I was searching for something on the Internet and I casually saw a video of it on YouTube. It was then that it hit me. YouTube has been around for 15 years, can you actually believe that?
Each day more than a billion hours of content is being watched by people that generates billions of video views. 5 billion of the world’s population has mobile devices and this constitutes about 70% of the website’s watch time.
It was founded on February 14, 2005 by Chad Hurley, Steve Chen, and Jawed Karim all ex-PayPal employees. They funded it with the incentives they received when eBay bought PayPal. It was later acquired by Google for a cool $1.65 billion on October 9, 2006.
Let me provide you with a perspective on what this social multimedia platform has unleashed on us within the last 15 years. Below, I’m going to provide you with some of the best figures, facts, and statistics gathered from around the web about YouTube.
60% of people favour watching online videos to live TV
51% people visit the website daily.
600 hours of content uploaded every minute.
1 billion hours worth of content is watched each day.
People watch videos for entertainment and relaxation.
79% of internet traffic accounted by online videos.
Summary: By looking at the above information you can see that not only is YouTube a very popular video platform, but it commands 51% of all visitor traffic and 37% of mobile web traffic globally.
In 2019, 600 hours of videos got uploaded every minute. This is a substantial increase in the video content consumption cravings for web users.
Videos tagged as music, entertainment, people and blogs were the ones to collect the greatest view shares in 2018. In recent years user-made content made some of the significant Internet buzzes.
YouTube started as a medium for original videos. It set up a new creative category for content makers drawing huge viewers to their screens and they subsequently became celebrities themselves. The site’s other chief approach is providing corporate media like official music videos that goes viral within hours and reaches 200-300 million views in a few days.
YouTube Demographics Stats
The website’s videos reach to a greater degree 18/19-year-olds than any TV network.
For millennials, it makes-up for about 67% of all video online activity.
2/3rd of the millennials use the website to search and find instructional videos on any topic or niche that you can think of.
YouTube also appeals across various age groups in US.
81% for 15-25 years, 71% for 26-35 years, 67% for 36-45 years, 66% for 46-55 years, 58% for 56 and older
It reaches 90% of US families earning over $100,000 in income annually.
During a normal month, YouTube will reach 95% of web users over the age of 55.
More than 50% of the viewers are female
Summary: Looking at these numbers, it is no surprise YouTube is a jumping-off point for influencers. It is also a mighty income-generating machine for Google and parent Alphabet.
In 2019, it produced ad revenues of about $15.15 million globally. This accounts for roughly 9.4% of Google’s annual gross revenues. Brands and companies are devising ways to profit from YouTube’s huge audience, and have now begun to upload videos to their brand channels. In the US alone, Hulu, Target, and Samsung are some of the top advertisers on YouTube with regards to display ads, launching skippable videos, impressions, and other formats.
YouTube advertising is expensive when comparing social media networks, but it pays off. This is why brands and companies expect to see an increase in YouTube usage for ads in the coming years.
YouTube Marketing Stats
It is the 2nd most watched website to upload videos for businesses.
It is the 3rd most watched network for marketing influencer videos.
2/3 shoppers mention videos as an inspiration of purchase decisions
90% of these consumers discover something new by using YouTube.
About 1/2 half of the marketers have invested in YouTube advertising.
A YouTube mobile ad will engage viewers 84% more when compared with TV ads.
Users have viewed more than 50,000 years worth of product reviews since 2016.
Users are 3X more likely to view a video tutorial than read the steps to do it.
80% of customers who viewed video for purchase ideas said they did that at the start of their customer journey.
The amount of SMBs promoting on the site has doubled since 2016.
Comparing digital channels, YouTube is the 2nd-most influential for purchases.
Summary: You have a lot to grasp here. I’ll start from the top. Regarding businesses, it is the 2nd most watched website to upload videos. Facebook, on the other hand, is still the king. For best results, I’d recommend uploading on both networks.
I would advise you to analyse your audience information. Even if it seems everybody on the Internet uses both platforms, you have a great chance of attracting unique visitors for each. If you are able to optimize your videos on both video-sharing networks, you will draw in a consistent flow of qualified leads.
YouTube Traffic Stats
4 billion videos are seen each day everyday
More than 800 million unique visitors every month
More than 3 billion hours of video watched every month
What the major 3 US broadcasters produced in 60 years is uploaded in a month
70% of website traffic comes from outside the US
It is localized in 100+ countries and across 80+ languages
Summary: Looks like a lot of traffic for a video sharing website and still there are no traffic jams. All of this is feasible because of the ease with which videos can be uploaded, tagged, and marketed to people. This is also possible because the uploaded content can be easily searched making it the second biggest search engine after Google.
Data, data, data is the only thing I will say here. Optimize your content based on the latest trends that prevalent online and it will become viral.
YouTube Partner Program Stats
YouTube partner program was created in 2007
Has over 30,000+ partners from 27 countries globally
The company pays millions of dollars every year to its partners
Thousands of partners make six figure incomes each year
Partner revenues have doubled for four straight years
There’s now more than a million YouTube Partner Program members
Summary: YouTube’s Partner Program (YPP) gives creators better access to YouTube’s features and resources. You get access to the Creator Support Teams, Copyright Match Tool, and monetization features.
To be eligible for the YPP, you’ll have live in a region or country where it’s available, have over 4,000 public valid watch hours in the past 12 months, over 1,000 subscribers, and have a linked valid AdSense account. The YPP provides you with the necessary tools and features to monetize and promote your account.
YouTube Money Stats
More than 3 billion video views are monetized globally every week
AdAge’s Top 98 out of 100 advertisers have run ads on Google’s Display Network and YouTube
Thousands of advertisers are using TrueView in-stream ads
60% of TrueView in-stream ads can now be skipped
Summary: The first ads on YouTube appeared in August 2007. Nonetheless, YouTube is secretive about ad revenue. It is crucial to remember that most channels are monetized through AdSense earnings.
The more famous your channel is, you’ll have a wider range of money-making methods available to you. You can command significant sums of money from endorsements, sponsorship, product placements, and other merchandise.
YouTube Product Metrics
There is more HD content available than any other online video website
You can view thousands of full-length motion pictures on YouTube
10% of all YouTube videos are available in HD
YouTube mobile received more than 600 million views each day
70% of the total views comes from mobile devices
Mobile ads are more likely to be watched than TV ads by 84%
In 2019, content creators posted more than 50,000 videos using “Day in the Life” in their titles
Average durations of top viral videos in 2019 compared to 2010 were over 9.5X longer.
Summary: These above stats just prove how powerful the platform really is. Although, you will get all types of videos, more and more videos are being uploaded in HD.
YouTube is ideal to reach a young audience but it also engages viewers across all age groups.
You should add YouTube Live to your content strategy as many people are not looking forward to seeing live videos.
Final Verdict
These are really crazy numbers. If you are just a simple YouTube viewer who wants to know the stats behind these online videos, I hope the above stats have impressed you.
Many of us use YouTube’s app or website daily. From the above data points it is clear that it is an integral part of our lives.
I have covered the basics here, and if you want to add more to these crazy facts just post them in the comments section below. Show us some love and share this article with friends and family so they can also know these crazy YouTube stats.
You have a YouTube channel all up and running and you’ve been uploading your new YouTube videos and content to your channel, but the views aren’t coming? Need help with the best places to share YouTube videos for more views?
Sharing your your YouTube videos on social media can be a great way to boost exposure, grow your audience and seed links back to your videos. The more social networks you can post to the more likely you are to figure out what social platform is best suited to your content. Try Instagram, Reddit, Forums, Facebook Groups, Mix and learn what works best for you, then double down.
Time to set the foundations for finding the best places to share YouTube videos for more views.
Once that’s completed it’s time to share your videos. You can create the content but if you don’t tell people where to find it you may as well be talking to yourself.
