can YouTube Shorts Be Monetized?

YouTube has not been one to shy away from making changes in a bid to keep up with the competition in recent years. From giving YouTubers the option to provide paid memberships to their users as an alternative to services like Patreon, to adding live-streaming to compete with Twitch.

I recently dived deep into everything we know about YouTube shorts – One of their more recent additions is YouTube Shorts, which could be seen as a move to compete with the likes of Snapchat, Instagram, and even Facebook to a degree. Of course, in typical Google fashion, not everything they implement is clearly explained and easy to understand.

YouTube Shorts’ rollout left a lot of questions for users due to its almost unofficial system of placing a hashtag in the description. Things are more clear now, of course, but now that Shorts are a more integrated part of the YouTube platform, many users still have questions over the monetization aspect of it.

Yes, YouTube Shorts CAN be monetized! From 2023 YouTube will be adding adverts to YouTube shorts and revenue shared with creators 45/10/45 with the 10% being for music licensing.

What Are YouTube Shorts?

You might be reading this and wondering “what the hell is a YouTube Short?”, but don’t worry, we’re going to fill you in.

YouTube Shorts are essentially YouTube’s answer to Instagram and Facebook Stories. They are short videos—less than 60 seconds to be precise—that are intended for continuous consumption. In essence, YouTube wants viewers to sit and watch several Shorts one after the other, with the ultimate aim being to keep those viewers on the website for longer. Many of us will happily sit through a 10-15 minute video, and if YouTube can put the right Shorts in front of a viewer, that 10-15 minute window could see them viewing 15-30 Shorts (many Shorts are much less than 60 seconds). These videos are primarily made for mobile viewing, something that is evident when you look at the portrait aspect ratio. While regular YouTube is the kind of experience you can set up in front of your computer or laptop head off down the rabbit hole, YouTube Shorts is more of a “kill five minutes at the bus stop” kind of experience.

Where Is The Money?

If you think about this from a YouTube-centric point of view, you might notice a problem with YouTube Shorts when it comes to generating revenue. If the aim is to keep users watching these short videos, you can’t really go sticking advertisements in between because it will dramatically increase the chances of the viewer clicking away. YouTube knows this, of course, which is why they don’t run advertisements on YouTube Shorts.

With that in mind, where is the money coming from?

In short, the answer is nowhere. With no ad being run against YouTube Shorts, there is no money coming in for those views. It could be argued that there is some revenue coming from YouTube Premium users, but that money is coming in regardless. And, since there are no ads on YouTube Shorts, they are unlikely to bring in new YouTube Premium subscribers since the biggest attraction of that service is the removal of ads.

Why Have Shorts If There’s No Money In It?

Just a quick note; there’s no money for YouTube. YouTubers can still get paid, more on that below.

Ultimately, as much as we might like to believe that our favourite companies are acting in our best interests, all decisions ultimately come back to money. YouTube Shorts may not directly make YouTube money, but their inclusion has been judged good for YouTube’s bottom line in the long run.

The most obvious way this works is by exposing viewers to more content. As mentioned above, in the same amount of time you might take to watch one 15 minute video, you could watch 20 Shorts. The more content you watch, the better idea YouTube’s algorithm gets of what you like, and the more successful it can be at recommending content to you. That in turn increases the likelihood of you sticking around, which increases the opportunity to serve you ads. There is also an argument to be made that adding this alternative way of consuming media may attract users that wouldn’t typically spend that much time on YouTube, though we’re not sure TikTok will be quaking in their boots at the thought of YouTube Shorts.

YouTube Shorts Fund Explained

We’ve teased you enough. How do you make money from YouTube Shorts? Through the YouTube Shorts Fund. Since there is no revenue being directly generated from YouTube Shorts, YouTube has to create their own incentives for creatives, and they’ve done this in the form of the YouTube Shorts Fund.

This is a $100M fund set up to reward creators. Bonuses are awarded monthly to creators who have had success with their Shorts, with YouTube stating that they’ll reach out to “thousands” of creators each month to award between $100 and $10,000, which is paid directly into your AdSense account. There is no stated qualification criteria, such as a certain number of views, so the recipients of these bonuses would appear to be entirely at YouTube’s discretion at this stage.

There are some criteria you have to meet in order to be eligible for a YouTube Shorts Fund bonus, however;

  • Have uploaded at least one eligible Short in the last 180 days
  • Channel must abide by community guidelines
  • Channel must not be uploading unoriginal content or content with watermarks (like the TikTok logo)
  • Creator must be in an eligible region (see link above)
  • Creator must be 13 years (or the age of majority outside of United States)
  • Creators under 18 must have a parent or guardian accept terms and set up an AdSense account.

Channels do not need to be monetized in order to be eligible for the YouTube Shorts Fund, however, but you will still be eligible if you are part of the YouTube Partner Programme or an affiliate under a Multi-Channel Network.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.