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SEO SOCIAL MEDIA TIPS & TRICKS

How To Add Foreign Language Subtitles to Videos (EASY WAY)

Translate Add Foreign Language Subtitles to YouTube Videos (EASY WAY) – Adding subtitles to videos can help people understand you better, what your videos for longer, increase engagement and boost video rankings. Today I am going to show you how I add foreign subtitles to my videos using REV – 🔊 SUBTITLES – $10 FREE + QUICK, EASY CAPTIONING FROM REV – https://www.alanspicer.com/rev

Captioning your videos can have a big effect on how successful they are. This is true for movies, TV shows, social media videos, training content, and any other kind of video you might record and share.

1. Not Everyone Can Hear Your Audio

Over 28 million American adults are deaf or hard of hearing—and if you don’t have subtitles on your videos, that’s a huge audience you won’t reach.
No matter what your content is, you don’t want to exclude millions of people from watching it. Your target market includes people who are deaf or hard of hearing, and not subtitling your videos excludes them.
That’s just bad business. Think inclusively and add subtitles to your videos.
As you’ll see, though, it’s not just people with hearing difficulties that appreciate subtitles.

2. Many People Don’t or Can’t Turn on Audio

You’ve probably heard that 85% of Facebook videos are watched on mute. Of course, that’s just for a single social network. Snapchat, for example, says that two-thirds of its videos are played with sound.
No matter what the statistics say, many people silence audio on their phones or computers because they don’t want or need to. Maybe they’re listening to their favorite song and don’t want to pause it. Or they’re in a public place and can’t be disruptive.
Even if your videos target an audience that’s likely to turn video sound on, there are going to be some people who won’t. And those people will miss out on your video if it’s not subtitled.

3. Subtitles Improve Comprehension

People learn in different ways. Some learn best through doing. Others through watching. Still others through listening. And if your viewers aren’t visual learners, they’re not going to get as much out of your video.
That’s where subtitles come in. People who learn best via reading will get more out of your videos if they have captions. The combination of video and text is strong, and appeals to more people than just video.
In fact, many people prefer watching videos with subtitles even if they don’t have to. A quick search reveals many people turn captions on when they’re watching TV shows or movies, even if they’re native speakers of the original language. They just understand it better.
Even if those people could watch without subtitles, they’ll appreciate that you made your video better for them.

4. Not Everyone Speaks Your Language

Great content transcends language boundaries . . . but only if it’s translated. You might want people from all over the world to watch your videos, but if they can’t understand them, it’s going to be hard.
English is the most commonly used language on the wider internet, but Mandarin Chinese isn’t far behind. Some parts of the world use the internet mostly in Arabic. Or Spanish. Take your target audience’s language into account when you’re making your videos.
And when you can, offer subtitles in multiple languages.

5. Viewers Are More Engaged

In 2009, PLYMedia found that 80% more people watched a video to completion when subtitles were included. Videos without subtitles were watched to 66% to completion, compared to 91% with subtitles on average.
Of course, these are correlations, and the cause is open to interpretation. But 80% is a figure you can’t ignore. If there’s a chance that subtitle help videos get more views, you should invest the time and money it takes to caption it.
Keep that in mind as you read this next fact.

6. Subtitles Increase Video Social Reach

Instapage found that captioned videos on Facebook had 16% higher reach than those without. They had 15% more shares, 17% better reactions, and 26% more call-to-action clickthroughs.
In short, they performed better on every measure that matters. Combine that with the fact that more videos get watched if they have subtitles, and the take-away becomes clear.
Subtitles make a big difference in how people see, react to, and engage with your videos.

7. Captions improve SEO

While the quality of your content should be your main concern, we know you’re thinking about SEO, too. And video subtitles can give you a boost in the search rankings.
Many of the benefits above also have an effect on SEO. If people spend more time watching your videos, you’ll have increased dwell time, which has a positive effect on your rankings. Social shares can play a role, too. And appealing to more people helps boost visits and reduce bounce rates.
But the subtitles themselves can also help, because Google indexes captions that you’ve added to videos (they don’t index automatically generated captions, like those YouTube can add for you).
That can make a big difference in how many people find your website, watch your video, and engage with your content.

Is It Hard to Add Subtitles?

While it does take some time, it’s actually quite simple. And you can do it for free.
When you get started, adding subtitles to videos can take a while. 3Play Media suggests budgeting five to ten times the length of the video for subtitling. Of course, this depends on your experience level with the software, the type of dialogue you’re adding, and a number of other factors.
If you’re subtitling a short video to share on Facebook or YouTube, that’s not very long. But if you’re doing an entire TV show or movie, you could be looking at a lot of time. And it’s easy to wonder if it’s worth the effort. Just remember all the benefits above.

