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TIPS & TRICKS YOUTUBE

What time is YouTube most active?

As with most social media platforms, the best time to post on YouTube depends on your audience and the type of content you’re posting.

However, research suggests that the most active times on YouTube are weekday afternoons and evenings, between 2 PM and 4 PM Eastern Time, with the peak being around 5 PM to 6 PM Eastern Time.

Why is it important to know when YouTube is most active? Knowing the best time to post on YouTube can help you reach a larger audience and get more views and engagement on your content. If you post at a time when your audience is most active, your video is more likely to show up in their feeds and search results.

This can help you get more views, likes, comments, and shares, which can in turn help you grow your channel and increase your reach.

How to boost views on YouTube

In addition to posting at the right time, there are several other strategies you can use to boost views on your YouTube videos:

Optimize your title and description

Use keywords and phrases that your target audience is likely to search for in your video title and description. This will help your video show up in search results for those keywords, which can help you get more views.

Use eye-catching thumbnails

Your video thumbnail is the first thing people see when browsing through YouTube, so it’s important to make it eye-catching and engaging. Use high-quality images, bold text, and bright colours to capture people’s attention and entice them to click on your video.

Promote your video on social media

Share your video on your social media channels and encourage your followers to watch and share it. This can help you reach a wider audience and drive more views and engagement on your video.

How to localize content to get more engagement: Localization is the process of adapting your content to suit the preferences and needs of a specific geographical region or language. Here are a few strategies you can use to localize your content and get more engagement:

Use subtitles or captions

Adding subtitles or captions to your videos can help you reach a wider audience and make your content more accessible to people who speak different languages.

Use local keywords and phrases

Research the keywords and phrases that are popular in the region or language you’re targeting, and use them in your video titles, descriptions, and tags.

Incorporate local trends and culture

Make your content more relatable and engaging by incorporating local trends, culture, and references into your videos. This can help you connect with your audience on a deeper level and build a stronger relationship with them.

How Much is YouTube TV? A Comprehensive Guide to Pricing and Features

YouTube Statistics

Statistics Value
Number of YouTube users Over 2 billion monthly active users
Number of YouTube daily views Over 1 billion hours of videos watched daily
Percentage of YouTube users 81% of 15-25 year-olds in the US
Average mobile YouTube session 40 minutes
Number of YouTube channels Over 50 million channels

YouTube Engagement Statistics

Statistics Value
Average time spent on YouTube per user Around 40 minutes per session
Percentage of YouTube traffic from mobile devices Over 70%
Average percentage of likes on YouTube videos 8-12% of total views
Average percentage of comments on YouTube videos 0.5-2% of total views
Percentage of YouTube users who subscribe to a channel after watching a video 70%

Video Localization Statistics

Statistics Value
Percentage of internet users who prefer to consume content in their native language 72%
Percentage increase in video engagement after adding subtitles or captions Up to 15%
Percentage of YouTube views that come from non-English-speaking countries Over 60%
Number of languages YouTube supports for automatic captions Over 10
Percentage increase in video reach when optimizing for local keywords and phrases Varies based on region and language

What is the best time to post on YouTube?

The best time to post on YouTube depends on your audience and the type of content you’re posting. However, research suggests that the most active times on YouTube are weekday afternoons and evenings, between 2 PM and 4 PM Eastern Time, with the peak being around 5 PM to 6 PM Eastern Time.

These are the times when most people are likely to be online and actively browsing YouTube.

Why is it important to post at the right time?

Posting at the right time can help you reach a larger audience and get more views and engagement on your content. If you post when your audience is most active, your video is more likely to show up in their feeds and search results.

This can help you get more views, likes, comments, and shares, which can in turn help you grow your channel and increase your reach.

Can posting at the wrong time hurt your video’s performance?

Posting at the wrong time can make it harder for your video to get noticed and can lead to lower engagement and views. If you post when your audience is less active, your video is less likely to show up in their feeds and search results, which can limit its visibility and reach.

What are some other strategies for boosting views and engagement on YouTube?

In addition to posting at the right time, there are several other strategies you can use to boost views and engagement on your videos.

These include:

  • Using targeted keywords and phrases in your video titles, descriptions, and tags to make it easier for people to find your video in search results.
  • Creating engaging thumbnails that capture people’s attention and entice them to click on your video.
  • Promoting your video on social media and other channels to reach a wider audience and encourage people to watch and share it.
  • Collaborating with other creators in your niche to expand your reach and build your audience.
  • Engaging with your audience by responding to comments and encouraging feedback.

How can you localize your content to get more engagement?

Localizing your content means adapting it to suit the preferences and needs of a specific geographical region or language.

Some strategies for localizing your content and getting more engagement include using subtitles or captions to make your videos more accessible to people who speak different languages, incorporating local trends and culture into your videos to make them more relatable and engaging, and using local keywords and phrases to optimize your content for search results in specific regions or languages.

In summary, posting at the right time, optimizing your content, and localizing your content can all help you get more views and engagement on your YouTube videos. By understanding your audience, researching keywords and trends, and using these strategies effectively, you can take your YouTube channel to the next level and reach a wider audience.

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HOW TO GET MORE VIEWS ON YOUTUBE SEO SOCIAL MEDIA YOUTUBE

YouTube Channel Keywords Tips: What They Are and How To Set Them.

