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DEEP DIVE ARTICLE HOW TO MAKE MONEY ONLINE YOUTUBE

How much money does 1 million YouTube views make?

Many YouTubers have the dream of earning their living as a content creator. Even if it is not the reason we start making videos, it’s often a goal that we strive for.

Knowing what is required of us in order to make that dream a reality isn’t as clear as it probably should be. Sure, we know that the more subscribers we have, the more potential for earning we have. And those of us who dig a little deeper may know more of the specifics (and those who don’t should keep reading!), but everything is just… vague.

It is reasonable to want to know how many subscribers equates to a substantial enough revenue source that would allow a creator to go full time, but very difficult to find a clear answer to that question. It can help to pick a straightforward metric as a starting point, and views are as good a metric as any.

The most common question that gets asked is how much money does 1 million YouTube views make? – This can depend on niche. A Prank channel with a $1-2 per 1000 views (CPM) would earn $1000/2000 for 1million views. However, a finance channel could get a $10-15 CPM meaning $10,000 to $15,000 for 1million views. The more adverts available and the more valuable the content the higher the income.

One million views was once an impossible goal for most YouTubers, but these days, with improved discovery algorithms, it is entirely within reach of any YouTuber with good content.

Unfortunately, this leads to confusing figures and wild differences in income. But don’t worry, we’re not going to leave you high and dry. Let’s break this down.

Crazy Stats about YouTube 2

The Value of a YouTube View?

For now, in the interests of keeping things simple, we’re going to stick to purely YouTube monetisation. There are other ways to generate revenue from your channel, and we’ll take a look that later in the post, but right now, we’re only going to factor in revenue generated from YouTube’s Partner Programme.

There are two ways to couch this question; individual video views, or total channel views. The simplest metric to track is individual video views, as you can clearly see how many views that video has received, and how much revenue it has generated as a result.

Total channel views are more complicated. For one thing, you don’t even qualify for the YouTube Partner Programme until you have at least a thousand subscribers.

That means that a potentially significant chunk of your views won’t count because you were not able to monetise them at the time. Another issue lies with the fact that even the most consistent YouTubers can’t guarantee the same engagement across all their videos.

Once you reach a certain level of exposure, you are almost guaranteed a good amount of views on any new videos, but if the people who watch that video don’t watch to the end, or are less engaged with the content, they are not worth as much in terms of monetary value.

Engaging Content is Worth More

All views are not created equally, unfortunately. A video can have millions of views and make considerably less than a video with hundreds of thousands of views. This is illustrated by Seth Everman, a very popular YouTuber who has had several viral hits.

In one of his videos, he shows that the near-ten million views he had received on one of his videos equated to only $682.71.

Not exactly a high return for such a popular video, is it? But why did so many views earn so little?

The first thing to note is that Seth’s video—the one that had nearly ten million views—was only 41 seconds long. Short videos are considerably more limited in earning potential. People are far less likely to stick around for an ad that is longer than the video itself, let alone watch multiple ads on that video.

The next thing to consider is that the video was hilarious, but that was all there was to it. People watching it were there for the humour and came from all walks of life and held a variety of interests. It is this disparate nature of the audience that makes it worth so little in a monetary sense.

Compare this to, for example, a video reviewing pool cleaning equipment. That video is very unlikely to get ten million views in a reasonable amount of time (with enough time, any video has the potential to accumulate a massive number of views), but the ads shown on that video will be more targeted, and the people watching the video will be more likely to click them.

If YouTube serves up an ad for pool cleaning supplies on this hypothetical video, there is a much higher chance that the people watching it will want those supplies.

In contrast, Seth Everman’s video has no real direction from a marketing standpoint—the people watching are just there to laugh. This is not to say that there is no value to this kind of video, of course. We are not highlighting Seth’s video as a bad example of a YouTube video, merely using it to help explain how this system works.

Crazy Stats about YouTube

Market Value

In the last section, we said that not all YouTube views are created equally—this exact principle applies to advertisements. Though it’s not strictly analogous to YouTube advertisements, it can help to understand the concept by looking at Amazon’s Affiliate Programme.

The basic premise of Amazon’s Affiliate Programme is that you share links to products on Amazon, and when someone buys one of those products via your link, you earn a percentage of the sale.

Now, it doesn’t take a marketing genius to understand that a percentage of $12 is considerably less than the same percentage of $1,200.

This is why an Amazon Affiliate marketer who is promoting a small ticket item—books, for example—can make hundreds of successful referrals a month and still earn less than a someone marketing luxury hot tubs who only makes one or two successful referrals in the same period.

YouTube ads are similar in that some ads are worth more than others; only the distinguishing factor is not the value of the item or service being advertised. Rather, it is several things, including the competition for that type of ad and the kind of advertisement that is being shown.

If affiliate marketing confuses you, you are not alone. When I first started it was like talking an alien language, but last year I earned over $5000 in affiliate income alone. I have tried to translate all that Jargon into human talk in my blog about Affiliate Marketing for Beginners – that should help you get started!

Crazy Stats about YouTube 1

The Take-Aways

So, what should we take away from this information?

  • Videos in a niche with a lot of advertising competition will attract higher-paying ads
  • Videos with a clearly defined market have considerably higher earning potential
  • Longer videos have higher earning potential but only when viewers are engaged enough to watch most or all of it

In the case of that last point, it should be reiterated that merely producing longer videos does not guarantee you better earnings. The benefit of a longer video comes from increased watch time. More watch time not only presents YouTube with more opportunity to show ads on your content, but it also tells YouTube that you are a safe bet for keeping viewers on their website.

This will lead YouTube’s algorithm to recommend you more since keeping people on YouTube is the primary thing they are concerned with.

Uploading a two-hour video that the majority of people only watch for a few minutes not only doesn’t gain extra ad plays, it also tells YouTube that your videos aren’t engaging. In other words, it can damage your standing in the eyes of the almighty algorithm.

Crazy YouTube Stats : Views, Money, Users, Traffic & more!

Answer the Question!

Ok. How much money does 1 million YouTube views make? Well, as you’ve seen from all we’ve said above, there’s no clear answer to this question, but we can give you examples.

One of which being Seth Everman, who we talked about above. His video was at nearly ten million views, but a bit of simple maths gets us to a rough figure of $60-70 for one million views. Ouch.

But let’s look at some other examples. Popular content creator Shelby Church gives a few different examples in her Medium post on this very subject. In it, she mentions one video which earned $1,275.99 for just under four million views. Doing some rough maths, that equates to about $300 per one million views.

It’s an improvement, but it’s still not a particularly significant amount considering the number of people who have watched her video. The video in question was about how to pose in photos, and by Shelby’s own admission, didn’t have much marketing power for advertisers to latch on to.

However, later in her post, she details a second video about the top features of the Tesla Model 3 electric vehicle. This video attracted two million views and made over $11,000. That’s over $5,000 per one million views. Now we’re getting somewhere.

If you search enough, you will find some incredibly generous numbers floating around. Shelby herself states that she has had one video make approximately $40,000 from the two million views it received. Kevin David managed to top that by earning just under $50,000 for less than two million views with a video helping beginners get to grips with Shopify.

As you can see, the numbers are all over the place. If you are looking for a range of expectation, a safe bet would be $2,000 to $15,000 per one million views—anything outside of that range being considered an outlier.

You can also boost your CPM and get more income for each view. Over the last 4 years I have tweak and changed and nearly doubled my channel CPM – I wrote down all my tricks in my blog about How To Increase Adsense CPM.

YouTube Coaching Starter Package

Expand Your Revenue Streams

We mentioned near the top that we were going to focus on money earned through YouTube’s Partner Programme for simplicities sake. But, that is not your only option when it comes to making money from your YouTube channel.

For one thing, if you are attracting a million views in a relatively short amount of time, or consistently attracting over a million views to your videos, you can probably gain the interest of a brand.

Brand deals are by far the most lucrative option for YouTubers… when you can get them. Fortunately, if you are attracting millions of views to your channel, you have already overcome the first hurdle—having a broad enough audience.

The brand will need to be in an appropriate market, of course. There is no sense in a boutique keyboard manufacturer signing a brand deal with a YouTube channel about gardening.

keep learning

Similarly, crowdfunding is a very popular method that works particularly well for smaller channels, as it allows invested subscribers to contribute to your channel directly. This system often sees smaller content creators able to earn considerably more per view than YouTuber’s who have a much larger audience.

You may also consider the affiliate marketing system we mentioned earlier, though that only suits specific channels, namely channels that can tie into a product or service, such as a review channel.

It is not as straightforward to quantify these alternative revenue sources into a “$$ per million views” kind of metric. In the case of brand deals, you’ll likely need to hit that million view mark before you can even get a brand deal (though that is not a set-in-stone) rule.

As for crowdfunding, your viewers will typically be contributing with either one-off amounts or recurring payments, which doesn’t translate well to a per-view amount.