Here are the best places you absolutely must share your new YouTube videos after clicking publish:
Utilise your social media channels
Whether you’re a standalone YouTube vlogger, or you’re using videos and blogging separately, you should have all your other social media channels aligned, I recommend having at least a Twitter, Pinterest, and Instagram.
Whenever you publish a new video on YouTube make sure you share it across all your channels. It is important you tailor the content, embed the videos but leave your audience wanting more.
Different types of people utilise different social media channels, but the key is to drive them to your YouTube channel so make your content enticing, show clips from the full video, and make clear click-through. These are call to actions will obvious value explained before they click on the,
As your channel grows, your promotion should grow too.
The most important place to share your YouTube videos is on your other social media channels, on a regularly basis. There are hundreds of social media schedulers available to help you with this such as Hootsuite or SocialOomph.
I recommend using a social media scheduler as you can then plan and set how often you would like a specific video to be repromoted on your social media channel. I personally use MeetEdgar to push out 30-40 social media posts every day.
One thing you can also do on Facebook is join niche groups and pages, this gives you an opportunity to share your videos and leverage your content.
Make sure what you’re sharing is useful and relevant to your viewers, but lets say for example you’re making a YouTube channel about cleaning, there are hundreds of Cleaning Facebook groups with an active audience who would be interested in your video.
Make sure you read individual group rules regarding self-promotion, but most are happy for you to share useful content within their groups.
If you need help in making your videos look great, or promoting your videos on social media, check out my resources page, for some great tools and equipment guides.
Guest Posting to Get More Views
Look around your Vlog niche and start making friends.
Is there anyone who’s open to a guest blog / vlog? Anyone who you could do a promotion exchange with?
By working closely with people in your niche you can access their audience too. There are enough people to go around especially in terms of YouTube views.
If people are watching a video in your niche chances are, they would also be interested in your content. Send people a message and see if you could host a guest video or write a guest blog for them which will in turn promote you and your YouTube Channel.
Mix Your YouTube Videos
Mix used to be known as StumbleUpon, it still has excellent reach and is extremely easy to utilise, just download the add on to your browser and ‘mix’ your content.
This basically adds it to a database of content, if a person has selected interests that coincide with yours whenever they click the mix button, they have a chance of arriving at your content.
If they enjoyed your content, they would then remix this. The more people like your content, the more people the algorithm will push your content too thus increasing your reach and views.
Reddit
Like Facebook groups, reddit is subdivided into lots of different categories and niches, it makes sense for you to create an account and engage with niche groups like the YouTube content you are creating.
There are general video subreddits you can push your video to, but the smaller more niche groups should provide a better audience.
While the users of each forum maybe smaller the value of that audience is higher than someone without a continued interest in your videos, they’re more likely to subscribe and stick around to see other content
YouTube Ad Network – Use YouTube Ads To Get More Video Views
While I would not recommend throwing money at ads in the beginning, it can be an advantage to get the ball rolling with a new video.
YouTube own integrated ad network works out at 2p per view and these are genuine people and real viewers not bots.
This can also trigger a spiral, if the viewers you have promoted to like your content they could share it further and subscribe so play around with the ad network and see if you feel its worthwhile for your business or not.
Most importantly create good high-quality content that people want to talk about, they want to share with friends, and they want to see more of.
You can publish and share a hundred times over but if the content isn’t watchable, interesting or provide ‘something’ for your audience they’re unlikely to return so make sure you hone in on your content skills and the rest should follow accordingly
Where do you share your YouTube videos? I love to embed them into my blogs – Maybe its time for you to start your own blog! – Here is an article I wrote to explain how to start started with blogging.
Everyone’s on YouTube, from Dwayne Johnson to Huda Kattan to your neighbors. What started as a steaming platform has turned into the second largest search engine and a reliable way to market products and services. Everyone wants to know How To Start A YouTube Channel!
YouTube has given us internet celebs like Logan Paul and PewDiePie. It’s also helping people make millions. All that you need is a YouTube channel and a decent number of views and subscribers.
In this article, we’ll tell you how to start a YouTube channel so you can begin your YouTube journey.
Step #1 Get a Gmail Account
You must have a Gmail account in order to create a channel on YouTube since both the platforms are owned by the same company – Google.Â
You do not have to make a new account if you already have one unless you want to keep your YouTube page separate.
Go here to sign up for a free Gmail account. You will be required to enter personal details including your name, gender, birthday, etc.
The system will ask you to choose a unique Google username. Be careful when selecting one as it will end up being your YouTube channel name. Stick to your business name if you’re opening a business account but make sure you have the right to use it.
You can also come up with a unique username. It does not have to be your legal name and Google will not ask you to verify that you own the name. We suggest that you stick to a name that is easy to remember and spell.Â
Google will give you the option to add a phone number to your account. We suggest that you do not skip this step and link your phone number to your account so that you do not lose access to it. It can also be used to authenticate accounts. Moreover, you can also add a recovery email.
Once done, move to creating your Google Account Profile. Be careful when selecting an image as it will show on your YouTube channel.
You can edit the image by signing into your Google account. Find the Settings option in the top right. Scroll down and click About me in the ‘My Picture’ section.
Upload a profile photo by clicking on the “Add Profile Photo” button on the page. It can be any image relevant to your account including a selfie. Make sure to only upload images that you have a right to use. The image must be the right size and pixels, otherwise the page will return an error.Â
Step #2: Create a YouTube Channel
Once your Google account is ready, it is time to create a YouTube channel. Sign in to YouTube and move ahead.
You can create a personal channel or a business channel:
Your new channel is ready. You will now be able to upload videos, post comments, etc.
Creating a Business YouTube Channel
Creating a YouTube business channel can be a little complicated. However, we suggest this option if you want your YouTube channel to display a name and image other than the name and photo on your Google account.Â
Use the account that you just created to sign in to YouTube.Â
YouTube will ask you to create a brand account, i.e: a business account.
Enter the required details and click Create.Â
Done. Your new channel is ready.Â
Step #3: Personalize Your YouTube Channel
Your new YouTube channel is ready to post videos but you’re not done yet. Make sure to personalize the channel so that you can attract more subscribers.
Upload a profile picture by following the steps explained above. You can also upload one directly from YouTube by clicking your account option given on the top right corner. Click it and select the ‘Manage your Google Account’ option.
This will open a new window, choose Personal Info. Here you can add a profile picture. This will get linked to your YouTube account.
Once the photo is ready, it is time to further customize your page.
Click the ‘Customize Channel’ option and enter the following details:
Channel Art: You can choose one from the gallery or upload one of your own photos. It is best to choose a relevant and high quality image that helps users connect with your content.
Home: You can edit this part by adding sections. This section will be available once you have videos uploaded to your channel. Click ‘Add a section’ and choose the contents and layout. You can display popular videos, live videos, playlists, etc.
Playlists: This section is where you can create your own playlists for subscribers and visitors to see. Choose an apt name for each playlist and make it easy for users to find what they need.
Channels: Here you can add other channels including your sister channels. Click the ‘Add Channels’ option on the right to add channels.
About: This is a very important section as it will tell others what your channel is all about. Write a description. Make sure to be SEO friendly and use tags that are popular among users. Also, add your contact details and a location.
Review all your changes and you are done.Â
Step #4: Verify Your Account
Now that your channel is ready, it is time to verify your YouTube account. Do not worry, you will not have to upload any documents and the process is instant.
Go here to verify your account. Select country, choose how you wish to receive a code, enter your phone number, and click Submit.Â
You will receive a call or text on the given number. Enter it and your account will get verified. Remember that one number can only be used to verify two accounts per year.
While it is possible to use your YouTube account without verifying it, we suggest that you go through the process as unverified accounts come with some limitations.Â
Unverified accounts cannot upload longer videos (up to 15 minutes). Plus, they cannot go live or choose custom thumbnails. Hence, complete this step before moving to uploading videos.
