How To Sell Merchandise Directly on YouTube


How To Sell Merchandise Directly on YouTube

To set up the merchandise shelf on your YouTube channel, follow these steps:

  1. Make sure you have a Google Merchandise Store account. You’ll need to use this account to manage your merchandise on YouTube.
  2. Go to your YouTube channel’s dashboard and click on the “Channel” tab.
  3. Under the “Channel” tab, click on the “Merchandise” option.
  4. Click on the “Connect a Merchandise Store” button.
  5. Select the Google Merchandise Store account that you want to use for your merchandise shelf.
  6. Once you’ve connected your store, you can start adding products to your merchandise shelf by clicking on the “Add Product” button.
  7. Fill out the product information, including the product name, price, and description. You can also upload an image of the product.
  8. When you’re finished, click on the “Publish” button to add the product to your merchandise shelf.
  9. Repeat this process to add more products to your merchandise shelf. You can also edit or delete existing products by clicking on the “Edit” or “Delete” buttons next to the product.

That’s it! Your merchandise shelf should now be set up and ready to go. You can promote your merchandise to your viewers by including links to your merchandise shelf in your video descriptions, or by promoting your products in your videos.

How To Sell Merchandise Directly on YouTube

In addition to the Google Merchandise Store, there are a number of other platforms that you can use to sell merchandise on your YouTube channel, such as:

  1. Teespring: This platform allows you to design and sell a wide range of custom merchandise, including t-shirts, hoodies, and more.
  2. Redbubble: This platform offers a variety of customizable products, including t-shirts, phone cases, stickers, and more.
  3. Society6: This platform offers a wide range of customizable products, including art prints, phone cases, and home decor items.
  4. Zazzle: This platform allows you to create custom merchandise, including t-shirts, mugs, and more.
  5. Printful: This platform allows you to design and sell custom merchandise, including t-shirts, hats, and more.

You can also consider using a fulfillment service, such as Printify or Printful, which will handle the production and shipping of your merchandise for you. This can be a good option if you don’t want to deal with the logistical aspects of merchandise sales.

To use one of these platforms or services to sell merchandise on your YouTube channel, you’ll need to sign up for an account and create a store. You’ll then be able to add products to your store and link to them from your YouTube channel.


By Alan Spicer - YouTube Certified Expert

UK Based - YouTube Certified Expert Alan Spicer is a YouTube and Social Media consultant with over 15 years of knowledge within web design, community building, content creation and YouTube channel building.