fbpx
Categories
SOCIAL MEDIA TIPS & TRICKS YOUTUBE

Can YouTube History Be Tracked?

Privacy on the Internet is one of our bigger concerns in today’s interconnected world, and YouTube is not exempt from those concerns. Given the sheer volume of YouTube videos that are watched at any given time, and especially by any individual person, there is a wealth of information that can be gleaned from knowing someone’s YouTube viewing history.

Unfortunately, the answer to “can YouTube history be tracked?” is a resounding yes, it most certainly can… assuming you are using YouTube as a logged-in user. YouTube will still track your usage when you are not logged in, of course, but there this data will be anonymised. This is not to say it’s not tracking you in a way, but more on that shortly.

YouTube Viewing History

The first thing to be aware of when considering YouTube’s tracking abilities is that it is baked into the platform. YouTube makes its money through advertising, and the biggest selling point for online advertisers is the fact that ads can be targeted to very specific demographics because of all the information YouTube has. YouTube knows your age, gender, geographical region, interests, and more, allowing advertisers to make sure their ads are being shown to people who are likely to be interested. Naturally, that system doesn’t work if YouTube doesn’t collect information about you.

Your viewing history is the most obvious thing, of course. You yourself can view your viewing history if you wish, a particularly useful tool for finding videos you’ve enjoyed in the past but can’t find now. Of course, in order for this feature to be available, YouTube needs to keep a record of what you have watched.

Your YouTube viewing history is private, and cannot be viewed by anyone else. If you don’t want certain videos logged to your viewing history, you can always log out of YouTube before viewing them. There are some limitations to this method, however. For example, YouTube will not allow you to watch videos it has deemed inappropriate for younger viewers unless you are logged in. This is mostly to prevent children from getting around content restrictions by using YouTube logged out.

You can also clear your viewing history if you’re worried about someone using your computer and stumbling across your obsession with videos of capybara playing with dogs, but that will only affect the viewing history you see—the data that YouTube uses to decide what to recommend to you will still be there.

Non-YouTube Tracking

It is possible for your YouTube history to be tracked by non-YouTube parties, but in the vast majority of cases, this would require you to have either agreed to something or been hacked by someone.

For example, if you are using YouTube through a device that has been opted into something like Nielson tracking, all of your online activity will be tracked, including your YouTube use, but this is something you will have actively sought out and agreed to beforehand.

It is also possible for your device to become infected with malicious software that will monitor your YouTube usage, but you should be able to avoid this with common sense security measures, such as having up to date anti-virus software and not clicking on untrustworthy links.

There are also perfectly legitimate (in the legal sense, not necessarily the moral one) ways to track your usage, such as Facebook’s “Off-Facebook Activity” settings. These can be disabled by you, but if they are not, Facebook can track a number of things you might be getting up to online.

Can YouTube History Be Tracked? 2

Your Online “Fingerprint”

We often worry about our identity being out there because all of the scariest sounding forms of hacking and online fraud involve stealing our identities for something. It is possible to track you without your identity, however.

When you use the Internet, including websites like YouTube, there is a wealth of information that those remote servers have access to. These include things like the operating system your device is using, the browser, what screen resolution you have, even what fonts are installed.

While none of these things inherently give away your identity, there are sufficient variables to reliably identify a returning anonymous user. In this manner, a remote server can build up a tracking history for a user, even if that user never logs in or gives their name or any other personally identifiable information. Essentially, they can create a “digital fingerprint” corresponds to you and you alone, even if they don’t know who you are.

Now, if YouTube uses this method, nobody is being particularly open about it. However, we do know that they use browser cookies to keep track of what you’ve been watching.

Browser Cookies

Browser cookies are essentially little packets of information that are stored on your hard drive. The next time you visit YouTube anonymously, YouTube can check these cookies and see what you were looking at the last time you were there.

If you’re not comfortable with this, there are two options. You can either regularly clear your cookies so that there is no record, or you can browse YouTube in incognito/privacy mode. With cookies being stored on your computer, you are in complete control of whether they stay or go, as long as you know how to do it.

Final Thoughts

Your YouTube history can certainly be tracked, but, for the most part, the entity doing the tracking is YouTube. It is possible for nefarious parties to get into a position to track your viewing history, but in most cases, if they are in that position, your viewing history will be the least of your worries.

It should also be noted that, from a privacy standpoint, YouTube is a very different platform for children. COPPA regulations mean that YouTube cannot track nearly as much data on underage viewers as they can with adults.

For the most part, however, protecting your privacy and identity on YouTube requires the same common-sense approach that should be used whenever you are browsing the Internet or using connected apps.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
DEEP DIVE ARTICLE HOW TO GET MORE VIEWS ON YOUTUBE SOCIAL MEDIA YOUTUBE

How to Start a YouTube Channel

Whether you are considering starting a YouTube channel for business or pleasure, the allure of that big red play button can be hard to resist. YouTube is proven to be a great medium for expanding a brand, bringing attention to your business, or just connecting with an audience over something you are passionate about. And it is for these reasons that so many people want to start a new YouTube channel, even now when there are so many channels out there.

In this post, we’re going to look at some of the mechanical aspects of starting a channel, as well as some tips for how to go about getting those first views, but we wanted to start off by reaffirming your desire to start a channel (we’re assuming you do want to if you’re reading this!)

Is It Worth Starting a YouTube Channel?

One of the main roadblocks to a successful YouTube channel is a reluctance to pull the trigger on that “create channel” button. This can happen because of a variety of reasons—most of which we’ll cover in more detail in a moment—but the important thing to remember is that new channels are being created all the time, and plenty of YouTubers who are successful today started out recently or were shy to begin with or thought their chosen topic wouldn’t get much interest.

Ultimately, the majority of YouTube channels do not achieve the kind of success their creator hopes for, we can’t deny that. Whether they want to achieve financial independence through their content, become an internet megastar, or just find a small audience that is interested in what they are interested in, most don’t make it. But the one thing you can be certain of is that if you don’t start a channel at all, you definitely won’t succeed.

With that in mind, let’s take a look at some of the biggest reasons why people don’t start YouTube channels at all. And then tell you why you shouldn’t let those reasons stop you!

How to Start a YouTube Channel 1

“I’m Too Shy”

Many would-be YouTubers love the idea of starting a channel, but when faced with the prospect of sitting in front of a camera and speaking to strangers on the Internet, they soon find themselves wilting away from the idea.

We’re not going to tell you that the shyness just goes away—though it does get less severe if you stick at it—but we can tell you that you don’t necessarily have to fight that shyness to run a YouTube channel.

There is more than one way to make a YouTube channel, and not all of them involve showing your face. In fact, it’s entirely possible to run a successful YouTube channel without showing your face or speaking! Granted, the style would have to work with your content, but many popular channels are clips shows, use virtual characters in place of on-camera appearances, and make use of text-to-speech technology.

“My Interests Are Too Niche”

Okay, we won’t lie and say there is no such thing as a “too niche” topic when it comes to an entire channel. You can certainly limit your potential audience to the point that you’re never going to hit those YouTube Partner Programme goals if you choose something extremely obscure.

That being said, assuming your interest is not so niche that you could start a support group for it and get everyone in a single room, being niche is actually a good thing!

Having a niche subject matter makes it easier to get noticed and build an audience when you are first starting out. It’s generally better to be laser-focused at the start of your YouTube career, build a small audience, and then gradually expand your niche to broaden the potential audience. So your niche interest could actually be the thing that makes your channel succeed.

“I’m Too Late to the Game!”

YouTube is easily the most popular platform for user-generated video content at the moment, and that popularity can make it a little intimidating to dive in yourself. With so many people already on the platform publishing videos, how can you hope to make a splash of your own?

It’s true that it can be hard to make an impact on YouTube when you’re just starting out, but it is far from impossible. In reality, the vast majority of successful YouTube channels got started under these circumstances. Whether there are two million or twenty million other channels, you’re still going to be trying to make your mark in a very crowded room.

Ultimately, if you release good content on a regular basis, you stand a good chance of succeeding on YouTube, regardless of how many channels are already taking up space on YouTube’s recommendations page.

How to Start a YouTube Channel 2

How to Start a YouTube Channel

So, hopefully, we’ve convinced you that the excuses you’ve been making to yourself for why you shouldn’t start a YouTube channel aren’t valid, now let’s get to how you actually go about it.

Create a Channel

We said we’d cover the basic mechanics of starting a YouTube channel and we weren’t kidding. The first thing you need to do is create a YouTube account if you don’t already have one. There are no stringent requirements for creating an account; as long as you have an email address, you should be good to go. After that simply follow these steps;

  • Sign in to your YouTube account and click on the user icon at the top right-hand corner of the page.
  • Click the gear icon to open up your YouTube account’s settings page.
  • Click “create new channel”.
  • Choose “Use a business or other name”, enter the name of your channel and away you go!

Choosing Your Channel’s Name

The last part of that list—entering the name of your channel—obviously requires you to know what name you’re going to use. It’s worth putting a good deal of thought into this part of the process before getting started, as changing your channel’s name after it is established can be a bit of a headache.

Now, we want to stress that, while this decision is important, it should not be a decision that keeps you from starting a channel. There is a fine line between giving something due consideration and using that consideration as an excuse to not get started at all.

If you are starting a channel as part of a business or an existing brand, that should make naming a little easier. If you are starting a channel as an individual, it’s important to consider what you want for the channel’s future. For example, if you have plans to one day grow your channel to the point of having a team working on it, perhaps bringing other content creators on board, you will want to steer clear of using your own name, as that links the channel to you specifically, making it a little weird when other people are on there.