Step #5: Upload a Video
Now that your channel is ready, it is time to kick start it by uploading a video. There is no limit on the number of videos you can upload. However, the maximum file size is 128GB, which is about 12 hours.Â
Go here to upload a video. You can also find this section by going to YouTube and clicking the ‘camera’ icon on the top.
The system will ask you to select a video that you wish to upload. Remember that you can only upload videos that belong to you. Uploading copyrighted content can get your account temporarily suspended or permanently blocked. Plus, copyrighted content owners may also have a right to take legal actions against you. Hence, be careful.
Drag and drop the file and it will begin to upload. You can also click ‘Select Files’ and choose the video that you wish to upload. You can select multiple videos at a time.
Your video will begin to upload. The system will show you the remaining time. You can cancel the upload during the process.
You will get a message once the uploading and processing finishes.
Once done, you’ll be asked to provide details including a title, description, tags, etc. Provide the required details and complete the process.
To maximize the chances of your videos being found in search and get more views try browser plugins like TubeBuddy or VidIQ
Congratulations! your channel is up and running. Start sharing the URL with others.
How To Start A YouTube Channel: FAQ
#1 How many channels can I create on YouTube?
You can use one Gmail account to create 50 YouTube channels.
#2 Can I change the name of my YouTube channel?
Yes, it is possible to change the name of your YouTube channel if you have a personal account. YouTube does not currently allow users to change brand names.
Go to your Google Account, and change the name on your Google profile. The change will appear on your YouTube account.
#3 Can I delete a YouTube channel?
Yes, you can, but be careful as doing so will permanently delete all your playlists, history, videos, and subscribers.Â
Go here and select the Delete channel option at the bottom. Enter your login details and confirm the action.Â
You can also choose to temporarily hide your channel.Â
#4 Is it free to start a YouTube channel?
Yes, it is absolutely free to start a YouTube channel. However, the company offers some paid marketing tools to YouTube content creators.
#5 Can I make money by starting a YouTube channel?
Making a channel will not earn you any money, however, you can monetize it and use other tactics to make money via YouTube.
#6 What is the age limit to start a YouTube channel?
You must be 18 to create your own YouTube channel. Children between the ages of 13 and 17 can own a YouTube channel with parental permission.
#7 What can a YouTube channel be about?
YouTube does not expressly ban any topic, however, there are Community Guidelines that must be followed. It prohibits nudity, abuse, copyrighted content, and false news.Â
Are you looking to start your own business? To start a business with no money is hard and is definitely something that takes time.
I don’t mean 7 hours in the bath soaking like a prune “time” – I mean months of foundation and years of grind, reinvestment and research on the job.
So how do you start a business with no money?
Pick a niche that you are going to live in for years to come. A topic you know and can talk about in fine detail in blogs, videos, phone calls and meetings for hours on end. Over time you will build your reputation, leading to long term success. Lead with value and have patience.
As long as you have the love for the business, the passion for its niche and the ability to delay gratification enough to reinvest the money then you will go far.
Here are nine steps that you should follow to get the best startup possible.
Make sure that you’re picking your niche.
This is the core focus of anything, whether it’s YouTube, a career, a long-term goal, or in this case a business.
It needs to be something that you truly love. Because something that you have been educated to, that you really hate, can only carry you so far.
Love and passion will get you up at six o’clock in the morning.
Love and passion, and the absolute thirst for that specific business, is what will drive you through when that customer cancels on you, or when you’ve had that hard day, or when you’re scrambling around for that extra bit of money in the early days.
The love and the passion of your niche is what will make you want more. More of that niche, more of that business, more in general just going forwards.
I love business, and I love social media, and I love YouTube, that’s why I’m constantly reading new books. I binge Gary Vaynerchuk and many other entrepreneurs – reading and listening to in audio books.
I use Audible to hunt out all of the best stuff. You can do the same too, they even give away free audiobooks to new people, but it’s that thirst for that knowledge, that love of that thing, which will drive you to read more books, that will drive you to educate yourself more, which will drive you to make that content, which will drive you to share it, or sell it to someone.
You Might Need To Start A Business As A Side Hustle
When I first started my own business I was working in security. 12 to 14 hour days, every day. I’d get up in the morning, travel for an an hour and a half to work, an hour half to travel back.
I was tired, I was exhausted, but I knew that security wasn’t going to be my career, I wanted something at that time in the web development world.
I wanted computing, I wanted design. So in the hours when I finally got home, or I was very lucky, on the hours that I worked on a night shift, where all that pay attention to was the CCTV cameras, I took my laptop in and I worked on myself, my side hustle, my passion.
This was back in the day, the dark days when Wi-Fi wasn’t free at every coffee shop and a corner shop.
So unless you could hijack somebody’s Wi-Fi network, or connect to a network that gives you Internet via the cable – you were screwed.
So I had to buy that a little mobile data dongle. A pen drive sized usb stick that would give you half a Gigabyte of traffic for the month and cost £40-50 pounds. and it was it was appalling. It never truly connected, the signal was absolute shit. I mean this is the birth of 3G, it was terrible.
However the point is – if you can use that downtime.
If you do a 9am-5pm, and you’ve got kids. Why not start working the 7pm-1am shift on your side hustle?
Yes you’ll be tired! But you’ll have that passion, you’ll know that that drive, those extra hours, are on you, in you, on your business. This is your time to build your brand.
Maybe you really love real estate, and you want to be in real estate, that’s your own business, and you work in real estate, why not start writing blogs about real estate. Do your research!
Go out there and learn some things. Push your reputation outside of the company that you’re in. This will be your parachute when you leave. This is your reputation, this is your proof that you know what you’re talking about. You could blog on LinkedIn, build connections, grow your influence out there.
Do you have your own website to anchor your content?
Share your blogs in multiple places, it builds you as an individual outside of your specific company, and it preps you for the future, because right now you’re starting of your business, could be your side hustle that expands. Maybe you’re lucky and you have enough money or backing behind you to start full-time.
Live lean, no silly spending. You might have the money to start, it may have been your parents, it may have been some kind of inheritance, you may have been lucky and been invested in. Don’t be stupid, this is money for you and s good source to start your own business. Don’t go out and buy silly watches, don’t go out and buy a stupid car just to impress people, that’s not how this works.
You need to live lean, think sensibly, spend sensibly, put your nose to the floor and grind that brand.
Working your side hustle is a short term fix to build your brand. If you’re full-time, even better, you’ve got those 16, 18-hour days to really pour in that content, really pouring that brand, really reach out to people. And something that I can’t express enough, if you are full-time straightaway don’t get lazy!
Investing In Yourself
This is paramount, I can’t express it enough.
Over the last 10 years many things have changed within technology in social media. YouTube was a mere fledgling 10 years ago, and now it’s the juggernaut that’s threatening to turn off all of your normal mainstream TV.
10 years ago mobile phones were pointless and dumb, now they rule the world, and you can run a business from a smartphone.
10 years ago many of these social media platforms didn’t exist at all, you was shuffling around MySpace, and promoting yourself on Friendster.
Invest in yourself and your future, by learning. Help yourself to start a business with no money by building your knowledge. Constantly listen to the expert, constantly read books, constantly build skills, because it’s that tool kit that will help you in the long run.
When I first started in web design I pretty much a one-trick pony. I could sell, and I’m okay with online social medias through open source software. I was good with forums and networking, keeping my eye what is new. That was the emergence of the social media network.
I could chat I could talk, I had the gift of the gab, and I could show people how to set up forums and blogs, and that was kind of it. I know in the long run if I’d learnt to code, and learn to design and stuff like that, that could build my future, and that can build yours right now.
There’s nothing stopping you going to a library. There’s nothing stopping you googling online, or finding YouTubers that you can listen to, expand your brain, try new things. Or if you are making money, there’s nothing stopping you paying a little bit of money to go on an accredited course.
