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TIPS & TRICKS YOUTUBE

Do YouTubers Delete Negative Comments?

It is no secret that YouTube has a bit of a reputation for less than positive comments. Indeed, it is often considered good advice to up and coming YouTubers to avoid the comments altogether. Like most social platforms on the web, many-a-YouTuber has learned the hard way that no matter how well they might conduct themselves online and on their channel, they can’t control how the people who watch their content act.

Or can they?

As a YouTuber there are many tools at your disposal to help make your channel as friendly as possible. You can report spam comments, hide particular commenters so that their comments don’t show up on your videos any more, and, yes, delete comments entirely.

Do YouTubers Delete Negative Comments?

As you’ve probably already guessed, the answer to this question is not as simple as it perhaps could be. Which is to say; the answer is yes, YouTubers do delete negative comments—it certainly does happen. But not all YouTubers, and there’s no practical way of knowing what percentage of YouTubers do, though we suspect it’s a minority.

For larger YouTubers who can get hundreds—even thousands—of comments a day, it is simply not practical to delete every negative comment. Even if the negative comments made up a vanishingly small portion of the overall comments, they would still have to be aware of those comments, and noticing a few comments among thousands—no matter how mean or inappropriate—is a difficult task to say the least!

Still, someone YouTubers nevertheless make the effort to prune comments of anything that is not conducive to the kind of atmosphere they are trying to build with their channel, so let’s take a look at some of the reasons a comment may find itself being removed.

Do YouTubers Delete Negative Comments? 1

Why Do YouTubers Delete Comments?

There are several reasons a comment might find its way into the trash, and none of them are universal, which is to say that something that might be perfectly acceptable in the comments of one channel might be wholly inappropriate on another. There is, of course, a practically endless list of reasons why a YouTuber might choose to delete a comment, including things like “because I don’t like them”, but we’re going to focus on the most common reasons.

Explicit Language

One of the most common reasons to remove comments is because they contain explicit language. In this case, it is the language itself, rather than the content or intent of the comment, that gets the message deleted.

This could be because the YouTuber wants to foster a family friendly community around their channel, or it could just be because they don’t like explicit language. Whatever the reason, if you are commenting on a channel like this, find ways to express yourself that don’t involve swearing!

Offensive Comments

A couple of caveats need to be made here. Firstly, when we say “offensive”, we are talking as universally as possible. Offence is a very subjective thing, and what offends one person might not offend another, but we can generally assume that if someone is maliciously insulting someone else, it is an offensive comment.

The second caveat is that offensive comments are distinct from explicit language. It is possible to use explicit language in a way that is not offensive (beyond any offence caused by the word itself). For example, it is very common in the UK to use explicit language when talking to a friend. On a similar note, it is perfectly possible to be offensive without using explicit language.

So what do we mean by offensive comments? Generally speaking, anything that is attacking someone else, whether it be personal insults or insults directed at a group of people with obvious intent to upset.

Hot Button Topics

This one is a little trickier since what constitutes a hot button topic these days changes so quickly. Essentially we are talking about any topic that tends to polarise people and cause arguments, with religion and politics being two of the biggest culprits for this.

Again, not every YouTuber will care if these things are being talked about in their comments, but for YouTubers who want to foster a friendly atmosphere and a sense of community, it is often best to keep these kinds of topics out of the comments altogether, as they invariably end in arguments, division, and bad blood.

Do YouTubers Delete Negative Comments? 2

Troll Comments

Trolls are not always the easiest thing to identify, since part of their shtick is often mocking or insulting you without you realising, which is why this type of comment is separate from offensive comments, since trolls may not necessarily be offensive in any given comment.

It is more a pattern of behaviour than a specific comment. It could be repeated comments criticising silly things, or criticising the same thing over and over. We’re not suggesting YouTubers should delete any criticism they get, but when criticism isn’t constructive, it serves no useful purpose.

Spam Comments

Spam comments tend to get reported as such, rather than just deleted, but they do get deleted. These are comments that are only there to draw attention to something else, like another channel, or a website. They are usually identifiable by the fact that use generic language and in no way reference the content of your videos. And, of course, they will attempt to link out to something else in the body of the comment. Some spam comments don’t link, but rely on the curiosity of the reader to click on their profile based on what they have said. Regardless, they add little value to the community and rarely share anything that your viewers would be interested in.

Videos for Children

While there are a range of things that can be considered offensive, hurtful, or inappropriate to an adult, most adults can, ultimately, manage their emotional state sufficiently to come away from such a situation unscathed, but what about children. Most of us can agree that children should be protected to some degree from the more unsavoury elements of online interaction. How much of a degree that is, and what age it stops, are things people will probably never come to a unanimous agreement over.

As it turns out, YouTube has taken the decision out of our hands. Videos that feature children automatically have commenting disabled, so there is no fear of child viewers running into unpleasant comments on those videos. Indeed, the YouTube Kids app does not have the ability to show comments at all.

It’s worth remembering this because some YouTubers do deactivate their comments entirely, and some of those YouTubers are heavily criticised for it (typically when the content of the video is controversial or, ironically, offensive), so remember, if the video features children, it probably wasn’t the YouTuber’s choice to disable the comments.

Censorship

Another reason you may see comments vanish from a YouTube video’s comment section is YouTube themselves.

Although heavily criticised, YouTube does on occasion remove comments that present as red flags in the ever-changing algorithm that YouTube has going on behind the scenes.

We won’t pretend to know what YouTube deems unacceptable enough to remove without consulting the YouTuber whose video the comments are on, but they have been known to remove harsh language about nations, and even comments containing Chinese-language words related to the Communist Party (CCP), though in the case of that last one, YouTube claimed it was an error.

How to Avoid Getting Your Comments Deleted

If you’ve found that your comments get deleted often, there is likely behaviour that you need to change to stop that from happening. If it only ever happens with one particular YouTuber, we’re not saying it’s impossible that the YouTuber has a problem with you specifically. However, more often than not, the problem is with the commenter, especially if it happens across multiple channels.

The most general advice we can give is to just be polite. If you are constantly getting into arguments with people, calling people names, saying mean things about the creator of the videos you’re commenting on, you significantly increase the chances that your comment will get deleted.

More specifically, try to observe the type of community that has formed around the videos you are commenting. If every comment is wholesome, friendly, and free of bad language, your comments probably should be as well. On the other hand, if everyone is swearing and insulting each other, you should be safe to do the same.

Final Thoughts

It can be frustrating when you get your comments deleted, or comments are closed, and you can’t contribute in the first place. Try to remember that it’s not always the YouTuber’s conscious decision to remove your comments. And, when they did take the time and effort to specifically remove your comment, most of the time, they will have had a reason for it.

And, if you are a YouTuber, the best thing you can do when it comes to deleting comments is find a balance. Try not to stifle the conversations your videos create, but at the same time, don’t be afraid to create the type of community you want to create.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
TIPS & TRICKS YOUTUBE

Do YouTubers Charge for Collabs?

The question of do YouTubers charge for collabs is one that be answered very simply or in great detail. In the interests of getting to the point; do YouTubers charge for collabs? Yes. It definitely happens. In the interests of answering the question more accurately, however, it should be noted that not all YouTubers charge for collabs, and the true answer to the question is “it depends”.

Like a good deal of behaviour on YouTube, paying for collabs happens. It even happens with enough regularity that there are services dedicated to helping small YouTubers find relevant larger YouTubers who, for a little cash, will do a collab with them.

Like some kind of dating website only with a much stronger scent of capitalism. That being said, it does not automatically follow that if you want to do a collab with a YouTuber, you will have to pay them.

Every YouTuber is different, and you may find that the YouTuber you are considering approaching will not do collabs under any circumstances (or will not do a collab with you under any circumstances), or that they will happily do a collab for free, or anything in between. The spectrum of expectation is broad enough that we can confidently say for any expected response, there is a YouTuber out there who will respond that way.

So, if you’re interested in learning more, let’s dive a little deeper!

What are “Collabs”?

Short for collaboration, a collab is the name given to the process when multiple YouTubers team up to make a video—or series of videos—together. This can be for no other reason than content creators liking each other and wanting to work together, but it often has more practical connotations. We’ll get into some of the more common reasons why collabs happen in the next section, but first…

Do YouTubers Charge for Collabs? 1

Examples of Collab Videos

Let’s take a look at some types of collab videos you might encounter on YouTube, or that you might look to create yourself.

General Team Up

This is the most common type of collab you might come across, and it is one that spans many different genres and niches. In this type of collab, two or more come together to do something all at once.

It could be play a multiplayer video game, play a musical number, take on a DIY project, or really anything where all the participants can come together to make the video with each other.

Specialised Collabs

In this type of collab, two channels with the same or similar niches will team partner up, but each make their own videos. The idea here is that each participant of the collab will tackle a different part of the subject of matter, and all the videos that are part of the collab will be plugged by the other videos.

This could be educational content where two YouTubers each tackle different but complimentary topics, or a construction project where each participant handles a different part of the job.

Challenge Collabs

Another popular type of collab is the challenge collab, where the participants face off against each other to do a specific thing. For game development YouTube, this could be something like “make a game in 24 hours”. For music YouTube, it might be something similar like “make a song in 2 hours”.

Why Do YouTubers Collab?

There are several reasons why a YouTuber might choose to do a collab, and, surprisingly, they do not have anything to with money most of the time. It is often the case that the reasons for doing the collab are different for each participant, so let’s take a look at those reasons.

Exposure

The single biggest reasons a smaller YouTuber would want to collab with a larger YouTuber is the exposure they will gain. Having their channel put in front of the eyes of a much bigger audience can provide a significant boost to their channel’s growth, as long their content is good, of course.

Naturally, this reason for collabing is a one way street in that the bigger YouTuber will not gain much—if any—exposure from appearing with the smaller YouTuber. That does not mean there is nothing in it at all for the larger YouTuber, however.

PR

The biggest benefit a bigger YouTuber will get out of doing a collab with a smaller YouTuber is the positive PR from being seen helping out smaller YouTubers. YouTubers who are happy to help the little guys, so to speak, are often more liked among viewers, and YouTubers with loyal audiences have a much better chance of being around for a long time to come.

