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TIPS & TRICKS YOUTUBE YOUTUBE TUTORIALS

Unlocking Your YouTube Channel’s Full Potential: Why Your Channel Isn’t Growing and How to Fix It

Are you struggling to grow your YouTube channel despite your best efforts?

Frustrated with low view counts and minimal subscriber gains?

You’re not alone.

Many creators face the same challenges, but the key to success lies in understanding the crucial YouTube analytics and metrics that can help you identify areas for improvement. In this blog post, we’ll dive deep into the world of YouTube analytics, provide actionable tips, and share proven strategies to help you unlock your channel’s full potential.

How To Track Success on YouTube? – Track YouTube success by monitoring key metrics: watch time, audience retention, CTR, unique viewers, traffic sources, and engagement metrics (likes, dislikes, comments, shares). Optimize content with SEO, compelling titles/thumbnails, and audience-focused topics. Engage viewers and analyze data for growth.

Essential YouTube Metrics for Growth

There are handful of metrics that aspiring youtubers need to get to know in-depth if they are to understand how to grow and WHY they are growing.

Watch Time and Audience Retention

Watch time is the total amount of time viewers spend watching your videos, and it’s one of the most critical factors in YouTube’s algorithm. In fact, YouTube prioritizes videos with higher watch times in search results and recommendations. According to a study by Tubular Insights, the top 1% of YouTube channels have an average watch time of 3 minutes and 19 seconds, while the bottom 50% only manage 1 minute and 21 seconds.

To improve your watch time, focus on audience retention – the percentage of a video that viewers watch before leaving. Aim for a retention rate of at least 50%, as videos with higher retention rates tend to perform better.

Actionable Tips:

  • Hook viewers in the first 15 seconds with a compelling intro.
  • Structure your content with clear, engaging segments.
  • Use annotations, cards, and end screens to promote related content.

Unlocking Your YouTube Channel's Full Potential: Why Your Channel Isn't Growing and How to Fix It

Click-Through Rate (CTR)

CTR is the percentage of viewers who click on your video after seeing its thumbnail and title. A higher CTR indicates that your video is enticing and relevant to your target audience. According to YouTube, the average CTR for most channels falls between 2% and 10%.

Actionable Tips:

  • Design eye-catching thumbnails that accurately represent your content.
  • Write compelling titles with relevant keywords.
  • A/B test different thumbnail and title combinations to optimize performance.

Advanced Metrics for a Deeper Analysis

Ok, now its time to dive into the harder metrics of the handful to understand.

Unique Viewers and Traffic Sources

Unique viewers play a significant role in understanding your YouTube channel’s performance. As an estimate of the total number of individuals who watch your content, this metric sheds light on the size of your audience, which is essential for assessing your channel’s reach and potential for growth.

By tracking unique viewers, you can identify which content resonates most with your target audience. This information can guide your content creation strategy, helping you produce more of the videos that attract and retain viewers.

For example, if you notice a surge in unique viewers for a specific video or video series, it’s a strong indication that your audience enjoys that particular content.

Capitalizing on this insight, you can create similar videos or expand on the topic to maintain and grow your viewership.

Furthermore, analyzing traffic sources can unveil valuable information about where your viewers are discovering your content. YouTube provides a breakdown of traffic sources, such as:

  1. YouTube search: Viewers who find your content through the platform’s search feature.
  2. Suggested videos: Viewers who click on your content when it appears as a suggested video alongside or after other videos.
  3. Browse features: Viewers who discover your content through the home page, subscription feed, or trending section.
  4. External sources: Viewers who arrive at your content via external websites, social media platforms, or direct links.

Understanding your traffic sources enables you to optimize your content and promotion strategies. For example, if a large portion of your traffic comes from YouTube search, it’s crucial to focus on search engine optimization (SEO) by using relevant keywords in your titles, descriptions, and tags. On the other hand, if most of your viewers come from external sources like social media, investing time in promoting your content on those platforms and engaging with your audience can further boost your channel’s growth.