I don’t mean these charlatans that are like “Here’s my Merc, here’s my Ferrari, this is how I made it, you can have this giant mansion too.” We know who you are Tai Lopez, calm your shit!
But if you invest in yourself it will pay out in the future, because all of the useless general knowledge that’s in my head, all of the random facts, figures, and skill sets are the things that help me think on the hoof, think on the whim, grab that gut feeling out of midair to win me that sale, or to chat to someone.
It’s that piece of knowledge that you throw into a sales pitch, and it could win you that big boy, that retainer, that thing that makes your side hustle into a long-term thing.
Before You Start Your Own Business – Get Your Own Website!
Yes, they’re not as powerful as they used to be, the whole world used to revolve around one man, his business card, and his website.
Now, it’s kind of all buzzing around social media, but you still need places to host your own content, control the narrative, and to push people. This specifically for people with a side hustle.
I have 2 active websites that I try to update regularly. That’s where I can list my services, my expertise, my testimonials, my case studies.
To start a business with no money, I can write two or three blogs a week to boost it to 150, 200 blogs a year, all that are search friendly. Blogs that help people solve theirs problems, me get found in search, and hopefully convince you that I have enough of expertise to teach you something that you didn’t know.
The plan is if I am helpful then maybe you feel indebted to me, and you share me around, link to me as a creditable source. This helps build my brand, and the stronger the brand the more you can charge in future. Building that brand could also open doors do that big pitch, winning you that customer, and in the long term maybe even securing that lifeline to cement your side hustle as a business with a heartbeat.
QUESTIONS – Should I customize my website? Can I just use templates? How much is this going to cost me?
Website customization can look great and hit the nail on the head branding wise but its not always necessary from day onw.
Customization could get you every fine minor detail, they move buttons they put your design, they hone it in your value proposition, but if you don’t have any pennies
The key point is as long as the website looks professional and isnt broken from day one, then you have a starting point!
You just need somewhere to push people. Most custom WordPress templates allow you to pick your color scheme. Many WordPress templates can have distinctive niches or styles and from there you simple start writing. If you have a little income you wish to invest in a premium YouTube template then that might get you a step closer to a unique look – but that isn’t always necessary.
Once you have a site you can establish your own writing style and build up some statistics you can share with potential clients. This is your proof you can attract and audience and could help promote their products or services.
Start A Business with No Money by Creating Content
You need to figure out what you’re good at.
Are you fantastic at writing? Are you brilliant at video? Or maybe you’re a talker? You can create a podcast?
That content is what will carry you forward. That content is what people will get to know you for.
In my case, I’m okay in front of a camera, I could talk about my passion, my love, and those videos are very luckily quite long recently, so I can turn them into podcasts, write them into blogs, and then I can share them out.
Pinterest, LinkedIn, Facebook, Reddit, Medium, Forums, Facebook Groups, Twitter – The more you share the content the larger the spider web is to catch more “flies” aka affiliate sales, product leads, video views etc
The content is what will build up your reputation.
Nobody knew who I was three years ago (probably nobody knows who I am now lol) but the difference between now and three years ago is that now I’m able to find clients, pay my bills and based on my reputation and establish stats I can build my income streams month on month.
All this from the proof built from my blogs, YouTube channel, Testimonials and leading lead with value.
However, if I DIDN’T start making content 3 years ago… none of this would exist today.
Best of all this content will always be there to send me traffic, leads and clients. You can reuse it, re-share it and it show your passion and knowledge on your topic and niche.
Yes, some things will change, video quality will change, in some of my older videos I’ve got a completely different backdrop, in some way older videos I have problem with frame-rate.
But, they’re still reusable you can re-share them, and you never know, that one thing that could have turned that person’s brain onto business, three years ago in that video that you made, if you’re re-sharing it, it could still find them today!
Win you that client, that click, that money, that income, that thing that makes you full-time on YouTube. The thing that allows you to be a full-time artist, or a full-time creator!
If nobody knows you, and you get a chance, go business meetings around you that you can go to in the morning. There will be networking groups that do breakfasts or evenings. Places that you can press flesh and chat.
These can help you be found locally. Or you could try it online with chat rooms, forums, Facebook groups.
That outreach is something that gives you that additional thread that you could put in that spider web, that makes it bigger, that catches those flies.
I’m pretty much an introvert, so for me I was reaching out on things like Facebook, and LinkedIn. I reply in forums, I was posting on blogs.
These build up over time – if you are linked via your website and your name, and you leave a very intriguing comment then people might be intrigued and check you out.
This is not me telling you to spam videos and comment sections.
If you truly engage with the post, the blog, the forum, and you help them, they will remember you when they need more advice and maybe even suggest you to others in times of need.
There’s a website I post on from time to time called Quora.
It’s basically Yahoo questions, they post a lot of questions, I answer a load of YouTubey questions, and then I can end up drop in my video, or they click on my name and it drops them back on my website, or my youtube channel.
You can do the same!
These outreach programs could be the way that you get into the DMs of somebody. It could be you reaching out on Instagram answering their question. It could be you tweeting at someone, or replying when they’re asking a question about your specific thing.
Gary Vaynerchuk for example, the world-renown Gary Vaynerchuk, started on twitter by simply replying to everything that had some kind of wine term in it.
When people were worried about a red, or a white, or whether it’s a Rioja, or whether it’s a Grenache, he would jump in, offer them some advice, give them some links, not try and sell, just let them know that his around, over, and over, and over again, and he slowly built reputation.
That is the way that you build your audience on blogs and YouTube – one subscriber, two subscriber, 10 subscribers.
Builds your YouTube channel, build your blog, your websites, your mailing list, and over time – your business.
Can Working For Free Help You Start A Business with No Money?
Many people see this is some kind of slave labor.
I can’t pay my bills with “exposure”
I totally agree! I’ve been in situations where I was saying to myself
Yeah, well I need to pay my gas and electric bill, and you’re giving me exposure – brilliant, Om nom nom nom nom nom nom nom!
Oh no I’m gonna get kicked out of my house now, ’cause that was my rent, thank you!
But there are times when exposure truly does help.
I use a website called PeoplePerHour, but there are other ones out there for example UpWork, Fiverr.
They are “gig economy” websites in which you can set up your offerings for next to nothing but slowly build a client base and reputation.
I get peanuts from it!
However, what I do get is a contacts, reviews and a chance to hone my skills in the niche I offer.
As you start a business with no money these successful sales and interactions are your practice – prepare your brain muscle, build a portfolio.
Over time those 20-30 mini sales can help you land those bigger fish. 20-30 clients willing to praise you and give you feedback that you can put into testimonials and justify your pricing.
Over the last 3Â years I have landed some of my largest retainer clients through just doing something small.
You impress them, build up trust and up-sell when you get the chance. Now those clients are the vast majority of my monthly income!
Don’t get me wrong, some are dickheads, right? And that’s fine! Just remember at the end of the day if you designed logos for 20 clients, each with 3 different styles… you now have 60 examples you can display in your rapidly growing portfolio!
You could even use tools to make it easier for you to deliver those tasks – I have a load of easy to use tools on my resources page.
Reinvest Your Income – How To Grow A Business with No Money
Okay so you’ve reached out, you’ve started getting sales, started building up reputation – maybe there’s a trickle of income.
Now this is where you have to be very smart, and reinvest that back in you, your business and your skills.
It can be so easy to get your first pay slip, and blow it on something fancy. It can be all too easy to think this ever growing gold mine will produce clients and money forever… but you need to future proof your business.
In the first year, you’re really passionate, you’ve really got that drive, so you’re really going out there, you’re doing a lot, you’re tapping that low-hanging fruit.
Those connections you may have already known that you could pluck quite easily, quite early, but if you don’t invest in your future, if you don’t keep learning to grow your future – spider web that catches your clients disappears over time.