Finally, affiliate programs, as we covered before, are primarily dependant on the kind of product that is being marketed. If you review high-end electronics on your channel, any related affiliate program you use has considerably more earning potential than if you were reviewing budget electronics.

How To Start A Business with No Money (Step by Step Guide) 3

It’s Only a Number

Whether you are making YouTube videos for fun, or YouTube is a career move for you, you should try to avoid getting too hung up on numbers like this.

YouTube’s Partner Programme is generally considered to be a poor choice for monetising your channel (by itself, at least) so you should be looking into other options regardless. But don’t feel like a million views is an essential goal if you want to make it on the platform.

Some channels, by their very nature, never make a million views on a single video. At least, not in a reasonable time. And yet those channels still thrive. Arbitrarily forcing your audience to grow can backfire, in fact, as less interested viewers mean less engagement, which in turn means less watch time, fewer ad clicks, and fewer recommendations from YouTube.

It may be the case that your channel is better suited to a smaller audience. But that doesn’t mean you can’t make good money while catering to that audience.

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DEEP DIVE ARTICLE HOW TO MAKE MONEY ONLINE TIPS & TRICKS YOUTUBE

Do YouTubers get paid if you skip ads?

As users of the Internet, we have something of a love/hate relationship with advertisements.

Most of us understand that the blogs we read, the videos we watch, the content we consume—is made possible by the revenue generated from ads. At the same time, we see those very same ads as an inconvenience and an annoyance. Indeed, many people use adblockers to remove them from our screens altogether.

For creators of that content, it is a difficult concept to come to terms with. On the one hand, you want your viewers to watch ads on your videos. Still, it’s hard not to empathize with their desire not to be bothered by commercials for Fiverr, Monday.com, or whoever is turning the advertising firehose on your viewers lately.

In the case of YouTube, it’s not as clear cut as getting an ad view or not—YouTube often gives viewers the option to skip ads after the first few seconds. As welcome as this tool may be to viewers, it can leave YouTubers wondering if they get paid for those first few unskippable seconds.

We’re going to get into this subject in-depth, but do YouTubers get paid if you skip ads? Short answer is, no. However, the answer isn’t as clear cut as we might have liked. Generally speaking, no, YouTubers don’t get paid for skipped ads. However, there are situations in which a skipped ad will still result in some earnings for the YouTuber.

Let’s get into the details so you can understand when you are—and when you aren’t—getting paid.

Can YouTubers Control Which Ads Are Shown?

YouTube’s Ad Options

Here, we are talking specifically about YouTube’s in-stream ads. These are ads that show up in your actual video, before (pre-roll), during, or at the end. There are other advertising options for YouTubers to monetise their videos, and we’ll touch on those later, but you can’t “skip” a display ad, so for now, we’re going to stick to the video ads.

YouTube has two options when it comes to in-stream advertising campaigns. The type of ad that gets shown on your video determines whether you get paid anything on skipped ads.

TrueView for Reach Ads

For YouTubers who have been around for a while, this could be considered the “traditional” YouTube advertising model. In TrueView ads, the advertiser pays per engagement.

The definition of engagement (or “completion”) is watching at least thirty seconds or interacting with the ad. If the ad is shorter than thirty seconds, then the viewer will have to watch the whole thing for it to count as an engagement.

If your viewer doesn’t meet one of these requirements, the advertiser is not charged and you, the YouTuber, don’t receive anything for the ad.

These are the ads that typically allow the viewer to skip after the first few seconds, which tends to be what happens a lot of the time. There is no CPM (cost per thousand impressions) model for these ads. As such, the number of people seeing those first few seconds of an advertisement is of no benefit to the YouTuber whose videos they are being shown on.

Should a viewer click on one of these ads, however, it is typically worth more to the YouTuber than the non-skippable bumper ads that we’re going to cover now.

Can YouTubers Control Which Ads Are Shown? 5

Non-Skippable Bumper Ads

Like TrueView ads, these can show up before, during, or at the end of your videos. Unlike TrueView ads, these are only ever six seconds long, and cannot be skipped by the viewer.

These ads are charged (and, subsequently, paid) on a CPM basis. That means that, rather than earning you money every time a viewer clicks on the ad, they earn money for every 1,000 views they receive. Bumper ads are designed to gain exposure, rather than encourage the viewer to perform a specific action. That makes the number of people who have seen the advertisement is the more critical metric.

It is still possible for a non-skippable ad to not count, such as if a viewer hits the back button when the ad starts. But YouTube is using the industry standard of two seconds for an impression to count. That means the viewer would have to immediately leave your video for their view to not count.

I you want more in-depth tips on how to increase your earnings and boost YouTube Channel and even blog CPM, I wrote a deep dive into what can positively and negatively effect ad rates and earnings in my blog.

Do YouTubers Get Paid if You Skip Ads?

Hopefully, the answer is a little clearer now.

Technically YouTuber’s get paid almost any time a bumper ad is played, however, these ads are unskippable. Also, as they pay per 1,000 views, the effective amount you earn for one view is tiny compared to engagement on a regular ad.

With the more traditional TrueView ads, a YouTuber will earn money if the ad is watched for at least thirty seconds, assuming the ad is longer than thirty seconds. So, a viewer can skip an ad and still count as an engagement.

For viewers that skip before those thirty seconds are up, however, no money is paid by the advertiser, and so no money is earned by the YouTuber.

Best Places To Share YouTube Videos For More Views 3

Other Types of YouTube Ads

In-stream ads are not the only option for advertisers on YouTube, and, as such, not the only way YouTuber’s can earn money.

There are presently two other ways for advertisers to get their message across, so let’s take a look at them.

Non-Video Ads

Non-video ads are the ads that show up in the form of a small banner overlay in the video or a display ad in the sidebar. These ads are minimally intrusive, which is a double-edged sword in terms of viewer engagement.

On the one hand, they are less irritating to your viewers, meaning they are less likely to click away because of an ad. On the other hand, they are considerably easier to ignore, meaning there is less chance of engagement and, subsequently, less chance of revenue.

As a YouTuber, you can choose which kinds of ads you allow on your monetized videos, though not the content of those ads. So, it may be worth doing research and testing to find which ads work best for you and your audience.

Discovery Ads

Discovery ads, while they are clearly marked as an ad, show up in organic search results and watch feeds in the same style as the regular search results and recommendation videos around them.

This type of advertisement is ideally suited to YouTuber’s themselves, as it is designed to drive traffic to a particular video. The ad will show among related videos as though it were an organic result, meaning the people seeing the ad were already looking for that kind of content to being with. It is worth remembering that, as mentioned, the ads are marked as promoted content.

These ads are unobtrusive and, by their very nature, tailored towards the viewer’s interests because the viewer is already looking for the type of content being promoted in the first place.

Other Options for YouTuber’s to Earn Money

YouTube’s advertising platform has its strengths and weaknesses as a revenue source. Still, it’s not the only option for YouTuber’s to turn their channel into an income generator.

Brand Deals

For channels with enough interest, it is possible to cut out the middle man and go directly to the advertiser. Several brands have been open to making deals directly with content creators. That number continues to grow as the power of platforms like YouTube becomes increasingly evident.

With a brand deal, you will have to work out the details with the advertiser yourself, including price negotiations, but this added work comes with rewards. Namely: revenue.

The earning potential from brand deals is considerably higher than that of YouTube’s monetisation program. Of course, the barrier to entry is higher as well. You only need 1,000 subscribers and 4,000 hours watch time to qualify for YouTube’s Partner Programme, but brands will require a considerably larger audience before they think about offering a channel a deal.

It should be noted that, if you do get a brand deal, you are required to inform YouTube via the “contains paid promotion” checkbox of your video details.

Getting started on YouTube can be hard so I wrote a deep dive step by step guide on how to start a YouTube channel on my blog – I even added pictures!

Crowd Funding

For YouTuber’s with an invested audience, crowdfunding is a great way to earn revenue from a relatively small audience. Traditional advertising does not pay very well with low viewing figures. Often earning pennies per 1,000 impressions, or more per click when only a small percentage of viewers ever click, you need a lot of views to make decent money.

With an engaged audience who like your content and are happy to send you a little cash to support you, you can earn considerably more revenue.

Crowdfunding suits smaller channels particularly well, as viewers are more likely to support a creator they feel connected with. It is easier to maintain that kind of relationship when you don’t have millions of subscribers.

Responding to every comment is feasible when you have a few thousand subscribers, but that’s not the case when you have a few million.

This dynamic extends to YouTube advertising as well. With a small, dedicated audience, you are more likely to receive ad revenue because your viewers are more likely to be interested in the ads. For larger channels with more casual viewers, this is not usually the case. It is this relationship that is why some YouTuber’s can go full time with an audience of around twenty thousand subscribers, while other YouTuber’s with ten times that amount of subscribers still have to work a regular job alongside their channel.

customer care

Affiliates

Affiliate marketing is usually thought of as a supplemental revenue source—rather than a primary earner—when talking about YouTube channels. Affiliate programmes will pay you a commission for actions carried out through your referral—a typical example of this being you sharing an Amazon affiliate link in your description. Amazon then pays you a percentage of the sale when one of your viewers buys something through that link.

