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11 YouTube Mistakes & YouTube Tips from YouTubers

YouTube Mistakes and YouTube Tips from YouTubers

Just like there are a things you can do to increase the likelihood of success in YouTube (including YouTube SEO Tactics), But, there are also many youtube mistakes which are commonly overlooked and avoiding these mistakes can help increase your chances for success within YouTube.

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Terabrite on Vlogging (Personal Vlog Channels – YouTube Mistakes)

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1) Have a main channel where you do something like music, skits, comedy, or something.
2) Make your vlogging channel unique, so as to stand out from all the other bloggers.
3) Try humor or something else to keep your viewers interest.

The Fine Brothers (How to Annoy Established YouTubers – YouTube Mistakes)

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4) Don’t steal or just copy other people’s tags, descriptions, or titles for your video.
Many new YouTubers will copy the metadata from a successful video verbatim in the hopes that they will rank similarly, as often times with the hope that the original YouTuber will take notice and be honored that you found their work to be well optimized.  In reality, you will end up annoying these people that you look up to, and they may never want to talk to you as a result.  Not a good approach for attempting to become connected to a YouTube influencer.

Mystery Guitar Man (Collaborate)

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5) Don’t just keep putting up videos on your channel over and over when nothing’s happening.
You may have 100 views, 200 views, 300 views, or even 4,000 views, but what you really need to be doing is developing one skill.  Then collaborate with people who have more subscribers, but less skill.  For example if you’re a really good 3D artist and go to someone with 10,000 subscribers and say let them know it.  Tell them you can do something 3D for them.  Maybe they do composing.  You can suggest that if you do a 3D for them, they can mention you in their video.  Just doing an amazing video and putting it up on your channel will probably not bring you the success you want.  Collaborating with the community is a good way to start.

Street Light – Be Unique and Focus on Originality

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6) Don’t try to be someone else.
Originality is important, but being yourself and don’t just follow a trend.  If you do, it just adds you to the crowd.  If you are the needle in a haystack, it’s difficult to stand out.  You should focus on originality and create something that will make you stand out.

E3M Music – Take advantage of CTA Features

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7) In the description box, don’t forget to have hyperlinks.
Some people have their YouTube accounts set up, but they don’t have their Facebook or Twitter linked in the description box.  It is important to have a hyperlink, which is a link they can easily click, because people want to click it and go right to the page.  They really don’t have the time to just copy, paste and put it in the browsers.

Mark Malkoff

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8) Don’t make everything long – YouTube Mistakes
It is best to keep things short.

9) Don’t forget to have a Subscribe button at the end.
You want people to subscribe to you.

10) Don’t do something just because you think it might get views.
Do content that you care about.  Do something that really interests you, and make sure you find your voice.  Don’t be one of those people who just show up once in a while.  Have a long-term plan and don’t say, “If it doesn’t happen within a couple of months, I’m not going to do this.”  Show up consistently and work on your craft.  Think long-term and focus.

11) Don’t forget to watch other stuff.
Watch stuff that you love.  A lot of people on YouTube, when they’re starting out, don’t watch other stuff.  Watch your peers.  Watch the people that inspire you.  And I just think if you find your voice and you’re authentic and you keep stuff relatively short, you can do some good work and you hopefully will succeed.

Success on YouTube is not going to happen your first week and it’s not going to happen without creating unique content that you’re passionate about, and that is distributed in a strategic way.  It’s going to take some time, but these tips will hopefully help make success easier for you.

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How To Add YouTube End Screens and Mobile Cards

Increase Video Engagement with YouTube End Screens and Cards

Over the last 10 years mobile browsing has seen a huge shift towards mobile devices such as smartphones and tablets. New websites are now built with Responsive Website Design in mind to maximise the traffic engagement you can get from mobile smart device users. YouTube has also seen a massive boost in smartphone and tablet views and now you can add YouTube End Screens and YouTube Mobile Cards (YouTube Cards) to grab mobile viewers and get them to interact. This blog is here to help you get the most out of YouTube End Screens and Cards!