Just Because

It’s worth noting that just because there is the potential for good PR from a collab, it doesn’t necessarily mean that that’s why the bigger YouTuber is doing it. Some big YouTubers are genuinely just nice people, and are happy to help out the little guys regardless of whether there is anything in it for them.

Do YouTubers Charge for Collabs? 2

Friends

You often see YouTubers collabing with other YouTubers of a similar stature to themselves, but there is no rule that says YouTubers can only fraternise with similarly-sized YouTubers.

If YouTubers are friends, they might decide to collab just for the opportunity to work together, regardless of whether any or all of them get anything out of it.

A Good Cause

It has been known for YouTubers to come together to collab on something just because they believe in the thing they are collabing about.

This might be something noble, like planting trees, or something like preventing a faceless corporation from taking the top spot on YouTubers most-subscribed list.

Money

And finally we get to the reason that spawned this post in the first places. We don’t have any numbers on the amount of YouTube collabs that go on where money exchanges hands, but anecdotally, it doesn’t appear to be anywhere near a majority.

Still, it happens enough that entire services have appeared to facilitate these transactions, helping smaller YouTubers find a suitable larger YouTuber to propose a collab with, and enabling that larger YouTuber to get paid for it.

The Ethics of Paid Collaborations

The ethical side of this topic is very much a grey area due to the subjective nature of whether you think it is acceptable. We’re not going to pass judgement here, because this blog is about growing and succeeding on YouTube, and paying for collabs is one tool you can use to achieve those goals.

What we will say is that, even the general consensus was that paid collabs are morally questionable, they do not break any of YouTube’s terms of service, and they do not negatively affect other channels, so any argument against them would be one of preference.

Tips for Collabing

To finish off the post, we thought we’d cover a few tips to help you on your way to your next collab video.

Try to be Realistic

There is an argument to be made that you should aim high, and that is certainly one strategy to achieve success. This piece of advice is more for your own mental well-being than it is to do with any external factors.

Sure, if you have a channel with 2,000 subscribers and you propose a collab with a channel that has 12 million subscribers, you’ll probably get ignored—or at least turned down. But this rejection in and of itself is not damaging (unless you keep trying with the same YouTuber but more on that shortly), it is the effect on your state of mind from being repeatedly told no that we are warning against.

No Means No

If you do decide to reach for the stars when looking for a collab—or for any collab, for that matter—don’t be the person that refuses to take no for an answer.

You may not agree with another YouTuber’s reason for not collabing with you. Maybe you were ignored or brushed off without a reason.

The important thing to remember is that no matter how rude or mistaken you think they might have been, it’s their channel, and they get to decide what they do with it.

Work on Your Tone

There is a balance to strike when approaching a YouTuber for a collab, and it is somewhere between being too desperate and being too cocky. If you sound overly needy, you could put the YouTuber off before they even get started. Similarly, if you come off very cocky and full of yourself—especially if you’re the smaller YouTuber—you won’t make a very good impression on them.

Stay Relevant

When it comes to finding a YouTuber to collab with, size isn’t everything. The idea of collabing with a bigger YouTuber is to get exposure, but if the people you are being exposed to are not interested in the type of content you make, you are not likely to pick up many new viewers from the collab. For the most part, the bigger channel will likely moderate this themselves, since they will probably be more experienced with this kind of thing. But it doesn’t hurt to make sure you get experienced as well!

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
DEEP DIVE ARTICLE TIPS & TRICKS YOUTUBE

What is the Best Bitrate for YouTube Streaming?

When you start delving into the details of video encoding, it can come as quite a shock just how much there is to tweak and adjust. Many of us will be content to choose an encoding preset that works and stick with that, and that’s fine for your average YouTube video, but what about streaming?

If you’re looking for a quick answer, here it is; the best bitrate for YouTube streaming is between 2,250 and 6,000 Kbps for 720p video at 60 frames per second. Of course, there is much more we can cover in this topic, which is precisely what we intend to do in this post. For example, why did we pick 720p? What is the best bitrate if you want to stream a different resolution to 720p? What is a bitrate?!

Let’s dive in.

What is a Bitrate?

The bitrate of a video is literally the rate that bits are transferred when streaming. The higher a bitrate, the higher the quality of the video can be. Bitrates can be fixed or variable, and the streaming platform can (as most do) make dynamic adjustments, such as dropping the quality of the video to compensate for poor connections, so that less bandwidth is required.

One way to think of bitrate is as a pipe through which water is flowing, with the water being your video content. The bigger the pipe, the higher the volume of water that can be transported at any given time.

What is the Best Bitrate for YouTube Streaming? 1

Why is Streaming Bitrate Different to Regular Video Bitrate?

When you watch a regular video, be it on YouTube, Netflix, Amazon Prime, or anywhere else that serves streamed video content, there are a few factors that make it different from streaming live content.

The Source is Fixed for Regular Video

When streaming a video from a server somewhere, the video is already made. It is a file on a server, and it’s not going to change size, vary in quality, suffer from processing issues due to a bogged down computer, or anything else that might change the requirements on the streaming platform. Having this stability at the source allows the streaming platform to be more refined with its methods, and squeeze more performance out of it without worrying about large margins of error.

Timing is Less Important in Regular Videos

For a standard YouTube video, YouTube is essentially at liberty to produce the video as quickly—or as slowly—as they like. Now, don’t get us wrong, if you had to sit and wait for forty seconds for the video you put on to actually start playing, you’d probably be a bit annoyed. The point is that YouTube can take a little extra time to load in the content, and they can even buffer the content (load ahead of where you are in the playback) so that they have some extra information to compensate for erratic connections.

With streaming, the content is expected to be as close to live as possible. With live content, buffering is far less useful because the content is being created in real time; you can’t load ahead! The only way to buffer a live stream is to delay it so that the viewers are behind the live content, which is frustrating for those live viewers. Especially if there is a live chat situation and the streamer is interacting with their viewers.

The Requirements on Your Computer are Lower for Regular Videos

One thing that many aspiring YouTubers overlook—at least until they find out the hard way—is just how intensive working with video is on a computer. In the early days of Blu-ray, many computer owners excitedly bought themselves a Blu-ray drive for their computer, only to find out the computer wasn’t powerful enough to play back Blu-ray content!

Streaming is much more intensive than merely playing back content, because your computer is not just processing the video, it is encoding it as well. When you export a regular video, your computer can take its time and let you know when it’s done. When you stream, your computer has to do the same thing but instantaneously.

Now, of course, there are differences between the two processes—streaming sacrifices some quality to ensure fast encoding times—but it should give you an idea of why streaming is so hard on a computer. Especially when you consider that there’s a good chance the streamer’s computer will be doing other things beside streaming, such as playing video games. Some streamers get around this by having an entirely separate computer dedicated to the streaming side of things, and doing their gaming on a different computer, but that’s obvious not an option for everybody.

So, how does this tie in to bitrates? Well, the higher the quality of the video, the higher the bitrate. You may find that your maximum bitrate is not limited by your connection, but by the power of your streaming computer.

Quality Can be Higher for Regular Videos

Because of the above points, the quality of a regular YouTube video can be quite high compared to a stream, with a typical streaming resolution being 720p, compared to the standard YouTube video resolution of 1080p, with 1440p and 4K beginning to show up more and more.

Of course, this will change as Internet connections become faster, more reliable, and more widespread. We are already at a point where 4K content is available on services like Netflix, which means there must be enough of a user-base able to stream 4K to make it worth those platform’s while to provide that content. And, if we’re streaming 4K video today, we will probably be live-streaming 4K video in the not-too distant future.

Finding the Best Bitrate

Assuming your computer is capable of processing the video that you are putting out, your only limitation on bitrate is your Internet connection or the destination platform. If you go by YouTube’s recommendations, you would be looking at a bitrate of 51,000 Kbps for the highest quality streaming they support—4K video at 60 frames per second, so it is unlikely your bitrate will ever need to be higher than that on YouTube. At least, not until they start supporting 8K streaming.

Since your bitrate is essentially a single-value representation of your video content as it is being transferred, you can tweak just about any setting to change the bitrate requirements of your video. For example, if you switch from 4K content to 1440p content, you are essentially halving the amount of information that needs to be sent because each frame is half as big.

There are more subtle changes you can make, such as lowering the frame rate from 60 frames per second to 30 frames per second, which once again will halve the amount of information being sent because there will be half as many frames. You can also change codecs to something with a more aggressive compression, or make smaller changes across the board to get an overall lower bitrate.

Is Screen Recording YouTube Illegal?

Visual Information

Methods of compressing video content are constantly evolving, and are increasingly effective in the streaming arena, but it is useful to understand a little about what is going on in this regard, so you know how the type of content you are filming can affect your bitrate.

We mentioned above that switching from 4K to 1440p essentially halves the amount of information you are sending; this technically not true. It would be true if the video was being sent raw and uncompressed, but video like that would be enormous and not practical for today’s Internet connections.

The basic concept of compressing video is that duplicate information is bundled together. An easy way to visualise this is with a list;

  • Black pixel
  • Black pixel
  • Black pixel
  • Black pixel
  • Black pixel

Our list tells us that there are five black pixels, but we can represent that more efficiently like this;

  • 5x black pixels

Compression does this to your video, finding information that can be bundled together so that it takes less space when it is transferred over the Internet.

This is why video that doesn’t have a lot going on requires less bitrate than video that is all action. If a streamer is sat talking in front of a static background, the compression algorithm can practically render half the screen “free” in terms of data costs because it is unchanging. On the other hand, if the streamer is playing a fast-paced game in full screen, every frame will be different, and there will be much less that can be compressed, increasing the necessary bitrate.

Final Thoughts

If you choose a preset for your stream, and it works, there is no pressing need to go optimising things for the lowest possible bitrate you can get away with. YouTube will take care of the variable side of things, and as long as your connection and computer are up to the task, your end will be fine.

That being said, if you do want to get under the hood and tweak your streaming settings, be sure to enlist the help of someone (or a few someones) to check your stream is playing how you hope before you go live with it.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

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TIPS & TRICKS YOUTUBE

What is the Best Frame Rate for Vlogging?

