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HOW TO GET MORE VIEWS ON YOUTUBE SEO TIPS & TRICKS YOUTUBE

How to promote YouTube videos on Facebook

If you have been creating YouTube videos but not promoting it across other social media channels, you are missing a real trick.

First thing you need to do is go and read about the best places to share your YouTube videos  for all of the ideas, and then come back here and we can run through just how important Facebook is to catapulting your YouTube views and traffic.

Why Share YouTube Videos on Facebook?

Why should you be promoting your YouTube videos on Facebook?

Well I think you should be sharing your videos on every social media platform you have! But Facebook is particularly important for several reasons:

  • 6 Billion monthly active users
  • Leading non video social platform reaching over 60% of internet users
  • Over £17 Billion earned in ad revenue in Q1 of 2020

Stats source: Orbelo

With those huge ad numbers and high active users you really can’t afford to miss out Facebook in your YouTube promotions, plus the platforms work together in a really effective way making it super easy for you to promote your new content

How to promote YouTube videos on Facebook 1

Native Videos or Embedded Videos

When deciding to share your YouTube video on other social media platforms you need to decide whether you want this to be native or embedded.

Native videos are hosted on that particular platform, for example you would download your video on YouTube and then reupload it to Facebook, so the video is then also hosted on Facebook. This is good for sharing a related video or a shorter promo clip.

Native video uploads will not increase your YouTube views directly but can help you direct traffic to the full video

Embedded Videos are where you are effectively sharing your existing YouTube video to another platform using YouTube share functions. It is still hosted on YouTube so the views you receive from other platforms will increase your YouTube video views

How to embed your YouTube video on Facebook

Embedding your YouTube video on Facebook is really simple here is a quick step by step guide to help you embed your video

  1. Find the YouTube video you want to share and click into the thumbnail, this makes sure you are on YouTube’s distinct URL for that video
  2. Scroll down to directly underneath the video, you will see the thumbs up / down buttons and a share button, click the share button
  3. You should now have a list of social platforms you can share your video to, click the Facebook button
  4. Add any text or captions you want sharing along with your video, this is a good place to explain what the video content is as embedded videos do not auto play so will require someone to click.
  5. Click the blue post to Facebook button and that is it! Your video should now have shared across to Facebook

How to upload a native video to Facebook

Uploading a native video to Facebook is slightly more complicated but it does have it’s pro points too, first of all it’s important to note that it goes against YouTube’s terms of service to use a 3rd party app to download YouTube videos they want you to stream directly from their own servers.

But as you are creating content you will not need to use a 3rd party app because you should already have the video created and saved before you originally uploaded it to YouTube. Here is a quick guide to uploading a native video:

  1. Locate your video file on your computer and check the files format, you want this to be an MP4, if it isn’t already then you can quickly Convert to MP4
  2. Open the Facebook URL or app and find the standard ‘What’s on your mind’ for sharing new content. Directly underneath the text should be a button that says Photo/Video
  3. Click Photo/Video and find the video you want to upload in your files and click open
  4. Add text or a caption to your post, again this is always important it is a way of selling your video to stop the scroll
  5. Finally click the blue post button and voila! You have now uploaded your video directly to Facebook.

How to promote YouTube videos on Facebook 2

Which should I use?

This is a trickier question and entirely depends on what your marketing goals, traffic goals etc might be. There are pros and cons to both video options and direct comparisons too which can help you decide which is right for you

  • Embedded video links tend to show as a smaller thumbnail whereas a native video will show at the width of the news feed making it more eye catching and noticeable when scrolling through
  • Auto play only works on native videos, with an embedded video the audience will need to click to get the video to play
  • Native videos tend to keep users on Facebook, understandably it’s a competitive field in the social media game, so where they can Facebook will keep it’s audience on it’s own platform, this isn’t good for you if you’re trying to increase your views specifically on YouTube in order to hit goals to monetize your channel.
  • Whether it’s natively uploaded or embedded Facebook posts are not usually crawled by search engines so it’s unlikely to increase organic search traffic, but it obviously does open up your video content to a whole different audience than the YouTube audience
  • The lifespan of a Facebook video is relatively short in comparison to YouTube where videos can continually perform.

How do I get the benefits of both?

There are pros and cons to both methods of sharing your YouTube videos to Facebook so it’s important you experiment with both methods to get a good feel for your Facebook audience, determine which they prefer and monitor which type of video gains you more views / click throughs.