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How to Add YouTube End Screens

Do your favorite YouTube creators have a fancy closing screen that encourages you to keep watching their videos? For example, here’s one from Saturday Night Live:

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You can create a customized end screen, too. They help keep viewers on your channel by suggesting other videos and sites they can check out. Here’s how to do it:

Navigate to your Video Manager, tap “Edit,” and select “End screen & Annotations” from the drop-down menu:

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From there, you’re taken to the End screen creator studio, where you can play around with different templates and background to determine how you want your end screen to appear. Then, click the “Add element” menu to decide where you want to send viewers from your end screen.

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Any YouTube creators can add an end screen to customize their channels. Here’s an explainer article with more details and inspiration ideas.

How to Add a YouTube Mobile Card (YouTube Cards)

You can use cards to advertise products used in your videos or links on your website you want to market on YouTube. If viewers tap the “i” in the upper-right hand corner of a video, the cards expand, as in the example below:

 

To add a card to a YouTube video, head to your Video Manager, tap “Edit,” and select “Cards” from the drop-down menu.

Then, choose where in the video you want cards to appear, and tap the “Add card” drop-down menu to choose what you want the card to promote. From there, customize the content that will appear to viewers when they tap the “i” while viewing your video:

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How to Gain YouTube Subscribers – YouTube Growth Strategy

Everyone Needs A YouTube Growth Strategy to Grow A YouTube Channel

Gaining YouTube Subscribers is getting harder and harder with an abundance of YouTubers entering the scene and people nowadays are pickier when choosing to subscribe to channels, as they don’t want to be bombarded with content they’re not interested in. The following YouTube Growth Strategy will allow you to gain subscribers more effectively and quicker than you have before. So get reading and start gaining a bunch of loyal subscribers!

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Make use of YouTube Customisations – Branding YouTube Growth Strategy

Like any website you may visit, one of the few things you critique is the design, name/branding and the content on the page. The same can be said for a YouTube Channel. In a Branding YouTube Growth Strategy you have to establish credibility by having a completed channel which includes channel art such as Banners and Channel Icons, amount of videos and a completed bio. YouTube has a ton of customisation options to truly make the channel yours and brand yourself using the a Trailer Video, Icons and Headers, you can truly communicate who you are and what your videos are about with your Trailer Video and channel art.

Diversifying Content – YouTube Growth Strategy

One of the main factors of subscribers is views. Views are vital to gain subscribers without views how can people find and subscribe to your videos? There are two types of content fleeting and Evergreen. To Increase views you will need to have diverse content that pulls in viewers for a phase in time (fleeting) and indefinitely (evergreen)

Fleeting content describes videos that are only relevant for a certain time period that people will watch. For example Ice Bucket Challenge.
The Ice Bucket Challenge was fleeting, it was popular for a limited time frame of a few months and it was all people were watching. Lets say if you made a video about the ice bucket challenge that was humorous and contained compelling content it would have been watched a lot during that time frame but views would have fallen off towards the end of its popularity. In the process gaining you a lot of subscribers if Call to Actions were implemented correctly.

Evergreen content decribes videos that people are consistently viewing throughout the year. For evergreen content you have to put a lot of research into trends for example on Googles Trend Tool. If there is a niche or category that consistently brings in views you should do a video on the topic. For example, “How to clean make up brushes” People are always trying to clean their make up brushes throughout the year and its a problem a lot of people have. Should the video become an authority for this term it will gain views throughout the year for many years, no matter what happens.

It is not a fad. By using CTA (Call to Actions) and having compelling & related content these videos should pull in a lot of subscribers.

Call to Action (CTA) – Ask for engagement

A call to action is a vital part of a YouTube Growth Strategy and is basically asking the viewer to do something. For us, we want them to subscribe to our YouTube Channel. Call to actions are an absolute godsend to YouTubers and can be used to increase subscribers exponentially if used correctly.

There a few ways to place a call to action in a video such as Annotation, which are those small subscribe pop up text or buttons that show up at the bottom of the page. In these annotations you put a button with a link to subscribe to your channel. You can also ask in a more personal way by asking during the video, usually during the start and end is the best time to ask as users are most engaged at the start and gives a reminder at the end, with a mixture of both you can increase your subscribers by implementing this simple feature within your videos.

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Distribution of Content – Share Your Video, Get Seen!

As said above without views your content is nothing. The more you get people watching videos, the more people can subscribe. Distribution is an important part of a YouTube Growth Strategy and you should share videos at any moment you can. You cannot simply place content and expect people to come find it, you have to show them where it is.  There are many ways to do this.

