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WEB DESIGN

The Power Of Twitter and Social Media

What’s the point of Social Media?

With around 300 million active Social Media users and 500 million tweets per day, Twitter presents a potential that is difficult to ignore. The colossal site is now big news, and savvy businesses are using it to get their message across to the world – for free.
One of the most widely used and accepted internet-marketing strategies in the world today; Twitter offers an inexpensive and highly effective resource for online business enhancement. HD1 Web Design is one of the best services to help you leverage the channel effectively for your business. Whilst Facebook is the major Social Media player and has great role in all business brand awareness but don’t forget Twitter and YouTube in your social media plan.
What’s the point of Twitter? The huge popularity of Twitter can be attributed to its ability to satisfy people’s craving for immediate news. The site also appeals to the vast majority because it is concise, informal and conversational. Most agree that it is less time consuming and the 140-character limit pushes people to be brief and clever.
Businesses are increasingly resorting to HD1 Web Design & Social Media Consultancy to amp their brand online, and not without good reason.

Showcase your company the best possible way in the virtual world using HD1 Web Design

This online ‘haven for humanity’ boasts of an enormous viral potential. No matter what your reasons are for being in twitter – business, personal or political – it offers the easiest way to spread the word. Twitter can also help you link with other popular social media channels including Facebook, LinkedIn and other networking sites. A distinct “buzz” online can do wonders for your business.

Real Time Connection With Customers

Most twitter users use the micro blogging site to share what is happening around them. We can connect your business message to what is relevant to your customers in real time thereby helping establish a connection with them. Posting great content and engaging with customers helps build credibility, which translates to more business.

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Know Industry Trends

Twitter can help a business monitor discussions among customers about the particular industry and get a feel of what their potential buyers are looking for. You can keep abreast of industry trends and note changes in customer preferences. This will give you valuable insights and will aid you in making the right decisions in your business.

A Human Touch To Your Online Brand & Business

When you talk regularly about what your business does, you are giving it a human feel and not just hiding behind a business facade. Customers connect to you more when they are offered a better insight into your business goals, values and everyday dealings. You can trust us to portray your company in a manner that will appeal to your target section.

Brand Building

Twitter lends character to a business. The tone of your tweets can be informative and straightforward, casual or funny – it all depends on what image you want to portray about your brand. Apart from writing in the tone you prefer, we also help identify keywords that are relevant to your market; this helps your business to get into the flow of twitter traffic, making it easier for your potential customers to locate you.
All said, twitter is here to stay and can take your business to the next level. Twitter marketing involves several aspects and is best handled by our expert team of social media professionals at HD1 Web Design, who are well versed with the many nuances of the channel to help you achieve the best possible outcome. All social media sites have strengths for different businesses, we are here to help you make the most of social media and brand building for your business.

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RESPONSIVE DESIGN UX/UI MOBILE FIRST WEB DESIGN

Understanding Estate Agent Web Design / Development

Estate Agent Website Design and Development

With the property market now recovered from the financial crisis (within reason), and property prices on the rise, many estate agents are looking to increase their visibility to local house hunters and sellers, particularly online. Estate agent website design has certainly evolved for the better over the last few years and finding the right platform for your online presence has become vitally important.
If you want people searching for homes to rent or buy to find you straight away, you need to put a lot of thought into your estate agent website. It’s not just about the look and feel of the design but also the words you choose to attract your audience. Before they even think about contacting an estate agent, most home buyers nowadays will search the area online, to find out which properties are available and how competitively they are priced.

The Benefits of Estate Agent Website Design Experts

When it comes to a property for sale, web development is highly important, not only in ensuring that potential buyers see it but that they then choose you as their estate agent. This means having an attractive, easy to navigate site and one that has strong SEO which ensures it figures strongly in local searches, it’s important for many property agents to show on a much more local search level and we have a strong history with property websites and search engine optimisation (SEO) to go with it.
Estate agent website design isn’t just about getting a simple site up on the internet. There are numerous factors to take into account that can boost traffic and increase the number of people who opt to be your client, whether they are selling or buying, as well as keeping them engaged once they have clicked on your link. Yes, you can do it yourself if you have some experience in digital platforms but off-the-rack solutions often don’t supply everything that you need and you don’t have an expert team on hand to assist you and your property business.
As specialists in estate agent website design we know that there are a number of issues that need to be addressed if you want a platform that does your business justice:

  • An estate agent website that is built from the ground up and tailored to your needs and your budget.
  • Website experts who know how to develop strong SEO for your local area that is guaranteed to get you to the top of search engine rankings such as Google, Yahoo and Bing.
  • Better usability which means that potential clients have every opportunity of engaging with your business once they visit your estate agent website.

