Tag: youtube

YouTube Select vs. Normal Adverts: Harnessing the Power of Preferred Advertising

Post author By Alan Spicer - YouTube Certified Expert
Post date 27 March 2023

In the constantly evolving landscape of digital advertising, marketers and brands are always on the lookout for effective ways to reach their target audience. YouTube, as one of the largest online video platforms, offers a variety of advertising options.

One of these is YouTube Select (formerly known as Google Preferred), a premium service that allows advertisers to target ads to top-performing channels and content.

In this article, we will explore YouTube Select, compare it with normal adverts, and provide insights on how to use and become part of this premium service.

What is YouTube Select?

YouTube Select is an advertising program that enables brands to place their ads on the top 5% of YouTube channels based on popularity, engagement, and content quality.

These channels are grouped into 12 categories, allowing advertisers to focus on specific target audiences. YouTube Select lineups are human-verified, ensuring brand safety and alignment with advertiser values.

Benefits of YouTube Select

Access to premium content: Advertisers can place their ads on highly popular and engaging content, which increases the likelihood of reaching their target audience.
Improved targeting: With 12 distinct categories, advertisers can select the lineup that best matches their target audience’s interests.
Brand safety: YouTube Select’s human verification process ensures that ads are placed alongside content that aligns with brand values and guidelines.
Exclusive opportunities: YouTube Select offers sponsorships and programs, such as YouTubeOriginals, which provide additional avenues for brand promotion and visibility.

Comparing YouTube Select and Normal Adverts

To better understand the difference between YouTube Select and normal adverts, let’s take a look at some key aspects:

Aspect	YouTube Select	Normal Adverts
Content Quality	Top 5% of channels based on popularity, engagement, and quality	All YouTube channels (subject to YouTube’s ad guidelines)
Targeting	12 distinct categories for precise targeting	Broad targeting based on demographics, interests, and behaviours
Brand Safety	Human-verified content for brand alignment	Algorithm-based content filtering
Ad Formats	Various formats including sponsorships and programs	Standard formats like TrueView, Bumper ads, etc.
Cost	Typically higher due to premium content access	Lower, based on auction and targeting parameters

How to Use YouTube Select

To start using YouTube Select, follow these steps:

Sign up for a Google Ads account, if you don’t already have one.
Create a new campaign and choose the “Video” campaign type.
In the “Placements” section, select “YouTube videos” or “YouTube channels.”
Search for the YouTube Select lineup you want to target, and add it to your placements.
Set your targeting preferences, budget, and other campaign settings.
Create or upload your video ad, and submit it for review.
Once your ad is approved, your campaign will go live, and your ads will be served on the selected YouTube Select channels.

How to Be Included in YouTube Select

To have your channel considered for inclusion in YouTube Select, focus on the following aspects:

Content quality: Produce engaging, high-quality content that resonates with your target audience. This will help increase your channel’s popularity and overall performance.
Consistency: Maintain a consistent posting schedule, ensuring that your viewers have a reason to keep coming back to your channel.
Audience engagement: Encourage comments, likes, and shares by engaging with your audience and creating content that invites interaction.
Advertiser-friendly content: Ensure your content complies with YouTube’s ad guidelines and does not contain any controversial or inappropriate material.
Channel optimization: Optimize your channel by using relevant keywords, tags, and descriptions to increase visibility and discoverability.

Although there is no direct application process for YouTube Select, focusing on the above aspects will increase your chances of being noticed by YouTube and included in their premium lineups.

Useful Tips – Get The Most From YouTube Select

Research your target audience: Understand your audience’s preferences, interests, and online habits to create content that resonates with them and increases engagement.
Collaborate with other creators: Partner with other YouTube creators to expand your reach and tap into new audiences. Collaborations can help both channels grow and increase the likelihood of being included in YouTube Select.

Leverage analytics: Regularly review your YouTube analytics to identify trends, patterns, and areas for improvement. Use this data to optimize your content strategy and enhance your channel’s performance.
Invest in video production: High-quality videos are more likely to engage viewers and keep them watching. Invest in good equipment, editing software, and production techniques to create visually appealing content.
Promote your channel: Utilize social media, email marketing, and other promotional tactics to increase visibility and drive traffic to your YouTube channel. This will help grow your audience and improve your channel’s performance.
Stay updated on platform changes: Keep up-to-date with YouTube’s policies, guidelines, and feature updates to ensure your channel remains compliant and takes advantage of new opportunities.

YouTube Select vs. Normal Adverts: Harnessing the Power of Preferred Advertising

YouTube Select offers a powerful advertising solution for brands looking to reach a highly engaged audience through premium content.

By comparing YouTube Select with normal adverts, advertisers can make an informed decision about the best advertising approach for their specific needs.

By following the steps outlined in this article, brands can harness the power of YouTube Select, while content creators can improve their chances of being included in this premium service. With the right strategy, both advertisers and creators

Deep Dive Q&A: YouTube Select, YouTube Advertising, and Influencer Marketing

Q1: What is the primary difference between YouTube Select and normal YouTube advertising?

A: YouTube Select targets ads on the top 5% of YouTube channels based on popularity, engagement, and content quality. These channels are grouped into 12 categories, allowing advertisers to focus on specific target audiences. In contrast, normal YouTube advertising is available across all channels (subject to YouTube’s ad guidelines), offering a broader range of targeting options based on demographics, interests, and behaviors.

Q2: Can small businesses benefit from using YouTube Select?

A: Yes, small businesses can benefit from using YouTube Select if they have a well-defined target audience and wish to access premium content to maximize ad exposure. However, the cost of YouTube Select may be higher than normal YouTube advertising, so small businesses should weigh the benefits against their marketing budget.

Q3: How can a content creator optimize their channel for YouTube Select?

A: Content creators can optimize their channel by focusing on content quality, consistency, audience engagement, advertiser-friendly content, and channel optimization through relevant keywords, tags, and descriptions.

Q4: What are the most popular ad formats on YouTube?

A: Some popular YouTube ad formats include TrueView In-Stream ads, TrueView Discovery ads, Bumper ads, and Non-Skippable In-Stream ads. YouTube Select also offers exclusive sponsorship and program opportunities, such as YouTube Originals, for enhanced brand promotion and visibility.

Q5: How can advertisers measure the success of their YouTube campaigns?

A: Advertisers can measure the success of their YouTube campaigns by tracking key performance indicators (KPIs) such as views, watch time, impressions, click-through rate (CTR), view-through rate (VTR), cost per view (CPV), and conversions. YouTube provides a comprehensive analytics dashboard to monitor these metrics, allowing advertisers to optimize their campaigns accordingly.

Q6: How does influencer marketing tie into YouTube advertising?

A: Influencer marketing is an advertising strategy that involves partnering with influential individuals, often YouTube creators, to promote a product or service. Brands can leverage influencers’ existing audience and credibility to reach new customers, making it an effective complement to other YouTube advertising methods.

Q7: What factors should brands consider when choosing a YouTube influencer?

A: Brands should consider the influencer’s relevance to their target audience, the size and engagement level of their audience, content quality, and past performance of similar collaborations. It’s essential to select an influencer whose values align with the brand’s image and goals.

Q8: What are some tips for a successful influencer marketing campaign on YouTube?

A: Some tips for a successful influencer marketing campaign on YouTube include setting clear goals and expectations, providing creative freedom to the influencer, establishing a fair compensation structure, tracking and measuring the campaign’s performance, and maintaining open communication throughout the collaboration.

Q9: How can I ensure my YouTube ads comply with the platform’s guidelines?

A: To ensure your ads comply with YouTube’s guidelines, familiarize yourself with the platform’s ad policies, which cover content, targeting, and data usage. Avoid any content that violates these policies, and when in doubt, seek clarification from YouTube or consult their Help Center.

Q10: What are some best practices for creating engaging YouTube ads?

A: Some best practices for creating engaging YouTube ads include:

Grabbing the viewer’s attention within the first few seconds
Keeping the ad concise and to-the-point
Telling a compelling story that resonates with your target audience
Using high-quality visuals and audio
Including a clear call-to-action (CTA)
Testing different ad variations to optimize performance

Q11: How can I target my ads more effectively on YouTube?

A: To target your ads more effectively on YouTube, you can use a combination of demographic targeting (age, gender, parental status), interest targeting (affinities, custom affinity audiences, life events), and placement targeting (specific channels, videos, or YouTube Select lineups). Regularly reviewing your campaign’s performance and adjusting your targeting parameters can help you reach your desired audience more effectively.

A: Brands can manage their YouTube advertising budget effectively by:

Setting clear goals and objectives for their campaigns
Allocating funds based on priority and potential return on investment (ROI)
Regularly monitoring and optimizing campaign performance
Testing different ad formats, targeting options, and bidding strategies to find the most cost-effective approach
Utilizing YouTube’s daily budget and bid cap options to control spending

Q13: What role do keywords play in YouTube advertising?

A: Keywords play a crucial role in YouTube advertising by helping advertisers target their ads based on the user’s search queries and the content they consume. Proper keyword research and selection can improve the relevancy and effectiveness of your ads, ensuring they reach the right audience.

Q14: How can I effectively promote my YouTube channel organically?

A: To promote your YouTube channel organically, focus on:

Producing high-quality, engaging content that resonates with your audience
Optimizing your channel and video metadata with relevant keywords, tags, and descriptions
Encouraging viewer interaction through comments, likes, and shares
Collaborating with other creators to expand your reach
Sharing your content across social media platforms and other marketing channels

Q15: Can I use remarketing to improve my YouTube advertising campaigns?

A: Yes, you can use remarketing to target viewers who have previously interacted with your channel, videos, or ads. This allows you to re-engage users who have shown interest in your content, products, or services, increasing the likelihood of conversions. By creating remarketing lists in Google Ads, you can tailor your campaigns to specific segments of your audience, making your advertising efforts more relevant and effective.

Tags advertising, google adverts, google preferred, google select, marketing, money, SMM, social media, youtube, youtube advertising, youtube money, youtube preferred, youtube select

HOW TO GET MORE VIEWS ON YOUTUBE LISTS VIDEO YOUTUBE YOUTUBE TUTORIALS

A Deep Dive into the YouTube Category List: Relevance and Importance in Today’s Meta Landscape

Post author By Alan Spicer - YouTube Certified Expert
Post date 24 March 2023

YouTube is home to a diverse range of content, spanning across numerous subjects and genres. To help viewers find videos that align with their interests, YouTube organizes its content into categories.

But, do these categories still hold significance as metadata in today’s YouTube landscape?

The YouTube category list remains relevant, albeit less prominent in today’s metadata-driven landscape. Although categories may not be the primary factor influencing discoverability or search rankings, they still offer value to creators, advertisers, and viewers alike.

In this deep dive, we’ll explore the YouTube category list, discussing each category and analysing their importance in the current meta landscape.