Facebook – On Facebook you can post your content on your page so your friends and extended network can find it. You can also place the video in Facebook groups, when placing in facebook groups make sure the facebook group’s interests align with the content in your video. Therefore they will find it interesting and be more likely to subscribe.

Twitter – With the use of Hashtags you can post a link to your video so your followers and audience can see it, as well as hashtag the tweet with a relevant area for example #Kyshadow and @kyliejenner for a KyShadow review to increase exposure.

Reddit – Reddit is an interesting source of views, as described above it is fleeting but if you post in the relevant section on reddit with compelling content it has the opportunity to bring in a large audience to your video if it gets upvoted by the community. In some cases, Small and Medium youtubers have gone viral with the use of reddit which really built up their audiences.

Forums/Blogs – Blogs and forums are also a great way to bring in views, by guest posting or commenting with a link to your video on a topic that is related to your video you can also bring in some new viewers who may subscribe.

Collaborations – Make Friends

Collaborations are an excellent source of new subscribers that is beneficial for both YouTubers. When collaborating you gain access to another YouTubers audience and they gain access to yours. When doing collaborations as part of a YouTube Growth Strategy, do them with people who have a similar sized audience, lets say you have 4000 subscribers, try and do collaborations with those who have an audience of 3000-5000 subscribers as they are more likely to accept collaboration requests. You should also make sure that the videos your making and that their making are related in some way. For example You’re both gaming youtubers, you should do a collab with another gaming YouTuber as their audience is also interested in gaming, it would not be effective to do a Gaming & Beauty Channel collab as gaming subscribers may not be interested in beauty and vice versa.

Intro, Outro and Channel Trailer

These are vital elements of any YouTube Channel. They show viewers who you are and what you make videos about. The channel trailer is the first thing a newcomer to your channel will see and this is the moment you have to impress them, and gain them as a subscriber. A good trailer is one that’s informative and under one minute. The use of intro’s is always important as it re-enforces your branding, as well as a video outro which you can link to other youtube videos so they can keep watching or give them the option to subscribe and like the video (Call to Action).

Consistency – Everyone Loves A Regular TV Show

Consistency is key as the saying goes and YouTube is no different. Viewers want to see a consistent stream of videos. If you really want to be a youtuber you should enjoy making videos and it should have to be a task. Therefore uploading videos on a regular schedule should be no problem and with more videos = more reach for views = more subscribers. By uploading frequently on a regular YouTube Growth Strategy schedule you are building a good relationship with your existing subscribers and developing new subscribers through new videos which will expand your reach.

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Interaction & Personality

If you’re a growing youtuber you should interact with your audience wherever you can, if they ask questions in the comment or compliment your video, interact and thank them. This will let your audience know you’re there for them and they will become loyal subscribers. Even seeing a YouTuber respond in the comments makes me like them and makes me want to subscribe as it shows me that they care for their audience and their work.

YouTube Video Optimisation – Video SEO

Video optimisation is absolutely essential for subscribers. Video optimisation allows you to rank well in YouTubes Search and Related videos section. This includes Title, Description and Tags. You should have a relevant and stand out title. For Fleeting videos make the title snappy and out there, for Evergreen Videos make it out there you should do some keyword research. Keyword research entails finding out what people are searching for using Google Adwords Keyword Tool. Type in a few terms and suggestions and related terms will come up. For example “5 Best MakeUp Brush”. You should try to target medium and high search volume keywords.

YouTube Giveaways

Giveaways are the incentivized way of getting new subscribers. When doing giveaways as part of a YouTube Growth Strategy try and make the giveaway item as relevant to your topic area as possible for example if you’re a gamer maybe give away a controller, this will ensure any potential subscriber who subscribes to win the giveaway item has a real interest in the topic you’re making videos about. When doing a giveaway you should ask the audience to subscribe and share the content on social media such as Twitter, Instagram or Facebook. This will also gain you new viewers from their bunch of followers too!