In summary, unique viewers and traffic sources are vital metrics for assessing your YouTube channel’s performance. By examining these analytics, you can refine your content and promotion strategies to better connect with your target audience and accelerate your channel’s growth.

Engagement Metrics

Engagement metrics serve as valuable indicators of how well your content resonates with your audience and the extent to which it encourages interaction. Tracking likes, dislikes, comments, and shares can provide you with actionable insights that can be used to refine your content strategy and foster a stronger connection with your viewers. Let’s delve deeper into each of these engagement metrics and their implications:

  1. Likes: A high number of likes is a clear sign that viewers appreciate and enjoy your content. This positive feedback not only boosts your channel’s credibility but also increases the likelihood of YouTube recommending your videos to others. To maintain a high like count, consistently produce content that appeals to your audience, and consider asking viewers to like your videos as a call-to-action.
  2. Dislikes: While dislikes can be disheartening, they also serve as constructive feedback, indicating that there may be areas in your content that need improvement. Analyzing videos with higher dislike counts can help you identify potential issues, such as controversial topics, misleading titles, or poor production quality. By addressing these concerns, you can enhance your content and reduce the number of dislikes on future videos.
  3. Comments: A high number of comments typically suggests that your content sparks conversation and encourages viewers to share their thoughts, opinions, or questions. Engaging with commenters can further strengthen your connection with your audience and create a sense of community around your channel. Additionally, responding to comments can provide you with valuable feedback and ideas for future content.
  4. Shares: Shares play a crucial role in increasing your content’s visibility and expanding your audience. When viewers share your videos on social media platforms or other online channels, they effectively endorse your content and introduce it to new viewers who may not have otherwise discovered your channel. Encourage sharing by creating share-worthy content, including engaging stories, helpful tips, or unique insights, and using a call-to-action to remind viewers to share your videos with their networks.

Fostering Community Engagement

You are growing the channel but you need to keep them engaged and coming back to the channel to help the snowball roll.

Responding to Comments

Engaging with your audience is crucial for building a loyal community. Make an effort to respond to comments on your videos, as this can foster a sense of connection and encourage viewers to return for future content.

Leveraging Social Media

Promote your content on social media platforms and engage with your audience to extend your reach and drive traffic to your YouTube channel.

Finally…

By understanding and tracking the right metrics, you can make data-driven decisions and unlock your YouTube channel’s full potential. Start implementing these strategies today, and watch your channel grow!

Key YouTube Metrics for Channel Growth

Metric Importance Actionable Tips
Watch Time Crucial for YouTube’s algorithm; higher watch times improve visibility. Hook viewers in the first 15 seconds.
Audience Retention Higher retention rates lead to better video performance. Structure content with engaging segments.
Click-Through Rate A higher CTR indicates enticing and relevant content for viewers. Design eye-catching thumbnails and compelling titles.
Unique Viewers Provides insight into audience size and content resonance. Analyze which content resonates with your audience.
Traffic Sources Reveals where viewers are coming from, allowing for content optimization. Tailor promotion strategies based on top traffic sources.
Engagement Metrics Offers insight into audience interaction with your content. Encourage likes, comments, and shares to boost visibility.
Categories
SOCIAL MEDIA TIPS & TRICKS YOUTUBE

Can YouTube Comments be Traced?

Privacy is obviously a major concern these days, and something we have talked about on this very blog, but how private are your comments? After all, it’s one thing to be told your expectation of privacy is limited if you are going to upload videos to YouTube, but entirely another to be told your offhand comments could be traced.

Can YouTube Comments Be Traced? – Yes, the reality of this kind of situation is that everything can be traced to some degree, it is more a matter of how badly the unseen party wants to track your comments.