Very soon all that easy traffic and low-hanging fruit will just disappear, and you’ll start to starve, and so will the business.
If you wanna grow in the future, you need to invest in the future.
There’s no point in eating this year’s harvest if you’re not buying seeds to plant for next year, and next year, and next year.
Keep funneling it back into yourself.
I’m not saying don’t take an income. If you can afford to take an income and still invest into the business then do so, just be smart.
Do you really need that wage? Could you live a little more humble? Could you live a smaller house? Could you use a different laptop?
You could learn to start a business with no money – You just need be a little bit more sensible and use that extra bit of money to invest in your business, to get that next customer, and the next customer, that guarantees you a future three years down the line – rather than just assuming next week will be fine!
Customer Care is Paramount!
You’ve hooked them in, they may even be one of your free clients, if you keep them happy – they will come back.
They might even up-sell or might refer a friend!
Customer care is paramount because if you upset somebody, you’re really desperate in two months time, and you’ve got a fantastic idea that you know that client would really love – you are 100% sure they will buy – if you’ve upset them, you can’t phone them anymore.
They won’t refer you to anyone anymore, and it might leave a nasty taste in their mouth that they spread faster to your potential clients.
Bad news spreads 10x faster, than good news.
Now, for the sake of your small business that you’re starting right now, reset, go back to number five – Create Content – and work your way to Customer care over and over again.
Content
Out Reach
Free Work
Reinvest
Customer Service
REPEAT
Your biggest mistake would be getting lazy – keep building – you can start a business with no money and reap the rewards for years to come!
Content creators upload over 300 hours of video every minute to YouTube. That’s a lot of competition. So, to stand out and grow your channel on YouTube, you need to upload professional videos on a frequent basis with these time saving apps for YouTubers.
But, once you’ve planned the content and shot a video, the work isn’t finished yet. You still need to add graphics, caption it, get the title keywords right, and think about promotion.
There’s lots to do.
This article takes a look at five excellent tools to speed up your content creation process.
Some are free, and some need a subscription. And once you start using them, you’ll find you can reduce the time from recording to upload – leaving you more time to plan and shoot more content.
Let’s begin.
remove.bg – YouTube Image Background Remover
YouTube is a visual platform. Viewers mostly choose what video to watch next based on visual clues from the thumbnail.
Having the right thumbnail then is essential, it can be the difference between success and failure for a video. It’s not enough nowadays to use a boring still from your video.
Take a look at the image below. The thumbnail on the left has the best combination of text and visual, and outperforms the rest of his content combined.
You need to be upfront and centre in your YouTube thumbnail. But making thumbnails takes time, especially if you need to cut-out your portrait from a cluttered background.
Did you know you can turn a 20-minute task into a five-second one with remove.bg?
remove.bg is a free online tool that cleverly removes the background from your image. Leaving you a perfect cut-out of your picture for you to add the finishing touches.
It’s straightforward to use. Drag an image onto the remove.bg’s homepage and they handle the rest.
Here’s an example.
As you can see, the image size for the free version isn’t the largest, but you can process it a little to fit the resolution that YouTube requires.
You can get a higher resolution image if you buy credits from remove.bg. For each credit you buy, you get to download 1 high-resolution image. 10 credits cost £8.00, or you can get credits cheaper by taking out a subscription.
rev.com – YouTube Closed Captions and Subtitles Service
Closed Captions and Subtitles – what’s the difference?
Closed Captions. These are a direct transcript of the audio of your video. A viewer can use them if they don’t want to listen to the sound of your video. They are in the same language as the one spoken, and a viewer can turn them off if they don’t need them.
Subtitles. Subtitles assume that the audio of the video is still on. They clarify the speech if the audio is poor or the speaker has a strong accent. They are also used to provide a translation of speech in another language.
Obviously having closed captions or subtitles on your videos help those hard of hearing or who don’t speak your language. But, there are also other benefits that land this site on the time saving apps for youtubers list.
One of the most important factors of ranking for your video is Audience Retention. That is, how much of your video a viewer watches. Clearly, having closed captions and subtitles promotes access to your content and will help with this metric.
Another ranking benefit is that your uploaded transcription file also helps with your metadata.
The free AI transcription tool on YouTube is not very good. And if you don’t have the time to transcribe your own videos, instead use the service provided by rev.com.
The service works on a per-minute basis and will provide the output in the .srt format YouTube prefers.
kapwing.com – YouTube to Social Media Content Creation
If you’ve been a YouTuber for long enough, you know that for best results you need to promote your video after you have uploaded it.
Gary Vee is a master at teasing his content. On Instagram and Facebook, you’ll find video snippets with closed captions for easy consumption over mobile.
It’s really easy to one of these yourself, head over to kapwing.com.
Hit the ‘start editing’ button and select start with a blank canvas. Then, input your YouTube video URL, and it will import it for you.
Next, using the easy controls, you can clip the section of the video you want to use, add subtitles, and then change it into the best size for where you will upload it.
A great benefit is that all the processing happens at the server-side, so your laptop won’t feel like a baking tray just out of the oven when you use it.
Kapwing is free to use and even lets you produce media without a watermark by registering for a account. You need a subscription to keep all your work private, get faster processing speeds, and long term storage of your media.
A monthly subscription is $20, or you can make a saving if you buy an annual subscription for $200.
placeit.net – YouTube Intro, Outro, and Logo Maker
One way to stand out from mediocre content and show expertise is to add professional looking intro/outro animations to your videos.
An animated intro/outro that is quick and clear tells your viewer who you are, what you do, and helps with your branding strategy.
To quickly make very professional intro/outro animations, I use placeit.net.
There are plenty of templates to choose from; some are image-based and some are text-based, so you should find one to fit your requirements.
Once you have picked a template, you can customise it to fit your needs.  It’s easy to change colours and resize logos, so you get an intro/outro that fits your channel’s branding.
For other elements of your channel, like logo’s and banners, placeit.net works well for these too.
You won’t need to hire a graphic designer to create fantastic looking graphics. Here is a sample of the kind of logos you can use as a starting point.
I picked the cupcake above, then changed the text and the central image to end up with the logo below for my new seafood venture. (OK, it’s just an example – I’ve never even eaten lobster!)
As you can see, it’s easy to change the colours and text to create a professional-looking logo you can upload to your channel page.
priceit.net – costs $14.95 per month for unlimited videos, logos, and designs, or if you take out an annual subscription $99.95.
A solid gold entry into the time saving apps for youtubers list with so many tasks that you can use placeit.net for, so it is a worthwhile subscription. But if you’re on a budget, you can get all the graphics you need with a single months payment – just cancel your subscription when you have what you need.
photopea – Free Browser-Based Photo Editing Tool
As a visual content producer, you need a photo editing suite. It can be a great time saving app for Youtubers. But, there’s no need to pay for Adobe Photoshop or PaintShop Pro. photopea.com is a browser-based image manipulation tool that is free to use. It works with all the popular image formats, and even handles .psd files.
There are lots of reasons a YouTuber might need photo manipulation software – here are two of them:
1 – Outlining Your Thumbnails. You have possibly noticed some YouTubers using a white outline surrounding their picture on their thumbnails, it’s a good technique to make a thumbnail pop out on the page.
Here is an example made using the image we removed the background on earlier. Drag the image onto the project workspace, then add a stroke effect in layer styles.
Now it’s ready for your logo, title, and branding.
2 – Making Start and End Screens. If you don’t want to pay for placeit.net to make an animated intro/outro, then you can use photopea instead. Use it to create a professional-looking branding image then edit into your video.
There are lots of templates to choose from. Pick one and edit away.
They even have standard templates for promotional images you can post to Instagram, Twitter and Facebook.