Alternatively, if your plans don’t involve anyone but you being in front of the camera, you should consider using your name in the channel name, as it will make it easier for you to parlay any YouTube success into success in other areas.

Set Up Your Channel

With your channel made, you need to spend some time setting up your channel. This means adding things like profile and header images and filling out your about section. You can also arrange how your channel page looks, but don’t worry too much about this until you have a few videos uploaded.

In your about section, make sure you explain what your channel is about, but try to keep it as clear and concise as possible. Many viewers won’t even click to expand the about section, so try to get the basic premise of your channel into the first sentence, but in a way that grabs the reader’s attention.

If you are tying your YouTube channel to something larger—such as a business, brand, or other personal projects—be sure to put links in your information. These should show up in the top right-hand corner of your channel pages, just below the header image.

How to Start a YouTube Channel 3

Start Making Videos

The most important part of being a YouTube is, of course, being a YouTuber! Simply picking out a good name and creating a channel isn’t much use if you don’t then create content for it, regularly.

There is a veritable cornucopia of excuses to not make videos, and we’re not saying they’re all bad reasons. But, as with the channel name choosing, you should not let this become a crutch that you use to stop yourself from doing the deed. Remember, the quality of your video can always improve. The quality of you can always improve. But there’s no reason you can’t be improving while you make content, and there is no better practice than doing.

Just make the best content you can, and always strive to improve.

Keep Going

Once you’ve gotten over that initial hurdle that so many people fall at, you just need to worry about sticking with it. This is one area where bloody-minded persistence isn’t necessarily the best road to take. You should be persistent, yes, but in a smart way.

By ensuring that your channel grows, you will find it much easier to stay motivated and keep putting out new videos. Here are some tips for ensuring that happens.

Work Your Niche

We touched on this before, but a good way to get started as a YouTuber is to really drill down into a niche, finding an audience through the simple act of providing them something that not many others are. And if it’s something nobody else is providing, all the better!

The problem with such a tight niche is that it can severely limit your growth potential. To give an extreme example, if you start a channel based around talking local news for a small town with a population of 700 people, you’re going to struggle to find millions—or even thousands—of viewers who are interested in your content.

As you grow, try to expand your niche slowly and organically to widen your potential audience.

Take Advantage of Search Engine Optimisation

You don’t have to become an SEO expert (though it will certainly help if you do), but you should familiarise yourself with the basics of optimising your videos for being found in YouTube search and even other search engines like Google or Bing.

Every video should have a descriptive title, an accurate description, and make full use of tags. If you’re not sure about this kind of thing, you can always sign up for a service like TubeBuddy.

Be Consistent

We’re not going to tell you that you need to upload new videos every day or week to be successful—many popular YouTube channels have upload schedules that involve months between videos—but you do need to be consistent.

If you start off uploading weekly videos and then abruptly don’t put out another video for a few months without warning, it will be a turn off for your viewers, and it will cause YouTube’s algorithm to question whether you are a reliable content creator.

Build a Community

Playing an active role in the community that arises around your channel will ensure you have some degree of influence over how that community develops. It will also give your viewers a strong sense of connection with your content.

You can do this in a number of ways, such as regularly replying to comments, or setting up and actively participating in a Discord server or subreddit.

Monetise Your Channel

When you reach a stage where monetisation is an option (whatever form that comes in), you should strongly consider doing it. YouTube doesn’t need to be about the money, of course, but it is hard work, and it’s much easier to motivate yourself to make time for it if you’re getting something tangible back.

Final Thoughts

YouTube continues to be the premier video platform for user-generated content, and there is still plenty of opportunity there for those willing to put the effort in.

So get out there and start making videos!

Categories
SOCIAL MEDIA TIPS & TRICKS YOUTUBE

Can I Use Reddit Content For YouTube?

There have been several seemingly unlikely types of content that have found a home on YouTube, and perhaps one of the more unlikely of those is the Reddit comment video. These videos follow a simple formula whereby the YouTuber reads out a selection of interesting, funny, or weird Reddit comments. Essentially it’s a highlight reel of Reddit comments.

The obvious question that arises here is, of course, are you allowed to just use other people’s Reddit comments in this manner? And, in typical copyright-related and YouTube fashion, the answer is a little messy. In the simplest sense, you cannot legally use Reddit comments in your YouTube videos without permission from the author of those comments. That being said, the chances of repercussions are almost non-existent, hence why there are so many Reddit comment videos.

Who Owns Reddit Comments?

Ultimately, all questions of this nature come down to ownership. In the case of Reddit, the person who writes the comment is the owner of that content, with Reddit holding rights to use any content on their platform for things like promoting the service. This means that in the eyes of the law, you would be stealing if you started using Reddit comments in your videos without the express permission of the author.

The exception to this is, of course, when the Reddit comment in question was not created by the author, such as a quote, excerpt, or image. In those cases, the original owner still retains their ownership.

In either case, the owner could lawfully request your video be taken down for copyright infringement, and could even attempt to take you to court for damages!

Can I Use Reddit Content For YouTube? 1

Can You Be Sued For Using Reddit Comments Without Permission?

Okay, dramatics aside, the chances of you being sued over using a Reddit comment without permission are pretty slim. It is not a matter of rights—the owner of the Reddit comment absolutely has the right to pursue you in the courts if you use their comment without permission—but there is an issue of practicality.

In order to actually take someone to court for damages, there has to be damages. Reddit does not presently offer a way for commenters to make money from their contributions directly, and very few users would be able to plausibly claim that their Reddit posts form a substantial part of their income.

The upshot of all this is that the commenter in question would likely be suing you for pennies, maybe dollars. Certainly not enough to make the legal costs worth it.

Now, with all that being said, it’s worth remembering that this is a risky strategy to adopt. Essentially banking on intellectual property owners to decide that suing you is not worth the hassle may work in a lot of instances, but the one time it doesn’t work could be very bad. Needless to say, this is not a legal blog, and the only legal advice we would propose here is don’t break the law!

Asking Permission

The most practical way around this hypothetical problem is to seek the permission of the Reddit commenters whose comments you want to use. Of course, “practical” in this case is a very relative term. Sure, it is more practical than being sued, but Reddit comment videos will typically have dozens of comments in them, if not more. If there is a time-sensitive element to the Reddit comment videos in question, that makes it less practical to get permission from every commenter you want to use.

Using Reddit Content On YouTube

So, where does this leave you? Again, we are not going to advise you to do anything illegal—you should always seek the permission of a content creator before using their content—but if you decide not to seek that permission, we would certainly recommend attribution.

Ensuring that the authors of the comments you are using are clearly attributed—such as in the video itself and also in the description—will likely be enough for many Reddit posters. As we mentioned there is little-to-no money in Reddit for the vast majority of its users, but there is a lot of social prestige to be earned. Indeed, the entire premise of YouTube is built around posting content that other users like, and your video brings more attention to a particular Redditor, it’s unlikely that they’ll complain about it.

Reddit Content Video Ideas

Once you’ve worked out how you are going to handle the legal side of things regarding using Redditor’s posts, you can then start looking at how you will present your video. Fortunately, there are a few options to choose from.

It should be noted that a common theme with these kinds of videos is that the YouTuber themselves does not appear in the video. Often each comment will be accompanied by relevant imagery (such as the comment itself), but, for the most part, the YouTuber’s face does not appear. That being said, this is not a hard rule, and you may want to do something different.

Straight Laced

Some YouTubers opt to play this pretty straight, reading out the comments as evenly as possible, not offering any additional commentary. This style suits YouTubers who are not especially charismatic in front of a microphone.

Straight Laced and Computer Generated

Another option for YouTubers who just want to let the Reddit content speak for itself is to use computer-generated dialogue to read out the comments. This essentially means the YouTuber has no need for a camera or microphone, and the quality of text-to-speech has improved remarkably over recent years.

Colour Commentary

If the YouTuber in question is a charismatic presence—and especially if they are quick witted—they might want to narrate the commentary themselves and, in doing so, inject their personality into the video.

Final Thoughts

Using Reddit content on YouTube is an increasingly popular style of video, and, while there is plenty of rough edging when it comes to the legal side, if you can navigate your way through that potential minefield. it, there is an unending supply of content for you to make!

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
SOCIAL MEDIA TIPS & TRICKS YOUTUBE

Can YouTube Comments be Traced?

Privacy is obviously a major concern these days, and something we have talked about on this very blog, but how private are your comments? After all, it’s one thing to be told your expectation of privacy is limited if you are going to upload videos to YouTube, but entirely another to be told your offhand comments could be traced.

Can YouTube Comments Be Traced? – Yes, the reality of this kind of situation is that everything can be traced to some degree, it is more a matter of how badly the unseen party wants to track your comments.

Random users who are perhaps upset with something you have said have no plausible way of tracing your comments. If you have said something that breaks YouTube’s guidelines, they can report your comment to YouTube, but that will result in YouTube taking direct action (if they take any action at all), and will not see the reporting party learn your whereabouts or identity.

Can YouTube Trace Comments?

In order to leave a comment on a YouTube video, you have to be logged in to YouTube. This ensures YouTube have a good amount of ways to track you, from your viewing history to the IP address you routinely log in from. Obviously, then, if you are leaving a YouTube comment, YouTube can trace that comment to you.

Now, there are things you can do to limit what that tracing means. YouTube can view your IP address and, with it, they can estimate your geographical location. They will also have a specific address if you have saved any payment details, such as for YouTube Premium (or at least the billing address of the person whose card was used). If you don’t save payment details and you access YouTube using a VPN, YouTube will have no practical way of tracing your comments to a real person or location.