YouTube Categories

Category	Description
Film & Animation	Contains animated films, live-action films, and other film-related content.
Autos & Vehicles	Features content related to cars, motorcycles, boats, and other motorized vehicles.
Music	Showcases music videos, concerts, and other music-related content.
Pets & Animals	Offers videos featuring pets, wildlife, and other animal-related content.
Sports	Highlights sports events, interviews, and content related to various sports and activities.
Travel & Events	Showcases travel vlogs, destination guides, and event-related content.
Gaming	Dedicated to video game content, including gameplay, reviews, and live streams.
People & Blogs	Contains personal vlogs, lifestyle content, and opinion pieces from various creators.
Comedy	Features stand-up comedy, sketches, and other humorous content.
Entertainment	Showcases a variety of entertaining content, such as TV shows, interviews, and performances.
News & Politics	Contains news broadcasts, political discussions, and content related to current events.
Howto & Style	Offers tutorials, DIY projects, and style-related content.
Education	Features educational content, including lectures, documentaries, and instructional videos.
Science & Technology	Contains content related to scientific discoveries, technological advancements, and innovations.
Nonprofits & Activism	Showcases content related to nonprofit organizations, social issues, and activism.

The Reason for YouTube Categories

Categories serve several purposes in organizing and classifying YouTube’s vast content library. They help viewers find videos that match their interests and preferences, making it easier to navigate the platform. Additionally, categories can help creators target specific audiences and tailor their content to resonate with viewers in that category.

The Importance of Categories as Metadata

In the early days of YouTube, categories played a vital role in metadata and content discovery. However, over time, the platform has shifted its focus to other metadata elements, such as keywords, tags, and video descriptions, to better serve its recommendation algorithm.

Today, categories still hold some significance but are no longer the primary factor in determining video discoverability or search rankings.

Instead, YouTube’s algorithm places more weight on factors like watch time, engagement, and relevance, using metadata such as titles, descriptions, and tags to better understand the video content.

Metadata Importance in YouTube’s Algorithm

Metadata Element	Importance
Category	Low
Title	High
Description	High
Tags	Medium
Watch Time	High
Engagement	High

Relevance of Categories in Today’s Meta Landscape

While categories may not be as influential as they once were, they still serve a purpose in the broader YouTube ecosystem. For creators, selecting the appropriate category can help provide context for their videos and signal to potential viewers what type of content they can expect.

Moreover, categories can assist advertisers in targeting specific niches, enabling them to reach their desired audience more effectively.

For viewers, categories can be useful for discovering new channels and content, particularly when exploring niche interests. Although the YouTube algorithm may not rely heavily on categories for recommendations, viewers can still use them as a starting point to navigate through the vast array of content available on the platform.

Conclusion

By understanding the role of categories in the current meta landscape, creators can better tailor their content and metadata to maximize visibility, reach their target audience, and ultimately succeed on the platform.

Tags meta data, optimisation, seo, views, youtube, youtube categories, youtube seo

BUSINESS TIPS DEEP DIVE ARTICLE YOUTUBE

YouTube’s Treasure Trove: A Deep Dive into the Personal Data Collected by YouTube

Post author By Alan Spicer - YouTube Certified Expert
Post date 23 March 2023
1 Comment on YouTube’s Treasure Trove: A Deep Dive into the Personal Data Collected by YouTube

As one of the most popular video-sharing platforms globally, YouTube has managed to amass an incredible user base.

With over 2 billion logged-in monthly users, it comes as no surprise that the platform has also gathered an immense amount of personal data. But what kind of information does YouTube collect, and how is it used?

In this friendly-toned deep dive, we’ll explore the various types of data YouTube collects from its users and shed light on some examples.

Here’s a table that categorizes the data YouTube collects from its users and the level of sensitivity associated with each category:

Data Category	Examples	Level of Sensitivity
User-Provided Information	Name, email address, phone number, date of birth	High
Device Information	Hardware model, operating system, unique device identifiers, mobile network information	Medium
Usage Information	Videos watched, search queries, video interactions (likes, dislikes, comments, shares, subscriptions), duration and frequency of visits, interaction with ads	Medium
Location Information	IP address, GPS data, device sensor data	Medium
Cookies and Similar Technologies	Language preferences, saved settings, browsing history	Low

Please note that the level of sensitivity is subjective and may vary depending on individual perceptions and the context in which the data is used.

And if this scares you, maybe look into getting a VPN and protect your data – I use NordVPN, super cheap, super safe!

1: Types of Data Collected by YouTube

1.1 User-Provided Information When you create a YouTube account or use any Google services, you’ll typically provide some personal information such as your name, email address, phone number, and date of birth. This information allows YouTube to create and maintain your account, as well as provide you with a personalized experience.

1.2 Device Information YouTube collects data about the devices you use to access the platform, including hardware model, operating system, unique device identifiers, and mobile network information. This information helps YouTube optimize the user experience for different devices and provide relevant content based on your device’s capabilities.

1.3 Usage Information As you interact with YouTube, the platform collects information about your activity, such as:

Videos you watch
Your search queries
Your video interactions (likes, dislikes, comments, shares, and subscriptions)
The duration and frequency of your visits
Your interaction with ads

This data enables YouTube to analyse trends, improve its services, and offer personalized content and recommendations.

1.4 Location Information YouTube may also gather information about your geographical location through various means, such as IP addresses, GPS, or other sensors in your device. This information is used to provide location-based services, such as localized content and targeted advertisements.

1.5 Cookies and Similar Technologies Like most websites, YouTube uses cookies and similar technologies to collect and store information about your preferences and interests. This allows the platform to remember your settings, such as language preferences, and provide a more seamless experience.

2: Examples of Personal Data Collected by YouTube

Here are some examples of the personal data YouTube may collect from its users:

Data Category	Examples
User-Provided Information	Name, email address, phone number, date of birth
Device Information	Hardware model, operating system, unique device identifiers, mobile network information
Usage Information	Videos watched, search queries, video interactions (likes, dislikes, comments, shares, subscriptions), duration and frequency of visits, interaction with ads
Location Information	IP address, GPS data, device sensor data
Cookies and Similar Technologies	Language preferences, saved settings, browsing history

3: How YouTube Uses Personal Data

3.1 Personalization and Recommendations YouTube uses the personal data it collects to provide you with a more personalized experience. This includes tailoring video recommendations based on your watch history, search queries, and video interactions. It also helps YouTube suggest relevant channels for you to subscribe to, ensuring you get content that matches your interests.

3.2 Targeted Advertising YouTube’s parent company, Google, generates a significant portion of its revenue from advertising. By collecting personal data, YouTube can provide targeted ads to its users based on their interests, location, and demographics. This approach makes the ads more relevant and useful, which benefits both users and advertisers.

3.3 Security and Fraud Prevention The personal data collected by YouTube also plays a crucial role in maintaining the platform’s security. By analyzing user activity and patterns, YouTube can identify and prevent potential security threats, such as hacking attempts or fraudulent activities.

3.4 Improving Services YouTube continually works on improving its platform and services. To do this effectively, it relies on the data collected from its users. By understanding user behavior, preferences, and trends, YouTube can make informed decisions on new features and optimizations.

3.5 Legal Compliance In some cases, YouTube may use personal data to comply with legal obligations, such as responding to lawful requests for information from law enforcement agencies or regulatory bodies.

Conclusion

YouTube’s vast user base and extensive data collection practices may seem overwhelming. However, understanding what personal data is collected and how it is used can help users make more informed decisions about their online privacy.

YouTube primarily collects data to enhance user experiences, provide targeted advertising, maintain security, improve its services, and comply with legal obligations.

As a user, it’s essential to be aware of the privacy settings available on YouTube and other online platforms.

You can manage your privacy settings and control the data you share by accessing your Google Account settings. Additionally, you can limit the information collected by using privacy-focused browsers, virtual private networks (VPNs), or even browsing YouTube in incognito mode.

In conclusion, while YouTube does collect a considerable amount of personal data, it’s crucial to understand that this data collection primarily aims to provide a better user experience.

By staying informed and making use of privacy tools, you can enjoy the benefits of YouTube while maintaining control over your personal information.

Q1: How can I manage the personal data collected by YouTube?

A1: You can manage your personal data by accessing your Google Account settings. From there, you can control the data you share, review your activity, and update your privacy settings.

Q2: What are the privacy settings available on YouTube, and how can I adjust them?

A2: You can adjust your privacy settings by visiting your Google Account settings. Some options include controlling your ad personalization, managing your YouTube history (watch and search), and choosing your data sharing preferences with Google.

Q3: Can I use YouTube without providing any personal information? A3: Yes, you can use YouTube without signing in. However, you’ll have limited access to features, and your experience will not be personalized based on your interests.

Q4: How does YouTube handle the data of children or users under the age of 13?

A4: YouTube has a separate platform called YouTube Kids, designed for children. YouTube Kids has stricter data collection policies and complies with the Children’s Online Privacy Protection Act (COPPA). Content creators must designate whether their content is made for children, and data collection is limited for such content.

Q5: How long does YouTube retain my personal data?

A5: YouTube retains your personal data for varying durations depending on the type of data and its purpose. In general, YouTube retains your data for as long as your account is active, and for a reasonable period afterward to comply with legal obligations, enforce its terms of service, and resolve disputes. Some data, such as search history and watch history, can be deleted by the user at any time. If you choose to delete your account, YouTube will start the process of removing your data from its systems, but it may take some time to complete. Keep in mind that specific legal obligations might require YouTube to retain certain data for a longer period.

Q6: Can I request YouTube to delete my personal data?

A6: Yes, you can request the deletion of your personal data by visiting your Google Account settings. You can delete specific data or your entire account, which will remove your personal information from YouTube’s servers.

Q7: Are there any alternative video-sharing platforms with less data collection?

A7: There are several alternative video-sharing platforms with varying data collection policies. Some examples include Vimeo, Dailymotion, and PeerTube. However, it’s essential to review their privacy policies and data collection practices before using them.

Q8: How can I limit targeted advertising on YouTube?

A8: You can limit targeted advertising on YouTube by turning off ad personalization in your Google Account settings. This will prevent YouTube from using your personal data to show you personalized ads.

Q9: Does YouTube share my personal data with third parties, and if so, under what circumstances?

A9: YouTube may share your personal data with third parties in specific situations, such as with your consent, for external processing by trusted service providers, or for legal reasons (e.g., in response to a lawful request from a law enforcement agency).

Q10: What are some additional steps I can take to protect my privacy while using YouTube and other online platforms?

A10: You can use privacy-focused browsers (e.g., Brave or Firefox), enable browser extensions that block trackers and ads, use virtual private networks (VPNs) to mask your location and IP address, and browse YouTube in incognito mode to limit the collection of your personal data.

Q11: How can I access and download the personal data that YouTube has collected about me?