The key to success with any website is having the right components in place and that includes being able to measure your success closely, allowing you to implement the right strategies, as well as integrate with other marketing tools such as social media.
You may, for instance, want to carry out an advertising campaign for a particular property, bringing all the strands together to get interested people to visit a particular, tailored landing page that improves your prospects of enquiries and sales.
A dedicated estate agent website design gives you all the functionality and power that you need to stand head and shoulders above the rest of your competitors, and our clients agree.

Just appreciating the hard work you have put into the website together with your team and what I have discovered is something you have to be proud of and I certainly a proud. It really looks great!! Thank you so much mate. Pass my vote of thanks to everyone in your entire team. One happy customer!
…Tendai Nheta

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Bespoke Designed Websites Only

You get a bespoke designed website that lists all the right details of a your properties, and offers the ability for your clients/users search your property website for a suitable house or flat be that a property for sale or for rent, maybe even holiday rental properties. Great estate agent website design needs to incorporate the wide range of tools and functions you need to manage you portfolio along with the ability to update and change with the times.
We can even offer many extras such as linking your website to Rightmove and Zoopla.

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MARKETING RESPONSIVE DESIGN UX/UI MOBILE FIRST WEB DESIGN

Startup Company Websites – The Power Of Your Website

Are You in The Middle of Starting Your Own Business?

It is very expensive to start up your own company today, and the sad truth is about 95% of businesses fail in their first year. One of the main reasons for such a high failure rate is that business people underestimate the amount of time that they will need to see a profit. Or they forget the need to stand out with a Startup Company Website!

New Business Startup Company Websites

In the meantime, new business start-ups tend to spend a great deal of money upfront, and this is a serious mistake. In the beginning of any business venture, expenses should be limited to what is absolutely necessary. Large expenses need to be held back unless they are absolutely necessary and vital to the business.

Your Website is More than Just a Digital Business Card

One of the most expensive things that a start-up company needs today is start-up company websites. The site needs to be mobile-friendly because so many people use their smart phones to access the internet today. Your website is a representation of your company and will be seen by a lot of people.
You also want it to show up high in search engine results pages (or SERPs) so that you can bring in new clientele. Simply put, if you do not have a website, then your business will not be taken seriously.
People today communicate online, and the business without a website is the business that does not last long.

Outsourcing Web Design in a Startup

Most business people have no idea how to create a website, which becomes a bit of a dilemma right at the start. Who will be tasked with such an important part of the business? Most companies will simply hire someone to take care of this crucial item.
One thing that is very important about your website is that it should give visitors all of the important information about your company — who you are, where you are located, what you do, and so on. It should also contain information regarding services and/or products that you provide, as well as the prices of those items.
Testimonials from satisfied customers are another powerful piece of content that should be added to your website as well.
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Don’t Wait too Long for that Website

Your business needs to develop a startup company websites as quickly as it can, and the best way to do that is to hire an expert who understands your needs and how to represent those in a fully functional online format.
An experienced, reliable, and trusted web developer can do this easily and without too much expense. The trick is to find the right person and to be able to pay for the site in monthly payments, or in affordable payments. This makes it easier than having to come up with a lot of money up front one of the pitfalls that happens to cause the failure of many new businesses.
Your website is a very important part of your business, startup company websites, so be sure to find an experienced company that can take care of the creation and marketing aspect of it for you. Most business owners do not have time for such details because they are far too busy running their company.
When you delegate these important tasks to the right people, you tend to have more time to focus on what is important to your business, and that will help you to find success.”

Categories
MOBILE DESIGN RESPONSIVE DESIGN UX/UI MOBILE FIRST WEB DESIGN

Website Design in Yorkshire – Redesigning your Website!

Things to consider when Redesigning your Website

Nothing quite compares to a fresh, new website design for your enterprise. It looks great, works flawlessly, and you can’t wait for your Web Design Yorkshire visitors to check it out.
Considering the seemingly endless advances in technology, many businesses may feel as though they need to constantly update their site to keep up. The search engine algorithm updates, new marketing techniques, new ways of browsing the web, and new applications can easily overwhelm and frustrate Internet marketers. So, how often should you upgrade or change your website design?