Start using these Time saving apps for youtubers today to speed up your production process and make your YouTube videos look amazing. There is a learning-curve with a few of them. But, in most cases, you will be up and running with them quickly and producing professional-looking video in a shorter amount of time.
If you have any questions, please add them in the comments, and I’ll answer them as soon as I can.
And remember to check out my resources page for more useful tools discounts and links!
Working for free. Should I work for free? Should you work for free?
Working for free can be a great way to build up a brand and your personal reputation within your niche. As you work for free you would build up contentions, reviews, a ever increasing portfolio, and most importantly, improving your skills from all the practice as you do so. Working for free might not earn you money in the short term but can be a very valuable investment in your long term future earning power.
It’s become a meme over the years, if you were creative, you’ve seen it. In fact, you’ve probably been approached, and people are like…
“Hi, can you do this, this and this for me?
Great. Sure. Here’s a quote.
“Oh, I wasn’t expected to pay you. I thought you could use the exposure, you know, get out there.”
And people are thinking, yeah, there’s exposure where you promote me and exposure where I die, a cold, lonely hungry death in the middle of a field because your exposure, can’t pay my rent. Your exposure, can’t pay my bills. Your exposure is me dying of exposure. I get that. I do. I do. That’s why you need to be sensible about this. Right?
I couldn’t do the whole free thing to start with either. And it’s become much more of a thing now that I can because I have a steady income.
Make Working For Free Your Side Hustle
Now, working for free can initially be your side hustle. I’m not saying that it has to cost you thousands of pounds to do a project that you hand away for nothing and you have no control over. I mean that you can build upon your future by adding value, leading with value first. Your side hustle has the potential to be the base for your future business success.
When I first started doing YouTube consultancing, I set up a profile on a few freelance websites like PeoplePerHour, on Fiverr. Yes, that does technically mean that I got paid for it, but it was pittance, deliberately pittance because I wanted to attract people to me. So I could pull a few strings and build a few Lego bricks on top of my board. They are good marketplaces that can offer you a chance to practice your skills or build a portfolio. So that aside, on the PeoplePerHour website, or Fiverr for example, I sell really, really cheap logos or really, really cheap Web designs, or really, really cheap channel reviews or video optimizations for say three, four or five dollars.
The money is negligible. But, what it does do, is it gives me a chance to build up 10, 20, 30, 40, 50 examples of me doing the thing that I want to get paid for, to do. If it’s on PeoplePerHour as well then it’s an hour’s worth of work, two hours worth of work depending on how much you’re willing to sacrifice in your time. But let’s say you do 20 logo designs at a $1 each, that’s 20 bucks, that’s not really much for you. It’s a cup of coffee, or that’s your electricity to cover that laptop that made those on, but you now have 20 designs that you can put in your portfolio, 20 designs that you can then show to a new client that is willing to pay you two 300 pounds for a logo and you’ve got 20 examples of stuff that you’ve done in the past.
Yes, it does mean that you sacrifice a bit of your time. Yes, that does mean that you couldn’t have charged 200 pounds for 20 of them each and made four grand. But if people don’t know you, the grand value price of one sale when they don’t want to buy from you is zero, zip, zilch nothing, nada. I would much rather have 20 sales, 20 logo designs at 20 bucks at one buck each, because then I’ve got those examples that I can then go and hunt the next big fish that’s willing to pay maybe a little bit more, 20 bucks each 50 bucks each 100 bucks each.
Working For Free is Improving Your Skills
Now, this is one of the things that that doesn’t dawn on people. I’ve been on YouTube for about eight, nine years. I’ve been creating these videos on this channel for about three. That means somewhere out there, there’s thousands of videos that I’ve edited, or I’ve been in, or I’ve uploaded, I’ve downloaded, I’ve deleted and that means that I can do this, I can communicate with a camera, I’ve improved my skill, I’ve improved my lighting, I’ve improved my ability to talk to you, to edit. Improving my skill, improving my speed, improving my skill set that I can sell to somebody else.
Improving my expertise that I can pitch to somebody else. Hi Mr. logo man. Yes, here’s 20 examples from point number one and I can do it much better than I used to because logo number 20 is better than logo number one because I learned how to do graphic and vector work a little bit better. And instead of it taking me four to five hours to render that wonderful piece of artwork, I can do it in half hour to an hour, and I can start tweaking and I can make it bigger.
Skill, improvement, more money.
You’re investing in yourself by doing free stuff – Building your reputation.
You’ve sold 20 logos to 20 people or 20 teddy bears, or 20 stockings or 20 handmade cards, it doesn’t matter what it is, you’ve sold 20 things to 20 people that can leave you 20 reviews. Those 20 reviews, you can then put on mailing list. Those 20 reviews you can put on your website. There’s 20 reviews, or people that hopefully you can refer to. Those are 20 advocates that know who you are and what you can do, that will refer hopefully another friend next time they need a logo, a teddy bear, a T shirt, a sock design, whatever you’re doing.
That reputations stacks on top of the skill that you’ve learned and the portfolio that you’ve gained. All of which has helped me in the past, hook that bigger fish. That’s got my foot in that door. Though I’ve got a couple of people that have come from these platforms, they are constant retainers, they are clients that I consult with. They are people that I directly work with, and they wouldn’t have found me if they hadn’t have used the freelance site to buy something small from me, for me to over deliver value, for them to trust me with my portfolio, the reputation, the reviews, and loving my work for me to then upsell.
I didn’t advertise for these people. I didn’t put ads on Facebook, I didn’t go out there on Google ads and hook people in. I’ve not pulled them in with some kind of skeezy sleazy kind of sales click funnel. I offered them value at a fair price and created quality, for them. And I’ve got my foot in the door, in which I can start talking to, and then I upsell, and I upsell and I upsell which then, supports the ability for me to give cheap, entries at the other end of that one dollar logo, those five dollar logos, those mini cheap reviews.
Leverage your new skill base, the things that you have learnt, your reputation, your portfolio, that foot in the door, you’re not actually doing it for free anymore.
Yes, initially, you do have to do the legwork, build the foundation and build upwards. And all it takes is for you to slowly stack over time. You put in some hard work.
And yes, let’s say you you have some really bad luck, and you sell 400 of these logos at one dollar each. You now have a huge portfolio, you’ve now had a skill based on these things. It may look like you are working for free, but you’re actually investing in yourself. And sometimes someone will help subsidize that by upgrading or by selling or buying or promoting you. And I did a lot of this at the start of my consulting career. I worked my ass off for 12 months, giving away freebies, or very cheap reviews and very cheap this and very cheap that. Why? Because it built those connections.
I’ve got 400, 500 videos on my youtube channel. They’re exactly that. I worked for free. Don’t get it twisted, yeah. YouTube can pay me a little bit of money in advertising but trust me it is pittance compared to what you can make by building that reputation. Building a back catalog. Making those links, putting your foot in the door and building a business from the ground up. All by just initially working for free. It’s one of the very important steps that you have to deal with when building a business and this nine of them here which I’m sure you know.
If you want more advice on how to start and grow your business using YouTube watch this video below.
– Anyone that’s serious on YouTube and making a business wants to know how to increase YouTube Video CPM income, improve their CPM, improve the adverts that get placed against your content. I’ve got a few tips for you…
If you’ve been creating content on YouTube for any length of time, you may now be monetized. The rollercaster that is YouTube CPM Rates can be a wild ride. The CPM rate is based on the things that are on your channel and it can seem frustrating that you have x amount of pounds per thousand views and somebody else gets many, many more. But, there are a few things that you can do to tweak this.
Evaluate The Existing Content On Your YouTube Channel
Have a look at your analytics. There will be some videos that have done much better than other videos. Pick through those. Have a look at your top five, top ten and see what themes may be occurring in those videos. Are those top ten videos mostly how-tos? Are those top ten videos mostly talking about a set product or service or game? Are they a certain length? Do they appeal to a certain demographic? Are they a specific niche? Are they put in a specific playlist?