Affiliate programmes are particularly useful for channels that feature products, such as unboxing videos and product or service reviews. If a viewer watches your video and decides they want to purchase the product or service being featured, they can click through your link, and you will earn a small commission.

Using affiliate marketing when it doesn’t organically tie into your content is unlikely to generate revenue, however. Worse still, it can sometimes be seen by your viewers as a cynical money grab and may turn some people off. And, on that note, always be upfront with your viewers about affiliates, brand deals, and product placements.

Most viewers won’t care if you are getting paid to talk about a product, but they will care if you aren’t honest with them about it.

Affiliate marketing has made me $1000’s over the last few years. It can be as simple as making content and picking the right links. But to help you get started I have written a Beginners Guide to Affiliate Marketing in this blog – It’s surprisingly simple once you get started!

How To Start A Business with No Money (Step by Step Guide) 3

Eyes on the Prize

At this point, it is worth enforcing the point that content is what matters. If you focus on making the best possible content for your audience, meeting a need they have, the opportunities to generate revenue will come.

If you are concerned over whether you earn money from skipped ads, you may not have your head in the right place for success. Many YouTubers consider the YouTube Partner Programme a poor option for revenue generation, and certainly not a good bet for your primary source of income. Obsessing on details such as whether you get paid for a few seconds of watch time on a skipped advertisement is not the best use of your mental energy.

Put that energy into your content. Find ways to expand your audience, or drill down further into your niche and become an authority. Consider other methods of monetisation when the time is right. There is no point in starting a Patreon with fifty subscribers, for example. Well, unless they are very dedicated subscribers.

YouTube monetisation has long been an unreliable source of income for its creators, with continually changing terms and multiple “adpocalypses”. The best way to approach this is not to think about it. Simply turn monetisation on when suitable, and forget about it. Focus on your content and other revenue sources. That way, any income you do make through YouTube’s Partner Programme will feel like a nice bonus.

And you won’t be caught short the next time YouTube changes their rules, and your revenue takes a hit.

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DEEP DIVE ARTICLE HOW TO GET MORE VIEWS ON YOUTUBE HOW TO MAKE MONEY ONLINE YOUTUBE

Do YouTubers Get Paid for Likes?

In 2019, the YouTube video with the most likes was Despacito by Luis Fonsi. Although the video was uploaded in 2017, it has ridden the wave of competition and is still at the top of the list, unbeaten, in 2019. Currently, it has 6 billion views and 38 million likes. This is every YouTuber’s dream – to go viral.

When Fonsi wrote Despacito, he never dreamed it would be such a massive hit. He released the song anyway because he believed in it. You, as a creator, never know which of your videos will become a sensation. You just have to keep making videos and putting your best out there.

So, What is the significance of YouTube likes? Do YouTubers Get Paid for Likes? – YouTubers do not get paid for likes. However, a like is a form of engagement that can help the video do better in the long term. The more likes, comments, and shares a video gets the higher it can rank. A good rank in search can mean more traffic to the video, more advert views and clicks.

Do YouTubers Get Paid for Likes?

How YouTube Likes Work

Up till 2012, videos on YouTube were ranked according to how many views they got – the view count.

This was a good metric, but if a video had a misleading title, people would only watch a few seconds of it then leave. A marketer who had attached their advertisement to such a video would feel short-changed, as their advert would not get watched. Marketers also objected to some of the content being uploaded.

A lot of the popular videos aired controversial topics like racism and terrorism. Marketers who didn’t want to be associated with such videos pulled out, leading to loss of revenue for YouTube.

This was bad for business. To stop this exodus, YouTube had to police the platform and suppress objectionable channels by not recommending them regardless of how popular they were.

YouTube then changed its metric to how much time viewers spent watching a video. Videos that captured viewer attention for longer time periods now got ranked higher. This was good for marketers as it would ensure that their product was seen by the viewer. This, however, meant that creators now had to spend more resources trying to make their videos longer while still retaining the viewers’ interest. Creators started delaying the core message of their videos for as long as they could without annoying the viewer.

They also had to change the frequency and content of uploads so as to make longer videos. This was not easy. An example of how this changed things for creators can be seen in this video. Longer-duration videos also meant more resources spent on making and editing new videos.

Ultimately, two main factors now determine how often a video will appear in search results and recommendations:

· Behavior

· User Queries

Can YouTubers Control Which Ads Are Shown? 1

Behavior

The YouTube algorithm tracks viewer behavior for the purpose of making recommendations based on what they watch.

This is why your YouTube homepage will never be similar to someone else’s homepage. Your activity determines what other videos YouTube recommends to you.

Factors determining how YouTube recommends and ranks videos that you need to know include:

· What people watch

· Consistency in uploading videos

· Time spent on watching a video (retention time)

· How fast a video gains popularity

· What videos don’t get watched

· How new a video is.

· How people engage with a video- likes, dislikes, shares, and comments

· Explicit feedback i.e. not interested.

User Queries

YouTube will rank videos according to how often users search for them. A commonly searched for video is obviously popular, so YouTube will rank it at the top of search results and recommend it as well.

This is because the goal of YouTube is to keep you on that platform for as long as possible because it increases your chances of seeing advertisements.

The goal of YouTube is to ultimately recommend videos that viewers want to watch. Its algorithm will, therefore, use the metrics above to determine whether or not to recommend a video and how often the video will appear in search results.

This means that your video not only has to be good, but it has to match keywords used in searches.

Can YouTubers Make Money from Likes? – Not directly. Likes show how good your video is, measuring its popularity. Depending on their number, the only effect is to increase the frequency of visits to your channel. When a viewer likes your video, they are ‘teaching’ YouTube that your video is good and should be recommended more often.

This is why YouTubers encourage their viewers to like, share, and subscribe to their content. The more the engagement, the higher the rank of the video, the more it will appear in results and the higher the number of viewers will increase.

So don’t underestimate the importance of YouTube likes. If anything, try to get as many as possible. Below you can see a number of things you can do to increase them.

How to Grow a YouTube Channel (30+ Ways) 6

How to Get More Likes

Now that you know likes can be fueling your channel growth, its time to start getting more of them!

Ask for them

At the end of your video, request your viewers to like your video. Don’t assume that they’ll like it anyway. Encourage them by also explaining how the likes will help your channel grow.

Make it easy

In addition to verbally asking for likes, include prompts at various points in your video to remind your viewers. Just be careful not to overdo it as your video will end up looking tacky.

Invite subscribers

Having subscribers means that your content is so good people want to receive more of it. In a way, you are assured that you will have a number of likes because your videos will have a dedicated pool of viewers.

It also teaches YouTube that your channel is popular and should be recommended frequently.

Social media

Promote yourself on other platforms- share your videos on other social media networks. People who may like your work may not be frequent users of YouTube, so go out there and look for them. Don’t wait for them to find you.

If you need help to promote your videos on social media I wrote a huge article on the best places to share your youtube videos for more views on my blog.

Advertise

If you can afford it, advertise. Some creators advertise their new uploads for a short period of time to increase their fan base. Cast your net wide.

Now that we have seen how important likes are and how they increase our chances of getting noticed on youtube, let’s see how we can turn that into money.

How YouTubers Make Money

The more money you make on YouTube the more you can invest back into content, growth and success. Making money on YouTube can be a burning desire but you don’t always have to use the YouTube Ads program.

I make a good chunk on my income from affiliate marketing and I wrote a huge deep dive into Affiliate Marketing for Beginners on my blog – it explains all the jargon and steps you through everything you need to do to get started.

Advertising Revenue

Channel owners can link their channels to advertisers and earn revenue based on how many people view the adverts. An example is Google AdSense.

This is a feature of the YouTube partner program, which enables you to monetize your channel. To make money from AdSense, you have to have at least 1000 subscribers and more than 4000 watch hours in the last 12 months.

This is why consistency in video uploads is important. Few uploads equal few watch hours. Lastly, you have to live in a country where Google AdSense is available. You can choose what ads will come with your video, and where they will appear.

When someone clicks on an ad or watches your video for at least 30 seconds, you earn revenue depending on the advertisers’ bid, the length of the video, and the type of content.

Affiliates

A company could approach you and ask you to endorse their product on your channel. You then talk about it, describe its features, and encourage your viewers to buy the product. You include a link in your video description where people can buy the product. To encourage a purchase and also reward their viewers, a number of YouTubers, in collaboration with the company, offer discounts for viewers who purchase a product through their channel.

Every time a purchase is made a percentage of that revenue goes to you as the owner of the channel.

Still, you don’t have to wait for a company to approach you. You could approach companies whose products are related to your content and make a deal with them. For example, if you have a food channel, you can advertise products for a company that produces spices.