How to Add Subtitles to Your Videos


Now that you’ve seen why it’s crucial to subtitle your videos, it’s time to start. The premise behind adding subtitles to your videos is simple. All you need to do is identify the times you’d like a particular subtitle displayed, then add the text.
Fortunately, subtitling apps will help you out with this. Rev.com will help write them for you and import them to YouTube.
Once you’ve created your subtitles, you can either store them in a separate file (so your video can be played with or without them) or encode them directly into the video (so they’re always displayed). In general, it’s better to give viewers the option to view them or not.

Captioning Your Videos Is Worth Your Time

Adding subtitles to your video isn’t especially hard—it just takes time and practice. And it might not seem like it’s worth it when you just want to share your videos.
But we’ve seen that adding subtitles increases accessibility, encourages better engagement, and even improves your search engine optimization.
There’s really nothing you have to lose (except the potential for more viewers). It’s time to start subtitling!
 

Categories
TIPS & TRICKS VIDEO YOUTUBE

EYE CATCHING YouTube Thumbnail Templates with Placeit ​

FREE YouTube Thumbnail Templates – How To Make A YouTube Thumbnail is a question i get all the time. To get some great ideas for my clients I use PlaceIT for YouTube thumbnail template ideas and best of all is some are free!

Thumbnails that grab potential viewers and make them click to watch? When you’re creating videos for YouTube, the thumbnail might not seem important.
You might be thinking – as long as the content is good, the thumbnail doesn’t really matter.
Think again!

What is a thumbnail on YouTube?
A video thumbnail is the first thing that viewers see when browsing through YouTube. It’s a small, clickable image that either grabs their attention – or lets them scroll on by.
YouTube will offer you a choice of frames from your uploaded video to serve as this preview image, but rarely will this freeze-frame serve you well.
You need something that grabs the eye and communicates what your video is about at a glance. You want it to grab your target audience and make them think, I need to watch this!
The thumbnail is typically the first impression of your video, and essentially determines whether or not people will click through.
Designing a professional YouTube thumbnail not only helps improve your channel’s brand, but it also attracts visitors and more eyes to your content.

How To Make A Good YouTube Thumbnail

The YouTube thumbnail is one category included in the great YouTube cover, along with YouTube banners, icons, and watermarks. While a personalized banner can tell viewers about your Vlog’s content and who you are, the thumbnail will encourage them to watch your posted videos.
A thumbnail is a small picture representing your videos in a row of YouTube’s search results. Making unique thumbnails can actually encourage higher video view rates. There are many things you can do with your YouTube thumbnail design that will enhance the chance of it being got clicked on.

1. Only Use Relevant Pictures

One crucial rule to always remember when creating thumbnail is to never use a picture that has nothing to do with your channel or video. You see, branding is essential for the continuing visual marketing on social media webs like YouTube. If people feel cheated when they can’t find the relevant content in the video advertised by your thumbnail, they will leave at once (and may never return to your channel). So you need to keep the style of your thumbnail consistent across your YouTube channel.
There are 3 ways to ensure that your selected picture will never be off topic:

  • Take a still-shot from the clip and to use it as a thumbnail. In these cases, some users still employ graphics tools to put their logo or text to the picture.
  • Take photographs from the video (or take stills from the staged for the video), then apply them to what looks more like graphic pictures. This option is quite favored when it comes to YouTube thumbnail pictures, pictures of people included.
  • Use a custom-made picture featuring simple graphics as well as the video’s title. Many of these images also show the business’s logo or name in either bottom corners so that it may look discrete, but still present.

2. Technique Details

  • About the format: It must be in .JPG, .PNG, .GIF, or .BMP
  • About file limitation: must be less than 2MB

3. YouTube Thumbnail Size

As a rule, too busy thumbnail won’t show up clearly and properly. So here’s what you need to know:

  • Take into account the photo’s own size
  • The original size: 1280 x 720px is the recommended dimension, since it may be used for the embedded player as a preview photo
  • Think of how you can best take advantage of the space (while still remaining clear)

4. Color of Choice

As you have to compete in a long line with many other suggested videos, choosing the right colors for your thumbnail will go a long way in boosting your content’s views and clicks. Take these points into account when developing your thumbnail design:

  • Contrasting colors: ensure that the graphics and text will be read, as they immediately draw the eye in. This is especially true in the case of text and graphics on your pictures.
  • Bright or saturated colors: draw viewers’ gaze naturally. So they also help your video posts get more attention.
  • Dark shades might not show up very well in the video list’s sidebar that shown in other videos.