Can YouTube Comments be Traced? 1

Why Would Traced Comments Be Bad?

There are many reasons why someone might not want their comments to be traced and, if we’re being honest, the majority of them are not particularly savoury. If someone was making illegal comments (mainly hate speech) or making comments that incriminate them in some illegal behaviour, they would naturally not want their comments to be traceable, as that could lead to legal action being taken against them.

That been said, there are some more noble reasons to be concerned about YouTube comments being traced. For example, if you are living in a country that takes punitive action against people who criticise the government, you would naturally not want your comments criticising the government to be traceable. In this situation, most (at least most in our neck of the woods) would probably agree that it is a good reason to hide your real identity and make your comments harder to trace, as opposed to wanting to throw racial slurs around without facing any consequences.

Can Police Track YouTube Comments

When law enforcement gets involved, things get a little trickier. First off, most law enforcement agencies need to have a good reason to go demanding private information from companies like YouTube, so you’re not likely to have the police tracing your whereabouts in this manner over a comment admitting you stole a magazine once. The other side of this point, of course, is that if the police are attempting to trace you through a YouTube comment, they will really want to find you.

And they will have YouTube’s full cooperation.

YouTube is required by law in just about all countries to cooperate if local law enforcement is able to prove they have good cause to be tracing someone. Of course, YouTube’s full cooperation is still limited to what they themselves can find out. If YouTube doesn’t have any information that can be used to trace you, they can’t give that information to the police.

That being said, crime on the Internet is often an international affair, and it may well be a government agency that is interested in your whereabouts, rather than the local police department. In that case, it is hard to say how secure your anonymity is. The movies tend to inflate reality to make it more interesting, but it’s reasonable to assume that an organisation like MI5 or the CIA will have some advanced toys that the likes of YouTube are not in possession of.

Should You Worry About Your Comments Being Traced?

As you have probably already gathered from above, traced comments is only really a problem for people who are doing something wrong in the eyes of the law. YouTube may not be able to trace you back to your home, but they don’t need to know where you live to ban you from the platform if you are doing something against the terms of service. Law enforcement agencies are a different kettle of fish, however.

Of course, the fact that you are worried about being traced does not automatically make you a bad person, such as in the case of the countries with over-zealous laws about criticising the people in power. Ultimately, this blog is here to explore all aspects of YouTube, not judge people. Our default state, however, is to advise you not to break the law.

Can YouTube Comments be Traced? 2

Social Engineering

This is probably not something that pops into your mind when thinking about being “traced” on the Internet, but social engineering is a very real way to find out more information about someone. Of course, it is also a way that is very to prevent.

Social engineering in this sense might be following the links on someone’s YouTube page to other social media accounts, or figuring out what your username on other platforms might be from things you have said in the comments. Whether an interested party could figure out who you really are or where you live in this manner would depend on what kind of information you have publicly available online, but this also means that it is entirely within your control to prevent.

Of course, being polite and friendly online and not breaking any laws is also a very good way to avoid attracting the attention of anyone who might want to trace your comments…

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
YOUTUBE

Can I Use YouTube Videos For Facebook Ads?

Facebook has proven itself to be a powerful marketing tool over the years, with many people using Facebook—rather than Google or other search engines—to get search for things online and generally consume content. And, of course, with over 2.5 billion monthly users in 2020, the sheer number of eyeballs on the site makes it an invaluable resource for advertisers.

The more instances there are of your content online, the less value each individual instance has. However, when it comes to Facebook ads specifically, just make sure your video doesn’t violate Facebook’s policies regarding ads, make your ad engaging, and you should be fine. 

Being a primarily YouTube-centric blog, we’re obviously going to be taking a YouTube angle on this, specifically whether or not you can use YouTube videos for your Facebook ads. On the face of it, this should seem like a no brainer, but, if you’ve read this blog before, you’ll know that there are always little wrinkles to make matters more complicated.

Using YouTube Videos for Facebook Ads

Now, there are a few different ways in which using YouTube videos for Facebook ads can be taken, so let’s cover each separately to avoid any confusion.

Advertising a YouTube Video Link

It’s stretching the definition of “using” a YouTube video, granted, but advertising your YouTube content on Facebook is one way in which you are using YouTube videos for Facebook ads.

The answer to this one is short and sweet; yes you can.

As long as the content of the video does not violate any of Facebook’s advertising guidelines, you can pretty much advertise whatever you like, including YouTube videos. There are question marks over the effectiveness of this strategy, however, but we’ll talk about that in a little more detail below.

Using YouTube Videos In Facebook Ads

There is a bit of mystery surrounding this aspect of YouTube videos as Facebook ads. Technically speaking, using a YouTube video wholesale would count as duplicate content, which Facebook isn’t entirely keen on. Like most platforms, Facebook would rather have content that you can only access on Facebook because it gives users an added incentive to go there.

Now, advertisements would, you would think, be exempt from any kind of duplicate content policy on Facebook, but the truth is we simply don’t know. It could be that Facebook ads that are directly ripped from YouTube have poorer performance, or that they get taken down if they are found out.

In any case, it’s probably worth not putting a YouTube video in your Facebook ads without some kind of modifications to make it unique. Fortunately, there are plenty of ways to do this. For example, many Facebook ads incorporate subtitles baked into the actual video. This allows people who are scrolling through their feed somewhere where it would be inappropriate to play sound to follow along with what is happening in the video.

Another trick you can use is to change the aspect ratio of the video. Most users viewing Facebook are doing so on their phones, and that typically means portrait mode. Cropping your video to suit portrait viewing (assuming it wasn’t already a portrait video) is another way to alter the content so that it is not just an identical copy of your original YouTube video.

Using Other People’s YouTube Content in Facebook Ads

From Facebook’s side of things, the case for using other people’s YouTube videos in your Facebook ads is pretty much the same as using your own. Facebook may look poorly on direct duplicate content, but there’s no explicit rule against it.

Where you might run into problems, however, is with the person whose content you have used without permission.

We’ve talked at length about what you can do with other people’s videos on this very blog, but as a general refresher, you should always assume you need permission from the creator unless they have explicitly said permission is not needed, or they have published their video under a public domain license.

Content creators whose content you use in your ads without their permission will be able to get your ad taken down via a copyright claim, and then your ad won’t be achieving anything! In reality, if you have a relatively small online presence, you probably won’t get noticed by any copyright holders, but the fact that you might not get caught is rarely a good reason to do something you’re not supposed to.

Are Facebook Ads a Good Way to Promote YouTube Videos

Things get a little messy when discussing this topic. Facebook is undoubtedly an excellent way to promote things, however, it has been shown that native Facebook video outperforms links to YouTube videos almost all of the time. Of course, if your ad is a native video of the content you want to promote, why would a viewer click through to YouTube? They can watch the content right there on Facebook.

One of the more effective ways to go about this is to use Facebook as a kind of showreel, much like you would with Instagram or TikTok. Select highlights from your content that are entertaining and stand well on their own and use those for your Facebook ads, with the aim being to drive the viewers to your channel for the “full fat” experience.

Can I Use YouTube Videos For Facebook Ads? 2

Final Thoughts

While this post has been specifically about using YouTube videos for Facebook ads, it is generally a good idea to avoid duplicate content regardless of the context. The more instances there are of your content online, the less value each individual instance has.

This does not mean never re-using content—the highlight reel method we mentioned above is a great way to find new viewers from other platforms—but taking a video you have uploaded to YouTube and putting it out unchanged in other places around the web will always have a diminishing effect on the original video, since viewers will have several places they can view it, reducing the incentive to head to your channel.

When it comes to Facebook ads specifically, just make sure your video doesn’t violate Facebook’s policies regarding ads, make your ad engaging, and you should be fine. If you can do that without using a YouTube video completely unchanged from its original state, all the better!

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
SOCIAL MEDIA YOUTUBE

Banned from Commenting on YouTube and Social Media?

Shadowbanning is one the more useful—and one of the more insidious—tools at the disposal of social media platforms today. Which of those you deem it to be will largely come down to how you use the platform, but it’s still nice to understand how things work, whether they affect you directly or not. But first, the title question;

Yes, YouTube can ban you from commenting. It’s worth remembering that YouTube is a private company and, for all the talk about what they might be doing, they can do whatever they want when it comes to how they manage their platform. If they believe you are violating their terms of service, they can remove you from that service. And they are entitled to change those terms at any time.

When it comes to shadowbanning, we can say with certainty that it exists on YouTube, largely because YouTubers have the power to shadowban commenters themselves. But we may be getting ahead of ourselves here; what is shadowbanning?

What Is Shadowbanning?

Shadowbanning is essentially the same as muting somebody on a social media platform, with the only real difference being that the platform itself is the one doing the muting, not other users.

Unlike blocking or banning someone, the shadowbanned user has no obvious way of checking whether they are shadowbanned. There are third-party services that check for this kind of thing. And, of course, you can always ask someone else on the platform, but without the help of an external party like that, a shadowbanned user will not be able to tell that they have been shadowbanned.

So what happens when you get shadowbanned? For you; nothing. You will be able to continue commenting as though nothing has changed. The difference is no one else will see your comments. To everyone else, it will be as though are just not commenting.

You may get suspicious when your comments are getting no engagement at all, but it will always be possible that people just aren’t paying attention to you.

Am I Shadow Banned On YouTube?