Once you’ve figured out the clear front runners in your content, make more of that type of video to increase your chances of success.
In my case – I recently started to add business and money to my channel, as it gets a higher Cost Per Mille (CPM) compared to my normal YouTube Tutorials. It would behoove me more to go and make more business stuff, more business themed, more business titled, more business tagged because these are proven winners for my channel that get a proven track record of additional watchtime or a specific types of advert served against it. For example, Tai Lopez, who possibly spends a fortune trying to sell his e-course online (you know those bullshit ads where he’s stood in front of a mansion or in front of a fast car). He might be throwing 20, 30, 40 bucks at an advert that could hit your audience demographic – whilst he’s not gonna spend that kinda money if it’s against toys.
To increase your YouTube Channel CPM rate, make sure that you’re replicating the stuff that you know gets a higher CPM. I don’t mean neglect the ones that have a lower CPM, but understand the difference between the two.
Make Longer YouTube Videos – Double Your Video CPM Rate With Mid Rolls
CPM on YouTube is based on the advert served, how often and the video. Now If you’re lucky, and to increase YouTube Video CPM, adverts can play at the start, at the end and if you have a 10 minute video, they can also be placed in the middle of your YouTube video (YouTube Mid Rolls).
A case in point is Shane Dawson. Last year he dominated with his docu-series format. Each episode was over an hour long – like giant TV show. This gave him the advantage that he could add an advert every 15 minutes and it didn’t seem forced or tacky.
Now, if you imagine for every thousand views of that advert he got $5 – then the video that gets millions of views would do well for him. BUT, if he adds 3-4 mid roll adverts as well instead of $5 per 1000 advertisement displayed he can increase YouTube Video CPM 300-400% simply by adding midrolls into the longer video format. That’s the way to bump that video CPM because not only can you put one at the start, he could put multiple in the middle, he could put one at the end.
You’ll get more watchtime which might be an indicator to advertisers that people watch for longer, are more engaged and that video is very specific ’cause it’s 10 minutes of a very specific topic, so they could put specific adverts in. So, if you’re talking about how to rip apart a laptop and put it back together, advertisers could put adverts in and here, buy this part, here, buy a laptop from here, here’s Dixons, here’s PC World.
Pick Your Niche Carefully to Increase YouTube Video CPM
This is a lesson I learned, in the hardest possible sense, over the years. In the past I have managed channels that have had millions, millions of views. Those videos are in the entertainment sector. The problem with that is the entertainment sector can get thousands of views much more easily if you tweak it properly because you can pander to the topics, you can pander to the trends, the funny news, the weirdness, that kinda thing. But, that also means that you’ll get slightly lower or in some case, rock bottom CPMs.
Why? Because the topic might be inappropriate or the topic might be overexposed. So, therefore, there’s so many people talking about that, that the advertiser can bid less to get more traffic.
On the other side, let’s say you’re creating tutorials on how to create YouTube videos or educating people on business. This is a slightly harder, smaller niche. This kind of direct topic focus can attract a specific audience, an audience that other people may want to tap into, and can increase YouTube Video CPM. I have made video in the past where I talk about how to start a business.
In that video, I talk about how to start your own business. So, if you’re an accountant or if you’re some kind of business guru or some kind of e-book salesmen or anything that’s vaguely business related, insurance, etc etc – you might be tempted to advertise against that video. And, as you can imagine, the difference between someone trying to sell kids toys vs life insurance, real estate, e-learning masterclasses or anything like that – completely different market and potentially much higher CPMs.
Specific niches have better premiums. I’ve noticed with some of my clients that if you talk about money, you have a much higher CPM than over less business focused niches.
Cut Out The Swearing to Increase YouTube Video CPM
A bit of mild swearing, is not a huge problem. But, if you’re effing and jeffing all of the time, you can either be flagged as inappropriate or the algorithm kind of hears it, kind of sees it and certain advertisers will maybe stir away from you which means that they might be the higher paying ones or that means that you get one or two less adverts per hundred views, per thousand views which means you get less per thousand view CPM.
There is a rumor that if you avoid it in the first three minutes or so, or the first 30% of your video, then maybe, you’re kind of exempt from this, but I would advise that if truly your focus is in maximizing your CPM, either bleep it or avoid it entirely. I understand more than anybody how easy it is to just slip a swear out.
I’m born in Kent. I’m a council estate kid. That’s dragged his way up, effing and jeffing is like a second language to me. It’s ingrained and it’s very hard to stop. Try and curb it and it might help your pocket and you’ll feel a little better for it at the end of the month, at least on camera. Just be wary that swearing in youtube videos might hurt your bank balance.
Make Money Blogging YouTube Videos
This blog right here is proof that blogging YouTube videos can help raise awareness, bring in more eyeballs and even increase YouTube Video CPM in the long run.
Along side your very long article teaching people how to increase YouTube Video CPM you could place adverts from AdSense. This builds up a picture of behaviour within the mind of Google about your audience and helps them track or suggest your content to more and more relevant people.
I can also give you affiliate options or niche article oportunities you may not have considered before. If you’re talking about real estate, you could link to other articles, videos or affiliate links. People are still buying banner ads. People are still buying pop-ups. Yes, it may be part of the “old web world”, but it’s still equally as relevant. There’s still an audience that would prefer to read articles with visual aid whether it comes through pictures or video then specifically directly only watch your video.
You can always transcribe your videos. Turn them into blogs and then that way people could read three or fours pages of you talking that you fluffed up with nice content, infographics, and then you get double the income.
Many people are going have to work from home in the coming weeks and months. I’ve been working from home for about eight years, so here are the lessons that I’ve learnt that can help you shortcut the learning curve as you fight the urge to watch crappy morning tv and binging on chocolate for breakfast…
Start Early
You will be amazed by how much stuff you can get done starting earlier than you would have done from your normal clock in at nine o’clock. At the moment, I have a human alarm clock that wakes me up at around about six o’clock anyway and she wants feeding and she wants entertainment and Hey Duggie and anything else on TV. But the advantage there for me is that no matter what, whether she’s going to nursery or whether she’s staying at home, I can wake up at six, seven o’clock in the morning and hit the ground running – making content for my YouTube Channel.
Even before my stepdaughter came into my life, I still got up at six o’clock in the morning, let the world wake up around me, grabbed my life saving massive cup of tea and focused in on that days to-do-list.
I find at that time in the morning, you could be the most motivated, and most rested that you will be all day. Time to hit the floor running, tackle the things that you need to do, organize your day!
The sooner you start, the sooner those creative juices can tackle what you need to tackle.
Now, if you’re like me, it might just be the very first thing you do is tidy up the things around you. I’m one of those people that needs a tidy environment work in. So I’ll get up, I’ll make sure that all of the dishes are done, I have a nice cup of tea, I clean the living room, and then I can sit down and then I’m focused because if I’m setting that at eight, nine o’clock in the morning, my brain would be like, “Whoa, I need to pick that up,” and “Oh, you need toast or whatever,” whilst other people might dive straight into their hardest task and get it out the way, knowing that it’s all easier for the rest of the day.
Pretend You Are Going To An Office
There’s that mental block for the first two to three months when you’re you get to work from home where you’re like, “Oh yeah, I’m home,” For love for all the Tea and Coffee in the morning, make sure that you’re in the right mindset.
If you can set it in your head a set time, you switch into work mode or there’s a set chair that you sit in or there’s a set area that you go to, as soon as you know that you’re in work mode, you can focus much more. Rather than, Oh, just sit down and I’ll have my cup of tea, I’ll watch GMTV, I’ll flip through the morning news, now it’s 11 o’clock, now you’ve wasted half the morning. Getting the right mindset. This also includes getting dressed. You can’t just sit there in your PJ’s all day, you need to act like you have any other job.
