How would you monetize your Facebook page without adverts?
Now, if you hit a certain threshold on Facebook, you can start integrating brand deals with your Facebook page, but not everyone’s jumped through those hoops just yet, and you can make money without Facebook’s help.
How To Monetize A Facebook Page without Ads
1) Use relevant affiliate links
I’m a YouTube creator that talks about YouTube. So maybe I post up a post about what camera I’m using and I link through to that product on Amazon. If I’m really smart and I’m hunting out a specific brand, maybe I can talk to that brand before hand, to get a better deal, and then push it out there.
For example, maybe I’m talking about how you can subtitle your videos, and then I want to promote it on Facebook saying, go and use rev.com.That way you can subtitle all of your videos with captions that are in English or French or German or any language that you wish.
You simply click on the link in the description, or https://alanspicer.com/rev.
That’s a relevant affiliate marketing link, and you can do that in your descriptions on Facebook,
2) Add digital products
Now I have a digital product that I hardly promote, and it’s 75 thumbnails for YouTube. If you’re not quite sure on how to start, how a thumbnail should look, just click this link, it goes through my digital products.
That’s a product that hopefully helps you and is relevant to my audience. I’m not going to sell baby monitors to people that want to learn how to do YouTube.
So if you have a digital product, let’s say an ebook on how to knit because you do knitting, or a recipe book because you’re a cooking channel, that’s a good place to promote it on your specific Facebook page.
I also push out my services like a channel audit and coaching call consultation, but you can also be sending your products, or pots and pans set, some cute little crochet things.
By the way, if you’d like that, this is the link to “Oh Sew Cute.”
3) Consider a newsletter
This is your way of harvesting people from your page, and then collecting them into — I really hate this word — but a funnel.
If they’re engaged enough to actively choose to be on a newsletter with you to hear more from you, to see more videos from you, or see your blogs from you, then they’re more likely to be more engaged than any random human to possibly listen to your advice on buying a product or a service.
I know you said it to me as your slow cooker of leads. As you collect more and more people in there and you hone the art of talking to them and building up a relationship, they’re more likely to convert in the long run because you’ve kept them warm for eight, nine hours smelling sexy minted lamb hot pot.
Anyway, back on point…
4) Selling advertised posts
Maybe you have a huge audience. Maybe you have 20, 30, 50, or a million followers on your page. This is your chance to flip the script. People will want to advertise in front of your audience.
So, charge them for it.
5) Starts an associated podcast
I’ve got the “Start Creating Podcast” at http://startcreatingpodcast.com/, where I talk about my experiences as a YouTuber, and growing and marketing and branding.
It gives me a little bit more leeway, I can talk about more things, less heavily edited. In the long run, you can invite people in to talk about your specific niche, interview people, and associated podcasts gives you a chance to place adverts against that podcast, also affiliate links in the description.
As you grow a podcast audience, it can also become fairly passive once the contents is out there, it will remain out there forever. And when was the last time you started a podcast, and then went back and binged watched everything else that was already on that podcast playlist.
Just try to make them evergreen rather than “This week on July the 30th, 2020,” whatever.
If you think of the longevity of the content and you answer and solve a problem with each podcast, people are more likely to go back and finish them. A good example of this is Gary Vaynerchuk or Tube Talk from vidIQ.
6) Raising money for a charity
You don’t have to monetize your Facebook page to make you money. You can also monetize your Facebook page to make charities, money.
You might have an audience that’s quite tuned in with you and your feelings and your sentiments, your political leaning, or your empathy towards specific topics.
Right now we’re in the middle of an unprecedented worldwide situation. So, if you wanted to raise money for that illness, that’s causing a lot of problems around the world, nothing’s stopping you throwing up a charity post that people can donate.
Or you reflect on something in four or five years time, maybe someone near and dear to you dies of some horrible disease, or struggles with a mental illness, depression, anxiety.
There’s nothing wrong with you raising money for a charity.