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SOCIAL MEDIA TIPS & TRICKS VIDEO YOUTUBE

Easy Life Hacks For Small YouTubers (DEEP DIVE)

Easy Life Hacks For Small YouTubers (DEEP DIVE) // YouTube Hacks to grow a channel on YouTube with a few tweaks to your every day life. These Small YouTuber easy life hacks will have you waking up early and bulking your recording sessions to save you time and increase overall content quality.

NEW YouTube Community Guidelines 2019 Explained — https://www.youtube.com/watch?v=qghFQdo9l4w
How To Become A Full Time YouTuber — https://www.youtube.com/watch?v=RkFPkIuBgPI
YouTube Algorithm 2019 Explained — https://www.youtube.com/watch?v=2dLvqDcgn8Q

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TIPS & TRICKS VIDEO YOUTUBE

YouTube Growth Hacks – 5 Secrets To Growing A YouTube Channel

YouTube Growth Hacks — Secrets To Growing A YouTube Channel // Growing on YouTube need dedication and practice but there are a few YouTube Tips that can help you improve engagement and growth in your channel in a matter of minutes. Today I share with you my 5 YouTube Hacks to Grow Your YouTube Channel Fast.

#YouTubeTips #YouTubeTutorials #Tutorials #YouTube #FAQs #YouTuberProblems #StartCreating #HowTo

YOUTUBE TIPS & YOUTUBER SUPPORT GROUP — https://www.facebook.com/groups/1887378077953745/

► SUBSCRIBE FOR REGULAR YOUTUBE TIPS & TRICKS — https://goo.gl/oeZvZr ◄

SUGGESTED PLAYLISTS
=============================
▶️ Top YouTube Hacks — https://goo.gl/uB89Ap
✅ How To Get More Subscribers — https://goo.gl/7MVKPp
▶️ How To Optimise and Tag Your Videos — https://goo.gl/Tg9rd2
✅ How To Get More Views — https://goo.gl/AELTtm

IMPORTANT LINKS
=============================
✅ FREE YOUTUBE TIPS eBOOK/PDF — https://goo.gl/E1LC43
▶️ SUGGESTED EQUIPMENT — http://amzn.to/2sBAs2Q
✅ TUBEBUDDY — http://www.alanspicer.com/tubebuddy
🔴 LOOKING FOR 1on1 COACHING? — https://goo.gl/ibQuk9

MY YOUTUBE SET UP
=============================
▶️ LIGHTING & BACK DROPS — https://amzn.to/2Hzr3N5
✅ DAYLIGHT WHITE 5500K BULBS — https://amzn.to/2r1F0fO
▶️ 64GB MEMORY CARD — https://amzn.to/2I0YucB
✅ LOGITECH C920 1080P WEBCAM — https://amzn.to/2HyfvKi
▶️ RING LIGHT — https://amzn.to/2r61lsS
✅ BUDGET CAMERA — CANON 1300D — https://amzn.to/2r0YuBV
▶️ DREAM CAMERA — NIKON D3300 — https://amzn.to/2HZ9hnv
🔴 SUGGESTED EQUIPMENT — http://amzn.to/2sBAs2Q

NEED HELP GET IN TOUCH — Alan@HD1WebDesign.com

We can grow together, We can learn together… Start Creating!

► THANKS FOR WATCHING PLEASE REMEMBER TO LIKE, COMMENT, SHARE AND SUBSCRIBE — https://goo.gl/oeZvZr ◄

Note — Some of my links will be affiliate marketing links. These links do not affect the price of the products or services referred to but may offer commissions that are used to help me to fund the free YouTube video tutorials on this channel — thank you for your support.

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TIPS & TRICKS VIDEO YOUTUBE

YouTube Algorithm 2018 – YouTube Home Page (4/7)

YouTube Algorithm 2018 Playlist Series – Home Page // The Home Page is a YouTube Algorithm compiled list of subscribed channels, related content and suggested videos. It is important to know How To Get On The YouTube Page in 2018.

YouTube’s Home Page used to be the making and breaking factor on many early YouTuber’s careers back in the day. In the early years on YouTube the homepage was manually selected and globally viewed. YouTube Home Page in 2018 heavily influenced by the YouTube Algorithm your viewing habits and related content.

This means you have a chance to use YouTube Tips 2018 to hack the YouTube home page by teaching it behaviours to follow. Just like suggested videos, if you continue to show YouTube a pattern it will learn to replicate it. So for you to get on the YouTube home page you need to get viewer to act predictably.