So, how do you tell if you are shadowbanned on YouTube? If you’re the kind of commenter that gets a lot of engagement most of the time and that engagement suddenly stops, you can probably assume you’ve been shadowbanned. If this sudden loss of engagement coincided with you saying something that might have violated YouTube’s community standards, you can up the likelihood of being shadowbanned.

If your comments are suddenly not getting engagement on a specific YouTuber’s videos, that YouTuber has likely decided to mute you from their comments. Unlike any kind of official shadowbanning from YouTube, being banned by a YouTuber doesn’t require any specific behaviour or rule violation. Effectively, YouTubers can shadowban anybody they like for any reason they like from their own channel.

In this case, your only recourses are to either try and contact the YouTuber outside of the comments section and ask them to rethink their decision, or to start up an alternate YouTube account to comment on those videos and try not to do whatever it was that made them shadowbanned you in the first place.

How To Avoid Getting Shadowbanned

The first thing to do is to make sure your comments don’t break any of YouTube’s guidelines. Any kind of abusive behaviour, hate speech, or harassment will likely land you with some kind of punishment, whether it be a suspension, shadowbanning, or outright banning from the platform entirely.

When it comes to being banned by YouTubers themselves, as we mentioned above, it’s entirely up to that YouTuber why they ban people. It could be for swearing in the comments of a family-friendly channel, it could be just that you have an avatar that the YouTuber doesn’t like. The comments section of their videos is there for them to shape, and YouTube does not impose any restriction on how they go about it.

For this reason, we can’t offer any universal advice for not getting banned by a YouTuber other than to not do anything that will rub the community the wrong way. If you’re new to the channel, hold back on commenting until you’ve gotten to know how things are a little. Once you have the lay of the land, you’ll know what you can say without ruffling any feathers in a way that the YouTuber in charge considers acceptable.

Banned from Commenting on YouTube and Social Media? 2

Does Shadowbanning Affect My Account?

To our knowledge, being banned from commenting by a YouTuber does not have a detrimental effect on your account as a whole, other than not being able to comment on that specific channel. That being said, if you go around getting yourself banned from every channel you comment on, it will hardly be good for your YouTube experience, and it may bring you to YouTube’s attention, causing them to take action of their own.

If you are shadowbanned by YouTube themselves, however, that means YouTube has already taken notice, and you should be wary of putting any more black marks on your record. A YouTube shadow ban may just be the beginning.

Final Thoughts

It’s often tempting to use words like “censorship” and “unfair” when talking about YouTube (or any social media platform) and their policies on banning or shadowbanning users. However, it is important to remember that these are private platforms, and they are not beholden to any particular standard when it comes to things like what they allow.

Of course, the world is constantly shifting in this technological age, and it may soon be the case that companies like YouTube have to allow certain (or remove) certain types of comments. For now, however, it is entirely up to YouTube how they manage user-generated content, including comments, and your primary recourse, if you don’t like the way they handle it, is to use another platform.

We realise this isn’t the most constructive recourse due to YouTube being so big, but that is the nature of the world. If you want to use YouTube, you have to play by YouTube’s rules, even if they seem unfair.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
DEEP DIVE ARTICLE LISTS SOCIAL MEDIA YOUTUBE

Top YouTube Alternatives

Given the body of work on this website and the YouTube channel, this topic may seem a little unexpected. It shouldn’t be, however, as knowing your alternatives allows you to make the best of any situation. There are times where YouTube isn’t the best platform for a particular piece of content, and it’s not necessarily a failing on YouTube’s part.

In this post, we’re going to look at some of the top YouTube alternatives, outline what makes them different (if anything), and talk about when and why you might want to use them over YouTube in some cases. But, before we get into the alternatives, there’s something we need to address.

Online Platform Competition

It’s perfectly normal to think of comparisons like this as a competition, but that’s not really applicable most of the time. When you consider services like Netflix and Amazon Prime, you can make a direct comparison because the services are essentially offering the same thing. They can enter into this kind of battle because there is a lot of subjectivity about who is better. If you like the shows on Netflix more, you’re going to prefer that service. In this manner, both services can co-exist.

Things are a little different for platforms like YouTube. Essentially, everyone is striving to offer something a little different, because going into direct competition is dangerous. If one platform manages to get a significant upper hand, it can spell the end for the other platform.

So, what does this mean for this post? Simply put, when directly comparing YouTube to an alternative, the “best” platform will often come down to how you are using it.

Anyway, enough of the caveats, let’s get to the alternatives!

Top YouTube Alternatives 1

Top YouTube Alternatives

Bear in mind that these alternatives are in no particular order. We’re not saying the first on the list is the “best”.

Twitch

Probably the most widely known user-generated video streaming service out there is Twitch, the Amazon-owned gaming platform. Now, if you know anything about Twitch, you will already know an important difference here.

Twitch is primarily a live streaming service.

While YouTube has recently started moving into the live streaming business in a big way, Twitch is mostly focused on it. There is some functionality to upload videos to Twitch as you would with YouTube, but you need to have Partner or Affiliate status to gain access to that functionality. Additionally, the service really isn’t intended for this kind of content, so don’t expect anywhere near the levels of engagement (or revenue) as you would get from a YouTube upload.

For live streaming, however, Twitch is really the only other game in town. In fact, it’s more than fair to say (for now) that Twitch is the top dog when it comes to live streaming. If your content is heavy on the live streaming, you won’t find a more ideal platform with as large a potential audience as Twitch can offer, other than YouTube that is.

DailyMotion

When talking about direct competition for YouTube, DailyMotion is probably the closest thing you will get to a service that tries to beat YouTube at its own game. It even has a similar layout and many of the same features, such as playlists, recommendations, and categories.

The main appeal of DailyMotion is the restrictions, of which there are fewer. Of course, there are still limitations on what you can upload, but you are far less likely to run into trouble with DailyMotion over things like graphic content and nudity than you are with YouTube.

There are also fewer users, which in turn means less money to be made. The flip side of this is that the general quality of user-generated content tends to be higher. Another downside is that users are limited to 4GB of uploads unless they are a pro user, which means paying a subscription fee.

Metacafe

Metacafe, like DailyMotion, offers a recognisably YouTube-like service, though it actually predates YouTube having been around since 2003. The focus for Metacafe is on shorter content (imagine some kind of lovechild between TikTok and YouTube), and tends to be of a lighthearted nature.

As a creator, you can get paid making content on Metacafe, with the going rate being about $5.00 per 1,000 views.

Vimeo

Vimeo started out very much a YouTube competitor, but over the years has grown into a more specific niche that has worked very well for it. If we could offer a single phrase to compare Vimeo to YouTube, it would be “quality over quantity”.

Don’t get us wrong, we love YouTube, but there is a lot of low-quality content on there. Vimeo isn’t going to give your fill of funny animal videos, but you will find award-winning shorts, premium events, and a range of other high-quality types of content.

Vimeo enforces strict quality guidelines to ensure that this level of quality is maintained. They also place quite heavy restrictions on their users, such as a 500MB per month upload limit, though you can pay to upgrade to a 5GB per month limit.

Final Thoughts

If you were looking for an alternative to YouTube that offers exactly the same service, the closest thing you’re going to find is DailyMotion, though the service isn’t identical, and the userbase is far smaller. For users making independent movies or other types of higher-quality content, Vimeo is probably the way to go. Streamers need look no further than Twitch.

Ultimately, every service has its strengths and weaknesses, but for the service offered by YouTube, you’re not going to find a like-for-like alternative that does things as well. It’s all about deciding what you need and looking for the service that does that the best.

Of course, these are certainly not the only alternatives online, so we thought we’d include a few honourable mentions that didn’t make the cut;

  • Vevo
  • 9GAG TV
  • DTube
  • Crackle
  • Internet Archives Video Section

Some of these are alternatives in a purely viewing sense, but again, it’s all about what you need from your video streaming service.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
HOW TO GET MORE VIEWS ON YOUTUBE TIPS & TRICKS YOUTUBE

How to Promote YouTube Videos on Instagram

Instagram is an incredibly popular platform, but it isn’t always obvious how you can leverage that platform to promote your YouTube videos. Firstly, you’re promoting a video and Instagram is centred around images. Second, Instagram descriptions don’t support links.

Sure, you can paste the link to your video into the description, but your followers can’t click it. And, you all probably know, introducing extra steps in a call to action is a big no no. You want your viewers to have as little effort between them and your videos as possible.

Still, Instagram is a valuable platform, and there are more options for promoting your videos than just posting an image and putting a link in your description. In this post, we’re going to talk about how to promote YouTube videos on Instagram, so settle in, and let’s get started.

Make Your Instagram Account Valuable

This is the golden rule when promoting YouTube content on other platforms; your presence on that platform has to have some value to the people on that platform in its own right.

If your Instagram account only exists to post links to your latest videos, there isn’t much of a reason for people to follow it. After all, if they just wanted notifying about your latest videos, they would subscribe to you on YouTube. The point here is that you’re trying to attract new subscribers. If a person on Instagram doesn’t know you, they’re not likely to follow you for new video updates. And if they don’t follow you, you can’t promote content to them.

So, make your Instagram account valuable in its own right. Post unique content that works in the Instagram ecosystem. And, when we say unique, it doesn’t necessarily mean you need to make entirely new content just for Instagram. You can repurpose your existing content, but you should make sure that it fits for the platform, which might mean re-editing, or clipping parts of your videos.

How to Promote YouTube Videos on Instagram

Put a Link in Your Bio

Instagram may not support clickable links in the descriptions of your posts, but they do support them in your Instagram bio. You can take advantage of this to put your YouTube channel link in there, or you can update the link to point towards your latest video.