For many YouTubers, “frame rate” is something that gamers—and occasionally cinephiles—talk about a lot, but not necessarily something that your average YouTuber needs to concern themselves with. Of course, you soon notice when the frame rate is too low, but for most of us, we simply choose a preset in our video editing software, judge whether it looks good, and then move on.

The dirty little secret is that this works, and there is no pressing need to know what frame rates look like off of the top of your head. If the video looks good in the end, what does it matter? But, like all crafts, it certainly doesn’t hurt to know more about what you do, and that is why we put this post together.

So, if you want the short answer to what is the best frame rate for vlogging, the answer is “whatever looks best”, though you probably want to start around the 30 frames per second mark and experiment from there. But, if you’d like to learn more about this subject, keep reading.

What is Frame Rate?

Quite literally, the frame rate is the rate at which frames flick past your eyes when a video is playing. Each frame is essentially a still image, and like an animated flip book, they give the impression of movement when they are shown in quick succession.

Sticking with the flip book analogy, the frame rate is essentially the speed with which you flip the pages.

Thinking of a video as a long series of images helps to understand a lot about the impact different frame rates can have on your videos.

The Impact of Frame Rate on File Size

When you consider that a video is just a sequence of regular images, it makes sense that a higher frame rate will mean a higher file size.

A single second of footage at 60 frames per second will be twice as large as a single second of footage at 30 frames per second because there are twice as many images to show in that one second.

The Extremes of Frame Rate

Every frame rate has its purpose, but there are extremes where vloggers never need to venture in the course of regular vlogging. Firstly, anything below 24 frames per second will typically looks choppy, like a video that is struggling to load.

Similarly, anything over 120 frames per second is too fast for the typical human eye to notice, so those extra frames per second will be wasted.

And, in truth, the figure at which the human eye stops being able to distinguish frames is closer to 75, but it’s always good to have a bit of a buffer.

What is the Best Frame Rate for Vlogging? 2

Frame Rates for Other Uses

While the human may only be able to see frame rates under 120 frames per second, there are still uses for higher frame rates. For example, slow motion video needs to be filmed at a higher frame rate.

If we go back to thinking of video as a series of pictures being shown rapidly, slow motion is essentially just increasing the interval between each image, and the more you can increase that interval, the slower the motion.

If you had some 60 frames per second footage and wanted to run it back at half speed, that wouldn’t be a problem because you would essentially be converting it to 30 frames per second video, which will still play relatively smoothly.

However, if you had 60 frames per second footage that you wanted to play back at 1/10th speed, your footage is going to look like a slideshow.

Different Frame Rates and What They’re Used For

In this section we’re going to take a look at the most common frame rates and what you might use them for. We’ll elaborate below, but first, here’s the list;

  • Under 16 FPS — Choppy, stuttery video. There’s not much use for this
  • 16-18 FPS — Recreating that silent movie, black and white cinema look
  • 24 FPS — The typical frame rate for cinematic sequences
  • 30 FPS — A common frame rate for TV, live sports, and YouTube vlogs
  • 60 FPS — Think of it as a premium version of 30 FPS
  • 120 FPS — Action footage; think head cams on downhill bikers or base jumpers
  • 240 FPS — Regular slow motion, popping balloons and water splashes, that kind of thing
  • 480 FPS — Slower motion, good for replays of extreme sports
  • Above 960 FPS — The slowest motion, rarely seen outside of cinema and the Super SlowMo Guys videos

Of course, the listed frame rates there are not necessarily the frame rates you would be showing your video at. The footage of a skateboarded doing an amazing trick might be recorded at 480 frames per second, but it would be played back at more like 30 or 60 frames per second, making it 8x to 16x slower than the original footage.

Incidentally, though it’s not particularly relevant here, it’s interesting to note that while those old silent movies were filmed at around 16 frames per second, they were actually shown at closer to 24 frames per second. This why they all have that comical sped up effect to them.

What is the Best Frame Rate for Vlogging? 1

What is the Best Frame Rate for Vlogging?

We took a bit of a scenic road to get this but, now that we know more about frame rates, let’s take another look at that title question. What is the best frame rate for vlogging?

Assuming you are just doing run-of-the-mill vlogging—no action sequences or slow motion explosions—you will want to shoot your footage at between 30 and 60 frames per second.

Dropping to 24 frames per second will look fine, but our media-obsessed minds are conditioned to associate that frame rate as cinematic, and it comes across a little disjointed at times. On the other hand, going up to 120 frames per second will also look fine, but is entirely wasted, since the human eye won’t notice.

Within that range, the higher, the better because a higher frame rate means more detail and a higher quality video, but video quality might not be your only consideration.

Quality video recording equipment is not cheap. This is the driving force behind an increasing number of YouTubers using their high-end phones as their camera, since phone manufacturers are increasingly squeezing amazing performance out of their tiny cameras. And, the more you ask of your camera, the more expensive it will be if it’s going to deliver. In other words, a camera that can pull off 60 frames per second will be more expensive than a practically identical one that can only do 30 frames per second. In some cases, a camera might be able to do both, but the quality drops with the increased frame rate, so a 30 frames per second video can be shot in 4K, but a 60 frames per second video can only go up to 1440p, or even 1080p.

Regardless of the details, if you are buying recording equipment, and you are on a budget, you may find that budget limits the frame rates that are available to you.

How Important is Frame Rate for Vlogging?

This is a tricky question to answer. In a sense it is very important, but at the same time, not as important as some other aspects. For example, if your frame rate is below 24 frames per second, you will want to get that higher if you can, because that video will be noticeably lower quality than videos that fall between 30 and 60 frames per second.

Now, if your video falls in that golden range, your frame rate is probably the last thing you should be thinking about for vlogging. You will get far more substantial improvements to the quality of your video by doing things like improving the lighting and audio of your videos.

Of course, it will often be the case that improving one thing automatically improves another. For example, if you wanted to make the step-up to 4K, you might get yourself a camera that also has a higher frame rate. But you shouldn’t focus on that frame rate when there are other areas to improve.

Final Thoughts

Ultimately, vlogging is not the most frame rate sensitive genre on YouTube. As long as you get your frame rate above that threshold where it stops looking like a slideshow (or a silent movie) it will look fine.

There is no reason to stay below the typical 60 frames per second from a video quality standpoint, but just know that you’re not getting any benefit in terms of the visual experience.

Once you are in that frame rate zone, however, there are more important things to focus on. Getting your audio up to scratch should always be one of the first things a YouTuber focuses on—especially a vlogging YouTuber. And, after that, lighting is a pretty big one. Set dressing is also a big factor for vloggers. Make your videos look and sound great, then worry if there are enough frames!

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HOW TO MAKE MONEY ONLINE TIPS & TRICKS YOUTUBE

What Percentage of YouTubers Make Money?

One of the most commonly asked questions about YouTubing is how much money a typical YouTuber makes, and it’s a tough one to answer because the variation between one YouTuber and the next can be substantial. A much less commonly asked question is what percentage of YouTubers make money? Arguably, it’s a more enlightening question for someone considering getting into YouTube to ask. Here’s why;

If you ask how much a YouTuber earns, you could have an answer anywhere from $30 per month to £30,000 per month. It’s not a particularly useful question in that regard. But the question of what percentage of YouTubers make money at all will give you pretty good idea of how hard it can be to make money on the platform, which, for most users, isn’t as easy as they’d like.

What Percentage of YouTubers Make Money?

Firstly, let’s set a few ground rules for this section.

When we say “make money” we are talking about a substantial enough sum to be considered an income, be it a secondary income or the main thing. Technically speaking, someone who makes the equivalent of $3 a month from their YouTube channel is making money, but it’s hardly worth noting. For the purposes of this post, we’re going to arbitrarily put a cut-off point at $50 a month. This is still a very small amount when you consider the amount of work that goes into an average YouTube channel, but it’s at least enough to pay for a nice meal or the occasional upgrade of your gear.

The other rule is that we are talking exclusively about money made through YouTube. We’ll explore this a little more near the end of the post, but it is entirely possible for someone to make almost nothing on YouTube and still be earning a lot from Patreon or merch sales. We are looking exclusively at things like the YouTube Partner Programme, memberships, and super chats.

YouTubers That Are Eligible to Make Money

At the time of writing, there are around 31 million YouTube channels on the platform. If we start with the lowest barrier to entry for YouTube monetisation—the YouTube Partner Programme—we know that the criteria here requires the YouTuber to have at least a thousand subscribers. There are other factors, such as 4,000 hours watch time and good standing regarding the community guidelines, but we can’t easily find this information out for every YouTuber on the platform. However, according to AskWonder, the number of YouTube channels with over 1,000 subscribers is less than 80,000. Now, granted, these numbers are a little rough around the edges, but the disparity is clear, even if you allow for a substantial margin for error.

Based on these two metrics alone, we can estimate that at most, around 0.25% of all YouTube channels are making money. That’s not a lot.

And, when you consider that not all channels that are have over a thousand subscribers can actually make money, and that even those that can make money might not be making much money at all, it starts to paint a bit of a bleak picture.

How Do YouTubers Receive Their Money? 3

Why is the Percentage so Low?

There are probably a lot of complicated factors that play some role in this number, but the biggest, simplest explanation for this enormous disparity between channels and moneymakers is the low barrier to entry.

It costs nothing, financially, to set up a YouTube channel, and it doesn’t take much in the way of effort, either. This is great for giving more people the opportunity to create content, but it has the side effect of allowing people through the door that haven’t really thought about what they’re getting themselves into. For zero dollars and a minute or two creating a YouTube account and channel, you can have your very own YouTube channel. And, if it doesn’t pan out, you can just delete the channel, or even abandon it.

Potential YouTubers don’t need to ponder the implications or weigh up the pros and cons because there is no penalty for failing. If there was a fee to create a YouTube channel, there would be far fewer channels not making money, because YouTubers would put more thought into whether they really wanted to start a channel—and whether that channel could succeed—before they started.

Of course, we are not arguing for YouTube to raise the barrier to entry on YouTube, just highlighting this dynamic.

What Does This Mean?