A11: You can access and download your personal data through Google’s “Takeout” service. Visit takeout.google.com, sign in to your Google Account, and select the data you wish to download. Once you’ve made your selection, click “Next” and choose a file type and delivery method to receive your data.

Q12: Can I opt-out of certain types of data collection on YouTube?

A12: While you can’t opt-out of all data collection on YouTube, you can manage your privacy settings and limit specific types of data collection, such as ad personalization and YouTube watch/search history. Visit your Google Account settings to control the data you share with YouTube and other Google services.

These questions and answers cover various aspects of YouTube’s personal data collection practices, privacy settings, data management, and alternative options for users who are concerned about their privacy.

Remember – If you want to look after your data, maybe look into getting a VPN – I use NordVPN, super cheap, super safe!

Tags data collection, data protection, nord vpn, personal data, privacy, social media, vpn, youtube

DEEP DIVE ARTICLE TIPS & TRICKS YOUTUBE

Timing Your YouTube Videos for Maximum Engagement: Uncovering the Best Time to Hit ‘Publish’

Post author By Alan Spicer - YouTube Certified Expert
Post date 17 March 2023

You’ve spent hours creating the perfect YouTube video, pouring your heart and soul into every detail. So, when should you hit ‘Publish’ to ensure the maximum number of views and engagement?

Fear not, fellow YouTuber, we’ve got you covered! In this article, we’ll dive into the factors that affect the ideal publishing time, such as audience, geographic impact, seasonality, and more.

However, generally, it’s recommended to upload videos during peak viewing hours to maximize engagement. Based on research and trends, weekdays, particularly Tuesday, Wednesday, and Thursday, between 2 PM and 4 PM (Eastern Standard Time) are considered optimal times for publishing videos.

We’ll also provide examples and stats to help illustrate our points. Let’s dive in!

Know Your Audience

Understanding who your target audience is and when they’re most likely to be online can significantly impact your video’s performance. Consider the demographics of your audience, such as their age, interests, and routines.

For instance, if your target audience is young adults, posting in the late afternoon or evening might yield better results, as they’re more likely to be online after school or work.

Suggested publishing times based on audience type

Audience Type	Suggested Publishing Time
Teens	3 PM – 7 PM
Young Adults	5 PM – 11 PM
Professionals	6 PM – 9 PM
Retirees	10 AM – 2 PM

Geographic Impact

Your viewers’ location can significantly impact when you should publish your videos. If your primary audience is located in a different time zone, take that into consideration when scheduling your uploads.

For example, if you’re in the United States and have a significant European following, you might want to post in the late morning or early afternoon (EST) to catch the European audience in the evening.

Seasonality

Keep in mind that people’s routines change throughout the year, and your publishing schedule should adapt accordingly. For example, you might see more viewership during the summer months when people have more leisure time.

Conversely, the holiday season might result in fewer views, as people are busy with celebrations and other activities.

Weekdays vs. Weekends

In general, weekdays tend to see higher engagement on YouTube, as people are more likely to be online during work breaks or after office hours.

Weekends can still be an excellent time to post, but engagement might be more unpredictable. Some studies have found that the best days to post are Wednesday and Thursday.

Weekdays: 2 PM – 4 PM
Weekends: 9 AM – 11 AM

Suggested publishing days

Day of the Week	Engagement Level
Monday	Moderate
Tuesday	Moderate
Wednesday	High
Thursday	High
Friday	Moderate
Saturday	Low
Sunday	Low

Consistency and Frequency

Being consistent with your posting schedule helps viewers know when to expect new content, which can lead to increased engagement. If you publish videos regularly, your audience is more likely to subscribe and return for future videos.

Optimal Posting Times by Time Zone

Time Zone	Weekdays	Weekends
Eastern (EST)	2 PM – 4 PM	9 AM – 11 AM
Central (CST)	1 PM – 3 PM	8 AM – 10 AM
Mountain (MST)	12 PM – 2 PM	7 AM – 9 AM
Pacific (PST)	11 AM – 1 PM	6 AM – 8 AM

The best time to upload and publish videos on YouTube depends on factors such as your target audience, time zones, and your content’s nature.

This allows your content to gain traction as viewership increases during the evening hours, both in the US and internationally.

Keep in mind that these are guidelines, and experimenting with different posting times may help you find the best schedule for your specific audience.

Tags best time to publish, best time to upload, social media, time zones, upload, youtube, youtube uploads

DEEP DIVE ARTICLE HOW TO MAKE MONEY ONLINE

YouTube CPM Examples: A Niche-by-Niche Breakdown

Post author By Alan Spicer - YouTube Certified Expert
Post date 17 March 2023

The world of YouTube is an ever-evolving landscape, teeming with content creators and advertisers trying to catch the attention of viewers.

One crucial aspect that plays a significant role in determining the earnings of a YouTuber is the Cost Per Mille (CPM) and Revenue Per Mille (RPM). In this friendly article, we will explore the highs and lows of CPMs on YouTube, with a comprehensive comparison of various niches.

Additionally, we will provide a brief overview of CPM and RPM, as well as examples of how they are calculated.

Understanding CPM and RPM on YouTube

Before diving into the highs and lows, it is important to understand the basic concepts of CPM and RPM. CPM, which stands for Cost Per Mille, is the amount an advertiser pays for 1,000 ad impressions on a video. RPM, on the other hand, stands for Revenue Per Mille and represents the amount a content creator earns for every 1,000 views of their video.

The primary difference between the two lies in who they apply to: CPM concerns advertisers, while RPM concerns content creators. Moreover, CPM only accounts for ad impressions, whereas RPM considers all revenue sources, including ads, channel memberships, Super Chat, and YouTube Premium revenue.

Calculating CPM and RPM

To illustrate how CPM and RPM are calculated, let’s take the example of a YouTube video with the following statistics:

Total ad impressions: 10,000
Total ad revenue: $50
Total views: 15,000
Other revenue (e.g., memberships, Super Chat, etc.): $20

To calculate the CPM, you would divide the total ad revenue by the total ad impressions, then multiply by 1,000:

CPM = ($50 / 10,000) * 1,000 = $5

To calculate the RPM, you would add the ad revenue to other revenue sources and divide the total by the number of views, then multiply by 1,000:

RPM = (($50 + $20) / 15,000) * 1,000 = $4.67

Comparing CPMs and RPMs Across Niches

Now that we have a basic understanding of CPM and RPM, let’s explore the highs and lows of these metrics across various niches on YouTube. The table below provides a comparison of average CPMs and RPMs for different niches:

Niche	CPM	RPM
Animals/Pets	$1.50 – $8.00	$1.50 – $5.00
Art	$1.50 – $8.00	$1.50 – $5.00
Beauty	$2.00 – $10.00	$2.50 – $7.00
Career	$3.00 – $12.00	$2.50 – $7.00
Education (K-12)	$2.50 – $12.00	$2.50 – $8.00
Family/Parenting	$1.50 – $8.00	$1.50 – $5.00
Fitness/Dance	$2.00 – $10.00	$2.50 – $7.00
Gardening	$1.50 – $8.00	$1.50 – $5.00
Home Improvement	$1.50 – $8.00	$1.50 – $5.00
How-To	$1.50 – $8.00	$1.50 – $5.00
Language Learning	$2.50 – $12.00	$2.50 – $8.00
Lifestyle	$1.50 – $8.00	$1.50 – $5.00
Marketing	$3.00 – $12.00	$2.50 – $7.00
Mental Health	$2.00 – $10.00	$2.50 – $7.00
Motivation	$2.50 – $12.00	$2.50 – $7.00
Outdoors	$1.50 – $8.00	$1.50 – $5.00
Personal Finance	$3.00 – $12.00	$2.50 – $7.00
Science Fiction/Fantasy	$1.50 – $8.00	$1.50 – $5.00
Self-Improvement	$2.50 – $12.00	$2.50 – $7.00
Social Media	$2.50 – $12.00	$2.50 – $7.00
Spirituality	$2.00 – $10.00	$2.50 – $7.00
Technology Reviews	$2.00 – $12.00	$2.50 – $6.00
True Crime	$2.50 – $12.00	$2.50 – $7.00
Vlogging	$1.50 – $8.00	$1.50 – $5.00

As you can see, the CPMs and RPMs vary widely by niche. Finance and technology tend to have higher CPMs, while gaming and food tend to have lower ones. However, it’s important to note that these numbers can change over time and may not be representative of every creator in a particular niche.

It’s important to note that RPM can be impacted by a variety of factors beyond just the CPM, such as the type of ads shown and the location of the audience.

For example, if a creator has a lot of viewers in a country where advertisers are willing to pay more for ads, their RPM may be higher than someone with the same number of views but a different audience location.

Fun Facts About YouTube Income

The highest earners on YouTube are not always in the highest CPM niches. Popular YouTubers with massive subscriber bases and consistent views can earn more in niches with lower CPMs due to their larger audiences.
YouTube’s Partner Program allows content creators to earn money, but they must meet certain eligibility criteria, such as having at least 1,000 subscribers and 4,000 watch hours in the past 12 months.
Advertisers are willing to pay more for certain niches, like personal finance and education, because their target audience is typically more engaged and has a higher conversion rate.
YouTubers can increase their earnings by offering exclusive content to channel members or using platforms like Patreon to gain additional support from their audience.

Strategies to Boost Overall RPM Rates on YouTube

Optimize video metadata: Make sure your video titles, descriptions, and tags include relevant keywords to help your content rank better in search results and attract more views.
Create engaging thumbnails: A visually appealing and engaging thumbnail can entice viewers to click on your video, ultimately increasing your views and RPM.
Diversify revenue streams: In addition to ad revenue, consider incorporating channel memberships, Super Chat, merchandise sales, and affiliate marketing to increase your overall RPM.
Improve audience retention: Create high-quality content that keeps viewers engaged for longer periods. The longer a viewer watches your video, the more likely they are to be served ads, thereby increasing your ad revenue and RPM. Pay attention to audience retention analytics in your YouTube Studio to identify areas where viewers drop off and work on improving those aspects of your videos.
Collaborate with other YouTubers: By collaborating with other content creators, you can tap into new audiences, increasing your views and overall RPM. Ensure that the collaboration is mutually beneficial and the content is relevant to both creators’ audiences.
Be consistent with your content: Uploading videos on a regular schedule can help build and maintain an engaged audience, which in turn can improve your RPM over time.
Focus on content quality: High-quality videos with better production values and engaging storylines can attract more viewers and keep them coming back for more. This can result in a higher RPM in the long run.
Interact with your audience: Engage with your viewers by responding to comments, creating content based on their suggestions, and encouraging them to subscribe, like, and share your videos. This helps create a loyal audience, which can lead to more views and higher RPM.

In conclusion, understanding YouTube CPM and RPM can be incredibly valuable for content creators looking to maximize their earnings on the platform. By exploring various niches and their respective CPMs and RPMs, you can make informed decisions about the type of content to create and the strategies to employ.