Either way, be sure to mention in the description of each post that there’s a link in your bio, so anyone interested in seeing more from you will know where to go to find it!

Use Hashtags

Hashtags are incredibly useful on Instagram, perhaps more so than Twitter—the platform that spawned them. Instagram is very generous with hashtags, allowing you to pack quite a few into your description. And you can always comment on your own video to get more hashtags in there.

The important thing isn’t to get as many hashtags as possible, however, it is to get the right hashtags. You want your tags to be relevant to your content, otherwise you’re just going to be putting your content in front of people who aren’t interested. Even more importantly, you should try to find the most specific tags related to what you do. We’re not saying don’t use the incredibly popular tags that have millions of posts, but also try to zero in on tags that perhaps just have a few thousand posts, or even mere hundreds.

Tagging your content with these tags will increase the chances of it being seen by the people who are interested in those topics. Sure, there will be fewer people in those topics in total, but they will be more likely to see your post, and more likely to be interested in its content.

Don’t Limit Yourself to Pictures

Instagram is known as a platform for posting images, but it has long-since branched out into video content. Of course, the video-viewing experience of Instagram is very different to YouTube, with shorter content being the order of the day.

Regular Instagram posts can be no longer than 60 seconds, while IGTV posts can be up to 10 minutes. If you are lucky enough to get verified by Instagram, you can post IGTV posts up to 60 minutes in length.

Think of Instagram as a cross between a bite-size version of YouTube and a teaser platform, where you can post enticing clips and smaller versions of your YouTube content to lure viewers over. But always keep in mind that the content you post (on average) should have value for your Instagram followers in its own right, and not just be a pure advertisement for your YouTube channel.

Link to Your Instagram Account on YouTube

This may seem a little counterintuitive seeing as this post is about promoting YouTube on Instagram, but as sad as it may seem, numbers matter. An account with plenty of followers will occupy a more authoritative space in the mind of people checking out your account than one with hardly any followers.

So, while it’s a very indirect way of helping, promoting your Instagram account through your YouTube channel—even if it’s only a link on your channel page—can actually help you in promoting your channel through Instagram. As always, be careful not to shove anything down your followers or viewers throats. Promote, but don’t go over board.

How to Promote YouTube Videos on Instagram 2

Don’t Neglect Stories

Instagram stories are an ideal medium for promoting your YouTube videos because they are short, they support hashtags, and you can insert links into them, giving your viewers a direct way to get to the content. And, with the addition of YouTube Shorts, you can use the same promotional videos for both Instagram and YouTube.

Final Thoughts

Like most popular social media platforms, Instagram is a valuable tool for promoting your YouTube content, but only if you approach it correctly. It is a different platform to Facebook, Instagram, Reddit, and all the other big players, and it needs to be treated as such. If you go in expecting to use Instagram exactly how you use Twitter, or just post your latest videos, you probably won’t find much success.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
SOCIAL MEDIA TIPS & TRICKS YOUTUBE

How to Promote YouTube Videos on Pinterest

There is a seemingly endless source of opportunities for promoting your YouTube videos on social media, from Twitter to Facebook, and everything in between. Pinterest is rarely the first option that comes to mind when deciding where to promote you videos, but it is very much a viable tool for promotion.

Granted, Pinterest is typically known more for its image-sharing than video promotion, but the fact that Pinterest is primarily an image-based platform can be misleading, as its real strength lies in sharing content of all kinds by leveraging the appeal of images.

In this post, we’re going to look at how to promote YouTube videos on Pinterest, but before we get into the how, let’s talk about the what.

What is Pinterest?

In the most basic sense, Pinterest is an image-sharing platform that allows users to “pin” images from around the web to their profile. Users can create boards (essentially image galleries), and in doing so, build up collections of images on a specific theme.

Crucially for the purposes of this post, pinned images come with a link to the place they were found, so that anyone interested in the image can click through to the place the image came from.

How to Promote YouTube Videos on Pinterest 1

Why Pinterest?

You may be asking yourself, “if it’s a platform for saving and sharing images, what does it have to do with YouTube?” The key point is that the links to the image’s source is included.

Another key point is the fact that Pinterest receives a lot of organic search traffic from search engines. You may expect that this would mostly be from people running image searches and seeing Pinterest results, but Pinterest shows up a lot in regular text search results, as well.

Of course, it would be better if the search results took someone directly to your video, but if the choice is between someone arriving at your channel via Pinterest and not arriving at all, I think we both know which is preferable!

How to Promote YouTube Videos on Pinterest

Now that you know what it is and why it can be useful in promoting your videos, let’s take it a step at a time. Here’s how you promote your videos on Pinterest.

1. Preparation

We won’t waste time telling you that you need an active YouTube channel—we assume you already have one of those if you’re reading this post—but you will need to make a Pinterest account. You’ll also want to create a board specifically for your YouTube pins. This isn’t just for the sake of keeping everything organised (though that is helpful as well) but it helps with SEO, as all the pins on the board will be related, which will add a little weight to the board in the eyes of the search engines.

Another thing you should do as part of your preparation is ensure that your videos are branded. This means making it clear in the video who you are. You want to leave a lasting impression on the viewer (in a good way) that they’ll remember. The reason for this is that Pinterest viewers don’t need to open YouTube to see your video; they can watch it right there on the Pinterest page. That means they won’t see your subscribe button, video description, or anything else that might lead them to click more of your content.

As a general rule, this kind of branding awareness should be considered good practice in any YouTube situation, so, if you’re not doing it already, consider this a good reason to get started, but not the only reason.

2. Get Your Video Embed Link

You’ll need to grab an embed link from your video, but this isn’t as simple as it sounds. You will need the long URL for your video, which may already be the one in your browser’s address bar. If the full “youtube.com” address is there, you should be fine to copy that. But, if you click the “Share” button, make sure you are getting the full YouTube address, and not a shortened link. Pinterest will reject those shortened links as they see it as spam.

Once you’ve got your link, you can head to the next step.

3. Upload Your New Pin

Over on Pinterest, click “Add a Pin”, drop your video link in the box, and click “Find Images”. Make sure it is your video that is selected, and then pick the board you created for your YouTube videos. Finally, add a description. This could be the same description you used for your video over on YouTube, but it could also be beneficial to write something new, so search engines don’t count it as duplicate content. Regardless of which route you take, it should have plenty of relevant keywords in it. You’ll have to keep it under the Pinterest description’s character limit of 500 characters, however.

You can also take this opportunity to get a link to your blog or something similar, as this should count as a high-authority link in the search engine’s eyes.

4. That’s All, Folks!

And you’re done. You can repeat this process for other videos, perhaps set up automatic sharing to things like Facebook, but other than that, you’re all set to reap the rewards of promoting your video content on Pinterest.

Final Thoughts

When looking to promote your YouTube videos, not every method or platform is going to be right for you, but you should never rule an option out until you are sure it won’t work. This is the mistake that many fall into with Pinterest by assuming it’s no good for their needs and never giving it a try at all.

Pinterest is a powerful tool for driving organic search engine traffic to your videos, and that can only be a good thing. If nothing else, it removes some of your reliance on the ever-changing YouTube algorithm, which makes it less likely a minor tweak by YouTube will send your traffic numbers plummeting through the floor!

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
SOCIAL MEDIA TIPS & TRICKS YOUTUBE

How to Promote YouTube Videos on Reddit

Reddit is a great tool for the promotion of all kinds of media—including YouTube—but it can be a little tricky to wrap your head around, as it’s not always as simple as just posting a link to your video and hoping for upvotes.

While many YouTubers do try to take advantage of Reddit for the promotion of their videos, many more don’t, and plenty of those who do use Reddit don’t use it to its full potential.

So, in this post, we’re going to walk you through how to promote YouTube videos on Reddit, so that you can get the most out of this very useful platform.

Good Content

Reddit promotes content by user vote, with users being able up or down vote anything that is shared on the platform, from YouTube videos to comments.

You should be striving to make the best possible content regardless, but it should be noted that if your content is not good, Reddit will not be an effective medium for promoting your videos. You will get some traffic in most cases—assuming you follow the guide below—but you won’t be getting anywhere near the potential traffic that Reddit can promote if your content isn’t good enough to persuade Reddit users to upvote you.

How to Promote YouTube Videos on Reddit 1

Research

With Reddit being, at its core, a link-sharing platform, many people fall into the trap of thinking that just getting a link to their video on the platform will be enough to start driving traffic to their channel. Unfortunately, there’s a little more to it than that.

You will need to pick appropriate subreddits to post your video to, otherwise there will be little-to-no engagement with the link. And to find those appropriate subreddits, you need to do a little research.

Head over to Reddit and search for the main keywords associated with your video. Be sure to search a few relevant keywords that are sufficiently different from each other to give an accurate result. What you’re looking for is subreddits that show up in the search results for each of your keywords—these will be your target subreddits.

Read the Rules

Before even thinking about posting a YouTube link in a subreddit—especially one you have just joined—make sure you carefully read the rules of that subreddit. Many of them have strict rules about self-promotion, which can vary from requiring you to clearly tag a post as self-promotion to outright banning self-promotion.

These rules are not Reddit rules, but rules enforced by the admins of those specific subreddits. This means that the worst consequences you will face for breaking those rules is being kicked out of that subreddit, not Reddit itself. That being said, if you’ve identified a subreddit as a good fit for promoting your content, you don’t want to get kicked out of it!

Contribute

We understand this pointer won’t be ideal if you are looking at promoting your videos now, but a proper strategy for promoting your content was always going to be a long term plan.