We can’t tell you what to take away from information like this, but it is worth noting that there are two ways to look at this. On the one hand, the fact that such a vanishingly small percentage of YouTube channels are even in a position to make money through the platform (which, again, doesn’t guarantee that they are making money) is a bit grim if you are considering becoming a YouTuber and hope to make it a career.

On the other hand, the vast majority of the channels on YouTube are either hardly updated or abandoned entirely. We don’t know exact figures, but if YouTube ever decided to run an automated sweep and delete all the channels that have no videos, there would almost certainly be a noticeable drop in the total channels.

In other words, you shouldn’t be disheartened by the number of channels that fail. There is no external factor making them fail for the most part; it’s just them. Either a lack of ambition or drive. The truth is, if you can make semi-decent content in a niche that has enough interest, getting over a thousand subscribers is a matter of time and patience.

Other Ways of Making Money With a YouTube Channel

The above methods rely on YouTube’s moneymaking methods, and, as such, we can make inferences from other aspects of the platform, as we did with the subscriber count and the YouTube Partner Programme criteria. The reality of making money as a YouTuber is a little more complex than that.

It is entirely possible to make money from your YouTube channel away from the YouTube platform, and it is also possible to be in a position where you have a substantial following but can’t monetise your content on YouTube itself. Granted, we are not talking significant numbers here, but these channels do exist.

Now, if your YouTube channel doesn’t have a sufficient number of subscribers or watch time to meet the YouTube Partner Programme requirements, it’s unlikely you or your brand is known enough to be making any substantial earnings somewhere else, like Patreon. But YouTube channels find themselves excluded from the YouTube Partner Programme—either on a video-by-video basis or channel-wide—on all the time. The most common cause would be creating content that goes against YouTube’s monetisation policy (politics, violence, firearms, anything made for children, etc.). In this manner, a channel could have a million subscribers but be excluded from the YouTube Partner Programme and be unable to make money through YouTube directly. They could also be excluded because of copyright or community guideline strikes.

Still, given the above information about how many channels have over a thousand subscribers, we can’t see the percentage of YouTubers making money using systems other than the YouTube Partner Programme being significant enough to change the shape of things.

Multi-Channel YouTubers

In addition to channels that make their money from places other than YouTube, we could also quickly mention YouTubers with multiple channels.

It’s not uncommon among popular YouTubers to have more than one channel.

This typically happens because they are in a niche and their audience wants to see a specific type of content from them, but the YouTuber wants to branch out and do new things. Creating a second channel allows them to do that branching out without alienating any of their audience who might not be interested, since anyone who follows them to the second channel will know they are getting something different.

Now, we can’t practically find out how many of those 31 million YouTube channels belong to a YouTube with more than one channel. Almost certainly some of the 99.75% of YouTube channels that have less than a thousand subscribers will belong to a YouTuber with another channel that is making money. Still, we see no reason to believe the number is high enough to significantly change the landscape we have laid out.

After all, even if every single channel in the 0.25% that has over a thousand subscribers owned a second channel with less than a thousand, that would still only be a quarter of a percent shifted from the not making money side to the making money side.

Final Thoughts

At first glance, the number of YouTubers that are able to monetise their YouTube channel at all—let alone make a good amount of money from it—looks a bit depressing. Sure, 80,000 is a big number, but it’s a tiny fraction of the 31 million strong whole that is all the YouTube channels.

Just remember that most of that 31 million belongs to YouTubers who gave up, or perhaps never even got started in the first place. Let this post be a reminder that success is far from guaranteed when you start YouTubing, but don’t let it put you off starting at all. If anything, this should illustrate the importance of having some kind of plan.

Now get out there and be the 0.25%!

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

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DEEP DIVE ARTICLE TIPS & TRICKS YOUTUBE

What is YouTube Content ID?

If you’ve been around the creator side of YouTube for long enough, you will undoubtedly have heard the term “Content ID”, but what is YouTube Content ID? YouTube Content ID it is an automated system for detecting copyrighted content being uploaded to YouTube. There are many ways of using this system to protect your videos and earn more money from other uses using your content.

Content ID came has been in use on YouTube in some form or another since the early days of the platform, with it first being pressed into service in 2007.

As of 2016, tens of millions of dollars of development had been sunk into Content ID, which had, by then, overseen billions of dollars in payments to copyright holders.

Why is YouTube Content ID Necessary

The world of intellectual property has, it’s fair to say, struggled to keep up with the changing landscape of technology. Unfortunately, the fallout from this is often tech companies having unrealistic expectations placed on them by outdated copyright law.

Digital platforms that feature user-generated content—like YouTube—have towed a precarious line over the years. They are not presently considered legally responsible for copyright infringements on their platform. If that were to change, the landscape of YouTube would change with it, and dramatically so. If YouTube were to be legally (and, by extension, financially) responsible for copyright infringement by its users, they would have to severely restrict what could be uploaded.

Fortunately, this has not come to pass. And, in an effort to ensure it never does, YouTube does what it can to ensure copyright infringements are dealt with. Of course, with mover five hundred hours of video being uploaded every minute, being proactive on the copyright infringement checking front is not exactly something you can assign a team of vigilant curators to.

YouTube does adhere to the US 1988 Digital Millennium Copyright Act (DMCA), which allows copyright holders to notify YouTube of infringements so that they can be taken down (with a right to appeal), but this is not a workable solution for large scale copyright holders—like record labels and movie studios—who would have to sink considerably resources into looking for these infringements.

Unfortunately, these large scale copyright holders are also the ones with the financial and political power to bring about the kinds of changes that would see YouTube made responsible for copyright infringement, and so it is those whom YouTube essentially need to mollify.

Enter Content ID.

What is YouTube Content ID?

What is YouTube Content ID?

Essentially, Content ID works by creating a digital fingerprint of the content uploaded to the platform. This fingerprint can then be easily compared against new content being uploaded, and if that new content is identical or sufficiently alike, it is flagged as a copyrighted material.

We’ll get into what happens next below.

The road to Content ID was not a smooth one. Over the years, several large corporations have sued YouTube with claims that the video platform has not done enough to combat copyright infringement.

In the most well known of these cases—a lawsuit from Viacom demanding $1 billion in damages—YouTuber were forced to hand over twelve terabytes of data about the viewing habits of viewers who had watched content on their site.

Who Can Use Content ID?

In order to make use of Content ID, you have to meet a series of specific criteria that, in practice, make this functionality only available to large corporations, though being a large corporation is not an explicit requirement.

Part of the criteria is that the content you wish to run through the Content ID system is content that can be identified by Content ID. And you will be required to provide evidence that you do in fact have copyright ownership of the content in question.

What Happens if an Upload is Flagged by YouTube Content ID?

The first—and possibly most important—thing to clarify is that Content ID instances do count against the uploader. This is probably the single most significant benefit for YouTubers who find themselves on the wrong end of a copyright claim. Previously, an upheld copyright claim would result in a strike against the channel, and enough strikes would result in things like demonetisation, suspensions, and even bans.

This is still the case for content that does not fall under the Content ID umbrella, but for those that do, the uploader is warned before the content goes live, and no punishment is carried out against the channel.

From there, the uploader has a few options. They can delete the upload altogether, perhaps to reupload a modified version at a later date. They can let YouTube try and remove the copyright infringing material from the video (this is not always successful), or they upload anyway and let the copyright holder’s choice of action take precedent.

As for the copyright holder, they also have a few choices for how to deal with Content ID’d content. They can choose to block the content, which will prevent the upload from going public. They can choose to allow the upload but monetise it, meaning they will receive the revenue from the video. Or they can choose to let the upload go ahead and let the YouTuber keep the revenue, but the copyright holder gets access to the viewership statistics.

All the above assumes that the Content ID is correct. If the ID was erroneous, the uploader can appeal it and, usually, the Content ID flag will be withdrawn, though the system is not perfect, as we shall get into next.

Problems With Content ID

As with any sufficiently large system, Content ID is far from perfect. There have been many instances over the years of the system failing in notable ways, either through unfortunate oversights or malicious intent.

For example, there have been reports of alleged instances where malicious actors have managed to gain use of the Content ID system and used it to claim the revenue of channels and content that belong to someone else.

Perhaps one of the more notable instances of Content ID going wrong was a situation in which Sony Music asserted copyright claims on over a thousand videos featuring compositions by the classical composer, Johann Sebastian Bach. Needless to say, Sony Music—whose parent company were founded in 1946—did not have the copyright to Bach’s compositions, given that he had died some two hundred years earlier.

There have also been instances that fall somewhere between the two above examples. As seems to be all-too-often the case with large corporate copyright holders, Deutsche Grammophon decided to abuse their position of financial power.

A professor uploading several classical music performances—all of which featured compositions whose copyrights had expired—received several copyright violation notices from YouTube. Most of them were successfully appealed, but Deutsche Grammophon decided they wanted to enforce the copyright which they no longer had (if they ever did).

The Main Flaw for Creators

This situation highlights possibly the biggest problem from a creator’s perspective; the decision-making process. Essentially, YouTube wants to be as hands-off as they can get away with.

Everything they do regarding filtering and guidelines is not driven by some all-encompassing goal to make YouTube a particular way, it is driven by certain business interests. In this case, the primary interest is keeping powerful corporate copyright holders happy so that they don’t come after YouTube and try to force them into a position of culpability for the copyright infringements on their platform.

The net result here is that the Content ID system can be used by anyone who meets the criteria, and any Content ID flag can be appealed by the uploader. However, if the alleged copyright holder enforces their claim, YouTube immediately steps out of the equation.

The alleged copyright holder is presumed to be in the right, and it is then on the uploader to seek legal vindication before YouTube will consider overturning the Content ID flag. Needless to say, when the uploader is an individual professor and the “copyright holder” is a corporate entity, the corporate entity usually gets their way.

What is YouTube Content ID? 1

Final Thoughts

Content ID is far from perfect, but unfortunately, it’s the best solution there seems to be at the moment.

It’s worth remembering that people and companies who take someone to court will often sue for the most they can get, and when the person on the other side of the copyright dispute is an average individual who might have uploaded one infringing item, there isn’t much in it for the copyright holders to justify going to court, so they settle for blocking or taking YouTube revenue.

However, if YouTube were responsible, and it was they who would be taken to court in a copyright infringement case, the copyright holders would be rubbing their hands together at the thought of a substantial pay day.