Remember, consistency, audience engagement, and diversification of revenue streams are key to boosting your overall RPM rates. So, go ahead and unleash your creativity, and happy YouTubing!

If you need a more in-depth deep dive into how to increase your YouTube channel’s CPMs, check out my deep dive blog on how to make more from your channel.

Q: What are YouTube earnings?

A: YouTube earnings refer to the money content creators make from their videos on the platform. This income can come from various sources, including ad revenue, channel memberships, Super Chat, merchandise sales, and YouTube Premium revenue.

Q: How do YouTube CPM and RPM relate to earnings?

A: CPM (Cost Per Mille) is the amount an advertiser pays for 1,000 ad impressions on a video, while RPM (Revenue Per Mille) represents the amount a content creator earns for every 1,000 views of their video. Both metrics are essential in understanding and optimizing YouTube earnings.

Q: How can I calculate my CPM?

A: To calculate CPM, divide the total ad revenue by the total ad impressions and then multiply by 1,000:

CPM = (Total Ad Revenue / Total Ad Impressions) * 1,000

Q: How can I calculate my RPM?

A: To calculate RPM, add the ad revenue to other revenue sources, divide the total by the number of views, and then multiply by 1,000:

RPM = ((Ad Revenue + Other Revenue) / Total Views) * 1,000

Q: How do different niches affect CPM and RPM?

A: CPM and RPM can vary significantly across different niches. Some niches, like personal finance or education, often have higher CPMs and RPMs because advertisers are willing to pay more to reach their target audience, who tend to be more engaged and have higher conversion rates.

Q: Can I increase my RPM without increasing my CPM?

A: Yes, you can increase your RPM without increasing your CPM by diversifying your revenue streams, such as incorporating channel memberships, Super Chat, merchandise sales, and affiliate marketing, as well as by improving your audience retention and engagement.

Q: How do YouTube Premium earnings factor into RPM?

A: YouTube Premium earnings are factored into RPM calculations, as they contribute to the overall revenue a content creator earns. These earnings come from YouTube Premium subscribers who watch your content, and the amount is proportional to their watch time on your videos.

Q: Can I control the ads shown on my videos to increase my CPM?

A: While you can’t directly control which ads are shown on your videos, you can enable or disable certain ad formats and categories within your Google AdSense account. However, it’s essential to strike a balance, as being too restrictive may lead to fewer ads and potentially lower earnings.

Q: Is there a minimum threshold for YouTube earnings?

A: Yes, YouTube has a minimum payment threshold of $100. You must accumulate at least $100 in your AdSense account before receiving a payment.

Q: Are there any requirements for earning money on YouTube?

A: To be eligible for the YouTube Partner Program and earn money, you need to meet specific requirements, including having at least 1,000 subscribers, 4,000 watch hours in the past 12 months, and adhering to YouTube’s policies and guidelines.

Tags cpm, cpm rates, earning, income, make money on youtube, make money online, niches, rpm, rpm rates, youtube, youtube earning, youtube money, youtube niches

SOCIAL MEDIA YOUTUBE

Do YouTubers Know When You Unsubscribe? The Secret Unveiled!

Post author By Alan Spicer - YouTube Certified Expert
Post date 17 March 2023
1 Comment on Do YouTubers Know When You Unsubscribe? The Secret Unveiled!

When you click the red ‘unsubscribe’ button on YouTube, you may find yourself wondering whether the content creator will receive a notification or somehow sense your disapproval.

Well, you’re not alone in pondering this question! Many subscribers have asked themselves the same thing as they navigate the vast world of YouTube.

To uncover the answer, we delved into the workings of YouTube analytics and spoke to a few YouTubers to get their insights. Get ready to unravel the mystery!

The YouTube Analytics Breakdown

YouTube analytics provide creators with a wealth of information about their audience. These statistics cover various aspects such as watch time, likes, dislikes, and more. One of the metrics available to creators is the number of subscribers they gain or lose over time.

However, this data is presented in an aggregated manner, without revealing the identity of the specific users who subscribe or unsubscribe.

To provide a clearer picture of how subscriber data is displayed, we’ve compiled a table to illustrate some examples:

Time Period	Subscribers Gained	Subscribers Lost	Net Subscribers
Daily	50	10	40
Weekly	350	70	280
Monthly	1,500	300	1,200

As seen above, YouTubers can track their subscriber count over various time periods. However, they cannot identify individual users who have unsubscribed.

Do YouTubers Feel the Unsubscribe Sting?

To gather firsthand insights, we spoke to a few YouTubers about their experience with lost subscribers. Here’s what they had to say:

Jane Daily (Lifestyle YouTuber): “While I can’t see who unsubscribes, I do feel a slight sting when I lose subscribers. However, I focus on creating content that I’m passionate about and trust that my audience will continue to grow.”
John Marcs (Tech YouTuber): “I used to obsess over subscriber counts, but I’ve learned that it’s more important to focus on the quality of my content and engaging with the viewers who stick around.”

The Verdict

The answer is no – YouTubers do not know when you unsubscribe. While they can see the number of lost subscribers, they cannot identify who those subscribers are.

As a viewer, you have the freedom to choose the content you want to consume without any guilt. And remember, creators are human too – they understand that their content may not be for everyone, and they’re constantly working to improve and cater to their audience’s interests.

So, the next time you hit that ‘unsubscribe’ button, don’t worry about breaking any hearts!

Just keep enjoying the content that you love and supporting the creators who resonate with you.

Tags social media, subscribers, youtube, youtube subs, youtube subscribers

DEEP DIVE ARTICLE HOW TO GET MORE VIEWS ON YOUTUBE TIPS & TRICKS YOUTUBE

10 Reasons Why VidIQ Is a Must-Have Tool for YouTube Creators

Post author By Alan Spicer - YouTube Certified Expert
Post date 23 February 2023

If you’re a content creator on YouTube, you know that getting your videos seen by the right people can be a challenge.

That’s where VidIQ comes in.

VidIQ is a powerful YouTube SEO tool that can help you optimize your videos for search, improve your channel’s performance, and grow your audience.

I have used VidIQ for the last 5 years and grew my YouTube channel from 7K subscribers to over 45K! You can try it for FREE here.

Here are 10 reasons why you might want to use VidIQ:

Keyword Research

VidIQ offers a suite of powerful keyword research tools that can help you identify the best keywords to use in your video titles, descriptions, and tags.

By using the right keywords, you can increase your videos’ visibility in YouTube search results and attract more views.

Video Optimization Tips

VidIQ provides detailed optimization tips that can help you make the most of your video content.

From title and description recommendations to tag suggestions, VidIQ can help you optimize every aspect of your videos to improve their visibility and performance.

Analytics and Insights

VidIQ offers a range of analytics and insights that can help you understand how your videos are performing on YouTube.

From engagement metrics to audience demographics, VidIQ can help you track your progress and make data-driven decisions about your content strategy.

Competitor Analysis

With VidIQ, you can also keep an eye on your competitors and learn from their success. VidIQ’s competitor analysis tools can help you identify what’s working for other channels in your niche and apply those strategies to your own content.

Trend Alerts

VidIQ’s trend alerts feature can help you stay up-to-date with the latest trends in your niche. By identifying popular topics and keywords, you can create content that’s timely and relevant, and attract more views and engagement.

Thumbnail Generator

VidIQ’s thumbnail generator tool can help you create eye-catching and engaging thumbnails for your videos. By using VidIQ’s customizable templates and design tools, you can create thumbnails that stand out in search results and attract more clicks.

Best Time to Post

VidIQ can also help you determine the best time to post your videos for maximum engagement.

By analyzing your audience’s viewing habits and engagement patterns, VidIQ can help you schedule your content to reach the right people at the right time.

Comment Management

VidIQ’s comment management tools can help you keep track of comments on your videos and respond to your audience in a timely and efficient manner.

By staying on top of your comments, you can build stronger relationships with your audience and improve your channel’s overall performance.

Channel Audit

VidIQ’s channel audit feature can help you identify areas for improvement on your channel.

By analyzing your channel’s performance and suggesting ways to optimize your content, VidIQ can help you take your channel to the next level.

Or if you want a more personal hands on channel review I offer my own 1-on-1 consulting service and video calls.

Customer Support

Finally, VidIQ offers excellent customer support to its users. Whether you have a question about a feature or need help troubleshooting an issue, VidIQ’s support team is always ready to help.

In conclusion, VidIQ is a powerful tool for YouTube creators looking to optimize their content and grow their audience.

With its suite of keyword research tools, video optimization tips, analytics and insights, competitor analysis tools, and more, VidIQ can help you take your channel to the next level.

So if you’re serious about growing your channel and attracting more views and engagement, consider giving VidIQ a try.

Q: What is VidIQ?

A: VidIQ is a YouTube SEO and analytics tool that helps creators optimize their videos for search and grow their channel’s audience. It offers a range of features and insights that can help creators improve their content strategy, increase engagement, and attract more views.

Q: What features does VidIQ offer?

A: VidIQ offers a suite of features and tools, including:

Keyword research tools
Video optimization tips
Analytics and insights
Competitor analysis tools
Trend alerts
Thumbnail generator
Best time to post
Comment management tools
Channel audit
Customer support

Q: How does VidIQ help with keyword research?

A: VidIQ’s keyword research tools can help you identify the best keywords to use in your video titles, descriptions, and tags. By using the right keywords, you can increase your videos’ visibility in YouTube search results and attract more views.

Q: How can VidIQ help me optimize my videos?

A: VidIQ provides detailed optimization tips that can help you make the most of your video content. From title and description recommendations to tag suggestions, VidIQ can help you optimize every aspect of your videos to improve their visibility and performance.

Q: Can VidIQ help me analyze my audience and track my progress?

A: Yes, VidIQ offers a range of analytics and insights that can help you understand how your videos are performing on YouTube. From engagement metrics to audience demographics, VidIQ can help you track your progress and make data-driven decisions about your content strategy.

Q: How can VidIQ help me stay up-to-date with trends in my niche?

A: VidIQ’s trend alerts feature can help you stay up-to-date with the latest trends in your niche. By identifying popular topics and keywords, you can create content that’s timely and relevant, and attract more views and engagement.

Q: Can VidIQ help me create eye-catching thumbnails?

A: Yes, VidIQ’s thumbnail generator tool can help you create eye-catching and engaging thumbnails for your videos. By using VidIQ’s customizable templates and design tools, you can create thumbnails that stand out in search results and attract more clicks.

Q: How can VidIQ help me determine the best time to post my videos?

A: VidIQ can help you determine the best time to post your videos for maximum engagement. By analyzing your audience’s viewing habits and engagement patterns, VidIQ can help you schedule your content to reach the right people at the right time.

Q: Does VidIQ offer comment management tools?