Random users who are perhaps upset with something you have said have no plausible way of tracing your comments. If you have said something that breaks YouTube’s guidelines, they can report your comment to YouTube, but that will result in YouTube taking direct action (if they take any action at all), and will not see the reporting party learn your whereabouts or identity.

Can YouTube Trace Comments?

In order to leave a comment on a YouTube video, you have to be logged in to YouTube. This ensures YouTube have a good amount of ways to track you, from your viewing history to the IP address you routinely log in from. Obviously, then, if you are leaving a YouTube comment, YouTube can trace that comment to you.

Now, there are things you can do to limit what that tracing means. YouTube can view your IP address and, with it, they can estimate your geographical location. They will also have a specific address if you have saved any payment details, such as for YouTube Premium (or at least the billing address of the person whose card was used). If you don’t save payment details and you access YouTube using a VPN, YouTube will have no practical way of tracing your comments to a real person or location.

Can YouTube Comments be Traced? 1

Why Would Traced Comments Be Bad?

There are many reasons why someone might not want their comments to be traced and, if we’re being honest, the majority of them are not particularly savoury. If someone was making illegal comments (mainly hate speech) or making comments that incriminate them in some illegal behaviour, they would naturally not want their comments to be traceable, as that could lead to legal action being taken against them.

That been said, there are some more noble reasons to be concerned about YouTube comments being traced. For example, if you are living in a country that takes punitive action against people who criticise the government, you would naturally not want your comments criticising the government to be traceable. In this situation, most (at least most in our neck of the woods) would probably agree that it is a good reason to hide your real identity and make your comments harder to trace, as opposed to wanting to throw racial slurs around without facing any consequences.

Can Police Track YouTube Comments

When law enforcement gets involved, things get a little trickier. First off, most law enforcement agencies need to have a good reason to go demanding private information from companies like YouTube, so you’re not likely to have the police tracing your whereabouts in this manner over a comment admitting you stole a magazine once. The other side of this point, of course, is that if the police are attempting to trace you through a YouTube comment, they will really want to find you.

And they will have YouTube’s full cooperation.

YouTube is required by law in just about all countries to cooperate if local law enforcement is able to prove they have good cause to be tracing someone. Of course, YouTube’s full cooperation is still limited to what they themselves can find out. If YouTube doesn’t have any information that can be used to trace you, they can’t give that information to the police.

That being said, crime on the Internet is often an international affair, and it may well be a government agency that is interested in your whereabouts, rather than the local police department. In that case, it is hard to say how secure your anonymity is. The movies tend to inflate reality to make it more interesting, but it’s reasonable to assume that an organisation like MI5 or the CIA will have some advanced toys that the likes of YouTube are not in possession of.

Should You Worry About Your Comments Being Traced?

As you have probably already gathered from above, traced comments is only really a problem for people who are doing something wrong in the eyes of the law. YouTube may not be able to trace you back to your home, but they don’t need to know where you live to ban you from the platform if you are doing something against the terms of service. Law enforcement agencies are a different kettle of fish, however.

Of course, the fact that you are worried about being traced does not automatically make you a bad person, such as in the case of the countries with over-zealous laws about criticising the people in power. Ultimately, this blog is here to explore all aspects of YouTube, not judge people. Our default state, however, is to advise you not to break the law.

Can YouTube Comments be Traced? 2

Social Engineering

This is probably not something that pops into your mind when thinking about being “traced” on the Internet, but social engineering is a very real way to find out more information about someone. Of course, it is also a way that is very to prevent.

Social engineering in this sense might be following the links on someone’s YouTube page to other social media accounts, or figuring out what your username on other platforms might be from things you have said in the comments. Whether an interested party could figure out who you really are or where you live in this manner would depend on what kind of information you have publicly available online, but this also means that it is entirely within your control to prevent.

Of course, being polite and friendly online and not breaking any laws is also a very good way to avoid attracting the attention of anyone who might want to trace your comments…

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
TIPS & TRICKS YOUTUBE

Do YouTubers Delete Negative Comments?