Selling Merchandise

YouTubers with a substantial following and a well-developed brand also make revenue through selling merchandise. Once you have a dedicated base of subscribers, you can begin to make merchandise related to the subject content of your videos.

You can make branded t-shirts and caps or sell products like makeup kits. If you upload how-to videos, you can offer more information through a premium subscription service or sell a how-to manual in text form.

Ensure your products are unique and high quality, as disappointed customers will spread the word about you and this could affect your popularity on YouTube. You want to go viral, but not for controversial reasons.

YouTube Premium

Many people find it annoying to have a video they are watching interrupted by advertisements. Well, this is the price we pay to enjoy YouTube for free.

HOWEVER, if you really cannot stand constant interruptions, why not try YouTube Premium? This is a paid ad-free service offered by YouTube as a response to our grumblings against advertisements. Viewers can watch videos and listen to endless playlists without interruptions.

If you have a channel on YouTube premium, you earn revenue every time your video is watched. Viewers can also download your videos to watch offline, and this will still contribute to your watch times.

Donations

Donations are not necessarily a revenue stream, but they can support up and coming creators until they have enough views to generate their own revenue. When you make really good content, you gain many committed fans who wouldn’t mind supporting you financially so you can continue making more content.

To this end, MANY creators have a Patreon account through which fans make donations. Although Patreon takes 10% of this money, it can still be enough to keep your channel going.

Creators in turn offer their donors (patrons) extra content like behind-the-scenes footage as a reward or thank you for their support. Patreon is also a great platform for creators who need financial support for their work but want to maintain their independence.

So instead of signing contracts with commercial companies that will exploit their talent, they upload content on YouTube and earn revenue through their channel and the support of their Patrons.

Make Long Videos

Make your content as interesting as possible for as long as possible, at least for up to 10 minutes. The longer time people spend on your video, the higher the chances of earning more revenue, and the higher it will rank among search results.

Remember, YouTube wants people to spend time on videos so they can see adverts.

Collaborations

You can reach out to creators who post similar content to yours and suggest a collaboration. Not everything needs to be a competition, and we can also grow together. Collaboration will open up new horizons for your viewership and get your subscribers from a different niche category than the one you cater for.

A good example of collaboration was that of Lindsey Stirling, a violinist who dances while playing the violin and the Piano Guys, a group of men who make original instrumental music and do classical-style covers of popular songs. Their collaboration was actually demanded by fans and was a huge success, opening up new markets for both groups.

Targeted Content

Make your videos with a certain target market in mind. This will establish your niche, and also enable you to propose a brand endorsement to a company that targets that particular group of people. For example, if you have a food channel, you can focus on organic recipes and built viewership based on this.

You can then approach an organic food company and offer to advertise their products.

Use Targeted Keywords

Use top keywords in your video titles, descriptions, and video tags. Specific keywords attract different viewers with different interests. The type of viewer you attract will also determine the type of advertisers you attract.

Keywords that attract advertisers who pay more for adverts will also earn you more money.

Conclusion

In summary, likes will not directly earn you revenue on YouTube, but they will increase your channel’s visibility to raise your chances of earning marketing revenue.

If you need help in making better videos to get you more likes then maybe check out my resources page where I show you all my equipment, secret tools for amazing graphics and youtube seo tools!

You can follow these tips discussed in this article to get more subscribers and more likes. So keep creating!

 

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DEEP DIVE ARTICLE HOW TO MAKE MONEY ONLINE YOUTUBE

How Much Does it Cost to Start a YouTube Channel?

PewDiePie, Dude Perfect, Whinderssonnunes, and Badabun: what do they have in common? They are the world’s top four YouTubers.

Between them, they have over 50 million subscribers. Their success on YouTube has inspired countless people to want to start their own YouTube channels. Many people, however, stop at the ‘wanting’ stage, and never really get to do it. They’ll give excuses such as “I don’t have time” or “I don’t have money” or “I don’t have the equipment.”

Stories about successful YouTubers only tend to focus on where they are at present and don’t mention how they started out. Nobody starts out successfully in their career. Success comes after years of hard, anonymous and thankless work, until one day that one video that you make goes viral and you become a sensation.

Even so, this doesn’t happen for everybody. Most people will plod along that road to success slowly, but constantly, until one day they look up in surprise and find themselves at the finish line. The key is to start.

In this article, we will look at some basic aspects of YouTube, what you need to start a channel, and how much it costs.

Do you get paid for YouTube? 2

So, How Much Does it Cost to Start a YouTube Channel? – It can be surprisingly cheap. All you really need is a cheap device to capture video, this can be a smartphone, a webcam or a compact camera. This could start from as little as £30/$40 these days second hand. Video editing apps can be free, and uploading costs nothing!

YouTube – A Brief History

YouTube was started by three former PayPal employees after they were frustrated by their inability to find videos that they were looking for online.

It is a video-hosting platform that enables users to upload, view and share videos. True to YouTube’s mission to give anyone and everyone a voice, anyone could upload a video on YouTube.

YouTube’s popularity was such that Google noticed it and, with laudable foresight, purchased it for $ 1.65 billion. With the rise of terrorism and other hate crimes, this has changed, but only because hate crimes are illegal and no one should have the right to share videos about them anyway.

Why YouTube?

There are many reasons why you should have a YouTube channel. Some of these are:

  • Large audience- YouTube has a large and diverse audience, and is used by over one billion people all over the world.
  • Due to the wide-ranging nature of its content, YouTube also reaches a wide demographic of users, from teenagers looking for the latest musical sensation to middle-aged women looking for cooking recipes.
  • The ease of access of this platform also makes it desirable both as a search engine and a form of entertainment.
  • Uploading videos to YouTube is a simple process. All you have to worry about is producing the video.
  • Monetizing- Videos with enough views get monetized. YouTube has thus become a source of livelihood for many creators.
  • Marketing- Investors have also tapped into the business potential of YouTube. Organizations have started their own channels to market their products and penetrate new markets.

Who Can Start a YouTube Channel?

Anyone, and it’s free. If you have a Google account, you can sign into YouTube using your account details.

With these, you can watch videos, subscribe to them, and save videos to watch later.

However, to upload a video, you need a YouTube channel. You can easily create one while signed in to YouTube. Just attempt an action that requires a channel, like commenting on a video. You will get a prompt to create a channel.

If you need help in starting a YouTube channel and opening an account I wrote a full deep dive tutorial in my blog.

For your viewers to know more about you, complete your profile and description. Market your brand in a simple, attractive manner. You can also include additional links about yourself or your content here. Make sure your profile picture is clear and appealing.

In addition to a cover photo, you can also add cover art as a background for your profile picture. Again, it has to capture attention. Your channel is now ready to use.

So far, all you’ve spent creating your channel is the cost of your internet connection (if any) and time. We will now look at the basic items you need to run your channel.

How Much Does it Cost to Start a YouTube Channel?

What You Need To Run A YouTube Channel?

A Camera

Since YouTube is about making videos, you need some form of video recording equipment. If you are starting out, you probably don’t have a lot of money. Due to the growing population of video bloggers, or vloggers, a number of companies now produce cameras specialized for vlogging. This website gives a list of cameras you can get for not more than $100. Not to worry.

Start with what you have. Many YouTubers began their channels with nothing but a smartphone camera. Don’t wait until you can buy a good camera to start creating, because your channel will remain dormant. For your channel to grow, you need views.

If you need help in picking a some good starter equipment check out my resources page where I list my equipment and give you a few tips on tools you may find helpful too.

Tripod Stand

In addition to a camera, you need something to hold it steady while making your videos.

Shaky videos can be quite disconcerting to watch. A tripod stand is a three-legged piece of equipment with a head for mounting a camera. It helps to keep the camera steady during filming and maintains the right angle and height for optimal results. A suitable tripod stand can cost about $170 including shipping.

However, if you don’t have one yet, never fear! You can improvise with a stack of books placed on a desk or a table.

A Microphone

People lose focus when they can’t hear a speaker properly. No matter how good your camera is, without good sound, it will not hold your viewers’ attention.

Aim to own a good external microphone as mobile phones and laptops don’t have very good ones. A good microphone can cost upwards of $150. However, in the meantime, use your phone or laptop microphone. Remember, consistency is key!

I use the Boya BY-MM1 for filming on my camera. Its easy and cheap, great quality sound. I did a deep dive blog into the Boya BY-MM1, its features and how it works, youll be amazed how different microphones work.

Lighting

Lighting can make a great difference to your video. With good lighting, even videos and photos shot from a smartphone can look highly professional. Simple lighting equipment can go for about $110, with the cost rising as the equipment becomes more complex.

If you’re starting out, you probably won’t be able to afford quality lighting. Work on making your videos outside, during the day, as the quality of natural lighting is far better than the lighting in your room.