Push your viewing audience to click on annotations, to watch certain related content or trap them in a Playlist. What this does is tell the YouTube  algorithm that you like watching this creators videos and it will show more of them on the Home Page. Or if you link out to fellow YouTubers in your videos it will relate you to them and start suggesting your videos against theirs in other Home Pages.

🔴 WATCH My “YouTube Algorithm” in 2018 Playlist to Learn More – https://www.youtube.com/watch?v=m9Gi36MQ5FU&list=PL09mwoOn57VScDpAERAp8R9QjXYvrvNU9

► SUBSCRIBE FOR REGULAR YOUTUBE TIPS & TRICKS – https://goo.gl/oeZvZr ◄

▶️ YouTube Tips 2018 Playlist – Kickstart your YouTube Channel in 2018

https://www.youtube.com/watch?v=DbBZyPIsG-k&list=PL09mwoOn57VRPECEJr_77vWzbTyzps58p

▶️ 10 MUST SEE Tutorials for New YouTubers

https://www.youtube.com/watch?v=NETFLYKZ7Eg&list=PL09mwoOn57VRenAaRqFwtWZJKbEYNcVhZ

▶️ How To Get More Subscribers in 2018

https://www.youtube.com/watch?v=XZn7BMXfN3Y&list=PL09mwoOn57VR68oJH8vVKK38t-ymTIVoc

✅ FREE YOUTUBE TIPS eBOOK/PDF – https://goo.gl/E1LC43

▶️ Suggested YouTube Equipment – http://amzn.to/2sBAs2Q

▶️ Rank Better & More Views with TubeBuddy – https://goo.gl/PS2RMn

🔴 Want to go Pro? Need my help? Try YouTube Coaching! – https://goo.gl/ibQuk9

 

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TIPS & TRICKS VIDEO YOUTUBE

7 Secret YouTube Features All YouTubers MUST Use

YouTube has many hidden secrets and here are 7 secret youtube features and youtube hacks that all new YouTubers should know. YouTube Tips 2018 for small and new YouTubers looking to get more YouTube subscribers and grow their channel in 2018.

Do you need a website? Email me – Alan@HD1WebDesign.com

7 Secret YouTube Features

1 – Scheduled Uploads

This allows you to upload a video in advance and publish it at a later date without you needing to manually do so. This can be a huge help when you want to go away on a holiday but don’t want to manage your content while you are away.

2 – Featured Video or Playlist (this feature may be retired in 2018)

This is an automated pop up during your videos that remind or guides a user to a related topical video or your latest upload.

3 – Channel Watermark (may be retired in 2018)

This adds a little image in the bottom right of your video that can act as a branding reminder and/or a subscribe button.

4 – YouTube Channel Custom Layout

A rookie mistake for many YouTubers is failing to maximise their channel page.. If you hook up your YouTube channel to a web page you can active the custom page layout and pimp out your playlists!

5 – Upload Defaults

Save yourself time by setting up a template to upload to. This can include titles, description details ie social media links you always have and regular recurring tags.

6 – Closed Caption aka Subtitles

Adding subtitles can help your not native language audience to still engage in your videos. You may have a viewer that can’t understand spoken english but can read english.

7 – Translations

This helps you translate your channel and video details into other languages. These can then also be indexed by YouTube as potential rankable metadata for search.

► SUBSCRIBE FOR REGULAR YOUTUBE TIPS & TRICKS – https://goo.gl/oeZvZr

▶️ YouTube Tips 2018 Playlist – Kickstart your YouTube Channel in 2018
https://www.youtube.com/watch?v=DbBZyPIsG-k&list=PL09mwoOn57VRPECEJr_77vWzbTyzps58p

▶️ 10 MUST SEE Tutorials for New YouTubers
https://www.youtube.com/watch?v=NETFLYKZ7Eg&list=PL09mwoOn57VRenAaRqFwtWZJKbEYNcVhZ

▶️ How To Get More Subscribers in 2018
https://www.youtube.com/watch?v=XZn7BMXfN3Y&list=PL09mwoOn57VR68oJH8vVKK38t-ymTIVoc

✅ FREE YOUTUBE TIPS eBOOK/PDF – https://goo.gl/E1LC43
▶️ Suggested YouTube Equipment – http://amzn.to/2sBAs2Q
▶️ Rank Better & More Views with TubeBuddy – https://goo.gl/PS2RMn
🔴 Want to go Pro? Need my help? Try YouTube Coaching! – https://goo.gl/ibQuk9

 

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TIPS & TRICKS VIDEO YOUTUBE

5 YouTube Tips For Small YouTubers in 2018

YouTube Tips 2018 – 5 YouTube Tips for Small YouTubers to help them grow their channel, rank better in youtube and gain more subscribers in 2018.