A: Yes, VidIQ’s comment management tools can help you keep track of comments on your videos and respond to your audience in a timely and efficient manner. By staying on top of your comments, you can build stronger relationships with your audience and improve your channel’s overall performance.

Q: What is VidIQ’s channel audit feature?

A: VidIQ’s channel audit feature can help you identify areas for improvement on your channel. By analyzing your channel’s performance and suggesting ways to optimize your content, VidIQ can help you take your channel to the next level.

Q: How can I get support from VidIQ?

A: VidIQ offers excellent customer support to its users. You can reach out to VidIQ’s support team via email or social media for assistance with any questions or issues you may have.

Q: How much does VidIQ cost?

A: VidIQ offers both a free version and a paid version with additional features. The paid version starts at $7.50 per month and offers more advanced tools and analytics.

Tags get more views, more views, optimization, seo, tubebuddy, tubebuddy vs vidiq, video ranking, video seo, vidiq, vidiq free, views, youtube, youtube seo

YOUTUBE

10 Benefits Of Cloud Livestreaming for Brand Awareness and Growth

Post author By Alan Spicer - YouTube Certified Expert
Post date 22 February 2023
2 Comments on 10 Benefits Of Cloud Livestreaming for Brand Awareness and Growth

Live streaming has become increasingly popular over the past few years, and it’s not hard to see why.

From increased engagement to improved brand awareness, live streaming offers a host of benefits for businesses and social media brands.

In this article, we’ll take a deep dive into 10 benefits of live streaming and how Gyre, a cloud service for creating and launching continuous streams, can help you achieve them.

Increased Engagement Live streaming is a great way to engage with your audience in real-time. By interacting with your viewers during the live stream, you can answer their questions, address their concerns, and offer insights into your brand that might not be possible through other channels. This engagement can lead to increased loyalty and better relationships with your customers.

Gyre’s continuous streams are a great way to offer live content without the need for a host. By running a looped stream of pre-recorded content, you can engage with your audience around the clock without the need for a live host.

Cost-Effective Live streaming can be a cost-effective way to create content, as it requires fewer resources than other types of content. For example, you don’t need to worry about post-production, editing, or other expenses associated with pre-recorded content.

Gyre’s continuous streams are a great way to make use of pre-recorded content and reduce the need for new content creation. This can help you save time and money while still engaging with your audience.

Increased Reach Live streaming offers the potential for increased reach, as it can be shared across multiple platforms and channels. By broadcasting your live stream to multiple channels, you can reach a larger audience and increase your brand’s visibility.

Gyre’s continuous streams can be shared across multiple platforms, including YouTube, Twitch, Vimeo, and Facebook/Instagram. This can help you reach a wider audience and drive more traffic to your channels.

Improved Brand Awareness Live streaming can be a great way to increase your brand’s visibility and raise awareness. By offering live content that’s unique and engaging, you can create a buzz around your brand and attract new followers.

Gyre’s continuous streams can help you promote your brand by showcasing pre-recorded content that’s unique and engaging. By running multiple streams, you can create a buzz around your brand and attract new followers.

Increased Sales Live streaming can be a great way to drive sales and increase revenue. By showcasing your products or services during a live stream, you can demonstrate their features and benefits in real-time, which can help convert viewers into customers.

Gyre’s continuous streams can help you drive sales by showcasing your products or services in a unique and engaging way. By running multiple streams, you can increase the visibility of your products and services and attract new customers.

Improved Customer Service Live streaming can be a great way to offer better customer service. By interacting with your customers in real-time, you can address their concerns and provide solutions to their problems.

Gyre’s continuous streams can help you offer better customer service by interacting with your customers around the clock. By running a looped stream of pre-recorded content, you can address your customers’ concerns and provide solutions to their problems even when you’re not online.

Increased Social Media Followers Live streaming can be a great way to attract new followers to your social media channels. By promoting your live stream across multiple platforms, you can increase the visibility of your brand and attract new followers.

Gyre’s continuous streams can help you attract new followers by promoting your pre-recorded content across multiple platforms. By running multiple streams, you can increase the visibility of your brand and attract new followers to your social media channels.

Increased engagement and interaction with the audience

Live streaming provides a unique opportunity for businesses and social media brands to engage with their audience in real-time. By allowing viewers to leave comments and ask questions during the stream, businesses and brands can build a deeper relationship with their audience. This interaction can help to increase brand loyalty and customer satisfaction, leading to increased sales and revenue.

Gyre helps businesses and social media brands take advantage of this benefit by providing an easy way to run 24/7 continuous streams. With the ability to run up to 8 continuous streams on multiple platforms, businesses can engage with their audience in a way that fits their needs and preferences.

Cost-effective marketing

Live streaming is a cost-effective marketing tool for businesses and social media brands. Compared to traditional marketing methods, live streaming requires minimal investment in terms of equipment, software, and personnel. Additionally, the cost of producing a live stream is often lower than the cost of producing a pre-recorded video.

Gyre helps businesses and social media brands take advantage of this benefit by providing an affordable and flexible subscription system. Depending on the user’s needs, they can choose a monthly or annual package, with a free 7-day trial period to get started.

Ability to repurpose content

Live streams can be repurposed and used as valuable content for a business or social media brand. The recorded live stream can be edited and repurposed for future use, such as for social media posts, blog content, or even for future live streams.

Gyre helps businesses and social media brands take advantage of this benefit by providing the ability to create playlists and run multiple continuous streams. By repurposing older videos and using them in continuous streams, businesses can keep their audience engaged while saving time and resources.

In conclusion, live streaming offers many benefits for businesses and social media brands, including increased engagement, brand awareness, and customer loyalty, as well as cost-effective marketing and the ability to repurpose content.

With the help of a tool like Gyre, businesses can easily and effectively incorporate live streaming into their marketing strategy and reap the benefits of this powerful tool.

What is livestreaming?

Livestreaming is the process of broadcasting live video content over the internet to an audience. It can be done using a variety of devices, including smartphones, computers, and specialized equipment.

What are the benefits of livestreaming?

Livestreaming offers several benefits, including the ability to reach a wider audience, increase engagement and interaction with viewers, build brand awareness and loyalty, and provide cost-effective marketing opportunities.

What types of content can be livestreamed?

Almost any type of content can be livestreamed, including events, concerts, interviews, product launches, Q&A sessions, webinars, and more.

What equipment do I need to start livestreaming?

The equipment you need to start livestreaming depends on the type of content you want to broadcast. At minimum, you’ll need a device with a camera and microphone, and a reliable internet connection. For more professional-looking livestreams, you may want to invest in additional equipment such as lighting, a tripod, and a microphone.

What platforms can I use to livestream?

There are many platforms available for livestreaming, including social media platforms like Facebook, Instagram, and YouTube, as well as specialized livestreaming services like Twitch and Gyre.

How do I promote my livestream?

Promoting your livestream is essential to reaching your desired audience. You can promote your livestream through your social media channels, email newsletters, and even paid advertising. It’s also important to give your audience plenty of notice so they can plan to tune in.

What should I consider when planning a livestream?

When planning a livestream, you should consider your audience, the type of content you want to broadcast, the length of the livestream, and any equipment or technical requirements you may need. It’s also important to have a backup plan in case of technical difficulties.

How do I engage with my audience during a livestream?

Engaging with your audience during a livestream is an important part of building a relationship with them. You can do this by responding to comments and questions in real-time, conducting polls or surveys, and even inviting viewers to participate in the livestream.

Can I repurpose my livestream content?

Yes! Livestream content can be repurposed and used in a variety of ways, such as for social media posts, blog content, or even future livestreams.

Do I need special skills to start livestreaming?

While some technical knowledge is helpful, you don’t need to be an expert to start livestreaming. With the help of a platform like Gyre, livestreaming can be a simple and accessible tool for businesses and social media brands of all skill levels.

Tags 24 7 livestreaming, cloud streaming, facebook live stream, gyre, list, live stream benefits, live stream to youtube, live streaming, livestream looping, livestreaming, twitch, youtube

DEEP DIVE ARTICLE SOCIAL MEDIA TIPS & TRICKS YOUTUBE YOUTUBE TUTORIALS

Gyre: The Ultimate Tool for Running 24/7 Streams on YouTube and Beyond

Post author By Alan Spicer - YouTube Certified Expert
Post date 22 February 2023

Are you a YouTube content creator looking to increase views, retention, and subscribers on your channel? If so, Gyre might be the perfect tool for you!

Gyre is a multi-functional service that enables you to run continuous streams, which can help you achieve your goals, regardless of your channel’s size or the type of content you create.

What is Gyre?

Gyre is a cloud service that allows you to create and launch continuous streams. Looped (or continuous) streams are a universal tool that can help you achieve your objectives, depending on your individual needs.

The service is designed to be easy to use and requires only your videos, a computer, and an internet connection.

How does Gyre work?

The basis of looped streaming is pre-recorded content. Your older videos or pre-recorded/edited content can be perfect for streaming. Gyre helps you to create a continuous stream of your pre-recorded content, which plays 24/7 in a continuous loop.

You can run as many as 8 streams on your channel on multiple platforms, such as YouTube, Twitch, Vimeo, and Facebook/Instagram.

Why should you use continuous streams?

Continuous streams can help you to achieve several goals, such as attracting new traffic to your channel, accelerating your channel’s promotion, and increasing revenue.

They can also help you to promote and monetize your pre-recorded content, which is a win-win way to improve your channel’s performance and make the most of all the content you have.

How do continuous streams affect the development of a YouTube channel?

Continuous streams can help you to attract new viewers, increase retention, and generate new traffic for your channel.

They can also help you to monetize your content, promote your pre-recorded videos, and generate more revenue for your channel.

What channels are suitable for continuous streams?

Gyre is suitable for all types of YouTube channels, regardless of the topic or the number of subscribers. The primary factor is relevant and high-quality content.

How to start a Gyre continuous stream?

Starting a continuous stream is easy with Gyre. You need to register with Gyre, choose your plan, prepare your content for streaming, upload videos to your personal server, create playlists, and enjoy improved channel metrics.

Here are a few additional things to know about Gyre:

Gyre offers a flexible subscription system depending on your needs, with both monthly and annual packages available. Plus, there’s a free 7-day trial period so you can try the service out before committing.
Continuous streams are perfectly legal and safe to use. Gyre follows the requirements of the platforms where it offers users to run continuous streams and does not violate the policies of video hosting sites and social media.
Gyre helps you to create and run streams without using your channel data. Authorization only requires your email, so access to accounts and content remains only with the owners of the YouTube channels or social media accounts.
In addition to YouTube, Gyre now also supports other popular platforms such as Twitch, Vimeo, and Fb/Inst. This means that Gyre users can reach and interact with their target audiences on these platforms as well.
Gyre’s Knowledge Base includes video tutorials that can help you understand how to create and run continuous streams, as well as an FAQ and support chat if you need additional help.