Video Editing Software

Established YouTubers have professional teams of video editors. Video editing can turn a simple mundane video into a piece of art. You won’t start out with a team of experts, but you can do your video editing yourself using video editing software available online. A good place to start with this is Movavi, an easy to use video editing software that comes with features like color filters, animated transitions, and captions.

I use however use, Adobe Premiere Pro. Its reliable, top of the industry tool with some great, easy to use features. I am not a video editing pro but I can make some great looking videos. The software starts from as little as $10pm and they even offer discounts. Why not check out their website for more details, discounts and deals.

A Screen- Capture Tool

This is software that enables you to take a screenshot of your entire screen or a part of it. If you plan to make how-to videos, this would be a useful investment to make.

A good screen capture tool is Camtasia, which enables you to record an audio as you capture the screen. You can get it at a one-time cost of $249. It also comes as a 30-day free trial. Alternatively, you can use the inbuilt screen-capture feature inn your PC, although the effect won’t quite be the same.

What if I can’t afford to make videos? Or what if I want to have a YouTube channel but I don’t want to use videos of myself? Well, enter Doodly.

Doodly

Depending on the content of your videos, you may not even need a camera, to begin with. For example, if you plan to upload explanatory videos, instead of making a video of yourself talking, you can use video tools.

A good tool you can start with is Doodly. This is a desktop software that allows you to create explainer videos using existing templates that you can suit your needs. It comes with a number of features that can turn you from a YouTube amateur to an expert.

Features that make Doodly an ideal companion for beginners on YouTube include:

  • Drag and drop- You can add images simply by dragging them onto the application.
  • Variety- Doodly uses a variety of boards as a background for the function of explaining. You can choose between whiteboard, blackboards, green board, and glass board.
  • Quality- Doodly offers low to high-quality videos so you don’t have to worry about how your videos look.
  • User-friendly- Doodly is designed to be used by people with little or no technical knowledge about making videos, so you don’t have to worry about lack of IT or video editing experience.
  • Voice recording- You can record your own voice while making the video, or upload a pre-recorded voice.
  • Extensive music and Image Library- Music and images can turn a dull video into a masterpiece. Doodly has a large library of free music and images that you can use to make your video more attractive. You can also add your own images to your video, which Doodly incorporates seamlessly into the presentation.
  • Different hand styles- Doodly has both right and left-hand styles to cater for everyone.

You can purchase a standard Doodly version for $39 per month with basic features. A yearly plan is cheaper and goes for $20 per month. A more advanced version, Enterprise, goes for $ 69 per month, or $40 per month for a yearly plan.

How Much Does it Cost to Start a YouTube Channel? 1

Reaching Your Audience

You now have basic knowledge of how you can start a YouTube channel. You can make high quality, entertaining and educative videos. How will your audience know about you?

First, you have to link your YouTube channel to all your other social media accounts, so that every time you upload a video it is seen on multiple platforms. As you consistently upload videos, more and more users will see your channel, and YouTube will begin to recommend it frequently.

You can also amplify your visibility on YouTube using Search Engine Optimization Tools. These are tools that increase your chances of getting more views by optimizing your presence online.

Successful YouTubers have made use of these tools to grow their audience and penetrate niches they would never have been able to reach. A good SEO tool you can use for this is TubeBuddy.

TubeBuddy

This is an extension you can add to your browser to help you manage your channel, is used by more than 3 million creators. It enables you to know the trending keywords relevant to your channel and how to maximize their use to amplify your channel visibility. With TubeBuddy you can ‘spy’ on your competitors and learn which keywords they use, search for relevant keywords, and constantly update your channel with the best selection.

Using numerous inbuilt templates and tools, you can also save time spent in publishing your videos. TubeBuddy comes with tools that amplify your channel presence across the web, making you rank higher in search results.

Thumbnails are crucial in getting your video quickly noticed. TubeBuddy has a feature that improves them to make them more appealing. The best thing about TubeBuddy is that it is free.

Conclusion

We have looked at the basic items you need to make a video for YouTube. We’ve seen that you don’t really need much money to start your own channel.

You don’t even need a formal location, like a production studio. You can do this from your basement or any other spare room in the house. We’ve seen why you should have your own channel and even how you can optimize it to increase your views and rank high on search results.

There is no shortage of easy to use tools to help you make professional, appealing videos. If you have your ideas ready and you know who you want to target, there is no reason why you shouldn’t have your own channel.

Investing in the items listed here will only bring you positive results quickly but it’s also possible to start your own channel even if you don’t have these things yet.

Start creating.

 

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HOW TO MAKE MONEY ONLINE TIPS & TRICKS YOUTUBE

Do you get paid for YouTube?

YouTube is the kingpin of social media; it remains the leader amongst all social media channels and consistently receives the highest traffic, so it makes sense that everyone now like the idea of having their own YouTube account.

Here is a quick overview of YouTube user stats to help inform your video creation:

  • 2 billion logged in monthly users
  • Each visitor spends just over 11 minutes a day (so make your videos snappy!)
  • Over 70% of views are on mobile
  • 70% of videos viewed are determined by YouTube recommended algorithm
  • 50% year on year growth of channels earning over £10k per year

Do you get paid for YouTube?

So, looking for a quick answer? Do you get paid for YouTube? – Yes! You can get paid many ways on YouTube. The most direct way is from the YouTuber Partner Program that needs 1000 Subscribers & 4000 Hours of Watch Time to apply. You will then get paid a small fee per 1000 advertisements displayed (CPM). You can also integrate affiliate links and sponsors.

But first you need to set up your channel and find your niche.

The audience is already present on YouTube, you just need to tap into their habits and create exciting and interesting content to capture them and ensure you are the video they’re spending 11 minutes on a day.

It’s clear to see that consumption has turned more mobile, and that YouTube still have a huge say in who’s successful on their channel but there is absolutely no reason why you can’t be the next channel earning over £10k per year.

There is every opportunity to get paid for being a YouTube creator and you don’t really need anything special to begin your journey, many of the most popular YouTube videos returning ad revenue every day were shot on mobile phones you just need to capture your audience and hopefully get your videos viral or a steady returning audience to increase your YouTube growth.

How do I start getting paid for YouTube?

YouTube has various methods for you to start earning money from advertising revenue, channel memberships and more. Each method has differing eligibility requirements whether that is a certain number of subscribers or views.

Before you’re able to apply to monetize your content and join the YouTube Partner Programme you need to have gained 1000 subscribers and have had 4000 public watched hours over the last 12 months.

To achieve this you need to make sure you’re creating high quality content, promoting your YouTube channel and sharing your YouTube videos to bring an audience to your videos.

Hopefully utilizing those tips and tricks you’re at a level where your channel is garnering views and you’re ready to monetize, your first step is to have an active Google AdSense account – Google owns YouTube so this is where your adverts will come from. You can now enable the monetization feature within YouTube and connect your AdSense account, this basically lets YouTube know that you are happy for adverts to be included on your videos.

Can YouTubers Control Which Ads Are Shown?

What Adverts will I get paid for?

If you have joined the Partner Programme you’ve told YouTube that you are looking to make money on their platform and that you’re happy to include adverts on your videos.

These adverts can arrive in a variety of methods, each earning you different amounts. The main two methods are CPC (cost per click) or CPM (cost per mile). CPC is what it says on the tin, the ads are charged per click meaning that you get paid the more clicks you get on those adverts.

CPM is slightly different; these are usually if a viewer has watched an advert on your video and you will get paid a set amount for every 1000 views of the ad. The amount differs per advertiser so there is not a definitive answer, but it can be anything from 5p upwards. Within the two main advert methods are 4 different formats that become available to you

  • Pre-roll video ads (CPC) – These videos are shown before your video and can last up to 30 seconds
  • In Stream ads (CPM) – Very similar to Pre-roll video ads however the viewer can skip the ad after 5 seconds
  • Bumper ads (CPC) – 6 seconds non skippable clip that will be shown before your video
  • In Display Ads (CPM) – These adverts are not included on your video they can be found in the sidebar so are a bit more discrete

You can personalise what types of adverts you’d like to be included on your videos as a whole and also on individual videos which is really good for driving the adverts onto your most popular videos and making sure your balance of content / advert is how you’d like it.

Adverts are the most passive method of getting paid for YouTube, once its set up you can pretty much leave it in the background earning you money.

How else can I get paid for YouTube?

There are many other ways you can earn money and get paid for YouTube.

Depending on your content and niche you could reach out to brands within your niche for product placement campaigns, this would involve ticking the ‘paid promotion’ box when uploading your video but you can advertise the product and depending on the agreement you have you could earn a commission for sales via your video

In a similar vain you can use affiliate links throughout your video or in your description to earn via people clicking your links. Let’s say you are creating a recipe video; you could link the equipment you use in the description using an affiliate link. This should generate income via your affiliate network by utilizing your YouTube audience

If you want a deep dive into affiliate marketing and how to get started – check out my monster blog post on affiliate marketing for beginners.