And if the infringing uploads weren’t stopped, YouTube would soon turn into a black hole of legal expenses.

In other words, without Content ID, we could be looking at a bleak future where uploading on YouTube is so restrictive that the platform would be a shell of its former self, if not closed down altogether.

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DEEP DIVE ARTICLE HOW TO GET MORE VIEWS ON YOUTUBE TIPS & TRICKS YOUTUBE

10 YouTube Video Ideas Without Speaking

The realm of voiceless YouTube content is not perhaps as varied as, say, videos where the YouTuber is vocal but off-camera, but there are still plenty of ideas to choose from.

Whether you want to keep quiet because you’re very shy, don’t like your speaking voice, or perhaps you have a physical condition that prevents you from speaking, you can still take part in the great YouTube adventure.

Silent, Not Absent

It’s worth pointing out that videos without speaking are not necessarily videos where you are off-camera. Many people don’t want to speak on video because they are shy, and, for those people, it makes sense that they would not be on camera as well.

This post is going to focus purely on ideas for people who don’t want to speak, but if you’re looking for an option where you can be silent and off-camera, there are still plenty of options, including a few in this list!

10 YouTube Video Ideas Without Speaking

To the ideas! We’ve put together ten of what we feel are the most popular options for YouTubers making content without speaking.

These are by no means your only options, of course (feel free to let us know what we’ve missed), and you don’t need to stick rigidly to any single idea.

If you can comfortably combine more than one of these ideas and still make good content, by all means, have at it!

The important thing is that your content is enjoyable, and you are comfortable making it, which is not the same as saying you won’t have to work hard to be a success.

So, in no particular order, here’s our top 10 YouTube video ideas without speaking.

10 YouTube Video Ideas Without Speaking 1

1. Music Content

For anyone with a flair for making music, YouTube is a great outlet. And there are several niches within the music niche itself for you to express your creativity (or just show off your skill).

Guitar shredding is particular popular on YouTube, with a vibrant community of talented guitarists that all seem very happy to collab and share each others work. There are also plenty of videos on making music in unconventional ways, such as using household items as instruments, or sampling sneezes and turning it into a song. And this is only scratching the surface.

The good thing about this kind of content, of course, is that there is no need to speak to do it. If you are shredding on guitar, you only need to play. If you are making interesting sounds with a cool new synth, simply zoom in on the synth and hit record as your hands work their magic.

2. Gaming Videos

Not all gaming videos feature an excitable face in the corner of the screen, yelling and screaming and generally making a lot of noise—not there’s anything wrong with that if that’s your bag. Plenty of YouTube gamers have very successful channels making gaming content that is devoid of any spoken commentary.

The most obvious example of this kind of video is the always-popular pure gameplay video. Sometimes people just want to see the game in action, usually as a prelude to purchasing said game. In that case they will often prefer a YouTuber who is not talking over the top of the game.

However, you decide to put your content together, be sure to set yourself a clear purpose with your content. For example, if you are putting the spotlight on video games, be sure to show all the important aspects.

3. Pet Videos

Pet videos can come from your own pet (or pets) or other animal clips on YouTube (which we’ll cover in more detail below), but the broad concept, of course, is that videos feature animals.

They can be humorous clips of the animals doing silly things, point of view videos where you attach a camera to the pet’s collar and see what they get up to on their own, or even just a camera pointed at a litter of puppies of cage of hamsters.

In a world where livestreams of cats are popular, anything is possible.

4. Screen Recorded Tutorials

This one is a little trickier for the silent crowd but far from impossible. Screen recorded tutorial videos are an excellent way to learn how to use software.

They can be complete series on a specific project, smaller lessons on individual tasks.

Making this kind of video without using your voice does make things a bit more constrained, since you will be limited to things that can be explained clearly through text or, ideally, shown rather than explained.

If you decide to go down this route, it might be worth finding someone who is willing to “test” your videos before they go live, so you can catch anything that isn’t clear.

5. ASMR Videos

Most ASMR videos seem to contain a lot of whispering, but that’s not a requirement to make this kind of content.

As long as you have a good enough microphone to capture the sounds and plenty of items to make crinkly and abrasive noises, you can leave your vocal cords out of the equation.

6. Animated Videos

Animated videos can cover just about anything, since you can animate most things if you have the time and ability to do so. And, of course, you don’t need to voice an animation yourself, or indeed at all.

If your animation does need vocal work, you could always rope a friend in, or hire someone from a website like Fiverr.

It’s worth noting that animating is a very time-consuming process, and that if you need that explaining to you, this probably isn’t the avenue for you. We’re not saying you shouldn’t learn to animate, of course, but if you’re new to it, you will struggle with an entire YouTube channel based around it.

7. Compilation Videos

We hinted at this one in the pet video idea, but compilation videos are another great option for YouTubers who don’t want to or can’t speak in their content. A compilation video could be a rundown of the top crime novels, a series of amusing pet videos, the highlights from a particular niche on YouTube, or anything else that is a series of clips. For some videos of this type, you don’t even need to include text, as the title tells the viewer all they need to know.

Of course, we should stress that you should do everything you can to get explicit permission to use the clips you include (where permissions are required), as that can lead to problems with your channel’s standing further down the line.

8. Videos for the Hearing Impaired

For those of you proficient in sign language, or with experience teaching or assisting people with hearing impairments, YouTube could be a great opportunity for you to take your talent and make it more widely available.

Most hearing impaired viewers have to rely on captions to consume content which, let’s be honest, are neglected more often than not. Increasing the amount of content on YouTube that is created with hearing impaired people in mind can only be a good thing. And the world is your oyster with regards to what your videos are actually about.

9. Interesting Facts Videos

If you’re old enough to remember when MTV used to be a music channel, you might remember the VH1 show, Pop Up Video. This was a show that played music videos, but as the video was playing, pop-ups with little bits of trivia about the artist, video, and the song would keep the viewer entertained.

There is no reason this format can’t translate nicely over to YouTube. And, of course, it doesn’t need to be music videos. For one thing, there seems to be no end to the demand for break-downs and analysis of new trailers and product announcements these days.

10. Computer Generated Speech

This one is less of a specific video idea and more of an option that could be applied to any video idea. Computer generated speech has come a long way in recent years. And, while it’s still not too difficult to identify a computer generated voice, it’s considerably more natural sounding than it used to be.

Depending on the service you use and how many words you want to convert to speech, you may need to subscribe to a premium service to make this work, but it is certainly possible, and there are already plenty of YouTubers out there using computer generated voices in their content.

10 YouTube Video Ideas Without Speaking 2

Final Thoughts

If you only want to keep your voice out of your content (or you can’t speak), there are plenty of video ideas for you to choose from. Life gets a little more challenging if you also want to keep yourself off-camera, but again, not impossible.

Remember that good content will always win out. If you are producing content that is valuable—be it as entertainment or information—you will have viewers wanting to watch it. It won’t matter whether you are speaking or not, only that you are making videos that they want to see.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
HOW TO GET MORE VIEWS ON YOUTUBE YOUTUBE

12 Super Simple YouTube Video Ideas Without Showing Your Face

YouTubers aren’t always the lively extrovert bunch they are often thought as.

Not every YouTuber is eager to plant their face in front of a camera for the world to see. Fortunately, thanks to the enormous range of variety within the YouTube audience, there is still plenty of things you can do on YouTube without showing your face.

Why Avoid Showing Your Face on YouTube?

The most obvious reason you might want to avoid showing your face on YouTube is because you are very shy or self-conscious.

There are arguments to be made about how it could be good to push through those discomforts, but that’s not what this post is about; we’re just looking to give you ideas to work within your current situation.

Of course, there are other reasons why you might want to keep your face off camera, the main one being anonymity. While there are some quite serious reasons for wanting anonymity (such as those living in a country with questionable laws about free speech), the most common reason is one of reputation.

Perhaps you’re a forward thinking parent who’s making slightly risque content and doesn’t want it to come back in ten years time when your child is old enough to be embarrassed.

Perhaps you’re a happily employed individual who makes content with unpopular messages and doesn’t want to get “cancelled” from your place of work. Maybe you have you no specific reason for wanting to keep your identity hidden, but you’d rather it not be out there just in case.

Whatever the reason, keeping your face off-camera is an important part of maintaining that anonymity.

Video Ideas Without Showing Your Face 1

Our 12 YouTube Video Ideas Without Showing Your Face

Now, to the bit you here for; our video ideas without showing your face. Of course, this list is not a definitive collection of all potential faceless video ideas, just the top ones in our humble opinion. If there’s something you think should be on this list, drop it in a comment!

And, as always, the best solution for you is the one that you are most comfortable with, but it doesn’t have to be a single idea. Don’t be afraid to experiment, mix and match, and create something that truly works for you.

1. Commentary

Commentary videos can cover a wide range of things, from commenting on live events to giving a kind of directors commentary style of video for a film or TV show. Another popular version of this type of video is reacting to new trailers and announcements.

The key point here is that, while your voice is a pretty crucial part of the formula, your face never needs to be involved if you don’t want it to. Just be careful not to breach any copyrights if you are doing something like commentary on a film.

2. Gameplay Videos

The gaming industry has steam rolled over the competition to become the biggest entertainment industry in the world, so there’s naturally a lot of content being made around it. With gameplay videos, the game is the focus, so you don’t need to be onscreen.

While the typical image of a gaming video is the Twitch streamer setup, including a face-cam in the corner, there is no requirement to make your gameplay videos with your face on display. Indeed, many gaming YouTubers have made very successful channels without ever showing their face, and some without speaking, either.

3. Screen Recorded Tutorials

Screen recorded tutorials can be thought of as basically the same as gameplay videos but for software instead of video games. Of course, you should also be teaching the viewer how to do something with said software, which is a bit of a departure from gaming, where you can literally just be playing the game.

With screen recording, you will ideally be showing the viewer how to perform specific tasks, or perhaps doing a series where you make something from start to finish using the chosen software. If you have expertise in any software, this could be a good niche for you.