5. Take Advantage of White Spaces

Take advantage of this negative space if you want to use a designed or graphic picture. Your thumbnail will look clean and more organized thanks to the resulted high-quality appearance possessed by any professional photo out there.
Meanwhile, your rivalries will be edged out as your video post has drawn the viewers’ eye a split second faster because they’ve registered what your vlog is about in just a flash.

6. Using Title

Adding titles to your thumbnails helps viewers identify the videos quicker in searches. If your title style is unchanged, the titles will also let your followers identify your videos besides capturing the attention of those looking for one of your specific topics.
Don’t add too much text though. Just some texts are enough to heighten your video’s view rate. Never put more than one concise title. If needs arise, you can add a crisp subtitle beneath it in smaller text to get your point across, and that’s it.

7. Readable Text

By default, thumbnails are inherently not large when you’re editing them on YouTube. The finished work will appear smaller still when they’re looked via a mobile device. So if the details contained are too clustered, it’ll be hard to see.
The best way if you must have texts in your image is to make sure they are huge enough that viewers can make out the characters even when the picture is shrunken down.

8. YouTube Thumbnail Resolution

The resolution suggested by YouTube is of 1280px x 720px at the minimum. If this dimension is too low, the picture will appear pixilated.
It might be a bit hard to maintain a high-resolution picture so that it can be responsive to different platforms, sizes, and devices through YouTube alone. So, the advice is to try testing your YouTube thumbnail design in several sizes to make sure that it’ll come out well.

9. YouTube Thumbnail Template

For each of your vlog, YouTube chooses a thumbnail which is always a still image from said video. However, you can select which frame you want to apply. This is good enough for people who prefer simple styles. Other YouTubers prefer a custom thumbnail because they will get to choose the image as well as the title.
There are online sites like PlaceIT that allow you to edit available images and use them for your YouTube banners. You can also edit your thumbnails with the help of these YouTube cover maker, as they’ll let you import photos from your PC or other social media accounts. You can then edit them and finally use them to your preference.

Categories
SEO TIPS & TRICKS VIDEO YOUTUBE

Supercharge Your YouTube Video Tags for Search (How I Tag My YouTube Videos)

Learning How to Tag YouTube Videos can be hard but I have a little technique to Tag youtube videos for search and more videos. In this video I am going to teach you how I tag my youtube videos and how you can use google, youtube search and tubebuddy to tag yours.
According to YouTube, tagging is one of the most important ways to rank your video in YouTube search results:

Tags help users find your video when they search the site. When users type keywords related to your tags your video will appear in their search results.

YouTube does consider user engagement as well (like number of views, views in common and user “retention”) but tagging is the *first* step to ranking your video in YouTube search results (and thus getting a good chance to get ranked in Universal Results as well).

How To Tag YouTube Videos

A most scientific (but still useful to start brainstorming) approach to classifying YouTube tags (pdf) groups all the tags as follows:

  1. Generic relationship between tag and video content:
    1. Tag identifies what the video is of at its most primary and objective level – no subject specific knowledge is needed to make this distinction (e.g. a video of a cat, tagged as ‘cat’ or ‘animal’)
    2. General YouTube defined Category or Genre (e.g. Comedy, Entertainment, Music)
  2. Specific relationship between tag and video content:
    1. Tag identifies what video is of. Familiarity or some existing knowledge is needed to make this connection (this may be about names, locations, venues, etc).
  3. Tag only useful to a minority of users, specific individual or group
    1. Refining tag (Tag which cannot stand alone – only useful when looked at as part of the larger tag set (e.g., episodes of a series of videos specified by a number)
    2. Self-reference tagging (e.g. “my dog”),
  4. Irrelevant/Non Useful Tags (those may vary from attention-grabbing and misspelled tags to conjunctions and prepositions).

Obviously, the top three classes of tags should all be considered for ranking for various types of search queries  (navigational search queries, generic search, category search, etc).
 

Categories
TIPS & TRICKS VIDEO YOUTUBE

Make Clickable Titles Every Time (4 MUST USE TIPS)

Win the click, get the views! Want to improve your click through rate, get more views and grow your channel? You need to work on your titles and winning that click using the CURIOSITY GAP! Make people intrigued, and they will fall into your videos and follow you through to the end of your story content.

As soon as you have uploaded a video, YouTube starts surfacing it to relevant audiences. Based on hundreds of signals, our systems determine which viewers are most likely to watch your video and continue to surface the video to audiences as long as it remains on YouTube.
You can do some keyword research using TubeBuddy to find the perfect tags and keyphrases to target.

