A Money by Rob Moore review and summary: a UK entrepreneur's direct, practical guide to earning, keeping and thinking about money.

★★★★½4.5/5
The verdict: A blunt British take on wealth, minus the American gloss.
🎧 Listen free on Audible
Try Kindle Unlimited
Buy the paperback
What is Money about?
Rob Moore, a UK entrepreneur, sets out his beliefs and methods around money: how to earn more, keep more and give more, delivered in a blunt, British, no-nonsense style.
Money summary
Moore's book is a broad take on money from a British perspective, which sets it apart from a genre dominated by American voices. Its subtitle, know more, make more, give more, sums up the arc: understand money better, use that to earn more, and put some of it to good use.
He covers money beliefs and the emotional baggage many people carry about wealth, arguing you have to fix your mindset before the methods work. From there he moves into practical territory: raising your income, the difference between earned and other forms of income, managing and multiplying money, and his own experience going from broke and in debt to wealthy. There is a strong self-development thread throughout, tying money to purpose and self-worth.
The tone is direct and occasionally over the top, very much in Moore's own voice. It is less structured than some money books and more a collection of his hard-won principles, but the British framing and blunt delivery make it a useful, relatable read for a UK audience.
Published in 2018 by a well-known UK entrepreneur, it brought a distinctly British voice to a genre dominated by American authors. It is aimed at UK readers who want a relatable take on earning and managing money.
Key ideas and takeaways
- Money beliefs first. Sort the emotional baggage before the tactics.
- Know more, make more. Understanding money is the route to earning more of it.
- Multiple income types. Move beyond only earned income.
- Give more. Wealth is tied to purpose, not just accumulation.
My honest take
It is refreshing to have a money book written from a British point of view, without the American gloss that makes so much of the genre feel foreign. Moore has been broke and in debt himself, and that grounding shows; he is blunt about the mindset side in a way UK readers will recognise.
He can be over the top, and the book is more a collection of principles than a tidy system. But for someone here in the UK who bounces off the Cardone-style American material, this is a more relatable voice covering similar ground. Take the mindset work seriously and the practical bits as a starting point.
It works well as a British counterpart to The Psychology of Money. Housel is calmer and more polished; Moore is blunter and more personal, but both push the same truth that your relationship with money matters more than the maths.
Where it falls short
- Loosely structured, more a set of principles than a system.
- The tone occasionally veers into hype and self-promotion.
How it compares
The Psychology of Money is the calmer, more polished take on money mindset; Money is the blunter, British counterpart. Read Housel for the craft and Moore for the home-grown directness.
Who should read it (and who should skip it)
UK readers who want a relatable, British take on wealth and mindset. Skip it if you prefer a tightly structured, tactical money system.
How to actually use it if you are self-employed
- Write down the beliefs about money you picked up growing up, and question them.
- Identify one way to add income beyond your main earned source.
- Set a simple giving or saving rule you can stick to.
- Fix your money beliefs first.
- Understand money to earn more.
- Build income beyond your wages, and give some back.
Twenty years self-employed, 500+ people coached. If you want help applying this to your own situation, book a free discovery call.
Frequently asked questions
Is it a UK-focused money book?
Yes. Rob Moore is a British entrepreneur, which makes it more relatable for UK readers than most of the genre.
Is it practical or mindset-focused?
Both, with a strong emphasis on fixing your money beliefs before the practical methods.
Who is it best for?
UK readers who want a direct, relatable take on wealth and mindset.
How does it compare to American money books?
Similar ground, but without the American framing, which many UK readers find easier to relate to.
Is the tone off-putting?
It can be blunt and a little self-promotional, but the honesty about his own past struggles balances it.
Final verdict
Money earns 4.5/5. A blunt British take on wealth, minus the American gloss. If it is the stage you are at, the cheapest way in is a free Audible trial or Kindle Unlimited.