4. Whiteboard Videos

If you have expertise in something like physics or mathematics, you could make whiteboard videos where you explain concepts and techniques while using the whiteboard as a learning aid, much in the same way that a classroom teacher would. Also, don’t let the name fool you; it doesn’t have to be a whiteboard specifically. You could also use pen and paper, chalk boards, or even digital tablets.

5. Podcasts

If you already have a podcast, this should be a no-brainer. But, if you don’t and would like to get into YouTubing, podcasting could be the way to do it. In this type of video, the audio would be your podcast while a static image would grace the screen. If you wanted to make it a little more interesting, you might change what is onscreen to correspond with what is being said.

6. Crafting/Cooking/Building Videos

These types of videos obviously require some skill on your part to carry out the thing you are demonstrating, but assuming you have that skill (or want to learn it) there is no reason to put your face in the frame.

If you are making a model house, you only need to show the house and the tools you are using. The same goes for cooking videos, and we can also throw things like repairing tech, and anything else small enough that you can carry out your task with your hands while otherwise staying out of shot.

How to Make Money on YouTube Reviewing Products

7. Product Reviews and Unboxing Videos

Not a million miles away from the last idea, unboxing and review videos don’t need you to be on camera either, and for those parts that benefit from your physical interaction, you can just have your hands in the shot!

This style of video works best with smaller items that can be handled, though you can review things of any size if you don’t need to physically touch it.

8. Point of View Content

This one is a little more out there, but point of view content is something that definitely has its place in the YouTube pantheon of niches.

Point of view videos are videos where the YouTuber straps a camera to their head and does things while the camera records, giving the viewers a first-hand look at what its like.

This style of video is very popular for things like extreme sports (see what it’s like to base jump from a skyscraper), but is also finding a home among the ambient experience YouTubers, with videos like “Relaxing Walk Through a Japanese Village” becoming increasingly common.

9. Interviews

If you can find the interesting enough subjects to interview, this could be your niche. Not only do you not need to have your face on screen for an interview video, it is often preferred that way. After all, the subject of the video is your interviewee, and the focus wants to be on them.

It’s worth remembering that the subject of your videos doesn’t need to be a celebrity or someone noteworthy to be good content. Think of the topic; there would be plenty of viewers interested in seeing a video with a power plant foreman talking about how it all works.

10. Animated Content

Now, granted, animation isn’t something you can just pick up straight away (though you can hire people to animate for you), but if it’s something you can do, there is a wealth of video types to take a crack at. You could make an animated show, animate yourself, do sketches, and any number of other types of content.

11. Compilation Videos

From top ten videos to endless clips of hilarious animal videos, compilation videos allow you to string together video content while keeping your face safely away from the lens.

Just be sure to make sure you have all the permissions you need to use what ever clips are going to feature in your videos.

12. Become a VTuber!

VTubers are being increasingly popular these days, so there’s clearly a growing market for it. VTubers are YouTubers who represent themselves with a digital avatar. This could be a posable 3D model, a live face-tracked image, or even a hand-drawn animation.

Many VTubers choose to create characters and make their videos as though the character is the YouTuber, while others just make content as themselves while using the digital avatar as a mask between them and the audience.

Final Thoughts

Hopefully we’ve made it abundantly clear that it is not necessary to show your face in a YouTube video to have a successful channel, and there is no shortage of ideas for what to do without your face being in shot.

In truth, as long as your videos deliver what the viewers are coming there for, your content has a good chance of succeeding, regardless of the style or whether your face is onscreen. The trick is working out what you are trying to deliver, and then honing in on the best way to deliver it within your chosen style.

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How to Make Money on YouTube Reviewing Products

One of the great things about YouTube, both as a source of revenue and as a creative outlet, is that there are so many ways to be successful.

There are wildly successful YouTubers in just about every niche and making just about every kind of content there is. From gaming videos that are pure gameplay—no commentary—to in-depth guides on how to make an amazing home cooked meal. If you want to get a feel for what it is like to camp out in the wilderness with nothing but a knife, there’s content for that.

Want to see someone attempt to build a real-life Iron Man suit? There’s a video out there for you.

This wealth of variety is a two-way street, of course. Not only does it mean that you can find just about any kind of content you want, it also means you can make just about any kind of content you want, and reviewing products is one such type of content that can be both creatively fulfilling and financially successful.

What Are YouTube Product Reviews?

Product reviews on YouTube can cover everything from a “Top 10 Moustache Trimmers” list video to an in-depth review of a cryptocurrency marketplace.

The format can vary significantly, also.

When you think of YouTube reviews, you tend to think of videos where the YouTuber lays out the details of the product, perhaps talks about the kind of use cases you would want it for, and maybe even compares it to similar products. In reality, review videos can be ridiculously over the top or unconventional.

They can even be subtle in the sense that it is not immediately obvious that the video is a review, but nevertheless gives the viewer all the information that a review would give.

Many YouTubers have found themselves becoming unintentional product reviewers as an organic result of their channel’s subject matter. For example, there is a strong niche around camping on YouTube, and many camping YouTubers have found themselves spending whole videos talking about the gear they use after being asked repeatedly by their viewers to do so. The same can be said for musician YouTubers and their gear, and any number of other niches where product reviews were never the main purpose of the channel.

There is a limit to this, of course. For example, the “Will it Blend?” format of days gone by, where various products were thrown into a blender to see if they would blend, doesn’t really tell the viewer much about the product’s capabilities beyond being blended (though it was an effective marketing campaign for the blender itself).

As a general rule, a product review video should tell the viewer any important information they might want to know about the product—such as specifications—give the viewers some basis of comparison so that those less informed about the type of product are not left behind, and, usually, give some kind of subjective opinion. If we were to apply these basics to a video of a new mobile phone, you might include the following key sections;

  • The technical specifications of the phone
  • How those specifications stack up next to a similarly-priced phone
  • Your recommendations—who is the phone good for? Is it worth the money?

As we mentioned above, the actual presentation in which you get this information across is entirely up to you, and there is a lot of scope for creativity there.

How to Make Money on YouTube Reviewing Products

So, to the crux of the post; how to make money on YouTube reviewing products. Like the content of the videos themselves, there are many ways to monetise your product reviews.

We’re going to cover the main ones, but before we do, let’s go over some ground rules that apply to all the below.

Firstly, content is king. It sounds cliché, but it’s cliché for a reason. All the tricks in the world will only get you temporary success (if any) if the underlying content isn’t up to scratch.

However you decide to approach your product review videos, you should do your best to make sure the content is the highest quality you can achieve, both in terms of the contents and the literal quality of the video.

The next universal thing you do is be honest with your viewers when making sponsored content.

This applies to YouTubers of all stripes, but even more so when we’re talking about YouTubers who review products. If you have been paid to do a particular review, regardless of whether the review is 100% honest and not flattering at all for the product, even if all the company did was send you a free product to do the review with and aren’t actually paying you, you need to tell your viewers.

It might put some people off, but not nearly as many people as it will put off if they find out you have been getting paid to review products and not been up front about it. In some situations, this can also get you in legal trouble.

Finally, as we touched on above, make sure you give the viewers the information they came for.

There is nothing wrong with making content where you throw an iPhone in a blender or drop a laptop from water tower to see if it still works after, but if you want people to come to your channel for product reviews, you need to give them the important information somehow.

How to Make Money on YouTube Reviewing Products 1

A Basic Product Review Channel

With a basic review channel, you would be monetising your videos through the YouTube Partner Programme, earning revenue from the ads displayed on your videos. In terms of a pure views-to-revenue conversion, this isn’t the most effective way to monetise your content, but it is the easiest.

Your channel will need to meet certain criteria to be allowed into the YouTube Partner Programme, such as having at least 1,000 subscribers and 4,000 hours combined watch time across the whole channel over the last year, as well as some other criteria.

Relying solely on the YouTube Partner Programme will limit what you can review. For example, if you are reviewing fire arms, you probably aren’t going to be able to monetise that content using YouTube’s monetisation programme.

The same goes for things like tobacco products, adult toys, and host of other things that advertisers aren’t necessarily keen on their ads being displayed next to.

Affiliate Linking

The natural next step to monetising product reviews is affiliate linking. There is a multitude of affiliate networks out there; some may cover purely electronic goods, others may focus on healthcare products, for the purposes of this example, we are going to focus on by far the most commonly used affiliate programme; Amazon Affiliates.

Amazon Affiliates enables users to get a special link to Amazon products and pages that they can give to their viewers, and any time someone buys a product through one of those links, the affiliate gets a little cut of the profit. The price is exactly the same to the consumer, but some of the money is redirected back to the affiliate who shared the link.

This system works very well for product reviewers who are reviewing things you can buy on Amazon, since almost anything on the site can earn you affiliate revenue, and the mechanism by which you earn is quite organic. You review the product as if you would, and you casually mention that there will be links to the products in the description (while being honest about the fact that they are affiliate links, of course).

First Looks and Exclusives

This is a little more indirect, but if you can build up a good enough reputation, you can get your foot in the door for first looks and exclusive content.

You may not get paid directly for these, but having a first or exclusive look at a highly anticipated product can do wonders for your channel’s prestige, boosting your viewing figures and increasing your earning potential from the other methods of monetising your content.

If you do manage to get these kinds of exclusives, it is important that you abide by any non-disclosure agreements and other restrictions placed on your content as part of the deal.

Not only are you opening yourself up to legal problems if you don’t, you are pretty much guaranteeing you won’t get those offers again.

Final Thoughts

Product review videos are an excellent way to earn money through YouTube, in no small part because a love of the subject matter is not necessary for success (though some expertise is necessary). Honesty is perhaps more important than usual in for reviewers, however, since the risk of being caught lying is substantial. If it gets out that you are being dishonest in your reviews, you can essentially kiss goodbye to any hope of making money with product reviews on YouTube.

And, like all types of content on YouTube, the better the quality, the better your chances of success. Great quality videos aren’t guaranteed to succeed, but poor quality content is almost always guaranteed to fail eventually.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

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10 YouTube Channel Ideas for Introverts

Even to this day, when you think of a YouTuber the first thing that springs to mind is often someone in front of the camera, talking directly to that camera as though they were having a heart-to-heart conversation with someone in the room.

It’s not exactly an image that would be appealing to many introverts.