If you have a loyal following and audience and a catchy slogan or name you might even, consider creating your own items and merchandise to sell. This gives your viewers a way to purchase an item you have created and if it’s branded can drive off site traffic to your YouTube channel – win win

When will I start earning?

Becoming a YouTube creator isn’t a get rich quick scheme, I’ve highlighted a couple of ideas for earning, There are a plethora of other ways to get paid for YouTube but don’t run before you can walk, gain your audience, set up your adverts and start building your YouTube empire.

It is important your focus remains on your content and keep a healthy balance of unsponsored content as well as paid advertorial campaigns. Your audience want to see you and followed you for your authentic voice so ensure you maintain that credibility throughout. Your audience are likely to stay longer if they trust you and don’t think you’re selling out for a quick buck.

Let your passive income build while you develop and build your YouTube account. Your AdSense must hit £60 before you can withdraw anyway so expect a slow burn

How close are you to monetizing your YouTube account?

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HOW TO MAKE MONEY ONLINE MARKETING SOCIAL MEDIA YOUTUBE

Can YouTubers Control Which Ads Are Shown?

There is a multitude of ways to monetize a YouTube channel. Still, the most popular method remains YouTube’s built-in monetization features.

You will need to meet several criteria before you can monetize a channel (more on that later), but once you do, YouTube will begin showing ads on your eligible videos, and you will start earning a cut of the profits those ads generate.

There are typically a lot of questions surrounding YouTube’s Partner Program, which you have to become part of if you want to monetize your videos. Many of these questions come from the perspective of branding; a critical ingredient in any online presence.

The question of whether you have control over the ads that YouTube play place on or around your videos is a reasonable one to ask. After all, public perception is not always as nuanced as you might hope.

Can YouTubers Control Which Ads Are Shown?

If an ad for something controversial is played before your video, it can negatively affect your brand. Similarly, most YouTubers aren’t exactly keen on having ads for their rivals playing on their videos, either.

So can YouTubers control which ads are shown on their videos? – The short answer is no. YouTuber’s have no control over which specific ads are shown on or with their videos. However, you can disable specific advert categories in the Google Adsense settings to eliminate some niches you might wish to avoid like Gambling, Health etc

Still, you are not entirely powerless in controlling the branding of your channel. 

Let’s dig in a little deeper.

The YouTube Partner Program

Know your enemy, as they say. Before you even consider how to handle YouTube’s built-in monetization, you need to understand what is required for your channel to qualify.

It used to be the case that anyone who followed YouTube’s community guidelines could monetize their channel, but this changed in 2018 when the barrier to entry was significantly increased. The current requirements to become a YouTube partner are as follows;

  • Reside in a country or region where the YouTube Partner Programme is available.
  • Have at least 4,000 hours of valid watch time in the past 12 months.
  • Have at least 1,000 subscribers.
  • Have a linked AdSense account.

Most of these requirements are self-explanatory with the possible exception of “valid watch time”.

Watch time consists of accumulated watch time across all of your videos by any viewer. So, sixty different viewers could watch one minute of a different video each. That would count for the same amount of watch time as one viewer watching a single sixty-minute video.

The “valid” part refers mainly to the fact that, previously, YouTube’s Partner Program would factor in all views across your channel. That includes private and unlisted videos. Now, for it to be considered valid, it must be a public video.

Once you have met these criteria, and provided there are no issues with your account, you can sign up to be part of the YouTube Partner Program. And, after YouTube approves your channel (usually a few days), you can start monetizing your videos. It’s also worth noting that being accepted into the YouTube Partner Program is a channel by channel process.

If you start a second channel after being accepted to the program, you will have to go through the same process for that new channel.

Can YouTubers Control Which Ads Are Shown? 1

What Control Do YouTubers Have Over Ads?

Firstly, it should be noted that even though your channel is part of the YouTube Partner Program at this point, any individual videos you intend to monetize must meet their own criteria before they can be monetized.

When monetizing your video, YouTube will ask you to answer a few questions about the content. They will want to know if it has any offensive language, or if it is aimed at children, as well as a host of other things.

For the most part, the answers to these questions will affect the advertising that YouTube will show on your video. In the same way that you might not want certain things advertised with your brand, advertisers often don’t want their ads displayed with certain types of content.

For some types of content, this may mean YouTube won’t show any ads at all. If your content falls into this category, you should look into other ways of monetizing your videos.

Assuming your video is eligible to be monetized and you do decide to put ads on it, the only real control you have is where and how those ads are displayed. There are several options to choose from, and you can select some or all of them. These options are;

  • Display Ads
  • Overlay Ads
  • Sponsored Cards
  • Skippable Video Ads
  • Non-Skippable Video Ads

The timing of the in-video ads can also be set as “Before Video”, “During Video”, and “After Video”, with the further option of manually choosing the placement of “During Video” ads.

Overlay ads are those little banner ads you sometimes see in the bottom center of the video. The ones that you can close if you like. Display ads, on the other hand, are the ads that appear above the recommended videos (typically to the side of the video you are watching).

These ads are minimally intrusive and do not stop the viewer from watching the video. That means they are less likely to cost you views, but also less likely to make as much money as the more intrusive ads.

Cards are the little boxes that pop up in the video when you click “more information”, and, as you may have guessed, sponsored cards are ads placed in those boxes.

Finally, skippable and non-skippable ads are video ads that YouTube will play at the times you have allowed. These videos interrupt or delay your viewers from seeing your content.

Because of this, there is a higher risk that they will click away if the content is not grabbing them. That being said, this kind of ad is also worth considerably more money, so it’s a trade-off you will have to weigh up for yourself.

And that, along with not monetizing your video with the YouTube Partner Programme, is the full extent of control you have over YouTube ads on your videos.

Or is it?

Paid Promotions and Product Placements

Your earning potential through YouTube is not limited to the YouTube Partner Program alone. Indeed, some YouTubers do not use the program at all, feeling that the extra revenue does not warrant the added inconvenience to their viewers.

One of the more popular methods of monetizing a YouTube channel without using YouTube’s own methods is paid promotions and product placements.

This can be handled several ways, but typically takes the form of an in-video ad that you place in the video yourself, rather than leaving it for YouTube to do automatically. For this kind of arrangement, you will have to strike up a deal with an advertiser yourself, and so it’s impossible to say what constraints you might face on the content of the ad.

However, you will be in full control of what you do and don’t show.

If an advertiser demands something you are not comfortable with on your channel, you can choose to not work with them. Just be sure agree on the content of the ads before any legal documentation is signed. Failing to do so may result in you being legally obligated to show ads you are not comfortable with.

If you do implement this kind of monetization, there is a simple checkbox you will have to tick when you upload your video. This tells YouTube (and, consequently, your viewers) that your video contains paid promotion. In most cases, this will be an unnecessary precaution, as it is often obvious that there is paid promotion in the video.

For videos with product placement, however, or where it is not immediately clear that the video contains a paid promotion, this notice will act as full disclosure to your viewers.

Whether it is necessary for your content or not, you must make sure to check this box if it applies. Not doing so would constitute a breach of YouTube’s terms if you were ever found out. In extreme cases, you could even lose your channel!

Can YouTubers Control Which Ads Are Shown? 2

Affiliate Programmes

Affiliate program are not suitable for all types of YouTube channels, but for those they do suit, it’s an excellent way of monetizing your content. To explain how affiliate programs work, we will use Amazon as it is the most popular example of this kind of service. There are many affiliate programs to choose from, however.

To make use of Amazon’s affiliate program, you first sign up with their program. From there you can access special affiliate links to Amazon products. From a customer’s point of view, clicking an affiliate link looks no different from clicking a regular link.

The item is the same, the price is the same, and the process is the same. The difference that we’re interested in, however, is that you get a commission of any products that are bought through your affiliate link.

Now, if your channel has no relevance to anything you can buy on Amazon, then an Amazon affiliate link wouldn’t do you much good.

However, if your channel reviews things, or you do some product spotlights, or even if you have a professional setup and frequently get asked about your gear placing affiliate links to the related products in your video description can be a great way to monetize your content. It is also a great way to add a revenue source if you are already monetizing through some other means.

Leaving the Amazon example behind, there are many affiliate services, and some companies even have their own affiliate program. For instance, Udemy, an online learning platform, has its own affiliate program. There are also affiliate program related to books, entertainment, and a host of digital products.

Can YouTubers Control Which Ads Are Shown? 3

Crowd Funding

The final alternative to monetizing your channel that we’re going to cover is crowdfunding. Crowdfunding requires you to have a somewhat invested audience but is essentially your viewers choosing to compensate you for your content.

For this to work, you would need to be providing useful content that your audience is willing to pay for. People like to watch funny animal compilations, but they are probably not going to financially support you to make them when they can get that content elsewhere.

There are a few different ways to make this option available to your viewers, the most well-known one being Patreon. With Patreon, you can set different tiers that your patrons can contribute to, with rewards for each tier.