Sometimes it can be hard to find helpful youtube hacks as a small YouTuber. You have done the basics of picking your channel niche, deciding on a channel name and even making your branding but after that it can seem like climbing a mountain without any help.

5 Top YouTube Tricks and Tips for Small YouTubers

1 – Use TUBEBUDDY to improve your chances of ranking for your desired search terms – LINK – https://goo.gl/PS2RMn

2 – Find and join Communities you wish to serve. That way you can learn what they want to hear about from you and you can even help answer their questions

3 – Reply to comments. Take part in the conversation on your channel and learn what your subscribers want from you.

4 – Comment on other YouTube videos, but do not sam your links!

5 – Be patient and pace yourself. YouTube is a long haul game, take your time and plan for the future not just the short term.

► SUBSCRIBE FOR REGULAR YOUTUBE TIPS & TRICKS – https://goo.gl/oeZvZr

▶️ YouTube Tips 2018 Playlist – Kickstart your YouTube Channel in 2018
https://www.youtube.com/watch?v=DbBZyPIsG-k&list=PL09mwoOn57VRPECEJr_77vWzbTyzps58p

▶️ 10 MUST SEE Tutorials for New YouTubers
https://www.youtube.com/watch?v=NETFLYKZ7Eg&list=PL09mwoOn57VRenAaRqFwtWZJKbEYNcVhZ

▶️ How To Get More Subscribers in 2018
https://www.youtube.com/watch?v=XZn7BMXfN3Y&list=PL09mwoOn57VR68oJH8vVKK38t-ymTIVoc

 

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TIPS & TRICKS VIDEO YOUTUBE

Top 10 YouTube Tips Videos That Small YouTubers MUST See!

YouTube Tips and Tricks for Small YouTubers

Starting a new channel on YouTube requires time, passion, dedication and patience. Not only do you need to decide on your niche but also plan for the long haul, making sure you have enough passion and knowledge to fill those videos with engaging topics.

However as many small youtubers have found, it’s not just a hobby, it’s a skill set!

Here are a collection of 10 YouTube Tips Videos For Small YouTubers to get you started…

1 – Does A YouTube Channel Name Matter?

Looking for YouTube Tips and channel name ideas? Trying to think of a good YouTube channel name? Pick a channel name? Small Youtubers? Maybe you are even wondering about Youtube Custom URLS and if a channel name matters!? Alan Spicer talks about his opinions on choosing a Channel Name on YouTube.

2 – 6 Step Video Structure Formula

A Step by Step Guide To YouTube Video Structure Tutorial – 6 Step YouTube Video Formula. Video Structure can help boost engagement, get more subscribers and help establish a type of content you offer on the channel. It can offer help you find a place for buzzwords, catchphrases and tribal loyalty.

3 – Basic YouTube Equipment Setup

Basic YouTube Equipment Setup Tutorial 2017 – Everyone always asks me about my YouTube Setup and suggested YouTube equipment and YouTube vlogging setups. You don’t have to break the bank to make videos on YouTube. YouTube Equipment and Video Setups can be cost effective and simple.

4 – YouTube Video SEO – How To Improve Your Video Rankings

Video SEO or YouTube Video Search Optimisation is the most important thing about ranking your YouTube Video. YouTube Video SEO tips helps teach YouTube what your video is about and where to rank your video compared to other related videos.

5 – Evergreen vs Topical Content

Evergreen videos or evergreen content vs Topical trending videos, viral trends and pop culture videos. Evergreen videos aim to plant the seed for slower but long term growth while topical trending viral topic videos aim to ride the wave and gain rapid growth but does not guarantee a long life span.

6 – Clickbait vs Click Worthy

Clickbait or Click Worthy? Clickbait has a very bad name on YouTube but if you can make Clickbait into Click Worthy content then you’ve mastered Clickbait 2.0! Clickbait 2.0 is the mix between clickbait content that promises something and click worthy which delivers the content. So why not make LOUD SHOUTY CLICKBAIT TITLES and pack real helpful CLICK WORTHY content within.