Overall, Gyre is a useful tool for content creators looking to maximize the potential of their existing content and attract new viewers to their channel. It’s easy to use and offers a variety of features that can help you achieve your goals.

What is live streaming?

Live streaming refers to the process of broadcasting video content over the internet in real-time. This allows viewers to watch an event, show, or activity as it’s happening, rather than watching a pre-recorded video.

What are some benefits of live streaming?

Live streaming can help you connect with your audience in a more immediate and interactive way, as viewers can comment and ask questions in real-time. It can also increase audience engagement and help build a community around your content.

What equipment do I need to live stream?

At a minimum, you will need a camera and an internet connection. Depending on the complexity of your live stream, you may also need additional equipment such as microphones, lighting, and software.

What platforms can I use to live stream?

There are many platforms available for live streaming, including YouTube, Facebook, Twitch, and Vimeo. Gyre is a service that allows you to create and launch continuous streams on multiple platforms, including YouTube, Twitch, Vimeo, and Fb/Inst.

What are looped or continuous streams?

Looped or continuous streams are a type of live stream that plays pre-recorded content on a loop, creating a 24/7 stream of your existing videos. Gyre is a cloud service that allows you to create and launch continuous streams.

Why should I use Gyre for continuous streaming?

Gyre offers a flexible subscription system and is easy to use, with video tutorials and a knowledge base available to help you get started. It also allows you to create 24/7 streams from your pre-recorded content, saving you time and effort. Additionally, Gyre offers the ability to stream on multiple platforms, increasing your potential audience reach.

Is it legal to use continuous streams on YouTube and other platforms?

Yes, continuous streams are legal and can be a valuable tool for content creators. Gyre follows the requirements of the platforms where it offers users to run continuous streams, and does not violate the policies of video hosting sites and social media.

How can I monetize my live streams?

There are several ways to monetize your live streams, including ads, sponsorships, and merchandise sales. To monetize your content on YouTube, you will need to meet the platform’s requirements for the YouTube Partner Program, including having at least 1,000 subscribers and 4,000 hours of watch time in the past 12 months.

How can I improve the quality of my live streams?

To improve the quality of your live streams, you can invest in better equipment, such as high-quality cameras and microphones. You can also optimize your internet connection to ensure a stable and uninterrupted stream. Additionally, Gyre allows you to optimize and prepare your pre-recorded content to ensure that it is suitable for continuous streaming.

Tags facebook, gyre, instagram, live, live stream, live stream looping, livestream to instagram, livestream to twitch, livestream to youtube, livestreams, looping, twitch, youtube

TIPS & TRICKS YOUTUBE TUTORIALS

How to Download Music from YouTube

Post author By Alan Spicer - YouTube Certified Expert
Post date 11 February 2023

YouTube is the largest video hosting platform in the world, and it’s also a great source of music.

With millions of songs and videos uploaded, you can find almost any track you’re looking for on the site.

However, downloading music from YouTube can be a bit of a challenge. Here’s a step-by-step guide to help you download your favourite music from YouTube to your device.

Step 1: Find the Music on YouTube

The first step is to find the music you want to download on YouTube. You can use the search bar on the top of the page to search for a specific song or artist. Once you’ve found the music you want, click on the video to play it.

Step 2: Copy the Video Link

Next, you need to copy the link of the video you want to download. To do this, click on the “Share” button below the video and select “Copy link.” This will copy the video’s URL to your clipboard, which you’ll need in the next step.

Step 3: Use a YouTube to MP3 Converter

There are many websites and tools that allow you to convert YouTube videos to MP3 files, which you can then download to your device. One of the most popular and free tools is OnlineYouTubeMP3.

To use this tool, simply paste the copied link into the “YouTube Video URL” field, and then click “Convert.” The website will then convert the video to an MP3 file, which you can then download to your device.

Step 4: Download the MP3 File

Once the MP3 file has been generated, you’ll see a “Download” button. Click on this button to download the file to your device. You can then play the MP3 file using your preferred music player.

Step 5: Enjoy Your Music

That’s it! You’ve successfully downloaded your favourite music from YouTube. You can now enjoy your music without having to be connected to the internet.

So, in summary… downloading music from YouTube is a simple process that can be done in just a few steps.

By using a YouTube to MP3 converter, you can easily convert videos to MP3 files, which you can then download to your device.

Enjoy your music!

Frequently Asked Questions About Downloading Music from YouTube

Is downloading music from YouTube legal?

The legality of downloading music from YouTube depends on the specific circumstances and laws of your country. In most cases, it is considered copyright infringement to download copyrighted material without permission from the owner. However, there are some exceptions, such as for personal use or for educational purposes. It is always best to check the specific laws in your country before downloading music from YouTube.

Are there any risks associated with downloading music from YouTube?

There are some risks associated with downloading music from YouTube, including the possibility of downloading malware or a virus, or of downloading a low-quality or incorrect version of the song. Additionally, some YouTube to MP3 converters may collect personal information or display ads, which can be both annoying and potentially harmful. To minimize these risks, it is important to use a reputable and reliable YouTube to MP3 converter.

Can I download music from YouTube to my iPhone or Android device?

Yes, you can download music from YouTube to your iPhone or Android device. The process is similar to downloading to a computer, but you will need to use a compatible YouTube to MP3 converter that works with your device. Once the MP3 file has been generated, you can transfer it to your device and play it using your preferred music player.

How do I know if the MP3 file I downloaded is of good quality?

The quality of the MP3 file you download from YouTube will depend on the quality of the original video and the YouTube to MP3 converter you use. Some YouTube to MP3 converters claim to offer high-quality MP3 files, but in some cases, the quality may still be lower than expected. To ensure the best quality, it is important to choose a reputable and reliable YouTube to MP3 converter and to verify that the original video is of high quality.

Can I download a full album from YouTube?

Yes, you can download a full album from YouTube, but it will require downloading each individual song from the album. To download an album, you will need to find each song on YouTube, copy the link, and then convert each song to an MP3 file using a YouTube to MP3 converter. Once you have all the MP3 files, you can then organize them into an album on your device.

In conclusion, downloading music from YouTube can be a great way to access your favorite songs and music, but it is important to be aware of the potential risks and to ensure that you are using a reputable and reliable YouTube to MP3 converter. By following the steps outlined in this guide, you can safely and easily download music from YouTube to your device.

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Pros and Cons of Live Streaming on YouTube: What You Need to Know

Post author By Alan Spicer - YouTube Certified Expert
Post date 9 February 2023

Live streaming on YouTube has become increasingly popular in recent years, with many content creators opting to stream their content in real-time rather than pre-recording it.

There are many pros and cons to live streaming on YouTube, and in this article, we will explore the key points to consider when deciding whether or not to include live streaming in your content strategy.

Pros of Live Streaming on YouTube

Monetization: One of the biggest benefits of live streaming on YouTube is the opportunity to monetize your content. YouTube allows creators to earn money from their live streams through Super Chat and Channel Memberships, which allows viewers to donate money to their favourite creators. Additionally, you can also monetize your live streams through ads and sponsorships, providing you with a steady stream of income.
Increased Audience Retention: Live streaming has been shown to increase audience retention compared to pre-recorded videos. This is because live streams are inherently more engaging and allow viewers to interact with the content in real-time. As a result, you can expect higher viewing numbers and more interaction with your audience during live streams.
YouTube Premieres: YouTube Premieres is a feature that allows you to pre-record your live stream and have it premiere at a specific time. This allows you to take advantage of the benefits of live streaming while still having the ability to edit your content before it goes live.
Video On Demand: Another advantage of live streaming on YouTube is the ability to make your content available for Video on Demand (VOD). This means that even if your live stream is over, your audience can still watch it and interact with the content at any time.

I use Gyre to livestream to my YouTube channel 24/7 and you can too. It’s cheap and keep your livestream live for you without the need to keep your computer on all night.

Cons of Live Streaming on YouTube

Technical Limitations: One of the biggest limitations of live streaming is the potential for technical difficulties. Live streams can be disrupted by poor internet connectivity, audio and video problems, and other technical issues. This can result in a poor viewing experience for your audience and potentially damage your reputation as a content creator.
Real-Time Interaction: While live streaming is inherently more engaging than pre-recorded content, it also requires you to be more present and engaged with your audience. This can be challenging if you’re not used to interacting with your audience in real-time, and it can be difficult to keep up with the pace of live streaming.
Video Quality: While live streaming allows you to connect with your audience in real-time, it also means that the video quality may not be as high as a pre-recorded video. This is due to the fact that live streaming relies on real-time encoding, which can result in lower video quality compared to pre-recorded content.

Livestreaming on YouTube for Viewers

Real-Time Interaction: Live streaming provides viewers with the opportunity to interact with content in real-time, allowing them to participate in the conversation and engage with the content in a more meaningful way.
Behind-the-Scenes Access: Live streaming provides viewers with a behind-the-scenes look at the content creation process, giving them an insight into the creative process that goes into creating content.
Increased Engagement: Live streaming is inherently more engaging than pre-recorded content, providing viewers with an opportunity to connect with their favourite creators and other viewers in real-time.

Live streaming on YouTube has its pros and cons, and it’s up to each content creator to decide whether or not it’s right for them.

Consider the limitations and benefits outlined above, as well as your own personal goals and audience, when deciding whether or not to include live streaming in your content strategy.

Frequently Ask Questions About Livestreaming on YouTube

Q: What is YouTube Live Streaming?

A: YouTube Live Streaming is a feature that allows content creators to broadcast live video content to their audience in real-time. This feature allows for real-time interaction between the content creator and their audience, as well as the opportunity to monetize the content through Super Chats, Channel Memberships, ads, and sponsorships.

Q: Is it easy to start live streaming on YouTube?

A: Yes, it is relatively easy to start live streaming on YouTube. All you need is a YouTube account, a webcam, and an internet connection. YouTube provides a step-by-step guide on how to start a live stream, and the platform is user-friendly and intuitive.

Q: Can I monetize my live streams on YouTube? A: Yes, you can monetize your live streams on YouTube through Super Chats, Channel Memberships, ads, and sponsorships. YouTube provides a range of monetization options for live streams, allowing content creators to earn money from their content.

Q: How does YouTube calculate the earnings from live streams?

A: The earnings from live streams on YouTube are calculated based on a range of factors, including Super Chats, Channel Memberships, ads, and sponsorships. YouTube uses a revenue sharing model, where creators receive a portion of the revenue generated from their content.

Q: Can I pre-record my live streams and have them premiere at a specific time? A: Yes, you can pre-record your live streams and have them premiere at a specific time using the YouTube Premieres feature. This allows you to take advantage of the benefits of live streaming while still having the ability to edit your content before it goes live.

Q: How can I improve the quality of my live streams on YouTube?