It is no secret that YouTube has a bit of a reputation for less than positive comments. Indeed, it is often considered good advice to up and coming YouTubers to avoid the comments altogether. Like most social platforms on the web, many-a-YouTuber has learned the hard way that no matter how well they might conduct themselves online and on their channel, they can’t control how the people who watch their content act.

Or can they?

As a YouTuber there are many tools at your disposal to help make your channel as friendly as possible. You can report spam comments, hide particular commenters so that their comments don’t show up on your videos any more, and, yes, delete comments entirely.

Do YouTubers Delete Negative Comments?

As you’ve probably already guessed, the answer to this question is not as simple as it perhaps could be. Which is to say; the answer is yes, YouTubers do delete negative comments—it certainly does happen. But not all YouTubers, and there’s no practical way of knowing what percentage of YouTubers do, though we suspect it’s a minority.

For larger YouTubers who can get hundreds—even thousands—of comments a day, it is simply not practical to delete every negative comment. Even if the negative comments made up a vanishingly small portion of the overall comments, they would still have to be aware of those comments, and noticing a few comments among thousands—no matter how mean or inappropriate—is a difficult task to say the least!

Still, someone YouTubers nevertheless make the effort to prune comments of anything that is not conducive to the kind of atmosphere they are trying to build with their channel, so let’s take a look at some of the reasons a comment may find itself being removed.

Do YouTubers Delete Negative Comments? 1

Why Do YouTubers Delete Comments?

There are several reasons a comment might find its way into the trash, and none of them are universal, which is to say that something that might be perfectly acceptable in the comments of one channel might be wholly inappropriate on another. There is, of course, a practically endless list of reasons why a YouTuber might choose to delete a comment, including things like “because I don’t like them”, but we’re going to focus on the most common reasons.

Explicit Language

One of the most common reasons to remove comments is because they contain explicit language. In this case, it is the language itself, rather than the content or intent of the comment, that gets the message deleted.

This could be because the YouTuber wants to foster a family friendly community around their channel, or it could just be because they don’t like explicit language. Whatever the reason, if you are commenting on a channel like this, find ways to express yourself that don’t involve swearing!

Offensive Comments

A couple of caveats need to be made here. Firstly, when we say “offensive”, we are talking as universally as possible. Offence is a very subjective thing, and what offends one person might not offend another, but we can generally assume that if someone is maliciously insulting someone else, it is an offensive comment.

The second caveat is that offensive comments are distinct from explicit language. It is possible to use explicit language in a way that is not offensive (beyond any offence caused by the word itself). For example, it is very common in the UK to use explicit language when talking to a friend. On a similar note, it is perfectly possible to be offensive without using explicit language.

So what do we mean by offensive comments? Generally speaking, anything that is attacking someone else, whether it be personal insults or insults directed at a group of people with obvious intent to upset.

Hot Button Topics

This one is a little trickier since what constitutes a hot button topic these days changes so quickly. Essentially we are talking about any topic that tends to polarise people and cause arguments, with religion and politics being two of the biggest culprits for this.

Again, not every YouTuber will care if these things are being talked about in their comments, but for YouTubers who want to foster a friendly atmosphere and a sense of community, it is often best to keep these kinds of topics out of the comments altogether, as they invariably end in arguments, division, and bad blood.

Do YouTubers Delete Negative Comments? 2

Troll Comments

Trolls are not always the easiest thing to identify, since part of their shtick is often mocking or insulting you without you realising, which is why this type of comment is separate from offensive comments, since trolls may not necessarily be offensive in any given comment.

It is more a pattern of behaviour than a specific comment. It could be repeated comments criticising silly things, or criticising the same thing over and over. We’re not suggesting YouTubers should delete any criticism they get, but when criticism isn’t constructive, it serves no useful purpose.