7 – How To Do With Haters and Internet Trolls

How to deal with haters on YouTube and how to deal with hate comments, or trolls is a question I get asked all the time. Haters, hate comments and internet trolls have become commonplace in online communities but YouTube hater comments can actually help you.

8 – Why You Should BULK Record Videos

YOU Need to Bulk Record, 3 Reasons To Bulk Record YouTube Videos, YouTube Productivity Hacks. Meeting upload schedules can be hard some some YouTubers. Especially if you record and edit on the same day you are due to upload. That is why I bulk record my videos in advance.

9 – 10 YouTube Tips and Tricks for Beginners

10 YouTube Tips For Newbie YouTube Beginners 2017 to help you get more views, gain more youtube subscribers and grow your youtube channel. YouTuber Tips, YouTube Hacks for beginners is a YouTube Tutorial, YouTube 101 for new youtubers, as a YouTube for Dummies guide packed full of YouTube Tips for beginners to lay those foundations you need to be a successful youtuber.

10 – How To Get 10,000 YouTube Subscribers

My main channel got 10000 Subscribers on YouTube in March 2017 so im share how to get 10000 subscribers and other youtube tips and tricks i’ve learned in the journey. Hopefully these tips will help you get your first 10000 youtube subscribers.

DOWNLOAD YOUR FREE YOUTUBE TIPS EBOOK >>

Other Useful YouTube Tips Blog Posts for Small YouTubers

 

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TIPS & TRICKS VIDEO YOUTUBE

10 YouTube Tips For Beginners 2017

10 YouTube Tips For Newbie YouTube Beginners 2017 to help you get more views, gain more youtube subscribers and grow your youtube channel. YouTuber Tips, YouTube Hacks for beginners is a YouTube Tutorial, YouTube 101 for new youtubers, as a YouTube for Dummies guide packed full of YouTube Tips for beginners to lay those foundations you need to be a successful youtuber.

► SUBSCRIBE FOR REGULAR YOUTUBE TIPS & TRICKS – https://goo.gl/oeZvZr ◄

DOWNLOAD YOUR FREE YOUTUBE TIPS EBOOK >>

Other Useful YouTube Tips Blog Posts

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SOCIAL MEDIA TIPS & TRICKS VIDEO YOUTUBE

5 Unknown YouTube Tips And Tricks

Secret Unknown YouTube Tips & Features

YouTube for most people is the the aggregator of fail compilations, the disseminator of cat related humour and a beacon for everything viral. Killing time on YouTube is the most productive way to be unproductive, but there’s so much more to it than salacious thumbnails and unrelated debates about political theory in the comments section, there is also hidden unknown youtube tips and tricks

Aside from a few easter eggs to please medium-core trekkies and Star Wars fans, there are some genuinely useful hacks that can enhance your YouTube viewing experience ten-fold. I mean, if you’re prepared to sign away three hours of your life by watching late-nineties wrestling videos, then you should do it in style, right?

Ever heard of YouTube Leanback? Or how about turning any video into a GIF? No? Then there’s so much more to show you. Here’s a run-down of my top five YouTube hacks:

1. Make any YouTube Video into a GIF

You can turn any video into a GIF by simply adding “gif” just after the “www.” in the URL. For example “www.gifyoutube.com/watchx

Once you type that in, you’ll be taken to a simple gif making tool page that lets you cut out a section of the video and export it.

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Select the point at which you want to start the gif and then select how long it lasts, and you’re done. You’ve made a gif in a matter of minutes.

2.  YouTube Disco Your YouTube Videos

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You already knew that you can use YouTube to stream music, but did you know it can be a DJ too? YouTube Disco automatically puts together a playlist of songs from your prefered genre or artist.

Go to www.youtube.com/disco and enter any artist, song, or genre and YouTube will populate a playlist of the most watched/popular videos from your search.

You can also set it to play the current top hits and it will tell what videos are most popular at the moment.

3. Slow Motion YouTube Videos

There are a couple of ways to slow down a YouTube video, with the simplest way being to hold down the spacebar during a video. This cause the video to rapidly play and pause, which creates a budget slow motion effect.

If, however, you want some more advanced controls, head to www.youtubeslow.com and enter your video’s URL into the specified field. You can then either speed up, slow down, play on repeat or set a loop.