Reddit is a community. Actually it’s a series of communities. If you manage to find subreddits that are an ideal fit for your content, and then just hop in there and start posting links to your videos, it’s going to get a negative reaction, even if you are following the subreddit’s rules to the letter.

Try to spend some time in those subreddits, commenting on posts, sharing relevant links that aren’t self-promotional, and generally building up a standing with the members there. There is no hard rule for how long you should spend doing this as every community is different, but at the very least you should spend a couple of weeks getting to know the community before promoting videos to them.

Share Your Video

By now you should have found some subreddits who are a good fit for your content, spent a while getting to know everyone and introducing yourself to the community, and thoroughly read the rules regarding posting self-promotional links.

It’s time to post.

The best method is to get your video in as many places as possible—without going against any of the guides laid out above. As long as the subreddit is relevant, allows this type of post, and you haven’t just popped in out of the blue to post your link, you should consider sharing your video there. The more people who see it, the more people are likely to click it.

Treat it as an Ongoing Process

If you don’t have the stamina or interest to keep being part of the Reddit communities you have joined, Reddit may not be the best promotional tool for you. A mistake many YouTubers make when trying to promote through Reddit is in doing all of the above, and then slipping back into a purely promotional cycle and only posting links to their videos, nothing else.

While the communities will react better to your promotional links if they know you and feel as though you are a legitimate member, rather than someone just there to promote videos, that friendly sentiment will soon evaporate if you stop participating in the community but continue promoting your videos there.

Final Thoughts

Reddit, like any other social media platform, is an excellent tool for promoting YouTube videos… if you use it correctly. Each major social media platform exists because it is different in many ways to the other major social media platforms.

Facebook and Twitter can co-exist because they are not competing with each other—Twitter is used in an entirely different way to Facebook. But with these different uses comes different strategies for using those platforms for promotion. The trick, from a YouTuber’s point of view, is learning what those strategies are for each platform, and implementing them correctly.

Reddit is no exception. Reddit is used in a very specific way that is unique to Reddit among the big social media platforms, so when you look to promote your content there, be sure to treat it differently to Twitter, Facebook, Instagram, or any of the other big players.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
LISTS MARKETING TIPS & TRICKS

5 Content Marketing Channels You Can’t Ignore

Content marketing, by its most simplistic explanation, boils down to two activities:

  • Content creation.
  • Content distribution.

For many content marketers, it’s easy to start at step 1 and stay there, just continuing to produce content. That’s fine and well, but if you aren’t sharing your content with your audience, I guarantee you’re not getting the results you want.

While step 1 should be a nice combination of creativity and analysis, step 2 is made almost entirely of data-backed strategy. Determining the most lucrative content marketing channels will help you reach your target audiences in meaningful and impactful ways.

So, what channels should you be focusing on this year? That depends on your industry, goals, audiences and more.

But the following 5 are all excellent channels to consider incorporating into your content distribution strategy:

YouTube Tips for Teachers 4

1. YouTube

Video marketing has risen in popularity every year, and now it’s more important than ever for businesses. In 2020, it was one of the fastest growing types of visual content marketing used, and about one-quarter of marketers said it helped them reach their marketing goals in 2019.

Video became the champion of communication—business or personal—and entertainment during the pandemic as more consumers utilize these technologies and tune into this captivating content format. Of the 24% of marketers who said they used video for the first time in 2020, nearly half said doing so was a necessity because of the pandemic.

But this section is titled “YouTube” – not video. I have a reason for this, and it’s only partly because the next section is “live video.”

YouTube can act as several different things for your brand. It’s:

  • A place to host your videos.
  • A search engine where people look for and find information.
  • Google’s daughter company that feeds directly into SERPs, giving you a second opportunity to be discovered organically.

In short, YouTube is a powerfully multifaceted distribution channel because the videos you upload to it are both shareable (it’s simple to embed them into your landing pages and blog posts and to link to them in social media posts and emails) and searchable, whether your audience is searching on YouTube itself or on Google.

As more people look to video to learn and communicate, brands that want to keep up will strive to provide more content in this format.

Those that want their videos to be easily found will most likely compile them on their YouTube channel.

5 Content Marketing Channels You Can’t Ignore In 2021

2. Live video

Video is one thing; live video is something else entirely … OK, perhaps that’s an exaggeration, but live video really is important enough to deserve its own mention on this list.

Close to half of marketers (45%) use live video to connect with their audience in a highly personal, real-time format, according to Social Media Examiner.

A number of industry reports indicate that this medium is increasingly important for marketers, and not just because of the pandemic. Live video use was already on the rise, especially in B2B marketing:

  • 29% of B2B marketers used livestream content in 2020, making it one of the fastest growing content types of Content Marketing Institute’s survey.
  • 63% of B2B marketing representatives were willing to exchange their contact information for access to a webinar, according to Demand Gen Report’s 2019 Content Preferences Survey Report.
  • 64% also noted they’d take 20-60 minutes to watch a webinar when researching a B2B purchase.

Facebook Live is likely to be the most popular channel, with 64% of marketers voting it as their most important in Social Media Examiner’s report, followed by Instagram Live with 19%.

But before you choose your streaming platform, consider where your audience finds video content. LinkedIn supports live video, and with only 5% of marketers saying this is their most important live video channel, you may stand out from the pre-recorded crowd.

Live video can be lucrative for B2C brands as well, and with consumers seeking out this format more often, you may find your audience quickly. A HubSpot survey found that 79% of respondents watch live video at least once weekly; YouTube Live is their favorite channel.

5 Content Marketing Channels You Can’t Ignore In 2021 1

3. Email

Email is a low-cost, high-value content marketing channel, and should therefore be a key component of your digital marketing efforts. Plus, it’s a strong communication method in any circumstance: A Brafton survey found that following the pandemic, email was the No. 1 way brands communicated important updates to their customers.

For most marketers, email is already among their top channels; 87% of B2B marketers told CMI that email is the top way they distribute content, second only to social media. With a return on investment of 42:1 on average, it’s easy to see why.

However, you only stand a chance to see this level of ROI if you know how to leverage this channel strategically and in a way that makes sense for your brand, goals and audience. For many brands, this means creating a diverse email marketing strategy that includes aspects like:

  • Regular newsletters.
  • Sales emails.
  • Helpful notifications about company updates.
  • Cart abandonment emails.
  • And more.

Email is a key communication channel for just about … everyone. For that reason, brands that put the time and effort into getting their email strategy right have the opportunity to open up meaningful conversations.

5 Content Marketing Channels You Can’t Ignore In 2021 2

4. Podcasts

Audio content is steadily becoming a cornerstone in content marketing as more consumers seek out information and entertainment in podcasts. And while some might assume that podcasts are primarily for individuals seeking entertainment, they’re actually a strong B2B marketing device.

Demand Gen Report found that half of B2B buyers would be willing to spend up to a half-hour listening to a podcast when researching a purchase decision. And among B2B marketers surveyed by CMI, just 26% said they were already including this audio-first format in their marketing mix.

Here’s what this tells us: Buyers will listen to a podcast. But not many B2B brands have entered that market yet. When you launch your podcast, you’ll be among the few.

Of course, like all of these channels, this isn’t just a B2B trend. Consumers are listening to more audio content, especially as more people spend time at home. Nielsen’s August 2020 Total Audiences Report found that 53% of respondents listen to spoken-word audio content either weekly or daily.

Podcasts can do a number of positive things for your marketing efforts, like increase brand recognition and trust, and drive traffic and backlinks to your site (from the platform you use, e.g. Apple Podcasts).

In the future, more people will tune into podcasts to learn something new or disconnect from their day to day for a few minutes. You have the opportunity to be the person who speaks directly to them when they do.

5 Content Marketing Channels You Can’t Ignore In 2021 3

5. Your blog

Last but not least, I can’t leave this list without mentioning the most important content marketing channel of them all: Your blog.

I’m not calling this the most important channel because it’ll be the most lucrative of your efforts, or the one that captures the most attention. I’m also not mentioning it because I think you’ll forget about it. That’s just crazy, and besides, 93% of B2B marketers already use blog posts in their content marketing strategies.

Rather, your blog is an essential addition to this list because:

  • It’s the home base of all your content marketing efforts. Most of the content you create should, in some form, live on your blog.
  • It’s easy to forget how much value you can truly glean from your blog when you know how to creatively leverage it.

Any type of asset that you create for the above channels can be repurposed for your blog, giving the content new life and your website another opportunity to capture attention from organic search.

Every video you create should have a search-optimized page to live on, and your blog is the perfect place to expand on the video’s topic.

Your email strategy can easily be centered around your editorial calendar. When you publish a great new article, share it with your email subscribers.

And so on.

Choose your channels wisely!

A new year always presents new possibilities for marketers. This year, move your company’s marketing efforts in a positive direction to reach the right audiences and provide meaningful interactions for them.

Whether you choose to explore the opportunities that await your brand in video, email, audio, blog content or something else entirely, make sure you’re doing so with the needs of your target audience in mind. This is truly the best way to connect with them.

Categories
TIPS & TRICKS

Do Dislikes Matter on YouTube?

There are two ways to look at the topic dislikes and whether they matter. The first way is from your audience’s perspective; the second way is from the perspective of the YouTube algorithm.

Both of these perspectives are important, as they will ultimately determine how successful your videos are, though the impact of dislikes on each is markedly different.

So, do dislikes matter on YouTube? Everyone is in a rush these days, of course, so if you’re looking for a quick answer, it is yes. Dislikes do matter on YouTube, and for a variety of reasons. But they do not have a negative affect on ranking or views. 