First, a look at the impact of changing your website design

Changing the website design, especially for those running on content management systems (CMS) like WordPress, affects your SEO. Changes in design, like in the template, graphics, logo, or images, while everything else remains unchanged, including site structure and navigation, should not affect your SEO or search engine ranking.
But when changing the structure and flow of how the website works, like moving from a CMS to HTML, it may affect your SEO and ranking. If the website design changes are intended to improve user experience, the short-term effect will be a drop in ranking. It will take a bit of time for Google to see and review the change, after which it should detect the positive changes and boost your ranking again, either to its original position or better.
So, if your web design yorkshire is ranking well but you are concerned that the design may be out of date or needs some upgrading, you may need to weigh your options. That said, many designers recommend a redesign every 18 to 24 months, though there are certain circumstances that should help you know when it is time to update.

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A good reason to change the design

If you have never made any changes to your website since its construction, several years ago, you may be tempted to alter the design. Redesigning your web design yorkshire can help refresh your brand. This decision could be motivated by a change in your tastes, newly acquired technological knowledge, or perhaps the design is not ideal for your purpose. All these are good reasons for a redesign. Others include:

  • To improve user-friendliness (UX/UI Responsive Web Design) – the appearance and usability of your website may be turning away potential customers. In that case, a redesign could improve regular visitor experience.
  • For SEO (Search Engine Optimisation) – with regular changes to SEO tactics, bringing your website up to date may help you rank higher in search engine results. For instance, you could make the website lighter for faster loading speeds.
  • To improve accessibility – today, consumers access the Internet from both desktops and mobile devices. So, your website should be responsive so users can access it from any device. Using scroll-down design instead of linking may also reduce the bounce rate.
  • An upcoming event – when organising a festival, trade show, or other large event, changing sections of your website can help draw some more attention towards it. Changes in colour based on the season, or theme of your event could also help boost the brand image and positioning.
  • New technology – outdated code can prevent users on mobile devices from accessing your website, and keep you from installing useful features that enhance user experience.

Redesigning Your Website Design

When redesigning your Yorkshire website design (or of course any website really), it is important that you try not to change the core, including URLs, especially if you already have a steady flow of traffic. A sudden change may cause confusion, especially if your users are not trained on the new system.

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MARKETING SOCIAL MEDIA TIPS & TRICKS WEB DESIGN

5 Tips For Getting The Most From Online Marketing

Online marketing is a truly vast space

Fraught with pitfalls and dead-ends, but also overflowing in amazing potential and truly business-altering avenues if properly approached. Below, we’ll take a look at five tips for getting the most from your online marketing strategy.

1. Make Your Website A Call To Action

No matter what type of business you own, your website should include a call to action that is clearly visible and present in the website’s overall construction. Whether your aim is to attract your visitors’ attention to an event, product, idea or artist, or to make a sale, the website should reflect this aim at the very core of its design. It should organically guide users to performing whatever action the website was set up to achieve.

2. Interface With Others In Your Field

Take some time to do a bit of research. Look at websites that are similar to yours and get a feel for your competition. You might find that while direct competitors might not be willing to work with you, other businesses with interests related or relevant to your website may be quite interested in collaborating. This is a great chance to do things like guest blog posts, link exchanges, and other programs that can be mutually beneficial to both companies and both company websites. This helps you get the most out of your website online marketing strategy and theirs, since any visit to a site with a link to yours on it is a potential view, and every potential view is a potential customer.

3. Use Multiple Social Platforms And Mediums

There are a lot of different ways to engage users these days. Having a social media portal is a great way to reach a wider audience, and there are plenty of opportunities for promotions and getting the word out about events, products, or services via social media. There are plenty of social media platforms, and they often operate with different media. For example, YouTube is more than a video hosting site. It is actually its own social network and can itself generate interest. But having a portal such as a Facebook profile or your own website where you can pull all of the different content mediums together into a cohesive whole is a great way to expand your media presence and engage users in different ways.

4. Tap Into Content Marketing

Content marketing is a massively powerful force that helps to drive web traffic today. By producing interesting content relevant to website users interests, it becomes possible to provide a body of content that is interesting to users and entices them to spend time engaged in using your website. It’s also a way to use Search Engine Optimisation (SEO) tactics to build a body of content, which can then be indexed by search engines and used as keywords.

5. Offer Exclusive Online Marketing Promotions

Making your website useful and relevant, not just an advertisement for your business, is one of the keys to keeping users interested, interacting, and returning with your website. Offer some promotions that are exclusively accessed by visiting the website, or something in a similar vein to get a bit of buzz on the site.”