Patreon supports recurring payments, very much like a subscription. Another similar option is Ko-Fi, which is a little better suited to smaller, one-off payments. The theme of Ko-Fi is that your supporters are buying you a cup of coffee. It may help to think of this service as more akin to a tip jar.

For eligible channels, YouTube has an in-house alternative in the form of Memberships, which works in a very similar fashion to Patreon. Using YouTube’s system has the added convenience of not requiring your viewers to leave YouTube to support you.

Of course, you will have to meet YouTube’s requirements before you can use this feature.

Conclusions

While it is unfortunately true that you cannot control the ads that YouTube displays on your videos, you are not powerless in the presentation of your brand. You can choose not to show YouTube ads on your channel, and seek alternative ways of monetizing your channel.

It’s worth noting that YouTube advertising is not the most predictable source of income. In addition to fluctuating viewing figures, the type of video you make can significantly affect your earning potential. While some YouTuber’s have made a respectable income from a relatively small number of subscribers, other YouTubers have had viral hits with millions of views that only made a few hundred dollars.

Things like the length of your video and how long viewers watch for also has a significant impact on the earning potential of any specific video.

However you plan our your monetization strategies, remember that good content should be at the core of whatever you do. You can’t control YouTube’s ads, but you can control your content. Make it count.

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BUSINESS TIPS DEEP DIVE ARTICLE MARKETING SOCIAL MEDIA

How To Increase YouTube Video CPM – Make More Money On YouTube

– Anyone that’s serious on YouTube and making a business wants to know how to increase YouTube Video CPM income, improve their CPM, improve the adverts that get placed against your content. I’ve got a few tips for you…

How To Increase YouTube Video CPM - Make More Money On YouTube

If you’ve been creating content on YouTube for any length of time, you may now be monetized. The rollercaster that is YouTube CPM Rates can be a wild ride. The CPM rate is based on the things that are on your channel and it can seem frustrating that you have x amount of pounds per thousand views and somebody else gets many, many more. But, there are a few things that you can do to tweak this.

Evaluate The Existing Content On Your YouTube Channel

Have a look at your analytics. There will be some videos that have done much better than other videos. Pick through those. Have a look at your top five, top ten and see what themes may be occurring in those videos. Are those top ten videos mostly how-tos? Are those top ten videos mostly talking about a set product or service or game? Are they a certain length? Do they appeal to a certain demographic? Are they a specific niche? Are they put in a specific playlist?

Once you’ve figured out the clear front runners in your content, make more of that type of video to increase your chances of success.

In my case – I recently started to add business and money to my channel, as it gets a higher Cost Per Mille (CPM) compared to my normal YouTube Tutorials. It would behoove me more to go and make more business stuff, more business themed, more business titled, more business tagged because these are proven winners for my channel that get a proven track record of additional watchtime or a specific types of advert served against it. For example, Tai Lopez, who possibly spends a fortune trying to sell his e-course online (you know those bullshit ads where he’s stood in front of a mansion or in front of a fast car). He might be throwing 20, 30, 40 bucks at an advert that could hit your audience demographic – whilst he’s not gonna spend that kinda money if it’s against toys.

To increase your YouTube Channel CPM rate, make sure that you’re replicating the stuff that you know gets a higher CPM. I don’t mean neglect the ones that have a lower CPM, but understand the difference between the two.

Make Longer YouTube Videos – Double Your Video CPM Rate With Mid Rolls

CPM on YouTube is based on the advert served, how often and the video. Now If you’re lucky, and to increase YouTube Video CPM, adverts can play at the start, at the end and if you have a 10 minute video, they can also be placed in the middle of your YouTube video (YouTube Mid Rolls).

A case in point is Shane Dawson. Last year he dominated with his docu-series format. Each episode was over an hour long – like giant TV show. This gave him the advantage that he could add an advert every 15 minutes and it didn’t seem forced or tacky.

Now, if you imagine for every thousand views of that advert he got $5 – then the video that gets millions of views would do well for him. BUT, if he adds 3-4 mid roll adverts as well instead of $5 per 1000 advertisement displayed he can increase YouTube Video CPM 300-400% simply by adding midrolls into the longer video format. That’s the way to bump that video CPM because not only can you put one at the start, he could put multiple in the middle, he could put one at the end.

You’ll get more watchtime which might be an indicator to advertisers that people watch for longer, are more engaged and that video is very specific ’cause it’s 10 minutes of a very specific topic, so they could put specific adverts in. So, if you’re talking about how to rip apart a laptop and put it back together, advertisers could put adverts in and here, buy this part, here, buy a laptop from here, here’s Dixons, here’s PC World.

Pick Your Niche Carefully to Increase YouTube Video CPM

This is a lesson I learned, in the hardest possible sense, over the years. In the past I have managed channels that have had millions, millions of views. Those videos are in the entertainment sector. The problem with that is the entertainment sector can get thousands of views much more easily if you tweak it properly because you can pander to the topics, you can pander to the trends, the funny news, the weirdness, that kinda thing. But, that also means that you’ll get slightly lower or in some case, rock bottom CPMs.

Why? Because the topic might be inappropriate or the topic might be overexposed. So, therefore, there’s so many people talking about that, that the advertiser can bid less to get more traffic.

On the other side, let’s say you’re creating tutorials on how to create YouTube videos or educating people on business. This is a slightly harder, smaller niche. This kind of direct topic focus can attract a specific audience, an audience that other people may want to tap into, and can increase YouTube Video CPM. I have made video in the past where I talk about how to start a business.


In that video, I talk about how to start your own business. So, if you’re an accountant or if you’re some kind of business guru or some kind of e-book salesmen or anything that’s vaguely business related, insurance, etc etc – you might be tempted to advertise against that video. And, as you can imagine, the difference between someone trying to sell kids toys vs life insurance, real estate, e-learning masterclasses or anything like that – completely different market and potentially much higher CPMs.

Specific niches have better premiums. I’ve noticed with some of my clients that if you talk about money, you have a much higher CPM than over less business focused niches.

How To Increase YouTube Video CPM - Make More Money On YouTube 1

Cut Out The Swearing to Increase YouTube Video CPM

A bit of mild swearing, is not a huge problem. But, if you’re effing and jeffing all of the time, you can either be flagged as inappropriate or the algorithm kind of hears it, kind of sees it and certain advertisers will maybe stir away from you which means that they might be the higher paying ones or that means that you get one or two less adverts per hundred views, per thousand views which means you get less per thousand view CPM.

There is a rumor that if you avoid it in the first three minutes or so, or the first 30% of your video, then maybe, you’re kind of exempt from this, but I would advise that if truly your focus is in maximizing your CPM, either bleep it or avoid it entirely. I understand more than anybody how easy it is to just slip a swear out.

I’m born in Kent. I’m a council estate kid. That’s dragged his way up, effing and jeffing is like a second language to me. It’s ingrained and it’s very hard to stop. Try and curb it and it might help your pocket and you’ll feel a little better for it at the end of the month, at least on camera. Just be wary that swearing in youtube videos might hurt your bank balance.

How To Increase YouTube Video CPM - Make More Money On YouTube 2

Make Money Blogging YouTube Videos

This blog right here is proof that blogging YouTube videos can help raise awareness, bring in more eyeballs and even increase YouTube Video CPM in the long run.

Along side your very long article teaching people how to increase YouTube Video CPM you could place adverts from AdSense. This builds up a picture of behaviour within the mind of Google about your audience and helps them track or suggest your content to more and more relevant people.

I can also give you affiliate options or niche article oportunities you may not have considered before. If you’re talking about real estate, you could link to other articles, videos or affiliate links. People are still buying banner ads. People are still buying pop-ups. Yes, it may be part of the “old web world”, but it’s still equally as relevant. There’s still an audience that would prefer to read articles with visual aid whether it comes through pictures or video then specifically directly only watch your video.

You can always transcribe your videos. Turn them into blogs and then that way people could read three or fours pages of you talking that you fluffed up with nice content, infographics, and then you get double the income.

For more info on boosting your income using affiliate links, I’ve got a video here.

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BUSINESS TIPS MARKETING SOCIAL MEDIA VIDEO YOUTUBE

How To Increase Your CPM Adsense Earnings

There are many tweaks you can make to your YouTube videos to increase your YouTube CPM.

When looking to increase your YouTube CPM consider the niche you are in. Some industries will pay a premium for advertising and attention. Avoid swearing. Videos that are over 10 minutes in length can have mid roll adverts to boosts its earning potential. Most importantly consider your video’s SEO.

YouTube adverts can earn you a little extra money on the side, but did you know it can be affected by what you talk about, how many adverts you show and what niche you are in?!

Evaluate your existing videos

Dive into your channel analytics and look at what currently gets you your best CPM (cost per thousand views). This will help you understand what topics on youtube channel make you the best money and attract the best adverts. You can then double down on those topics, making more of them to boost overall CPM income.