Get up, get wash, get dressed, brush your teeth and then put yourself in your mindset because then that way you’ve prepared your brain to work.
Structure Your Work Day
Whether you’re in retail, whether you’re in an office, whether you’re in any other job, there will be some form of to do list, whether it’s from your manager or whether it’s from yourself. This structure is the thing you need to inject into your working from home life, that will allow you to accomplish some things throughout the day. For me, I have a to do list that I write on my desktop and they have set days Monday, Tuesday, Wednesday etc etc
I know that that’s the thing that I need to achieve that day. If I want to bleed into other days and get more done than I can do so, and it shuffles stuff up through that list and by the end of the week I have a little bit more free time to myself, but at least I know that as long as I do those three or five things that that same day I’m on top of my workload, for don’t do those five things. I know I’m behind my workload, these are the things that helped structure me.
For you, it might be your Google calendar. You can set tasks in there, like blocking out time to bulk record YouTube videos, you can have set times, you can have recurring things, you can have your computer alert you when you are five, 10, 15, 20 minutes away from it and even remind you to do them. You can even set your own lunch break so you’ve got a pattern and a routine.
Set A Designated Work From Home Area
This could just be a set work chair or a set place on your dining table or a set room in your house, reset corner of your living room, but a dedicated space helps you click into that mindset, it has everything around you.
I am very lucky that I can work from home and we’re in a three bedroom house. Which gives me the very precious space, the home office! It makes my YouTuber life a little easier as I’ve already got my YouTube filming set set up so I can record in front of it, I can talk in front of it. There is an L shape sofa that I sit on an edits and maybe watch the rolling news, with the TV which is literally just there. But because I have a dedicated workspace, you’ll be amazed how quickly your brain turns on rather than always sitting in the same place on your sofa, whether your Netflix and chilling or whether you’re working.
You need to dedicate a space where you brain can turn on.
Just like they say, if you go to bed and there’s a TV in your bedroom, your brain will associate the TV in staying awake rather than going to bed. You need workplace hygiene, to help you work at home properly, as well as sleep hygiene to help you sleep at night properly.
“Work From Home” Doesn’t Have To Mean “Staying At Home”
I know this can be hard right now, (early 2020), but in an ideal world you’ll get a chance to go out, make sure that you take your laptop with you! Coffee shops, parks, woodlands… you could be anywhere as long as you have a wifi enabled device!
Or if you don’t have to take your laptop, you can take a notepad and just write things down. Just get out of the bubble.
At this point in time I understand that that may be hard, but if you’ve got a balcony or if you’ve got a back garden, as long as you keep yourself in a reasonable safe distance, then you can still do it. Plus, let’s be honest, social distancing still works when you’re working. I know that I prefer not to have people around me when I’m working because if people talk at me whiles thinking it gets me frustrated and annoyed. if I’m sat out in my backyard and all I can hear is the birds and the wind, it’s fantastic for my mental health.
Take the advantage of strolling to your local corner shop that five, 10 minute break, that fresh air, that mind reset because if you’re frustrated on a task, you’ll be amazed what a little bit of eye distancing can do.
Have you ever heard of the phrase of just like computer blindness or task blindness – where you’ve been staring at the same thing for 30 minutes, 40 minutes, an hour, and no matter how much you look at it, it seems to be doing the same thing or it’s the same trouble. You step away from it and you come back, you’d be amazed how quickly you can find that jigsaw piece that you were missing from the puzzle just two minutes ago.
Make It Hard To Muck About On Social Media
Now this has become more and more prevalent in the last few years because everybody can flip through their phone or everybody can just tab over to Facebook or Instagram or take talk or whatever. I know from focusing on editing a video and it hits a hot spot, it can drive me off to Facebook out of frustration, but I’ll come back to it.
But if you can eliminate those entirely and just focus on the thing that you’re doing, maybe even turn off the computer, move your phone away, putting your phone on silent, put it in the up side of the room, whatever, if you can not give yourself the chance to distract yourself, you will get so much more done.
That also means don’t distract yourself with TV of your favorite thing on TV. So don’t sit there and watch Game of Thrones episodes if you really into them because you won’t end up working, you’ll end up watching Joffrey get killed.
Commit To Doing More Things
You’ll be amazed, working from home, how quickly you can spin through some things that may have taken longer in an office.
When you’re in the office environment and there’s other people around, you might take a little longer to the coffee machine or to the water machine where you might every now and then glance over and see someone in another cubicle or stare at the clock or have a look at the call center, whatever.
I tend to find that you can actually do a couple more tasks than you would have done in a more social setting because you’re much more focused. If you ever hit that, the zone and then just kept piling through work, you’ll be amazed how much additional work you’ll get once you’re in the zone when Billy is not there to pass your chocolate or to ask you this question or to point at something to make you chuckle, that throws you out of the zone entirely.
Work When You Are Your Most Productive
Nobody turns on the computer at seven o’clock in the morning and it sprints all the way through their work in the zone, in that niche all day.
We all have our ebbs and flows! We all have moments when we know that we work better, maybe you’re a little bit more groggy in the morning, you don’t want to talk to humans in the morning, but you’re happy to edit videos and take your phone calls in the afternoon.
Maybe you’re not a morning person at all and forego a morning start up because you know that if you got up at nine, 10 o’clock you could work till two o’clock at night/in the morning, and you get much more work done.
Be honest with yourself, if you know that you’re lagging about two o’clock and maybe even you need a nap between two and four then allow yourself to do so, as long as you make sure that you allow yourself to work when you know that you’re most focused at eight o’clock in the afternoon.
Set yourself up for success based on what you know about yourself. If you know that you’re going to be wading through your brain fog, avoid that fog.
Save Phone Call For The Afternoon
I find that in the morning I’m less sociable and so are many others. So what I do is I make sure that I do all my solitary tasks in the morning or after the normal nine to five crowd so therefore, I know at six o’clock in the morning till about 10, 11 o’clock, no one’s really gonna pick up the phone and at 11 o’clock they’re thinking about lunch so I’m gonna start my phone calls at one o’clock in the afternoon.
It also means that it’s seven o’clock in the evening, once again, they’re not going to be there to pick up the phones. So what I do is I allocate that time for around about one o’clock in the afternoon to about five, six o’clock in the afternoon for those phone calls. Not only will my brain be more awake, but I’ll also grind you through so much work in the morning that be ready for a chat.
Keep Your Brain Busy
How many times have you gone to the gym and once you finally started at the gym, you got there, you finally got on the treadmill, but the entry feeling good and you wanna keep going, but the interstate, you sit down and you give yourself five minutes, you’ve seized up and you’re ready to go home. Oh, that’s it, you’re done for the day. I find that’s the same with working at home.
Keep your brain always on something, anything.
What I do in between my pieces of work is that I’ll do a task and if my work brain needs a rest, I’ll go and do the washing up or I’ll go into the clothes washing or I’ll prep my tea for the evening. The reason for that is because my brain continues to stay busy, it continues to spin and spin. It’s like a perpetual motion machine, but because your brain’s been so active, if you used to sit down and turn your brain off, it might be harder to restart that spinning.
Keep your brain going even if you’re just changing it up to make sure that you’re not bored. Edit your stuff in the morning, go for lunch, plan what your Tea happens to be, do your washing, do your hoovering, look after that kid, make sure you’re playing with their toys.
But that way you’re spinning plus by the time you get to bed, you’ve outbrained yourself and you’ll be more than happy to fall asleep, but don’t stop buzzing because the more your brain’s going, the more I find I get done because I’m not having to re-rev that engine to get started each and every time, I’m not doing a task for 15 minutes and then sitting down for 15 minutes and then having a restart, it’s quite consciously flowing all of the time and that also might be that I listen to podcasts while as I’m doing the washing up, so I’m still businessing, I’m still learning and I’m multitasking all at the same time.
For more tips to work from home, check out the video below.