That being said, being a YouTuber is appealing for many reasons, so while the aforementioned introverts might not want to climb in front of a camera and bare their soul for the world, there are still plenty of types of channel out there that are a little more palatable.

What is an Introvert? Am I One?

The definition of introvert is one of those things that often gets boiled down to one or two simple traits, when there is actually quite a broad spectrum of introverted behaviour.

The most obvious trait of an introvert is a lack of interest in external stimulation. This is often mistaken for a lack of interest in going out, which is not technically the same thing.

Introverts are less interested in stimulation outside their own thoughts, not their own house. It’s true, however, that the two often come hand in hand.

Shyness is another common introvert trait, as well as a preference for solitude. In other words, an introvert YouTuber isn’t likely to be interested in hitting the crowded streets with a camera for prank or reaction videos, or being “on the ground” at a large convention.

10 YouTube Channel Ideas for Introverts 1

10 YouTube Channel Ideas for Introverts

Before we dive into the actual ideas, it’s worth pointing out that, regardless of your own personality traits, the list of channel ideas that is right for you is whatever you are comfortable with.

If something on this list doesn’t appeal to you, that’s fine; everybody is different. Similarly, if you feel comfortable with something that would typically be off of an introverts table, you shouldn’t avoid it because some blog post or YouTube video told you it’s not suitable for introverts.

1. Screen Recorded Tutorial Videos

Given the practically endless selection of software out there in a practically endless variety of niches, there will always be a use for screen recorded tutorial videos.

In these types of videos, you never need to be on screen (some choose to but that’s entirely optional), and some screen recorded tutorial videos don’t even have speaking content, instead relying on text to do the work.

The important thing about a video like this is that it shows the viewer what they want to know in as clear a way as possible.

It could be how to make an image look like an old photograph in Adobe Photoshop, how to make a model of a car in Blender, how to do your accounting in Freshbooks, or any number of other options.

2. Animated Videos

For those of you with a flair for animation, animated videos are a great way to get your YouTube on without going against your introverted tendencies. Animation can cover a lot of ground when talking about YouTube channels.

For example, you could be making a whole animated show (though that’s a lot of work), or you could be making videos that typically wouldn’t be on an introverts’ radar while using animation as a buffer between yourself and the viewer.

One idea for this kind of video is the VTuber approach, in which the YouTuber is represented by a virtual avatar.

3. Gameplay Videos

Gameplay videos are, of course, immensely popular. Something that is shown perfectly by the fact that Twitch is often considered to be number two in the user-generated video platform space, and that is a service entirely geared towards gaming.

Gaming videos can be made in a variety of ways, including having your face in the video, just your voice, or even pure gameplay with no commentary or obvious presence from the YouTuber at all.

If you decide to go down this route, it helps to have a clear niche. For example, AlphaBetaGamer is a very popular channel whose videos feature pure gameplay—no commentary—but all the games are up and coming indie titles.

4. Compilation Videos

Compilation videos are a little tricky in the right-to-use department—something that warrants entire posts and videos of its own, but assuming you can get the necessary permission for the clips you use, compilation videos can be anything from “top 10” videos to a collection of funny animal videos.

You can inject commentary into the video if you feel comfortable with that, but many videos of this style get by without. In some cases, the title of the video establishes the premise and the video itself is just a roll of successive videos.

5. Time-lapse Videos

Time-lapse videos can serve a few different purposes. T

hey could just be showing a lengthy process in a short time, such as constructing something or travelling, but they can also be used for atmospheric and ambient videos.

An example of the latter might be finding a spot in nature with a clear view of the night sky and taking a time-lapse of the stars wheeling overhead. Put some royalty-free music on your footage, and you have a nice relaxing video.

This would be ideal for people who like to go solo-camping, as they could also make content of some of the more mundane aspects of camping, such as setting up a fire. And there’s been plenty of “3 hours of crackling campfire” videos popping up in recent years.

6. Product Review Videos

Much like the software mentioned in the screen recording idea, there is never a shortage of products to review.

Granted, it’s a little tricker to make a product review video without featuring at least your voice, but not impossible. You could use a computer generated voice or onscreen text, once again the key point is that you are giving your viewers the information they need about the product.

This method has the added bonus that you can sign up to an affiliate program like Amazon Affiliates and potentially earn some commission from people buying the products you review.

7. Pet Videos

If you have a particularly entertaining pet—or you have a lot of pets—you could make a channel out of them. If there’s one thing we’ve learned over the years, it’s that the Internet can’t get enough of amusing animal videos.

One approach that seems to be popular for single-pet owners is a vlog-type channel, only the vlog belongs to the pet.

If you have enough going on in your home to get plenty of entertaining footage, you could even do the compilation style we mentioned above but using exclusively your own pets!

8. Whiteboard Videos

There’s something for everything on YouTube, including people who want to get to grips with the more technical aspects of life.

If you have a penchant for something like mathematics, physics, language, or really anything that benefits from a visual aid when being taught, you could set yourself up with a white board, point a camera at it, and get teaching.

You don’t need to be in shot for this style of video (though your hand will be) but you might have to talk to make it work. That being said, as long as your viewers get the information they need, it’s all good.

10 YouTube Channel Ideas for Introverts 2

9. ASMR Videos

ASMR has a bit of a reputation for attractive women rubbing their face on the microphone, but the truth is there are plenty of successful ASMR YouTubers who don’t fit that description, and some who aren’t even on camera at all.

If you have a decent microphone and feel the benefits of ASMR, you could set yourself up as a faceless ASMR YouTuber who focuses on sounds made by your hands and objects, rather than your voice.

10. Hand Videos

This idea is something of a general purpose one, since it can be applied to many of the other ideas we have given you.

The two most obvious ones being the above ASMR videos idea, and the product review idea.

Hand videos are videos where the focus of the video is something small (such as a mobile phone) and your hands are in frame to manipulate the item for the purposes of the video.

This could also be used for crafting videos and tutorials on how to use certain tools.

Final Thoughts

Of course, this list is not definitive; if you are comfortable doing something we didn’t cover, don’t let the fact that it’s not on this page stop you.

The enormous audience that YouTube represents means there is a viewer for practically any kind of content, no matter how niche or out of the ordinary. If you want to grow as YouTuber, you will probably find you need to push yourself outside your comfort zone eventually, but there is no reason you can’t get started well within it.

Starting off making content you are completely comfortable with will reduce the risk of you getting burnt out before you really get started, and makes any potential audience you pick up far more suited to your style of video.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
TIPS & TRICKS YOUTUBE

Is Screen Recording YouTube Illegal?

Questions of ownership, copyright, and legal use have plagued the Internet since the earliest days of its mainstream adoption.

From the infamous Napster days to people trying to copyright tweets, there have always been egregious examples of abuse from both the owners of digital media and the people using it, but despite the continued maturation of the Internet, there is still a lot of grey area in many places, and YouTube can sometimes be one such place.

The question we’re dealing with here—is screen recording illegal—is relatively straight forward to answer in theoretical terms, but, practically speaking, there is more grey area than you might think. But before we get into those grey areas, let’s state a couple of important, unequivocal truths.

  • You don’t have the right to use any copyrighted content without permission from the copyright holder
  • Nothing in this article should be considered legal advice

No matter what we have to say about the practicality of using potentially copyrighted content, it is a legal no no. That’s the unvarnished truth of the matter. We are going to lay out some information in this post that may lead you to believe the risk is so minimal you can ignore it, but that’s entirely your decision.

We do not advocate you doing anything illegal, nor do we advocate breaking YouTube’s terms of service.

Is Screen Recording YouTube Illegal

To start with, we’re going to answer the question in the simplest possible terms.

If a video is not licensed under creative commons or public domain, it is illegal to do anything with the video without the owner’s permission. Furthermore, screen recording is against YouTube’s terms of service.

Now, breaking YouTube terms of service is not illegal, but YouTube would certainly have grounds to kick you from the platform – if they wanted to, and you’d been caught doing it. They could even take you to court if they wanted to (though that would be very unlikely).

So, is screen recording YouTube illegal? Sometimes, but it is against YouTube terms of service all the time. Let’s dig a little deeper.

What is Screen Recording?

YouTube does not permit downloads of videos on their platform, so the only way to get content off of the site is essentially to stream it and grab the data as it comes.

There are third party services and applications that can do this quickly, but beyond those, your only option is screen recording.

Screen recording is exactly what it sounds like; you are recording what is on the screen of your device (it could be your phone, laptop, computer, etc.), wart and all.

That means that if you move the mouse and the play/pause buttons pop up mid-video, that will be in your screen recorded version as well. It’s not perfect, but it’s a way of getting the video without YouTube noticing.

Getting Caught

It’s worth noting that any discussion over what is allowed and what is legal only become relevant to situations where one is caught doing the thing that may or may not be illegal.

Now, once again, we are not suggesting you break any laws or terms of service, and if you do so, you do so at your own risk. That being said, at the time of writing this post, there is no way for YouTube to know if you are screen recording.

This means that, while the act of screen recording may break YouTube’s terms of service, you would never be caught for doing that alone. It is what you do afterwards that gives you away. If you record someone’s video and then re-upload it, it’s a pretty dead giveaway that you’ve acquired that video against YouTube terms of service. For the most part, YouTube would not take any action without prompting since YouTube don’t know that you didn’t get permission, but if the original content creator reported you, you could lose your account.

Is it Legal to Screen Record YouTube if it’s For Personal Use?

This one is a common misconception on the Internet; if you are not distributing the video, reuploading it, or using it in public or commercial project, is it still illegal? Yes. Absolutely. Or, rather, the legality is unchanged by what you do afterwards.

There are two main factors that contribute to this misconception.

The first is the fact that, as we mentioned above, the chances of you getting caught if you don’t do anything publicly with the video are so slim as to be practically negligible.

The other thing that fuels this erroneous notion is the fact that you can watch YouTube for free, and if you can watch it for free, what difference does it make if you’re watching it on YouTube or on your own device?

On the first point, a slim chance of being caught is not the same as being legal or allowed. If you are stealing copyrighted material, you might get away with it, but it is still illegal.

If it helps, remember that there is no fundamental difference between a twelve-minute video made by a YouTuber and a blockbuster movie on Netflix when it comes to downloading that content against the platform’s terms of service.