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4. YouTube Leanback – YouTube and Chill

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YouTube Leanback is the friendlier version of YouTube on the big screen. If you’ve ever tried to watch videos on the normal desktop version of YouTube on your TV, you’ll know it’s a pain. Entering characters into the search field with your TV is just not practical, and you need to get right up close to the screen to see what’s going on.

This is where YouTube Leanback comes in. It’s a simplified YouTube UI that only requires use of the arrow keys to control. Also, if you have a smart TV, you can connect your phone or tablet to control what’s on the screen – and you don’t even have to be on the same Wi-Fi connection to do it.

Anyone in the room, providing they’ve gone through the verification process, can connect to the YouTube page and chuck videos into the communal playlist.

All you need to do is go to www.youtube.com/leanback and begin flicking through the availble sub sections of videos. To pair up your phone or tablet, go to www.youtube.com/pair on your mobile device and follow the instructions.

5. Google Video Quality Report

Buffering. Endless, rage inducing, buffering. But whose fault is it? Well, it’s your throttling, lacklustre ISP, according to Google.

Google’s YouTube Video Quality Report was launched earlier this year to help consumers understand why their videos take so long to load and can’t be streamed in the best quality. Some childlike illustrations show you how video makes its way to your screen, but don’t let the welcoming graphics fool you. This is video report is a shaming exercise, designed to embarrass ISPs for providing little bandwidth.

The report, which isn’t available everywhere, will tell you how good your connection is in the area and which ISPs are offering the most YouTube friendly internet speeds. This is done via a verification system, which labels each ISP as either ‘HD verified’ or not.

Check it out here (as I said, it may not be available in your area) and see if your connection can sustain 20 minutes of 1080p footage.

https://www.google.co.uk/get/videoqualityreport/

Want more help? Need more hands on assistance? Get in touch we do YouTube Coaching >>

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SOCIAL MEDIA TIPS & TRICKS YOUTUBE

5 Tips For New YouTubers – YouTube For Beginners

Tips For New YouTubers Just Getting Started

YouTube has 1+ billion users. While not all are content creators, it’s safe to say that several million are uploading consistently, with thousands of new creators joining every day – Here are 5 Tips For New YouTubers to help them get started.

If you’re just starting out as a video creator, your first few videos will be buried among the millions of videos uploaded each week. So how can you increase your chances of being discovered amid the massive haystack that is YouTube?

DOWNLOAD YOUR FREE YOUTUBE TRICKS AND TIPS EBOOK >>

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1. Brand yourself early on

Say two people follow you on Twitter. One has the default ‘egg’ as their profile picture; one has a well-designed image. Which are you more inclined to check out and follow back?

One of the most important first steps you can complete as a new YouTuber is your branding. Attractive channel art can drastically increase the chances that a viewer will check out your other videos and subscribe.

2. Create a regular schedule

Just like popular TV shows, releasing your YouTube videos on a schedule can ensure that they get in front of the maximum amount of viewers. To start, aim to release one video per week, and be sure to tell your subscribers when to expect new content!

  • Mention your schedule at the end of each video
  • Include your schedule as part of your channel art
  • Remind fans on social media

3. Strive for originality

Creating truly original content will be your biggest advantage when starting out—and no one can do that but you. At this very moment, there are more than 60 million Minecraft videos on YouTube. So if you’re set on creating gaming videos, for instance, spend time thinking about how you can make them stand out from the very large crowd!

Here are some more tips for new youtubers in our blogs!

4. Be patient about income

Everyone likes extra money. But when you first start out as a creator, it should be strictly to have fun and grow your audience. Most creators who are making a living from their content have spent years building up their channel and are seeing more than a million video views per month. So try to be patient and focus on creating amazing content, and it’s more likely that the money will eventually come.

5. Be yourself

It may be tempting to model your content after another successful creator verbatim. But that strategy can sometimes come off as fake—and audiences can tell. Whether you’re quiet, loud, or awkward, be yourself! No matter what type of personality you have, there will be people out there who will enjoy your content.

Finally, there’ll be plenty of time to refine. As you grow on YouTube, your style will grow as well. Listen to feedback from your viewers, and most of all, have fun. Good luck with your videos!

Want more help? Need more hands on assistance? Get in touch we do YouTube Coaching >>

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Get Advertiser Friendly #Adpocalypse – Advertising Guidelines & Monetization on YouTube

Are You YouTube Advertiser Friendly?