Is this why people beg for likes? Now that is a completely different blog posts, I deep dive into why people ask for likes here.

If you would like to learn more about what those reasons are, and how they affect your channel, read on.

Do Dislikes Matter on YouTube?

Dislikes and the YouTube Algorithm

Dislikes do have a negative effect on your channel when it comes to the almighty algorithm, but it is an indirect negative effect.

YouTube places a great deal of significance on interaction and engagement, and dislikes fall under that umbrella. So, counter-intuitive as it may seem, dislikes can actually be seen as a positive thing by the YouTube algorithm if there are no other negative factors in play. But what might those other negative factors look like?

Well, if someone watches your video for twenty seconds, hits dislike, and closes the browser, that’s a bad thing. As far as YouTube is concerned, they didn’t like your content, and they left.

In terms of YouTube goals, that’s about as close to a cardinal sin as it gets.

If, on the other hand, they disliked your video but they watched the whole thing, and then went on to watch more videos on YouTube, well, from YouTube’s point of view, you held their attention, got some engagement out of them, and kept them on the site. That’s all good news as far as YouTube is concerned.

Now, even in that last example, there are adverse effects to your channel. YouTube may not penalise your channel’s exposure for dislikes if you are still getting plenty of watch time and engagement, but they do use those dislikes to gauge personal interest. That means there’s a higher chance that the user who disliked your videos will not get your content recommended to them in future.

Furthermore, YouTube may also decide not to recommend your content to other users with similar interests.

So as you can see, YouTube will not directly punish your channel for getting a lot of dislikes, but the indirect results of those dislikes could hamper your growth nonetheless.

But you may want to look into how to boost your retention and keep them watching for longer.

Why Do YouTubers Ask for Likes? 2

Dislikes and Your Viewers

Much as there are two ways to view the negative impact of dislikes on your channel, there are two significant ways to consider dislikes in relation to your viewers. The first of which is how they react to dislikes on your videos.

The impact that a high number of dislikes has on a viewers desire to watch a video is a little hard to quantify. From a purely anecdotal perspective, it doesn’t seem to make a great deal of difference.

Many people seem to start watching the content based on the thumbnails and titles and don’t even notice dislikes until it occurs to them to leave a dislike of their own. That being said, it is hard to think of a way in which dislikes would not have a negative effect on a viewers willingness to check your content out. At best, they might be indifferent.

The more important thing here is – what those dislikes are telling you about your content?

Remember, disliking a channel takes effort. Granted, it is not much effort, but more effort than not doing anything. YouTubers regularly ask their viewers to like their videos because it works, and it works because viewers just don’t think to hit like button a lot of the time.

What that tells you about your dislikes is that if someone was negatively affected enough to the effort of hitting dislike on your video. In other words; they meant it.

Of course, not every dislike is created equally—especially on the Internet. You certainly should not obsess over every dislike you get, but if you are consistently getting a high number of dislikes on your videos, it might be a sign that you need to rethink your content.

Why Do YouTubers Ask for Likes?

As for what constitutes a concerning number of dislikes, only you can accurately judge that. It is not a simple matter of more dislikes equals worse content for some channels, as there are channels that deal in controversial content, such as political commentary. For channels like this, dislikes should be judged proportionally, rather than as pure numbers.

If your like to dislike ratio is roughly half and half on average, you should take it as a warning sign.

And, just for a moment, even though it is not the target audience of this blog, it’s worth addressing people who are purely YouTube viewers, rather than creators.

It is important to remember that dislikes can happen for a wide range of reasons. It may be that the video quality was poor, or that the title was clickbaity. It could be a purely ideological thing as we mentioned above, or merely a divisive issue—or a divisive YouTuber. Dislikes are not a worthless metric to judge a video’s worth by any means, but let them be your only metric.

Dislikes and Monetisation

A question that will undoubtedly come up around this topic is what impact dislikes have on the earning power of your YouTube channel. Much like the impact on your exposure in the YouTube recommendation algorithm, dislikes do have a negative impact on your earnings, but only in an indirect sense.

Indeed, it is the very same mechanism that can lower your exposure that would also lower your earnings. In short, if fewer people are seeing your video due to fewer recommendations from YouTube, your earnings will obviously suffer.

Another link between dislikes and monetisation comes from the fact that controversial content—which is more likely to attract dislikes—may also turn advertisers off of your content. In this case, both the dislikes and the lack of advertising revenue are a symptom of the same thing, rather than one being caused by the other.

Do Dislikes Matter on YouTube? 1

Common Causes of Dislikes

Understanding when dislikes are an indicator that your channel needs attention is only part of the battle. You also need to be able to work out what your channel needs in order to be set back on the right path. To that end, let’s look at some of the more common causes of an increased number of dislikes.

And, just to be clear, we are talking about objective problems here. The things we mentioned earlier, such as divisive issues, cannot be “fixed”. But if you run that kind of channel, you will know all about that.

Fix Poor Video or Audio Quality

If you’ve ever tried to watch a video where the visual quality is poor or perhaps the audio quality is not great in a video where listening to the audio is essential to the content, you will understand the frustration that it can cause.

Of course, improving the quality of your videos can be easier said than done. Recording equipment costs money, and not everyone can afford the latest and greatest cameras and microphones. But if the quality of your videos is causing your channel problems, it should at least be made a priority.

And you should certainly look into any methods of improving your video quality that do not involve spending hundreds or thousands of dollars on new gear.

The good news is that if you are getting dislikes on your video because of the quality, you are doing something right. It means people have found their way to your video in the first place, meaning you must have done a good job at titling your video and creating a thumbnail for it, and you must be providing content that people want to see. Compared to figuring that side of YouTube out, improving the quality of your videos is a relatively easy task.

Avoid Clickbait

One of the most surefire ways to generate a lot of dislikes is to use clickbait titles and thumbnails. Understand, when we say “clickbait” we mean the traditional sense of the word—as much as any Internet slang can be traditional—where the title and thumbnail are designed to bring viewers while not necessarily being representative of the content in the video.

There has been a shift in the use of the word recently to refer to any title that is tailored towards catching a viewers interest, regardless of whether it is an accurate representation of the video. In our opinion, a title that accurately portrays what the video is about and makes people want to watch it is a resounding success.

The problem comes when those titles and thumbnails bring viewers in but do not deliver on the promise that got them there. Short cuts rarely work when it comes to YouTube growth, and this is no different. You may see high numbers to begin with, but the annoyance and frustration at your video’s lack of delivery on its promises will generate dislikes. And, whether through a bad reputation or YouTube’s lack of recommendations—or both—any success you gain will start to dwindle.

Stick to the Script

The script, in this case, does not have to be a literal script—we’re not saying that the only path to YouTube success is through carefully scripting your videos and never improvising. What we mean here is that your videos should have a clear purpose, be coherent in the delivery of that point, and not waste the viewers time.

Again, there is a lot of wiggle room in this point. It would be a boring platform indeed if every video put across only the critical aspects of the topic and nothing else. But there is a balance to be struck between a bit of colour and personality, and rambling and waffling on.

Make your videos distinct. Give your viewers a reason to watch your content over someone else’s who covers similar things. But anything that isn’t serving that purpose or delivering the stated content of the video; consider cutting it from your gameplan.

Always Improve

Okay, it’s not exactly the most actionable advice, but a failure to grow as a YouTube channel can also cause you to start picking up dislikes. Even the most diehard of fans will eventually start to tire of your content if it feels stale and overdone.

Being engaged with your community is an excellent way to gauge what might work for your channel, saving you some of the trial and error of making videos and seeing what works.

Of course, we don’t recommend pivoting your whole channel overnight, but introducing new elements and trying new things is rarely a bad idea.

And in those cases, the dislikes can help you determine what works and what doesn’t.

Conclusions

Dislikes can undoubtedly point to problems with your content, though a dislike in and of itself is not necessarily a cause for concern. It is unlikely that the dislikes themselves will hurt your channel, however.

Instead, the damage to your channel will come from the cause of those dislikes, which makes it no less important to address a disproportionate amount of negative feedback on your channel, even if that feedback isn’t actively harming it.

Dislikes can be a great indicator that there are things that need fixing about your content, so it pays to keep a close eye on them. Remember to judge your channel on its own merit, though.

If you are making unobjectionable content—such as software tutorials—you can probably take dislikes as a pure metric on how good your content is. But if you are making something a little less wholesome, such as political commentary or videos about controversial topics, you should probably expect a certain amount of dislikes as a matter of course.

Try to gauge what is normal for your channel, and judge any changes based on that starting point.

And, remember, you can’t please everyone. Don’t ignore dislikes entirely, but don’t let them dictate your channel either. As always, you should strive to find a healthy balance.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
HOW TO MAKE MONEY ONLINE SOCIAL MEDIA TIPS & TRICKS

How To Monetize A Facebook Group

So you have a Facebook group and you’re looking to find ways to monetize it. It’s not as easy as you think it would be. If you’ve got a Facebook page, you’re able to jump through hoops, qualified based on engagement metrics and start working with brands.

 

How To Monetize A Facebook Group

 

In fact, I’ve done a video on how you can monetize your Facebook page.

 

But a Facebook group is a community of people built around a specific ideal hobby or event.

Alan Spicer - YouTube Certified Expert

I am the founder and admin for the Download Festival fan page on Facebook. The Download Festival is a music festival in the UK that is the spiritual child with the monsters of rock festival in the 1980s. That Facebook group has around about 60,000 people, but I don’t monetize the page. I simply spam them with a load of my videos from time to time and build up an audience that way.