A: There are a few ways to improve the quality of your live streams on YouTube, including investing in good lighting, audio equipment, and a webcam. You can also use a stabilizing tripod or gimbal to improve the stability of your shots. Additionally, make sure that you have a stable internet connection and check your webcam and audio settings before starting your live stream.

Q: What are some of the limitations of live streaming on YouTube?

A: Some of the limitations of live streaming on YouTube include technical difficulties, such as poor internet connectivity, audio and video problems, and other technical issues. Additionally, live streaming can be more challenging for creators who are not used to interacting with their audience in real-time, and the video quality of live streams may not be as high as pre-recorded content.

Q: What are the benefits for viewers of live streaming on YouTube?

A: Some of the benefits for viewers of live streaming on YouTube include real-time interaction with content and content creators, a behind-the-scenes look at the content creation process, and increased engagement with their favourite creators and other viewers. Additionally, live streams are often more engaging than pre-recorded content, providing viewers with an opportunity to connect with their favourite creators in a more meaningful way.

Tags gyre, list, live stream, live streaming on youtube, livestreaming, pros and cons, vod, youtube, youtube premieres

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3 EASY Ways To Make Money with YouTube Shorts

Post author By Alan Spicer - YouTube Certified Expert
Post date 1 February 2023
1 Comment on 3 EASY Ways To Make Money with YouTube Shorts

YouTube Shorts is a new short-form video feature on YouTube that allows users to create and share short-form videos, up to 60 seconds long. Shorts can be created using the YouTube app and can include elements such as music, text, and effects.

YouTube Shorts is designed to be a competitor to TikTok and other short-form video platforms. The feature was launched in September 2020 and is currently only available in select countries.

YouTube Shorts is aimed at creators and viewers who enjoy and engage with short-form video content, and it provides a new way for creators to reach and engage with their audiences on YouTube.

How To Make Money with YouTube Shorts

Making money on YouTube Shorts is possible through monetization, where you earn money from advertisements shown on your videos. Here are a few ways you can do this:

Monetization through AdSense: This is where you link your YouTube channel with Google AdSense and earn money from advertisements shown on your videos. The earnings depend on various factors such as views, clicks, and engagement on your videos, and the amount of money you can earn varies.
Affiliate marketing: You can promote products and services on your videos and earn a commission for each sale made through your unique affiliate link. The commission percentage varies depending on the affiliate program you join.
Sponsored content: Brands may pay you to create content promoting their products or services. The amount you earn depends on the brand and the nature of the agreement.

It is challenging to estimate the income from YouTube Shorts as it depends on various factors such as views, engagement, and monetization methods.

However, some YouTubers earn anywhere from a few hundred to thousands of dollars per month from monetization alone.

Note that it takes time and effort to build a large and engaged audience, so don’t expect to make a lot of money overnight.

Here are some frequently asked questions about YouTube Shorts:

What are YouTube Shorts?

YouTube Shorts is a new short-form video feature on YouTube that allows users to create and share videos up to 60 seconds in length.

How do I create a YouTube Short?

To create a YouTube Short, you’ll need to use the YouTube app on your smartphone. From the app, you can access the Shorts camera, where you can record and edit your video.

Can I monetize my YouTube Shorts?

Yes, you can monetize your YouTube Shorts through ads and other monetization methods. However, the rules and requirements for monetization may change over time.

What are the requirements for uploading a YouTube Short?

To upload a YouTube Short, you’ll need to have a YouTube account, and your channel must meet YouTube’s Partner Program policies. Additionally, there may be restrictions on the content you can include in your Shorts.

Can I use music in my YouTube Shorts?

Yes, you can use music in your YouTube Shorts. However, you must have the rights to use the music, and YouTube may remove videos that violate copyright laws.

Can I edit my YouTube Shorts after I’ve uploaded them?

Yes, you can edit your YouTube Shorts after uploading them. From the YouTube app, you can access your video and make changes such as trimming, adding music, or changing the caption.

Can I see the performance of my YouTube Shorts?

Yes, you can see the performance of your YouTube Shorts, including views, engagement, and audience retention. From the YouTube Studio, you can access analytics for your Shorts and other videos on your channel.

Tags make money online, money, short form content, shorts, tiktok, tiktoks, youtube, youtube money, youtube shorts

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Unlock Your Earnings Potential: 7 Lucrative YouTube Careers for Content Creators – Full-Time, Part-Time, and Freelance Opportunities

Hey there! Are you passionate about YouTube and looking for ways to make money from it?

Did you know that there are many jobs available in the creator economy that you can do as a side hustle or even full-time?

These jobs include things like designing thumbnails, editing videos, writing scripts, managing channels, and more.

One great place to find these jobs is on a website called YT Jobs, created by YouTube consultant Paddy Galloway. There are currently seven popular jobs for YouTube creators that you can do on a full-time, part-time, or per-project basis.

Here’s a quick overview of what these jobs involve and the pay range according to YT Jobs:

Thumbnail Designer

These professionals create the images that represent YouTube videos, using tools like Adobe Photoshop and Canva. Skills needed include graphic design, colour theory, and knowledge of YouTube thumbnail trends.

Pay range: per project: $5-$400, per year: $18,000-$90,000

Video Editor

These experts turn raw footage into engaging content for YouTube by cutting, adding text, and using special effects. Skills needed include visual storytelling, proficiency with video editing software, and a range of editing techniques.

Pay range: per project: $15-$1,000, per year: $15,000-$100,000

Scriptwriter

Scriptwriters write and edit the dialogue and elements in a YouTube video script. Skills needed include researching video ideas, developing storylines, and script formatting.

Pay range: per project: $10-$1,000, per year: $40,000-$80,000

YouTube Channel Manager

These professionals oversee the day-to-day operation and success of a YouTube channel, managing video content, collaborations, and community engagement.

Pay range: per year: $30,000-$60,000

YouTube Strategist

These experts help channels grow by creating and implementing a strategy for increasing views, subscribers, and revenue. Skills needed include analytics, SEO, and video marketing.

Pay range: per project: $50-$5,000, per year: $50,000-$100,000

Creative Director

These professionals lead the creative direction for a YouTube channel, coming up with video concepts and working with the production team to bring them to life. Skills needed include creative ideation, storytelling, and knowledge of video production.

Pay range: per project: $50-$5,000, per year: $50,000-$100,000

YouTube Producer

These experts manage the production of videos, from pre-production to post-production, and work closely with the creative director to bring the vision to life. Skills needed include project management, budgeting, and knowledge of video production.

Pay range: per project: $50-$5,000, per year: $50,000-$100,000

There are several things you can do to improve your chances of getting a job in the YouTube social media space:

Build a strong online presence: Create a YouTube channel and start producing content that is relevant to the job you’re applying for. This will help showcase your skills and give potential employers a sense of your style and approach.

Network: Reach out to people in the industry and let them know you’re looking for a job. Attend industry events and conferences and make connections.

Learn the skills: Understand the technical aspects of creating and editing videos, as well as the best practices for promoting content on YouTube. Take relevant courses and workshops to learn more about the industry.

Tailor your resume and cover letter: When applying for jobs, make sure your resume and cover letter specifically highlight your experience and skills that are relevant to the job you’re applying for.

Show your passion and creativity: Employers are always looking for people who are passionate about the work they do, and who can bring new ideas and perspectives to the table. Highlight these qualities in your resume, cover letter, and portfolio.

Be consistent, persistent and patient. Keep producing content, keep networking and keep learning. The right opportunity might take some time to come.

Tags job search, jobs, jobs in social media, social media, work, youtube, youtube jobs

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What Type Of Games Are Popular On YouTube?

Post author By Alan Spicer - YouTube Certified Expert
Post date 18 January 2023

It’s fair to say that YouTube has become one of the main platforms for gaming content online. Alongside Twitch, it dominates the online world. Millions of viewers tune in daily to watch their favourite creators play the games that they want to see. It may be less about the game, and more about the creator in some cases.

There are many different categories of games that are popular to watch. Often, new releases do well, but there are decade-old games, such as Minecraft, that will still pull in the big figures.

If you’re an aspiring YouTuber looking for the next game to play, or you’re just interested, then this article will be for you.

Battle Royale Games

Let’s start this list of popular games on YouTube with one of the rising genres of recent years. Battle Royale games have been popular to watch on YouTube since the rise of PUBG back in the ARMA days. The genre has evolved since, with many flops, such as Battlefields interpretation. But these flops have helped pave the way for the success we see now.

Games such as Fortnite and Warzone are easily some of the most popular games out there to play and watch, not just battle royale games. They are so popular to watch that millions watch even if they are not interested in playing. It’s the high-risk, high-reward quick gameplay that people love to watch.

The quick way these games wrap up also appeals to the modern YouTube viewer. Back in 2010, people would be happy to sit down and watch a 3-hour daily let’s play. Nowadays, a short 10-20min video of an edited game will be more than enough. There are plenty of examples online for you to watch, to understand how this trend has changed and how you could get involved if you wished to.

First-Person Shooters

Easily one of the pioneers of gaming on YouTube, first-person shooters are always popular. They first took off following the rise of the Halo and Call of Duty franchises. With Halo, it was all about the creative machinima videos that told a captivating story using assets from within the game.

For games like Call of Duty, it was all about the gameplay and the high-scoring multiplayer games. Gamers loved watching those highly-skilled at the game take on challenges and perform to the best of their abilities. In time, this led to gaming organisations such as OpTic and FAZE recruiting members and dominating the YouTube scene.

This hasn’t slowed down. Any new first-person shooter will get lots of views on YouTube, especially if they are well received by fans. Many gamers will watch their favourite players and streamers play the shooters online first, to see if it’s something that they would enjoy.

Developers are fully aware of this and will partner with top gamers and influencers to show off their game, and promote it accordingly.

Gambling Games

Gambling games have been popular on YouTube for quite a while now. There are many different types of games that fall into this category. One of the biggest games that led to this came in the form of FIFA, back when their Ultimate Team game mode was launched. In this game type, players could purchase packs, also known as loot boxes, which allowed them to earn some players for their team.

People loved the gambling element of the game and loved watching their favourite influencers and streamers have a chance of winning a big prize. This has evolved further, and now there are many games that offer micro transactions, that allow gamers to purchase loot boxes to receive cosmetics or other in-game rewards.

YouTube is also a place for many people to watch casino games, both online and in actual physical tournaments. When viewers watch these types of games, it can inspire them to want to play themselves. You can take a look at the offerings on OnlineCasinos.co.uk to see what sort of games can be played. These types of games will continue to be played and watched on YouTube, so it’s a trend you should keep a close eye on.

Survival Games

In a similar timeframe, survival games have also been popular on YouTube for a while. There are a few reasons for this. Firstly, survival games offered a great way for people to watch games they had no access to. This may have been due to console/equipment limitations, or just because they couldn’t afford it.