In 2012, YouTube began de-monetizing non advertiser friendly videos based on new advertising-friendly guidelines. This is not done by people, but by an algorithm that looked at the metadata of videos and other factors to decide whether it is likely to be something an advertiser wouldn’t want to be associated with.

Over the last five years, this advertiser friendly algorithm has regularly removed videos from the pool of advertised-upon content. However, when much of the YouTube community started looking into this process after it hit the news in August 2016, they realized that the algorithm can be over-sensitive. Creators provided examples of videos that talk about subjects like depression, LGBT rights, world events and news, acne scars, refugees, antibiotics, and more, which were deemed advertiser-unfriendly and de-monetized. Many of these videos, when reviewed by a human, were manually granted monetization.

Need some help with your YouTube Channel? Talk to us about YouTube Coaching! >>

What is Advertiser Friendly? Advertising-Friendly Guidelines

YouTube’s guidelines cast a broad net (a little too broad, in my opinion).

Sexually suggestive content, including partial nudity and sexual humor

Violence, including display of serious injury and events related to violent extremism

Inappropriate language, including harassment, swearing and vulgar language

Promotion of drugs and regulated substances, including selling, use and abuse of such items

Controversial or sensitive subjects and events, including subjects related to war, political conflicts, natural disasters and tragedies, even if graphic imagery is not shown

While the exact criteria aren’t known, key words in title & tags seem to play a significant role. For example, the channel “Healthcare Triage,” which talks about healthcare policy realized they had 27 videos flagged because–in talking about prescription drug costs, the opioid epidemic, and treatments for diabetes–the algorithm thought those videos were celebrating illegal drug use. This was possibly due to the tag “drugs.”

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WHY DOES YOUTUBE DO THIS? 

YouTube needs to create a brand-safe (advertiser friendly) environment in order to maintain and grow the platform, including the Adsense monetization that creators benefit from. They need to be able to guarantee to blue chip companies that there is control over what their brand appears alongside. The Internet Creators Guild is aligned in finding ways to increase ad rates in order to make careers for professional online creators more sustainable. However, we expressed some concern about this issue and suggested (1) more human spot checks (2) an easier way to sort and review in video manager (3) refining the algorithm.

NOTIFICATIONS & APPEAL

Whereas it was previously unclear if a video had been demonetized, YouTube started rolling out features in 2016 in order to:

  1. Let you know when a video has been de-monetized.
  2. Show a notice next to all de-monetized videos.
  3. Allow you to request a manual review of a de-monetized video.
  4. Re-monetize videos that the appeal process finds to be not in violation of YouTube’s ad-friendly policy.

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When your video is de-monetized, this little yellow $ shows up.

Based on the ICG’s investigations, it looks as if re-monetization (if it happens) occurs in between 12 and 24 hours after a manual review is requested.

According to a YouTube representative, overall, less than 1% of partner videos have been de-monetized, and the appeal process is currently taking around 24 hours with a high rate of re-monetization.

WHAT DO YOU NEED TO KNOW AS A CREATOR?

It’s not the case that YouTube won’t be monetizing channels that cover current events or world news. But it’s worth being aware that creators who speak on sensitive subjects may be particularly affected by the algorithm erroneously de-monetizing videos.

Erroneous de-monetization will always result in lost income. Even now that the notification & appeals process is in place, a video could still be de-monetized for hours or days after upload while the manual review is pending. That could particularly hit hard at timely or viral content (which often means news-related and sensitive-subject videos).

We hope the new appeals process can help YouTube refine this system. In gathering data on videos that creators are submitting for manual review and studying what gets re-instated, the platform has the opportunity to refine the algorithm.

Want more help? Need more hands on assistance? Get in touch we do YouTube Coaching >>

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How Do YouTube Adverts Work?

How does the YouTube decide which YouTube Adverts play on your videos?

Turns out YouTube Adverts work a lot like Google and Facebook ads do. Like on other free sites, the advertisers help fund the YouTube experience in return for exposure to ads. You’ll see certain ads over others because of your demographic groups, your interests (which is judged in part by what you search on Google and YouTube) and the content you’ve viewed before, including whether or not you’ve interacted with the advertiser’s videos, ads, or YouTube channel.

YouTube Adverts algorithms also try to make sure that people aren’t overloaded with ads while watching videos — so it actually sometimes won’t show ads on monetizable videos, even when there’s a demographic match.