 

But they’re ways that you can monetize a Facebook group.

 

1) Relevant and related affiliate links.

Alan Spicer - Relevant Affilaite links

One is sharing relevant affiliate links. So using this Download Festival fan page, as an example, the festival, there’s music there and there’s campaign and relevant links could be run about a month or two before the festival.

 

I start sharing out camping equipment, torches, tents, gazebos, rucksacks boots, because you know, this festival is during June in the UK, so normally it is either baking hot with sunburn and hay fever, or you’re drowning.

 

These affiliate links, you can push towards places like Amazon, or if you have an arrangement with a camping company, my case, then you can push in that way.

 

But let’s say, you’re talking about Tech in your Facebook group. You can then push them to phones and cameras and laptops. Maybe you’re a filmographer and you’re pushing people towards cameras. Or in my case, on my YouTube channel, I’m helping you figure out what animations you need to use.

Alan Spicer - YouTube Certified Expert

So you could use place it down below for intros and in-screens. Or if you’re trying to get subtitles, I’d push it down to something like rev.com, where they can easily subtitle all your content from just $1 to $2 per minute, per video, in any language.

 

You see, the relevancy matters because if I’m pushing on this channel halfway through teaching you about YouTube, I’m pushing you to go and buy a nightlight for a toddler, or I’m trying to sell you a tent, it’s not relevant and it won’t convert as much, but if you’re pushing relevant links on the page, not only does it mean that it blends in well with the thing, but it adds a value.

 

People could ask you, “Well, what for man 10 can I use?” And I could go, “Well, here’s 3/10 that you might want to look at, or here’s a torture. Here’s a bundle that they do, because it’s more relevant.”

 

It might help them do their research and it’s more likely to convert in the long run rather than me selling baby grows in a group that’s dedicated to male bodybuilding.

 

2) Digital products.

 

How To Monetize A Facebook Group

 

Now this is the next step up from affiliate marketing, where you possibly have a book or a download pack or a training course of some kind, the group is they’re learning about that specific field, so let’s say the group is about cameras.

 

This digital product could be a user guide menu on how to set a type of camera. It could be tips and tricks on lighting. It could be a download looks pack for grading your colors. It could be 10, 20 backing tracks because you’re there and you’re creating the music.

 

A digital product could be a great way to monetize that group while still offering them value. Once again, you don’t want to be giving breastfeeding tips to an entire group dedicated to kids’ toys, memorabilia, but a digital product can just float around, it could be connected to the group.

 

I will be launching one very soon for this channel myself and if it already exists, then there’s a link down below, and it could be something about helping you with your thumbnails or giving you loads of templates to play with.

 

3) Newsletters.

 

How To Monetize A Facebook Group

 

Now this doesn’t directly monetize the page up point of impact.

 

But if you get people in your group that are interested in the content that you share to sign up for your newsletter, then you’ve got your way to engage them at a later date, should you have a digital product or should you be promoting in my case, a music festival, in which you can send an affiliate link where you buy your ticket through here and I get paid.

 

I have a newsletter here, which I’ve handed out a free ebook for ages, right? And then I just engage with news. Once again, I could be much more aggressive with the way I monetize my content, but I don’t.

 

There’s many people out there that will have it home. They’re selling you online courses, or they’re selling you this, or they’re selling you that, or they’re upgrading your membership.

 

How To Monetize A Facebook Group

 

I prefer to just educate you here, and then hopefully in the long run, if you feel that I can help you, then maybe you contact me and I can coach you, or you trust me enough to use the affiliate links down below. I don’t want to strong arm you, but a newsletter could be a good way to build a contact list of all people that are really interested in that specific niche.

 

So let’s say you’re really good at knitting, you want to build a mailing list of everyone that’s good at knitting or interested in that hobby. That newsletter can then send out patterns once a month, and then when you’re ready, you can sell a book with the patterns in it, or you can push them towards specific knitting needles, or you can start selling popular patterns.

 

So that say, here’s how to knit your own granny blanket or face mask or Willy warmer or whatever it happens to be.

 

4) Selling advertiser posts.

 

How To Monetize A Facebook Group

 

Now, this is a direct impact on the community that you’ve built there.

 

I don’t do this for my festival page, but the 60,000 people there, if there was a band that wanted to promote themselves, if there was a product that wanted to be launched, maybe a new camping supplier that wanted to pay me 50, 100, 200, or a thousand pounds to post an advert to have it pinned or to have it promoted, that’s a good way for you to make income based on your group.

 

You know the engagement that you can get, you know the impact that it might have on your metrics. You have the insights tab on Facebook, so you can drill down and give that juicy info to the possible advertiser.

 

The best thing is that you’re not giving personal data to the advertisers, so you’re still covered by GDPR, but you access to your community, you get money in return, kind of a win-win.

 

5) Associated podcasts.

 

How To Monetize A Facebook Group

 

Now I’ve got a podcast for my YouTube channel. It’s called the “Start Creating Podcast” and you can go and see it at “startcreatingpodcasts.com.” It’s hosted by anchor, it’s on Apple and Google Play and Stitcher and in most places that you search for your podcast.

 

I teach you on there some of my tricks and tips that I shared on here and every now and then I do very deeply personal ones as well. I’m able to break out of the 5-10 minute format here, and I can talk to you for 20, 30, 50 minutes waffling on in a slightly less edited format.

 

Podcasts can distill the hardcore audience within a page into something that they want to listen. Going back to the camera fanatics idea. You are in a group where there are 20,000 or 30,000 people, or even 200 or 300 people that use that group to learn about cameras.

 

Each week you could sit down and you could talk about the latest camera, the latest camera news, the latest tech, the latest shots. You could get out the photographers on them. They can tell you how they shoot a wedding, how they shoot action shots, how they do skydiving.

 

The podcast is the way that you monetize that page because you bring them over to that audience, and then you can start putting adverts in against that podcast or using those metrics to start inviting guests on that may pay you to be on your podcast, or in the long run, pushing people to affiliate things through that podcast because they trust you and are willing to listen to you on a regular basis.

 

6) Charity fundraisers

 

How To Monetize A Facebook Group

 

Six, you can monetize your Facebook group with charity fundraisers.

 

Now this doesn’t directly put money in your pocket, but it doesn’t have to, really. Let’s say your group is all about cancer survivors or COVID survivors or Grenfell or MLS, Alzheimer’s, dementia, veterans of war.

 

Here’s your chance to give back because they’ve given to you with the support. You can put up your charity fundraiser, everyone’s motivated and highly engaged. I’m not suggesting that you do it every day, but you can monetize that audience to help a set cause by just picking a charity fundraiser, promoting it, and hopefully you could have other people that have gone through similar situations.

 

Final Words

 

Alan Spicer - YouTube Certified Expert

 

Now, if you want to learn how to monetize your Facebook page, there is a video here. And if you want to learn how to monetize in general using affiliate marketing and passive income, there’s a video here.

 

Remember to subscribe for regular YouTube, Facebook, social media tutorials, and I’ll see you soon.

Categories
SOCIAL MEDIA TIPS & TRICKS VIDEO YOUTUBE

Why Be On TikTok at 35? – Why YOU Need to Experiment with Social Media!

Why you should be on TikTok – This week I joined TikTok to learn and experiment with social media. Took old for tik tok? Why was this 35 year old man nosing around TikTok? To learn how it can help me. What it can teach me. If you can master the art of learning a social media platform and understanding its users, why they use the platform and what you could adapt for your own benefit – you will outpace your rivals and grow faster on social media and YouTube.

5 Thing YOU NEED TO KNOW to become a YOUTUBER – https://www.youtube.com/watch?v=wAknkxC6Iko
NOBODY CARES ABOUT YOU – Find out why your channel isnt growing – https://www.youtube.com/watch?v=OFV6w0Rl5bo

What is Tik Tok (formerly musical.ly)?

Tik Tok (formerly known as musical.ly) is a social media platform for creating, sharing and discovering short music videos, think Karaoke for the digital age. The app musical.ly was used by young people as an outlet to express themselves through singing, dancing, comedy, and lip-syncing. The app is now called Tik Tok, complete with a new logo, has all of the same features as musical.ly and allows users to create videos recorded in 15 seconds or less and share them across a community. The Tik Tok newsroom states:

“TikTok incorporates the most popular elements of both apps with a feed that highlights the users’ community, in addition to a “For You” feed that uniquely serves a curation of personalized video recommendations based on viewing preferences. The app will also introduce new upcoming features including:

  • A “reaction” feature that allows user to react friends’ videos directly from the phone
  • Enhanced creative tools like interactive gesture filters unlock features such as funhouse mirror camera effects;
  • VR-type filters that can be activated just by blinking;
  • Green screen-like background effects”
Categories
PODCAST SOCIAL MEDIA

MAKE CONTENT THAT YOU LOVE – #STARTCREATINGPODCAST EP 004

Long term growth on any social media platform is hard and will take a long time to seed a foundation. This tends to be the reason many creators burn out and give up on their goals. If you are creating content just to hit a demographic or to chase trends then it can get soulless, it can get hard and it can become a chore rather than a passion. HOWEVER, you can avoid this pitfall from day one if you make your channel, your social media content or your foundation about something that you love.

Have you ever been around a Star Wars fan that loves it soooooo much that they just wont shut up about it? Imagine how much content they can make talking about their favourite franchise without feeling it’s a chore. Use that passion as the fuel that fires your brand and pushes you to make content for weeks, months, and even years into the future.

You can find the main #podcast page here – https://anchor.fm/startcreatingpodcast