In some cases, some gamers may be too afraid to play some survival games, or even horror games, on their own. When they are watching others play these games, they find it is a good way to discover the story organically the way it was intended.

There are also some group survival games that are just good fun to watch. Some YouTube communities are formed around games such as Minecraft and Rust, and people will tune into episodes daily to see what people are up to.

MOBA Games

Some of the most popular types of games that exist in the world can be found in the form of MOBA games. These types of games are multiplayer games, with MOBA standing for multiplayer online battle arena. There are many popular games that fall into this category. You may have heard about games such as League of Legends and Dota 2. Not only are these games popular to play, but they are also popular to watch.

There are regular international tournaments that League of Legends and Dota players go through. The prize pools are also quite massive. For example, The International 2021 Dota 2 tournament had a prize pool of $40,018,400.00 up for grabs. This is quite exciting to watch for this reason, and fans will watch in stadiums as well as through streaming platforms such as YouTube

There is also plenty of space for casual players in these games. Many people watch their favourite MOBA players play these games casually, as they are more interested in this approach, as the personalities can shine through more.

There are plenty of reasons why people watch these games, whether it be for the competition itself, or just for the personalities of those who play. Consider tuning into some games to see why they are so popular.

Tags content, dota, esport, esports, gaming, social media, youtube

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YouTube Family Plan: Sharing is Caring (and Cost-Effective!)

Post author By Alan Spicer - YouTube Certified Expert
Post date 16 January 2023
1 Comment on YouTube Family Plan: Sharing is Caring (and Cost-Effective!)

YouTube is a great platform for watching videos, sharing content, and connecting with people from all over the world. But did you know that YouTube also offers a family plan?

This plan is designed for families who want to share a YouTube account without having to worry about sharing passwords or watching age-inappropriate content.

A YouTube family plan allows multiple users to share one account. This means that family members can all have their own personalized YouTube experiences, with their own watch history, recommended videos, and subscriptions.

This can be particularly useful for families with children, as parents can set up restricted mode to prevent their kids from watching age-inappropriate content.

One of the main benefits of a YouTube family plan is that it’s more cost-effective than having multiple individual accounts. With a family plan, each member gets their own YouTube account, but the cost is shared among all members. This means that you only have to pay for one account, rather than multiple accounts.

Another benefit is that parents can have more control over what their children are watching on YouTube. With restricted mode, parents can block specific channels or videos, and set up a passcode to prevent children from turning off the restriction.

This can give parents peace of mind when it comes to their children’s online safety.

When it comes to a comparison between a solo account and a family plan, a family plan is more suitable for a family, especially when there are children involved.

With a solo account, one user has access to the account, and the content watched, recommendations, subscriptions, and other features are personalized for that user, while with a family plan, multiple users can have access to the same account, and it can be customized to fit the needs of each member.

In conclusion

A YouTube family plan is a great option for families who want to share a YouTube account while maintaining individualized experiences and parental controls.

It’s more cost-effective than having multiple individual accounts, and can give parents peace of mind when it comes to their children’s online safety.

If you’re part of a family and you’re considering a YouTube family plan, it’s definitely worth checking out!

Frequently asked questions (FAQs) about the YouTube family plan

How do I set up a YouTube family plan?

You can set up a YouTube family plan by going to the YouTube settings, and then click on “Family Link” section, follow the prompts and invite the members of your family to join the plan.

How many people can be on a YouTube family plan?

A YouTube family plan can have up to six members.

Can I remove a member from my YouTube family plan?

Yes, you can remove a member from your YouTube family plan by going to the Family Link section on YouTube settings, and then click on the “Remove” button.

Can I have a family plan for a YouTube channel?

No, a family plan is for a YouTube account, not a channel. Each member of the plan can have their own channels.

Will the members of my YouTube family plan be able to see my watch history and subscriptions?

No, each member of a YouTube family plan has their own watch history and subscriptions.

Can I set up restricted mode for my children on a YouTube family plan?

Yes, parents can set up restricted mode for their children on a YouTube family plan and set a passcode to prevent children from turning off the restriction.

Can I have a YouTube family plan and a YouTube Premium account?

Yes, members of a YouTube family plan can also have their own YouTube Premium accounts.

How much does a YouTube family plan cost?

A YouTube family plan costs the same as a single account, but it can be shared among multiple members, so the cost per member is less than an individual account.

Tags family, plan, subscription, youtube, youtube accounts, youtube family plan

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Audience Growth Hacks: YouTube vs TikTok

Post author By Alan Spicer - YouTube Certified Expert
Post date 13 January 2023

YouTube and TikTok are two of the most popular video-sharing platforms, but they attract different audiences and have different growth strategies.

In this article, we’ll compare the audiences of YouTube and TikTok and explore the best ways to grow your audience on each platform.

Audience

YouTube has a more diverse audience, with users of all ages and backgrounds. It’s a great platform for creating educational content, how-to videos, and vlogs. TikTok, on the other hand, has a younger audience, with the majority of its users being between the ages of 16 and 24. It’s a great platform for creating short, funny videos, and lip-syncing videos.

Growth strategies

YouTube:

Optimize your video titles and descriptions with keywords to help your videos rank higher in search results.
Create a consistent posting schedule to keep your audience engaged.
Collaborate with other YouTubers to expand your reach and gain new followers.
Engage with your audience by responding to comments and creating a community around your channel.
Utilize YouTube’s end screens and annotations to promote your other videos and channels.

TikTok:

Create engaging and relatable content that aligns with the trends on TikTok.
Utilize hashtags in your captions and videos to increase your visibility.
Collaborate with other TikTok users to expand your reach and gain new followers.
Engage with your audience by responding to comments and creating a community around your content.
Utilize the “duet” feature to collaborate with other users and gain exposure to their followers.

To grow your audience on both platforms, consistency is key. Posting regularly, creating engaging content, and interacting with your audience are all essential for building a loyal following.

Additionally, to be successful on TikTok, you have to be in tune with the current trends and culture of the app, on the other hand, in YouTube you can have more freedom in terms of content creation.

In conclusion, both YouTube and TikTok are great platforms for growing your audience and building a community around your content, but they attract different audiences and have different growth strategies.

By understanding the unique characteristics of each platform, you can create a tailored strategy that will help you reach your target audience and grow your audience.

Tags audience, growth, influencers, social media, tiktok, youtube

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12 YouTube Features KILLED OFF by YouTube

Post author By Alan Spicer - YouTube Certified Expert
Post date 13 January 2023

YouTube is constantly evolving and updating to better serve its users, but with change comes the loss of beloved features. Here are some of the features that YouTube users miss the most:

The YouTube Video Editor: This feature was a game changer for amateur filmmakers, allowing them to edit their videos directly on YouTube. It was removed in September 2017, and users were left to either use third-party software or upload pre-edited videos. But don’t worry, there are still a few online alternatives to the Video Editor.

YouTube annotations: Remember those little clickable notes that used to pop up on videos? Well, they were called annotations, and they were removed in May 2017. YouTube users loved using annotations to add extra information or links to their videos, but Google decided to encourage users to use end screens and cards instead.
Google Video: Google Video was a precursor to YouTube, but it was eventually merged with the video-sharing giant. Unfortunately, the Google Video website was shut down in August 2012, but its legacy lives on through YouTube.
Google Video Player: This stand-alone media player was a great way to watch Google Videos, but it was also shut down in 2012.
Google Video for Business: Businesses could use this feature to host and share videos on their own websites, but it was also shut down in 2012.
YouTube comments on Google+: YouTube comments were integrated with the Google+ social network in 2013, but in 2019, Google announced that it would be separating the comments feature from Google+ and bringing it back to the classic YouTube commenting system.

These are just a few of the features that YouTube users miss the most, but with every update, new and exciting features are introduced. We may miss the old features, but we can’t wait to see what YouTube has in store for us next.

YouTube Beta Testing

Did you know that YouTube will pay you to test new features?

Tags social media, youtube, youtube features, youtube removed features

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YouTube Channel ID and User ID [What is it? & How to use it]

Post author By Alan Spicer - YouTube Certified Expert
Post date 30 December 2022

A YouTube channel ID is a string of letters and numbers that uniquely identifies a YouTube channel. It is used to distinguish one channel from another and to associate a channel with its owner.

To find your YouTube channel ID:

Go to YouTube and sign in to your account.
Click on your profile picture in the top right corner of the screen and select “My channel” from the dropdown menu.
Your channel ID will be displayed in the URL of your channel page. It will be a string of letters and numbers after “channel/”. For example, if the URL of your channel page is “https://www.youtube.com/channel/UC1234567890“, then your channel ID is “UC1234567890”.

There are several reasons why you might need to find your YouTube channel ID:

To link your channel with other social media accounts or websites, you may need to provide your channel ID.
Some YouTube features and tools, such as channel art templates and channel analytics, require you to enter your channel ID.
Some third-party apps and services, such as YouTube marketing tools, may ask you to provide your channel ID to access certain features or data.

There are several ways you can use your YouTube channel ID:

You can use it to create a custom URL for your channel, which makes it easier for people to find and remember your channel.
You can use it to track the performance of your channel and its videos using YouTube Analytics.
You can use it to promote your channel and its videos on other websites and social media platforms by sharing links that include your channel ID.
You can use it to access YouTube API services and build custom tools and integrations for your channel.

A YouTube user ID is a string of letters and numbers that uniquely identifies a YouTube user. It is used to distinguish one user from another and to associate a user with their account.

To find your YouTube user ID:

Go to YouTube and sign in to your account.
Click on your profile picture in the top right corner of the screen and select “My channel” from the dropdown menu.
Your user ID will be displayed in the URL of your channel page. It will be a string of letters and numbers after “user/”. For example, if the URL of your channel page is “https://www.youtube.com/user/abc123“, then your user ID is “abc123”.

There are several reasons why you might need to find your YouTube user ID:

Some YouTube features and tools, such as channel art templates and channel analytics, require you to enter your user ID.
Some third-party apps and services, such as YouTube marketing tools, may ask you to provide your user ID to access certain features or data.
You may need to provide your user ID to link your account with other social media accounts or websites.

There are several ways you can use your YouTube user ID:

You can use it to create a custom URL for your channel, which makes it easier for people to find and remember your channel.
You can use it to track the performance of your channel and its videos using YouTube Analytics.
You can use it to promote your channel and its videos on other websites and social media platforms by sharing links that include your user ID.
You can use it to access YouTube API services and build custom tools and integrations for your channel.

Note that the YouTube user ID is different from the YouTube channel ID, which is a separate string of letters and numbers that identifies a YouTube channel. The channel ID is usually longer and begins with “UC”, while the user ID is usually shorter and does not begin with “UC”.

I hope this information is helpful! Let me know if you have any other questions.

Tags channel id, user id, youtube, youtube api, youtube channel id, youtube handle, youtube id, youtube user id