Need some help with your YouTube Channel? Talk to us about YouTube Coaching! >>

Here are the five ad formats you can expect to see on YouTube, and how they work:

a) YouTube Adverts – Display ads, which show up next to the video and only appear only on desktop and laptop computers. The advertiser gets paid when you see or click on the ad, depending on their selection.

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Image Credit: YouTube’s Creator Academy

b) YouTube Adverts – Overlay ads, which appear across the bottom 20% of the video window and currently only appears only on desktop and laptop computers. You can X out of the ad at any time.

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Image Credit: YouTube’s Creator Academy

c) YouTube Adverts – TrueView in-stream, skippable video ads, which are most common ads. These are the ones you can skip after watching for five seconds. Advertisers can put it before, during (yikes!), or after the video plays, and they get paid only if you watch at least 30 seconds of the clip or to the end of the video ad — whichever comes first.

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d) YouTube Adverts – Non-skippable video ads, which are those longer, 15-or-more-second ads you see before plays and can’t skip after any period of time, no matter how much you shout at your screen.

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e) YouTube Adverts – Midroll ads, which are ads that are only available for videos over 15 minutes long that are spaced within the video like TV commercials. You need to watch the ad before continuing through the video. How the advertiser gets paid depends on the type of ad: If the midroll is a TrueView ad, then you’d have to watch 30 seconds of the end or the entire ad — whichever is shorter. If it’s a CPM-based ad, then you have to watch the entire ad no matter how long it is.

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f) YouTube Adverts – Bumper ads, which are short- non-skippable ads up to six seconds long that play before the video the viewer has selected. Bumper ads are optimized for mobile devices and must be watched in their entirety before viewers can progress to the video they want to view.

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TIPS & TRICKS YOUTUBE

How To Live Stream On YouTube – YouTube Live Streaming

Live Stream On YouTube to boost viewer engagement

Live streaming video has been a big topic of conversation for the past few years. Live Stream On YouTube has seen massive growth, especially in the past few years with the advent of Twitter’s Periscope, Facebook Live, and Instagram live videos.

Live streaming on YouTube is a little more complex (and confusing) than live streaming using these other platforms, though. On YouTube’s easier streaming option, there’s no simple “start” button; instead, you actually have to download encoding software and set it up to use live streaming at all. Luckily, YouTube has easy-to-follow instructions for how to do just that.

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If you want to Live Stream On YouTube a live event, though, all you need is a webcam. We’ll get to that in a second.

Live Stream On YouTube From Your Desktop Computer

Log in to YouTube and click the “Upload” button at the top right of your screen. Normally, this is where you’d upload a pre-existing video — but instead, you’ll want to find the “Live Streaming” module on the right-hand side of your screen. Click “Get Started” in that module.

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Before you go live, YouTube will first confirm that your channel is verified and that you have no live stream restrictions in the last 90 days. Once that’s all set, you have two options for streaming: “Stream now” and “Live Events.”

Stream Now – Live Stream On YouTube

Stream Now is the simpler, quicker option for live streaming, which is why it’s YouTube’s default for live streaming. You’ll see a fancy dashboard like the one below when you choose “Live Streaming” on the left-hand Creator Studio menu:

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Again, you’ll notice there’s no “start” button on the dashboard. This is where you’ll need to open your encoder and start and stop your streaming from there. Here’s YouTube’s Live Streaming FAQ page for more detailed information.

Live Events – Live Stream On YouTube

Live Events gives you a lot more control over the live stream. You can preview it before it goes live, it’ll give you backup redundancy streams, and you can start and stop the stream when you want.

Choose “Live Events” from your live streaming dashboard once you’ve enabled it. Here’s what the events dashboard looks like, and you can learn more about it here.

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When you stop streaming, we’ll automatically upload an archive of your live stream to your channel. Note that your completed live stream videos are automatically made public on your channel by default as soon as you’re done recording. To make them disappear from the public eye once you’re done, you can select “Make archive private when complete” in the “Stream Options” section of your live dashboard.

Live Stream On YouTube From Your Mobile Device

YouTube has also rolled out live streaming from mobile devices for YouTube creators with 10,000 or more subscribers (as of the date of this posting — that will be available to all creators soon, according to YouTube’s blog post).

Live streaming is more intuitive from mobile devices than on desktop computers. Qualified creators can simply open their YouTube app on mobile, tap the camera icon at the top of the screen, and choose “Go Live”.

From there, creators can enter details about the broadcast before immediately recording live for their subscribers, as shown below:

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