Getting more views on YouTube is the ultimate aim for all YouTubers.

 

More views equal more money from the YouTube partner program. So you should seek out ways to get an edge over your competition and get more views for your content.

 

One way to get more views for your channel is to get the YouTube algorithm to recommend your videos. YouTube attempts to keep viewers on its platform by suggesting another video on the same topic to keep the user watching.

 

If YouTube can work out the content topic of your channel, then your videos have a better chance of recommendation to a viewer.

 

One way to assist YouTube in understanding your channel content topic is by adding keywords (tags) to your YouTube channel.

 

This article explains what YouTube channel keywords are, how you can choose the best ones for your channel, how you add them in YouTube Studio.

YouTube Keywords – Video vs Channel.

 

You probably already know that when you upload a video to your YouTube channel, it’s good practice to add some tags or keywords. YouTube uses these keywords to help it understand the topic of the video content.

 

So when you enter a title and add in the tags for your video, choose keyword phrases that someone might use when searching for your video topic.

 

For example, I made a video all about adding tags to YouTube videos. I made sure to use the keywords ‘YouTube video tags for search’ and ‘how I tag my YouTube videos’. These are potential keyphrases people might type in the YouTube search bar.

 

As for the tags, I took those keyword phrases and mixed them up to use as a start point for my video. Here they are:

YouTube Channel Keywords Tips: What They Are and How To Set Them.

 

 

As you can see, video tags get very specific about the content of the video. And I make my videos with a singular focus on purpose, so that they provide educational information on a narrow, niche, subject.

 

It helps viewers to find my videos and get the exact information they need.

So, What Are YouTube Channel Keywords?

 

For YouTube channel keywords (tags), you need to be painting with a much broader brush.  If you make videos about cooking pasta dishes, then your video tags may contain words like ‘penne’, ‘farfalle’, and ‘linguini’, depending on the recipe you are cooking.

 

But your channel keywords need to communicate the overall topic of cooking pasta dishes. So you should use broader keywords like ‘cooking pasta’, ‘Italian food’, and ‘Italian cuisine’.

 

This also highlights the importance to you of focusing your YouTube channel on one general topic. There is no point on uploading a video on cooking pasta one day and one on growing tomatoes the next day. Those are two separate topics.

 

Uploading content for a number of topics to your channel will confuse YouTube. It works against how the algorithm operates when it suggests videos to viewers to watch next.

 

If you want to create videos on a different topic, create another channel. You can easily set up a second channel under the same Google account.

 

How to Choose YouTube Channel Keywords

OK, so now you understand that your channel keywords should be broad–how do you find YouTube channel keywords?

 

If you have access to a keyword tool, then you can perform a search to come up with ideas for keywords to use. But, you don’t need to over analyse selecting your keywords. You’re telling YouTube what your channel is about, not trying to rank a page in the search engines.

 

Browse similar channels to yours and pick up broad keywords, create a list, then add in others that you can think of.

 

Next circle the ones that best describe the overall topic of your videos.

 

Seriously, don’t overthink this.

How Many YouTube Channel Keywords Should You Use?

 

Don’t go overboard on the number of keyword tags you use for your channel either. Choose 5-7 keywords that are most appropriate for describing the overall topic of your channel.

 

It has been suggested that the more keywords you choose the more this dilutes the effectiveness of each individual one.  In the example below, the channel owner has used too many diverse keywords to describe their channel.

YouTube Channel Keywords Tips: What They Are and How To Set Them. 1

Is the channel about music, massage, yoga, or even fresh air!?  Keep your keywords on message, so they communicate the central topic of your channel.

 

So now you know what to put in YouTube channel keywords, next we’ll look at how to add them to your channel.

How to Add YouTube Channel Keywords

Make sure you have logged into YouTube with your Google account and select the icon in the top right-hand corner of the screen.

YouTube Channel Keywords Tips: What They Are and How To Set Them. 2

 

From the drop-down menu, select ‘YouTube Studio’.

YouTube Channel Keywords Tips: What They Are and How To Set Them. 3

When the YouTube Studio screen loads, select ‘Settings’ at the bottom of the menu on the left.

YouTube Channel Keywords Tips: What They Are and How To Set Them. 4

 

In the window that pops-up select ‘Channel’.

YouTube Channel Keywords Tips: What They Are and How To Set Them. 5

 

In the next screen, you will find the box to add your keywords. Add your 5 – 7 chosen keyphrases by typing them in and hitting enter after each one.

YouTube Channel Keywords Tips: What They Are and How To Set Them. 6

Once you have entered them all, hit save, and you’re all set.

 

If you want to check on, or change, your YouTube channel’s keywords, simply navigate back to the above screen to repeat the process.

 

YouTube Channel Keywords Tips Conclusion

Entering some YouTube Channel tags, or keywords is best practice.  The tags help YouTube understand your channel topic, which should make it easier for them to suggest your videos to viewers.

 

Most of the videos watched on YouTube are as a result of the YouTube suggestions. So if you want more views, and more Partner Program earnings, set your channel tags today.

 

Here is a handy summary of what you have just learned.

 

  • Keep your channel tags/keywords broad and on topic.

 

  • Only use 5-7 keyphrases so as not to confuse YouTube or dilute effectiveness.

 

  • You can use a YouTube keyword generator, but it is not necessary.