A good way of getting the benefits of a native video but the YouTube traffic and increased channel views is to utilise both methods. Try full videos for both, but a common method for gaining traction is to create specific promo videos or a sneak peak video for Facebook.

This allows you to share a short video clip natively that will pique interest and make your Facebook audience want to click through and watch the full video on YouTube

Did you know you can also monetize your Facebook Page using your videos, pictures and blog posts? I even made a video about it on my youtube channel – You’ll be amazed how simple it is!

Promo Videos

When creating a promo video use a tool such as Adobe Spark, this allows you to cut video clips and add shorter clips while also adding slides and overlay text to your video.

This promo video can then be shared across your various social media channels with a link through to your YouTube video therefore gaining strong click throughs and increasing your YouTube views and subscriptions.

Promo videos are an excellent way of gaining the right audience, and an audience that will stick around. If they are interested enough to click through to the full YouTube video the likelihood is that the content resonates with them and they are going to watch the full video

How are you sharing your videos?

Categories
SOCIAL MEDIA TIPS & TRICKS VIDEO YOUTUBE

9 BEST Places To Share YouTube Videos for Views and Subscribers

Looking for the BEST Places to share your YouTube Video? Promote Youtube videos to get more views. YouTube promotion is simple as sharing your videos on social media like TikTok, facebook, Instagram forums and blogs. This will help you grow your youtube channel, promoting your channel to get more subscribers and most importantly it is free youtube promotion.

What YOU NEED TO KNOW about being a YOUTUBER – https://youtu.be/wAknkxC6Iko
WHY PEOPLE DONT CARE ABOUT YOU – https://youtu.be/OFV6w0Rl5bo
REBRAND or REBOOT Your YouTube Channel? – https://www.youtube.com/watch?v=DWE63t4X6gk

Why we share: A guide to more shareable content

The New York Times did an awesome study on why we share a few years ago that remains one of the most informative on the topic of social media sharing. This study identified five major drivers for sharing:

  • To bring valuable and entertaining content to one another. 49% of respondents say sharing allows them to inform others of products they care about and potentially change opinions or encourage action.
  • To define ourselves to others.  68% of respondents said they share to give others a better sense of who they are and what they care about.
  • To grow and nourish our relationships. 78% of respondents said they share information online because it enables them to stay connected to people they may not otherwise stay in touch with
  • For self-fulfillment. 69% said they share information because it allows them to feel more involved in the world.
  • To get the word out about causes they care about.  84% of respondents share because it is a good way to support causes or issues they care about.
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TIPS & TRICKS VIDEO YOUTUBE

How To Promote Your YouTube Channel for FREE

How To Promote Your YouTube Channel for FREE // How To Grow Your YouTube Channel for FREE! You don’t have to spend money to grow your channel. You can promote and advertise your YouTube channel for free by simple sharing and communicating with your viewers.

How To Promote Your Channel for FREE — Promote Your YouTube Videos

1 — SOLID SEO — Make sure you have a interesting and searchable title. Go for a solid keyword.

2 — SHARE VIDEOS TO SOCIAL MEDIA — Twitter, facebook, Reddit, Instagram, Trinding and many more places. They are FREE and they have groups to share your videos!

3 — COMMENT ON OTHER PEOPLES VIDEOS AND LIVE STREAMS — Do not spam! Be part of the conversations and ask interesting questions.

4 — AMPLIFY YOUR MESSAGE — Guide your existing viewers to watch more videos with end cards, info cards & comments.

5 — COLLAB WITH OTHER YOUTUBERS — It’s a great way to share your audiences or get your face/name on somebody else’s channel.

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Alan Spicer YouTube Tips Channel — YouTube Tricks, YouTube Tips & YouTube Hacks to Help Grow Your YouTube Channel. I make YouTube Training Tutorials based on my personal experience on How To Increase YouTube Views, How To Gain YouTube Subscribers and How To Grow A YouTube Brand Online.

I have been on YouTube since 2013 growing an Entertainment and News Channel, MrHairyBrit. Within that time I have made many mistakes but have also learnt many YouTube Hacks that I want to share with you to help you Rank Your YouTube Videos On YouTube, Grow Your YouTube Channel and Get Your Brand Noticed On YouTube.

I also have a background in Social Media Marketing, Search Engine Optimisation, and Web Design & Development.

We can grow together, We can learn together… Start Creating!

NEED HELP GET IN TOUCH — Alan@HD1WebDesign.com

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