Higher click-through rate alone isn’t a strong indicator of success. To get a full picture of what attracts and engages viewers on your channel or videos, follow our tips on using impressions and click-through rate data. In general, the best way to get more impressions is to consistently make great quality content that viewers love.

Why are my impressions and CTR really low?

If it seems like your impressions are lower than they should be, here are some things to keep in mind when looking at your impressions data:
  • Not every instance in which a viewer sees a video thumbnail will count as an impression, and not all views come from thumbnail impressions. Learn what counts as a registered impression.
  • Older videos may have more impressions, as they’ll continue to be surfaced to audiences as long as they’re on YouTube. To get a more defined view of how your videos are currently doing, look at the first 7 days after uploading to compare impressions data for different videos.
  • As your videos become more popular, they may be shown to a wider audience beyond your core viewers. This can result in a lower click-through rate (even if you see an increase in overall views and watch time).
  • Use the traffic sources report to see click-through rate by traffic source. This can give you an indication of how your thumbnails and titles are doing in converting impressions to views in different contexts.

 

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TIPS & TRICKS VIDEO YOUTUBE

The ONLY Things You Need To Start A YouTube Channel in 2020

What things do you need to start a YouTube channel? Many people ask me how do i get started on YouTube? How do I start a YouTube channel in 2020? And I always tell them it’s not about the expensive cameras and silly music or drones, it’s all about the heart, passion and sometimes just a mobile phone.

Stuff I Mentioned in this one…
► How I Become A Full Time YouTuber at 3K Subscribers – https://www.youtube.com/watch?v=RkFPkIuBgPI
► How I Made YouTube My Full Time Job – https://www.youtube.com/watch?v=d2PH55x0X-g
► How To Make Your Videos Better – https://www.youtube.com/watch?v=VhFdeot938E
► StartCreating Phone Case & More Merch – https://teespring.com/en-GB/start-creating?pid=649

Categories
MARKETING TIPS & TRICKS VIDEO YOUTUBE

5 BUSINESS MISTAKE I Wish I’d Learned From Sooner!

5 MISTAKES In Business I Wish I’d Learnt From Sooner // Starting and growing a business has its up and downs I have learnt a lot from my business mistakes. In today’s video I want to share with you the 5 lessons i learnt from my biggest mistakes over the years.

I’m going to be reading a lot more starting with @GaryVee Crush It (https://amzn.to/2sokRFH) and Crushing It (https://amzn.to/37nuByM) then pouring more into my head over the year. I want to try and read 50+ books/audiobooks using audible, I will also be revisiting John Green’s (https://amzn.to/39ty14W) books in 2020 as well – if you want a free trial goto https://tinyurl.com/y4xfnxet

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SOCIAL MEDIA TIPS & TRICKS VIDEO YOUTUBE

How I Made YouTube My FULL TIME Job (From ZERO to FULL TIME in 3 Years)

Going full time on YouTube is the dream of many creators. Some see YouTube as a goldmine, a get rich quick scheme that anyone can easily jump on and build a brand or business. But sensible people understand that is takes time, effort, luck and A LOT of hard work to make YouTube a Full Time job. In today’s video I share with you the last 3-4 years and tell you the steps I took to go from 0 subscribers to being Full Time YouTuber and business owner in 2020.

Want to hear more on how I started? – https://www.youtube.com/watch?v=m9orTPdI_mA
How To Go Full Time on YouTube with 3K Subs – https://www.youtube.com/watch?v=RkFPkIuBgPI

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MARKETING SOCIAL MEDIA TIPS & TRICKS YOUTUBE

The SECRET To YouTube Success That Big Channels NEVER TELL YOU!

After 3 years on YouTube I have finally cracked the secret to growing on YouTube and the secret to being a successful YouTuber like the big channels. If you want to grow on youtube in 2019-2020 then you need to learn who you are, how to make YOU unique and the only way you can do that is with your first 100 videos.

100 Video Strategy – https://www.youtube.com/watch?v=v2Z6yPpxG4w

How To Get Your First 1000 Subscribers – https://www.youtube.com/watch?v=E_SBFRz51N4

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SOCIAL MEDIA TIPS & TRICKS VIDEO YOUTUBE

5 Overlooked Ways To Get More Views on YouTube – In 5 Minutes!

Get more views on YouTube 2020 with a few methods you may have simply overlooked. There is a lot of things you can do to hook and keep people watching on YouTube but some of these aren’t banged on about as much as meta tags and titles. Today I am going to share with you my 5 Overlooked Ways To Get More Views on YouTube for small YouTubers.

