YouTube Premium is a subscription-based service offered by YouTube, allowing users to enjoy an ad-free viewing experience, access exclusive content, and benefit from additional features such as offline playback and background play.
The short answer – How much is youtube premium? – YouTube Premium costs $11.99/month in the US, offering ad-free viewing, offline playback, background play, and access to YouTube Originals. Pricing may vary in other countries.
In this article, we will delve into the regional pricing of YouTube Premium, discuss key statistics related to its performance, and compare it to other rival streaming services.
YouTube Premium Features
| Feature |
Description |
| Ad-free viewing experience |
Eliminates ads across all videos, providing a seamless experience |
| YouTube Originals |
Access to exclusive content such as series, movies, and documentaries |
| YouTube Music Premium |
Ad-free listening and offline playback on the YouTube Music app |
| Offline playback and background play |
Download videos for offline viewing and play videos in the background while using other apps or with the screen off |
YouTube Premium Regional Pricing
| Region |
Price |
| United States |
$11.99/month |
| United Kingdom |
£11.99/month |
| European Union |
€11.99/month |
| Canada |
CAD$11.99/month |
| Australia |
AUD$14.99/month |
| India |
₹129/month |
| Other regions |
Varies |
It’s essential to note that the perceived value and affordability of YouTube Premium can vary due to currency conversion rates and differences in purchasing power across regions.
YouTube Premium Key Stats and Metrics
| Statistic |
Value |
Year |
| Number of YouTube Premium subscribers |
Over 30 million |
Q3 2020 |
| Subscriber growth |
Over 60% increase |
2019-2020 |
| Revenue generated |
Over $1.6 billion |
2020 |
| User engagement |
150 minutes of content/day |
N/A |
| Annual retention rate |
95% |
N/A |
YouTube Premium vs Rival Streaming Services
In this section, we will compare YouTube Premium to other streaming services, focusing on pricing, content libraries, and user experience.
The services we will compare include Netflix, Hulu, Amazon Prime Video, Spotify (for music streaming), and Apple Music (for music streaming).
Streaming Services Pricing Comparison
| Service |
Basic Plan Price |
| Netflix |
$8.99/month (US) |
| Hulu |
$5.99/month (US) |
| Amazon Prime Video |
$8.99/month (US) |
| Spotify |
$9.99/month (US) |
| Apple Music |
$9.99/month (US) |
| YouTube Premium |
$11.99/month (US) |
Please note that pricing may vary depending on the region.
Deciding if YouTube Premium is worth it:
- Think about your YouTube habits: how often you watch, your patience for ads, and if you need offline or background play.
- Evaluate YouTube Originals: how much you like exclusive content and how it compares to other platforms.
Tailoring your streaming choices:
- Find a balance with other services: consider your budget and the content you prefer.
- Look at free options: try ad-supported YouTube and free music sources.
- Make a smart decision: consider your unique needs and re-evaluate as things change.
Q: How much does YouTube Premium cost per month?
A: YouTube Premium costs $11.99/month in the US, offering an ad-free experience, offline playback, background play, and access to YouTube Originals. Pricing may vary in other countries.
Q: Is there a family plan for YouTube Premium?
A: Yes, YouTube Premium offers a family plan for $17.99/month in the US, which allows up to 6 family members (aged 13+) living in the same household to enjoy its benefits.
Q: Are there any discounts for students on YouTube Premium?
A: Yes, eligible students can subscribe to YouTube Premium at a discounted rate of $6.99/month in the US. A valid student ID and enrolment verification are required.
Q: How can I try YouTube Premium for free?
A: YouTube offers a 1-month free trial for new users to try out YouTube Premium. After the trial period, users will be charged the standard monthly fee unless they cancel the subscription.
Q: Can I access YouTube Music with YouTube Premium?
A: Yes, a YouTube Premium subscription includes access to YouTube Music Premium, allowing ad-free music streaming, offline playback, and background listening.
Q: How does YouTube Premium’s cost compare to other streaming services?
A: YouTube Premium’s cost is competitive with other streaming services like Netflix and Hulu, while offering unique features such as ad-free YouTube viewing, offline video playback, and background play.
Q: Is YouTube Premium available worldwide?
A: YouTube Premium is available in many countries, but its availability and pricing may vary. Visit the YouTube Premium page to check availability and pricing in your region.
Q: Can I cancel my YouTube Premium subscription anytime?
A: Yes, you can cancel your YouTube Premium subscription at any time. Upon cancellation, you will retain access to Premium features until the end of your billing cycle.