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5 Tips to Increase YouTube Watch Time and Audience Retention

Overall YouTube Watch Time Is The Secret To Growth

Overall video watch time or audience retention rate is vital factor of ranking when it comes to YouTube. YouTube watch time is how long viewers watch your videos before they drop off or leave a video, having a video watched for the full duration or more than half the video can improve your ranking in YouTube Search as well as improve ad CPM’s, therefore it is important that we can improve this metric in our videos. With Programmes like YouTube RED programme, if your content has a low retention rate (YouTube Watch Time) it correlates to a low payout from the RED programme.

Optimize Entry Points – Increase YouTube Watch Time

Your thumbnail and title are the first thing that a viewer will see and will get them to click through into your video. You must have a compelling and interesting title and thumbnail, but they must be accurate to the content and not be deceptive clickbait titles or thumbnails. If you use misleading titles or thumbnails, it will negatively affect YouTube watch time as the viewer will immediately feel mislead which will result in them leaving the video early and leaving a thumbs down.

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Use YouTube Analytics – Investigate YouTube Watch Time

YouTube Analytics is a great tool for finding out why your audience is dropping off and lowering their watch time of the videos. If you check the audience retention report on YouTube Analytics you can find out which videos have low view times. If you find a trend in low view times in videos you can see what each have in common, for example if they’re dropping off within the first 15-30 seconds you should follow the 15 second rule to optimize the content, but if they’re dropping off halfway in each video you should see if there is any relation between the video eg. the video gets slower or has less energy which are the most common reasons for drop off, to combat this you can use annotations to prompt users to keep watching or simply telling them to stick around to see whats coming up.

Create Quality Video Content – Quality = Better YouTube Watch Time

Creating quality video content is an obvious one, but it is one of the most important factors. Why would you watch a video that didnt have interesting content? The higher the quality of your content and originality the higher the youtube watch time generally is. The user will be engrossed in the video and more likely to watch if it is something they haven’t seen before. You can achieve this by using your own style in videos and not blatantly copying other youtubers styles. Voice your opinions, spark interest, and interact with your audience by posing questions and call to actions.

Editing is also a big part of  creating quality video content. You should edit your video effectively by creating interesting openings, use of cuts to edit out the boring or unrelated parts that aren’t interesting and only keeping in the compelling parts to maintain interest throughout the video. Make sure to test the video out on your friends or fellow youtubers before uploading to get an honest opinion and feedback on the video.

The 15 Second Rule – Hook Them Quickly and Gain YouTube Watch Time

When creating a video you need to grab the viewer’s attention within the first 15 seconds. If using an intro limit it to less than 5 seconds as if its longer it takes too long to get to the actual content. In order to capture the attention in the first 15 seconds you must place compelling content first with the information that the user is expecting or a build up to it. Don’t start off with boring information that is irrelevant to the video content. At the start of the video you need to channel all of your energy, be completely outgoing, energetic and fast paced and try keep it up throughout the video as this style of behaviour is highly engaging.

Video Linking and Annotations – Keep Them Watching! 

The use of video linking and use of annotations in older videos, can help build YouTube watch time as users to continue watching your other videos by linking them to newer videos or continue to stay watching the current videos by asking them to stick around to find out more in areas that they usually drop off (eg. mid video) .This will increase your overall watch time since they are watching more of your video content.

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YouTube 101 – How to Grow a YouTube Channel

HOW DO I START AND GROW A YOUTUBE CHANNEL?

YouTube is a beast in the social media world and it’s not just all pranks and cute kitten videos. Countless hours of video are uploaded to YouTube every minute! Not all of it will go viral, in fact not all of it will be seen at all. So this is where I can hopefully nudge you in the right direction to Grow a YouTube Channel.

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PICK A NAME FOR YOUR CHANNEL OR VIDEOS

So many YouTubers start uploading videos to an account before they have done their legwork to Grow a YouTube Channel and it can be a real pain to change later. A good example of this is “NicePeter” who started a project with his friend “EpicLLOYD” recording parody rap videos. But when their videos started to get popular people were looking for “Epic Rap Battles of History” and found them on a Nice Peter’s YouTube channel instead, which could confuse people. They have since opened a new channel to match their branding and boast over 12 million subscribers.

Picking a name at this stage can help you match social media accounts together helping people find you. For example, if your YouTube account is MrHairyBrit, you could grab your Facebook, Twitter, Instagram, Tumblr and Snapchat accounts with the same username to help people find you should they want to see more of your work.