Make Longer Videos

You can increase YouTube CPM by adding more adverts into longer videos.

Videos over 10 minutes long on YouTube can have adverts at the start, the end and as many as you want in the middle called “mid-rolls”.

These can help multiply the money you can make from a single video. Imagine you get $5 per 1000 views for 1 advert and you add 4 more, that is 5x$5 so $25 per 1000 views, a huge jump in CPM rate.

Difference Niches Have Different CPM Rates

This is a lesson I learnt myself the hard way.

You could have an entertainment channel with a broad audience getting millions of views but if your niche is not advertiser friendly, or is too broad it might have a hugely negative effect on the overall CPM of your content.

However, if you target set niches you can boost your income.

Business, Money, Entrepreneurship, Real Estate and other “high end” niches attract higher paid adverts and therefore higher CPMs. Kids content, pranks, jokes, etc offer a wider reach but normally means easier to buy ads against as there are so many people making that content and less valuable transactions connected to it.

So consider the niche you are in if you want to increase YouTube CPM and boost your Adsense income.

How To Increase YouTube Video CPM - Make More Money On YouTube 1

Stop Swearing! – Yes this myth is true!

YouTube will listen and transcribe your content and there is statistics that show your channel and video income can and will be negatively affected by cussing/swearing.

When advertisers select what channel “buckets” they want to spend money on, you swearing might make you “less desirable” vs someone who has identical content with more family friendly language in their videos.

How To Start A Blog with No Money

Make Money Blogging

If you have your content why not blog those videos onto a website and link that to adsense to maximize the income.

I have 500ish videos on my channel and over time I have been slowly adding them to my website blog.

This can help build search traffic, drive more people to the video and your channel but also gives you a chance to serve more adverts to the viewers. This means not only can you get in-video adverts but banner ads as well.

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SOCIAL MEDIA TIPS & TRICKS VIDEO YOUTUBE

HOW TO MAKE MONEY ON YOUTUBE — HOW TO BECOME A YOUTUBER (EP 06)

HOW TO MAKE MONEY ON YOUTUBE — HOW TO BECOME A YOUTUBER (EP 06) // Making money on YouTube can help you grow a brand and invest in equipment. To make money on YouTube you need a mix of income sources — YouTube Partnership, Affiliate Marketing Links, Sponsorship, Product Sales, Merchandise and more.

HOW TO BECOME A YOUTUBER SERIES PLAYLIST — https://www.youtube.com/watch?v=WHIkhNXEdWQ&list=PL09mwoOn57VSuTnztdl8MLEawAEgE3rx_

#YouTubeTips #YouTubeTutorials #Tutorials #YouTube #FAQs #YouTuberProblems #StartCreating #HowTo #AlanSpicer #Education #Learning #Help

MERCH — T-SHIRTS, MUGS, PILLOWS ETC — http://www.AlanSpicer.com/shop

► SUBSCRIBE FOR REGULAR YOUTUBE TIPS & TRICKS — https://goo.gl/oeZvZr ◄

SUGGESTED PLAYLISTS
=============================
▶️ Top YouTube Hacks — https://goo.gl/uB89Ap
✅ How To Get More Subscribers — https://goo.gl/7MVKPp
▶️ How To Optimise and Tag Your Videos — https://goo.gl/Tg9rd2
✅ How To Get More Views — https://goo.gl/AELTtm
▶️ IGTV Instagram TV Tutorial — https://goo.gl/Vi7pNc
✅ 10 YouTuber Secrets to Success — https://goo.gl/jWdcQd
▶️ How To Live Stream on YouTube — https://goo.gl/ToVrFJ

IMPORTANT LINKS
=============================
✅ FREE YOUTUBE TIPS eBOOK/PDF — https://goo.gl/E1LC43
▶️ SUGGESTED EQUIPMENT — http://amzn.to/2sBAs2Q
✅ TUBEBUDDY — http://www.alanspicer.com/tubebuddy
🔴 LOOKING FOR 1on1 COACHING? — https://goo.gl/ibQuk9

YOUTUBE TIPS & YOUTUBER SUPPORT GROUP — https://www.facebook.com/groups/1887378077953745/

MY YOUTUBE SET UP
=============================
▶️ LIGHTING & BACK DROPS — https://amzn.to/2Hzr3N5
✅ DAYLIGHT WHITE 5500K BULBS — https://amzn.to/2r1F0fO
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✅ LOGITECH C920 1080P WEBCAM — https://amzn.to/2HyfvKi
▶️ RING LIGHT — https://amzn.to/2r61lsS
✅ BUDGET CAMERA — CANON 1300D — https://amzn.to/2r0YuBV
▶️ DREAM CAMERA — NIKON D3300 — https://amzn.to/2HZ9hnv
🔴 SUGGESTED EQUIPMENT — http://amzn.to/2sBAs2Q

NEED HELP GET IN TOUCH — Alan@HD1WebDesign.com

We can grow together, We can learn together… Start Creating!

► THANKS FOR WATCHING PLEASE REMEMBER TO LIKE, COMMENT, SHARE AND SUBSCRIBE — https://goo.gl/oeZvZr ◄

Note — Some of my links will be affiliate marketing links. These links do not affect the price of the products or services referred to but may offer commissions that are used to help me to fund the free YouTube video tutorials on this channel — thank you for your support.

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TIPS & TRICKS VIDEO YOUTUBE

How To Make Money On YouTube Without Adsense – No YouTube Partner Program #YPP


🔴 How To Make Money on YouTube Without Adsense – No YouTube Partner Program Monetization #YPP [CHAT & Q&A]
Losing YouTube Monetization? Being removed from the YouTube Partner Program? Make money without youtube adverts. You can make money on YouTube without YouTube Monetization. You can make passive income online without adsense. Make money online with YouTube.
Affiliate Marketing, Amazon Marketing, Referrals, Merchandise, Products and Services.
BUY A T-SHIRT – https://goo.gl/Qwtnqh
SUGGESTED YOUTUBE EQUIP – http://amzn.to/2o8Eig9
HOW TO GET VIEWS FAST – https://www.youtube.com/watch?v=6OKH-Y3iTCs
HOW TO MAKE A YOUTUBE SUBSCRIBE LINK – https://www.youtube.com/watch?v=0vqJOAl7i10
HOW TO PROMOTE YOUR CHANNEL – https://www.youtube.com/watch?v=RMECVXXKsko
HOW TO TAG YOUR VIDEOS PROPERLY – https://www.youtube.com/watch?v=BveYRCktiFo
IS IT TOO LATE TO START YOUTUBE? – https://www.youtube.com/watch?v=Ikl62cZk42Y
► SUBSCRIBE FOR REGULAR YOUTUBE TIPS & TRICKS – https://goo.gl/oeZvZr

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TIPS & TRICKS VIDEO YOUTUBE

YouTube Monetization & Making Money On YouTube


YouTube Monetization and How To Make Money On YouTube are 2 topics heavily discussed this year since the Apocalypse. Making money on YouTube via YouTube Monetization can be achieved via YouTube Adverts, YouTube Partnership, YouTube Sponsorships, Merchandise and Affiliate Links.
YouTube Monetization – YouTube Adverts – These are adverts that are sold next to your videos and relate to your topic or products/services the viewer may have visited recently.
YouTube Monetization – Affiliate Links – Products or services you use to gain a percentage of a sale, either directly linked or just connected like Amazon Affiliates
YouTube Monetization – Paid Youtube Sponsorships – Brands that pay you to promote a service or products. Payment maybe is free products or cash money.
YouTube Monetization – Merchandise – This can be any product directly connected to you or your brand eg T- Shirts, Books, Phone Applications etc
 
► SUBSCRIBE FOR REGULAR YOUTUBE TIPS & TRICKS – https://goo.gl/oeZvZr
✅ FREE YOUTUBE TIPS eBOOK/PDF – https://goo.gl/E1LC43
 

Categories
TIPS & TRICKS VIDEO YOUTUBE

5 Ways To Make Money Online


5 Ways To Make Money Online that everyone can do. Making money online is the holy grail for most YouTubers. Looking through the YouTube Tricks to find ways to make money on YouTube and other sites with affiliate link marketing, ebay selling, amazon affiliate links and merchandising.
In this video I outline 5 ways to make money online and how to make money on YouTube. Building in ways to make passive income is the best way to make a ongoing passive income in the future. If you can build in referral links and mailing lists you can boost your ability to make money from your blogs and make money on youtube.
► SUBSCRIBE FOR REGULAR YOUTUBE TIPS & TRICKS – https://goo.gl/oeZvZr ◄
✅ FREE YOUTUBE TIPS eBOOK/PDF – https://goo.gl/E1LC43
▶️ Suggested YouTube Equipment – http://amzn.to/2sBAs2Q
▶️ Rank Better & More Views with TubeBuddy – https://goo.gl/PS2RMn
? Want to go Pro? Need my help? Try YouTube Coaching! – https://goo.gl/ibQuk9