How To Add Subtitles – https://www.youtube.com/watch?v=-8F3IQJ5F0s
How To Add End Screens – https://www.youtube.com/watch?v=pIaIByMoHv8&list=PL09mwoOn57VSjEpHNXq71Fn4dV2DBp70_

Categories
SOCIAL MEDIA TIPS & TRICKS VIDEO YOUTUBE

How I Got 10K Subscribers by Doubling Down (DEEP DIVE)

How To Get 10000 Subscribers on YouTube 2020 – You can get youtube subscribers 2020 by doubling down on what already works for you and amplifying your content. It took me just over 29 months to start a youtube channel and grow it to 10K subs. Today I share with you how I did that and add some juice tips as well.

How I Got 3000 Subscribers Playlist – https://www.youtube.com/watch?v=hacl0GWbtzw&list=PL09mwoOn57VRSFdvQgLKPW06hZsVis7fN
How To Make Better Videos – https://www.youtube.com/watch?v=P562Ocixvac&list=PL09mwoOn57VRrhPIsJd3oQM7SPgmP8ZtK
How To Use A/B Thumbnail Testing – https://www.youtube.com/watch?v=P2X5s2rEYzw
How To Get TubeBuddy for FREE – https://www.youtube.com/watch?v=n3o2uoE2Jdw
ADD Subtitles FAST – https://www.youtube.com/watch?v=-8F3IQJ5F0s
Adobe Premiere Editing Tips – https://www.youtube.com/watch?v=P562Ocixvac&list=PL09mwoOn57VSfykp0UVMIc1b7Mxts2Ixa

Categories
SOCIAL MEDIA TIPS & TRICKS VIDEO YOUTUBE

Best Settings To Export 4K Video for YouTube Adobe Premiere Pro 2020

Best Settings To Export 4K Video for YouTube Adobe Premiere Pro – How To Make 4K YouTube Videos // Fast easy small file size 4k youtube videos can make your editing life easier. In the step by step adobe premiere pro 2020 tutorial I am going to show you the best settings to export a 4k video in for YouTube.

How To Export in HD 1080p FAST & EASY – https://www.youtube.com/watch?v=3DKXmYUhAoQ&list=PL09mwoOn57VSfykp0UVMIc1b7Mxts2Ixa&index=4
More Premiere Pro Tips – https://www.youtube.com/watch?v=88HIxA6u_gU&list=PL09mwoOn57VSfykp0UVMIc1b7Mxts2Ixa

Just because you’re shooting in 4K, that doesn’t mean you have to work in 4K. For many projects, 1080p is good enough. The benefit of shooting in 4K is a quadrupled resolution, allowing you to zoom in cleanly since you have a much better source video to work with.

This is perfect for cutting to close-ups, effectively eliminating jump-cuts from your finished product entirely. This effect can commonly be seen in single-camera interviews, where the perspective shifts between a wide full-body shot and a close-up shot of the interviewee talking. Pull it off well and it can be used for dramatic effect to add emphasis and connect better with the subject.

Even if your end product will be 1080p, shooting 4K will deliver a higher quality downsampled image. Capturing four times the amount of information you need won’t produce an image that’s four times better looking, but the end result will be noticeably sharper.

You’ll also reduce the chance of color banding, since most cameras record 4K at a higher bitrate. That means more color detail is captured, which will vastly improve gradual changes, like deep blue skies or other solid colors.

Sometimes the camera makes all the difference. Many modern mirrorless, digital SLR, and cinema cameras shoot 4K using larger sensors, effectively downsampling a 6K or 8K image to 4K (like the relatively cheap Sony a6300, above). The Panasonic GH5 even does 6K video and 4K video at a bitrate of 400 megabits-per-second.

Yes, there are many 1080p cameras that will shoot better HD footage than a cheap 4K camera.

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SOCIAL MEDIA TIPS & TRICKS VIDEO YOUTUBE

How To Auto Reframe Video in Adobe Premiere Pro 2020 – NEW Video Resizing Feature (Step by Step)

Auto Reframing Videos in Adobe Premiere Pro – New auto video tracking, video resizing has arrived with Adobe Premiere Pro 2020. This feature can take a lot of the heavy editing work from your shoulders and help you reframe all your adobe premiere pro project sequences in seconds rather than hours of keyframing.

Premiere Pro’s headline feature is Auto Reframe, an AI powered tool to reformat existing footage for a range of aspect ratios. For example, you can take your 16:9 footage and have it automatically panned and cropped to a square or even vertical format.