On the second point, while it is true that you can watch YouTube content for without paying a fee to do so, it is not quite free. YouTube earns revenue from you being on their platform through ads and other means, and you watching the content away from YouTube deprives them of that revenue.

Of course, the fact that they have justification to enforce a no-download policy is a moot point—those are the terms they have established if you want to use their platform.

Is Screen Recording YouTube Illegal? 1

What are the consequences for screen recording YouTube Videos?

While we would like to reiterate once again that we do advocate breaking terms of service or laws, we thought we’d touch on some consequences you can look forward to if you do decide to screen record YouTube content.

Probably the two most significant factors here is the financial might of the copyright holder and the visibility of your subsequent actions with their copyrighted content.

If you screen record a public domain video, you are not breaking any laws, but you could still face a slap on the wrist from YouTube for breaking their terms of service. On the other hand, if you record the latest blockbuster movie and redistribute it with impunity, you could face serious legal repercussions, since movie studios have a lot of money and aren’t afraid to make an example of you as a deterrent to others.

What About Fair Use? Is it fair use to Screen Record YouTube videos?

Fair use is an idealistic concept that gets very messy in reality.

The first thing to note about fair use is that it is a case-by-case legal defence, not a right or protection. That means that no matter how clearly in the spirit of fair use you might be, if a person or company decided to take you to court, you would still have to go and defend yourself, with all the financial implications that brings.

However, in practice, online media platforms with user-generated content like YouTube are set up to make life easier for the copyright holder, meaning any dispute between you and a large corporation like a movie studio or music label would likely result in your content coming down regardless, leaving you to take them to court if you felt strongly enough about it (and had deep enough pockets).

Given the context of this post, however, it should be noted that fair use applies to how the content is put to use, not how you get the content. Screen recording is a method of acquiring said video, and is completely unrelated to whether you may or may not be using it fairly afterwards, as it against YouTube’s terms of service.

You could be using copyrighted materials in the fairest way possible, and it would still be against YouTube’s terms of service if you acquired the video by screen recording it.

Final Thoughts

It’s worth remembering that YouTube need to first have their attention be brought to you and second have reason to believe you are screen recording YouTube videos before they would go to the trouble of taking action against you on those grounds, and both things are unlikely if you are being sensible.

But, at the same time, should YouTube decide to take action against you, it could just be a strike, it could be a suspension or ban, it could even be a civil lawsuit. The fact that the latter is extremely unlikely doesn’t make it impossible, so know what you might be getting yourself into.

If you are using other YouTuber’s content as clips in a way that very reasonably comes under fair use, we would advise seeking permission from the creator first.

If you put a video up with content from other videos, YouTube can’t know that you didn’t get it directly from the original creator, but if that creator complains to YouTube that you are stealing their content, it’s a pretty clear sign that you’ve broken their terms of service about not downloading or recording YouTube videos.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Categories
HOW TO MAKE MONEY ONLINE YOUTUBE

Do YouTubers Get Paid for Subscribers?

Working how YouTubers gets paid and where that money comes from is one of the more common pursuits of non-YouTubers who are considering becoming YouTubers.

In this particular case, we can answer this question very simply, but don’t worry, there’s plenty to expand on with this topic.

Do YouTubers get paid for subscribers? – No, YouTubers do not get paid for subscribers. YouTubers are paid based on how many adverts are seen and clicked on by viewers calculated by YouTube Adsense CPM, affiliate agreements, sponsorships, brand deals and/or by funneling people into external sales of services, products or merchandise.

The typical relationship between YouTube, its content creators, and its viewers involves no direct transaction of money.

Viewers do not pay to view a specific piece of content (with the exception of movie rentals of course, but you can’t subscribe to a movie rental), YouTube does not receive any payment that corresponds to a specific viewer or the content they are watching, and so there is no payment to be issued to a YouTuber when they gain new subscribers.

So, if you wanted the short, simple, and blunt answer to “do YouTubers get paid for subscribers?”, there you go.

However, if you’d like to dive a little deeper, stick around.

The Value of Subscribers

One common misconception about YouTube is that more subscribers means more money, but it’s not that simple.

It’s true that people with more subscribers tend to be making more money, but the correlation between the two is not as strong as you might expect.

Think about your own YouTube viewing habits. For the vast majority of you, we’d be willing to bed that you have dozens—perhaps even hundreds—of channels that you are subscribed to, the vast majority of which you haven’t made a conscious effort to look at for a long time.

We all do it.

It’s one of the reasons why YouTubers often take issue with YouTube’s somewhat erratic and unreliable system for notifying subscribers about new videos.

The point we’re getting here is that having a subscriber in no way guarantees that the subscriber will be watching any of your content, let alone all of it, and it is the watching of content that generates the revenue that ultimately pays YouTubers.

If you’d like an example of this in action, take a look at the YouTube goliath that is PewDiePie. The man with more subscribers than literally any other individual on the platform. At the time of writing this, PewDiePie has over 109 million subscribers, yet you have to scroll down through five months-worth of content to find a video that has cracked 10 million views.

And the vast majority of those videos between then and now fall into the 2-5 million view range.

PewDiePie is not abnormal in this respect.

There are always exceptions, of course, but as a general rule, most YouTubers see a similar ratio of subscribers to average views. In fact, the generally accepted wisdom among YouTubers is that a healthy, growing YouTube channel should aim to be getting views equal to around 14% of their subscriber base.

So, given that the vast majority of a YouTuber’s subscribers often aren’t watching their content, it makes sense that YouTubers aren’t getting paid for each subscriber they gain.

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How DO YouTubers Get Paid Then?

This topic is worthy of a post of its own, so we won’t go into too much detail here, but knowing how YouTubers get paid will help you understand the lack of a connection between subscriber count and revenue.

There are several ways to get paid as a YouTuber, but, for simplicity’s sake, we are going to focus on the YouTube Partner Programme for this brief section.

Channels that are enrolled in the YouTube Partner Programme (after meeting the necessary criteria to be accepted) can choose to monetise their videos. YouTube will then start showing ads before, after, during, and beside that video, and the YouTuber receives a cut of that revenue.

Essentially, subscribers are meaningless to YouTube when it comes to revenue, and given the increasing complexity of the recommendation algorithm and how many subscribers don’t watch channels they subscribe to, they are increasingly meaningless in discerning viewing preferences as well.

YouTube subscribers are a convenience for the viewers and a metric for the YouTubers, but nothing more. YouTube is basically concerned with watch time, because the more watch time there is, the more ads can be shown. This is why a channel with 10,000 subscribers and a monthly watch time of 5,000 hours will almost certainly make more revenue than a YouTuber with 20,000 subscribers and a monthly watch time of 2,000 hours.

Subscriber-Adjacent

There is more to YouTube than subscribers, of course. In this section we’re going to look at a few aspects of the platform that, through squinting eyes, might look a bit like subscriber-related action, but are not quite the same thing.

YouTube Premium

We mentioned above that there is no direct transaction between a viewer and YouTube, and that is true when talking about a specific video.

With the exception of movie rentals—which don’t really count in this context—nobody pays YouTube a fixed amount to watch a specific video. But they can choose to pay YouTube directly.

YouTube Premium is YouTube’s way of cutting out the middle man. Rather than finding advertisers to pay for your eyeball-time so they can give you a share of that money, YouTube Premium allows users to pay YouTube directly. By all accounts, this is a better situation all around, since the user can watch their content without being interrupted by ads, and YouTube can get paid directly without having to worry about fickle advertisers and data collection regulations.

Of course, it’s not free, which is why the majority of viewers choose not to join Premium, but the option is there.

But there is no direct correlation between what the user pays and what they watch. A YouTube Premium user could watch one video all month or a thousand videos. They are paying for a service, not a product. As for the YouTuber, they get a share of the YouTube Premium pot based on how much watch time they have accumulated from Premium viewers. So, once again, if the viewer isn’t watching their content, they aren’t making that YouTuber any money, subscriber or not.

What Are YouTube Memberships?

YouTube Memberships are different from subscribers in that anyone with a YouTube account can start a channel, and anyone with a YouTube account can subscribe to a channel. Your channels needs least 1,000 subscribers, and not having lots of ineligible videos on your channel.

And to become a member, you need to pay a monthly fee.

Memberships allow members to receive certain perks that regular viewers don’t get, such as badges, custom emojis, access to exclusive content, etc.

By its very nature, YouTubers do get paid for every membership, but as we said, members and subscribers are not the same thing.

Do YouTube Subscribers Matter?

We painted a pretty bleak picture of the worth of subscribers in this post, and we wouldn’t begrudge you wondering if there’s even any point in trying to grow your subscribers.

The truth is subscribers both do and don’t matter simultaneously. On the one hand, it is watch time and viewer retention that earns you revenue as a YouTuber, and these are also the driving factors that pushes YouTube to recommend your content more.

Neither of these things are significantly affected by your subscribers—as we’ve said, only a small portion of a channel’s subscribers watch its videos on average.

On the other hand, a large subscriber count does have certain bonuses from a psychological standpoint. For one thing, it makes you feel more successful, and when you feel good about your channel, you enjoy it more.

But perhaps more importantly, it gives your channel a little more credibility with newcomers.

It’s not exactly a flattering aspect of human nature, but we are far more likely to pay attention to a video by a YouTuber with a million subscribers than one with a hundred, even if the smaller YouTuber does a better job with their content.

Ultimately, though, it’s something of a moot point. The only way to grow subscribers without cheating the system (which we do not recommend you) is to make content that people like, which you should be striving to do regardless.

Final Thoughts

YouTube subscribers aren’t quite relegated to mere metric status just yet—they do factor in a number of situations.

For example, you will find it much harder to get a brand deal or sponsored content with a small channel than you would with a channel that has hundreds of thousands of subscribers.

And, as we mentioned above, there is the psychological aspect of just having that big number planted at the top of your YouTube page.

But it is far from the most important aspect of a successful YouTube channel.

A channel with far fewer subscribers that is getting more views and more watch time may not get the same immediate respect that a larger channel does, but that probably won’t matter to the smaller YouTuber, who will almost certainly be making more revenue.