Spam Comments

Spam comments tend to get reported as such, rather than just deleted, but they do get deleted. These are comments that are only there to draw attention to something else, like another channel, or a website. They are usually identifiable by the fact that use generic language and in no way reference the content of your videos. And, of course, they will attempt to link out to something else in the body of the comment. Some spam comments don’t link, but rely on the curiosity of the reader to click on their profile based on what they have said. Regardless, they add little value to the community and rarely share anything that your viewers would be interested in.

Videos for Children

While there are a range of things that can be considered offensive, hurtful, or inappropriate to an adult, most adults can, ultimately, manage their emotional state sufficiently to come away from such a situation unscathed, but what about children. Most of us can agree that children should be protected to some degree from the more unsavoury elements of online interaction. How much of a degree that is, and what age it stops, are things people will probably never come to a unanimous agreement over.

As it turns out, YouTube has taken the decision out of our hands. Videos that feature children automatically have commenting disabled, so there is no fear of child viewers running into unpleasant comments on those videos. Indeed, the YouTube Kids app does not have the ability to show comments at all.

It’s worth remembering this because some YouTubers do deactivate their comments entirely, and some of those YouTubers are heavily criticised for it (typically when the content of the video is controversial or, ironically, offensive), so remember, if the video features children, it probably wasn’t the YouTuber’s choice to disable the comments.

Censorship

Another reason you may see comments vanish from a YouTube video’s comment section is YouTube themselves.

Although heavily criticised, YouTube does on occasion remove comments that present as red flags in the ever-changing algorithm that YouTube has going on behind the scenes.

We won’t pretend to know what YouTube deems unacceptable enough to remove without consulting the YouTuber whose video the comments are on, but they have been known to remove harsh language about nations, and even comments containing Chinese-language words related to the Communist Party (CCP), though in the case of that last one, YouTube claimed it was an error.

How to Avoid Getting Your Comments Deleted

If you’ve found that your comments get deleted often, there is likely behaviour that you need to change to stop that from happening. If it only ever happens with one particular YouTuber, we’re not saying it’s impossible that the YouTuber has a problem with you specifically. However, more often than not, the problem is with the commenter, especially if it happens across multiple channels.

The most general advice we can give is to just be polite. If you are constantly getting into arguments with people, calling people names, saying mean things about the creator of the videos you’re commenting on, you significantly increase the chances that your comment will get deleted.

More specifically, try to observe the type of community that has formed around the videos you are commenting. If every comment is wholesome, friendly, and free of bad language, your comments probably should be as well. On the other hand, if everyone is swearing and insulting each other, you should be safe to do the same.

Final Thoughts

It can be frustrating when you get your comments deleted, or comments are closed, and you can’t contribute in the first place. Try to remember that it’s not always the YouTuber’s conscious decision to remove your comments. And, when they did take the time and effort to specifically remove your comment, most of the time, they will have had a reason for it.

And, if you are a YouTuber, the best thing you can do when it comes to deleting comments is find a balance. Try not to stifle the conversations your videos create, but at the same time, don’t be afraid to create the type of community you want to create.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
SOCIAL MEDIA TIPS & TRICKS VIDEO YOUTUBE

How To Turn Off On Video Comments with NEW YouTube Studio

How To Turn Off On Video Comments with NEW YouTube Studio 2019 // Need to enable comments, disable comments on your YouTube video? Maybe you want to stop comments for a while turn on comments to let people give you feedback.

How To Disable Comments on YouTube – The youtube comment section can be turned on or off to help you engage with your viewers. Disable comments to stop all people leaving comments or disable the comments to control who can leave you feedback.

Turn On Off Age Restriction – https://www.youtube.com/watch?v=llMcfqPkUE0
How To Add End Screens on Mobile – https://www.youtube.com/watch?v=-0mKUANBscs
How To Change Channel Name – https://www.youtube.com/watch?v=8OMnNaNI_ck
Change Channel Avatar – https://www.youtube.com/watch?v=YJLtkkmci5c