BRANDING AND CHANNEL DESIGN

You don’t have to be a web designer or a branding graphic designer to Grow a YouTube Channel and make your channel stand out. YouTube channels, as with most other social media profiles, have a header banner and a YouTube channel avatar. These banners and avatars are a way to let your audience know who you are, what you do, and a way to establish a recognised look.

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The header banner needs to be 2560w x 1440h pixels as this is then used and scaled down for mobile devices such as phones, tablets and notebook laptops. As for the avatar or profile image I personally use and image that is 275w x 275h and I try and match the colours to the header banner so people are used to my avatar and my channel colours when they try to find my videos.

YOUTUBE CAMERA, YOUTUBE AUDIO, AND YOUTUBE VIDEO IDEAS

You don’t have to be rich to get into vlogging and Grow a YouTube Channel. YouTube is a great tool for any new curious vlogger who wants to find an audience on the internet. I personally started with a webcam that cost me £15. This had 720p video format and a fairly good microphone. The core thing to remember with videos is that even if your video quality is great, if you cannot hear the video properly a viewer will very quickly tune out.

After a lot of testing I found that my webcam microphone was great depending on distance and that assuming I wasn’t in a dark room then the video quality wasn’t so much of an issue. I have since moved onto a £35 Logitech c920 1080p Full HD webcam to film my vlogs and have a pretty reliable set up.

“Ok, so I have a camera and I have a microphone… But what do I make videos about?”

A very good question. Now when you started this journey you may have had an initial thought of what the channel would be for, whether it’s business, hobby, factual or just weird. Now why not open a notebook and throw words/questions at the page that would describe that topic? For example, if you want to make a video diary then these could be, “Where do I live? What’s my job? Do I have any pets? What did I think about the football game this weekend?” Already you have a few topics for a video. If it’s business based, then why not explain who you are, what you sell, any examples, or your work, etc.

HOW DO I GET YOUTUBE SUBSCRIBERS? HOW DO I GET YOUTUBE VIEWERS?

It’s time to build an audience. You have some videos recorded and you are ready to get them seen, but for that you need subscribers and random viewers. There are 7 important tips to help you boost your YouTube subscribers and boost your YouTube channel video views.

– Make videos:

Sounds obvious, but you need to keep feeding your channel with new content so people can find you.

– Make videos regularly – schedule:

As you start to get random views you need to start building the routine for a viewer. Why not upload a video on a set day? This could be daily, weekly or monthly but try to stick to it that way people know when to expect a new video from you

– Let your viewers know when you will make a video and how to subscribe:

Tell your viewers when you will be uploading your videos. That way they will come back but also make sure you ask them to subscribe that way when you do upload a new video, YouTube will send them an email to tell them you have a new video for them.

– Share videos with your social media:

You’ve made a video so make sure people know it exists! Share it with friends, family and your social media accounts otherwise you may have well put a sign post in the middle of a field that no-one ever walks in.

– Share videos on related sites:

This is a good tip for expanding your audience. Your social media is full of people who have seen you before and expect videos from you while other sites are full of people that have yet to find you so this could be a way to spark their interest.

– Stick to it

Rome wasn’t built in a day and a loyal YouTube viewer and YouTube subscriber base isn’t either. The more videos you publish, the more chances people will have to find you and share your content. And then the more subscribers you have, the more they can share, so make sure you stick around for the long haul.

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SHOULD I BUY YOUTUBE SUBSCRIBERS? SHOULD I BUY YOUTUBE VIEWS?

It can be very tempting to take short cuts in social media. Everyone has seen them and no doubt you may have had an email or a social media message offering you the chance to “Buy Active YouTube Subscribers” or “Buy Fake Twitter Followers,” etc. Although these offers can look nice and the subscriber count may go up, these are indeed inactive user accounts and in the long run will either get removed by the YouTube subscribers account checker looking for fake YouTube accounts, or in the worst case scenario, could get your account banned entirely due to YouTube community standard breaches.

Also with YouTube subscribers it is QUALITY over QUANTITY! You want active YouTube subscribers to watch your videos so they can share them with friends, like your videos and comment on them. YouTube comments, YouTube likes, and YouTube subscribers are the most powerful and effective ways to help your channel get seen, shared, and grow.

AND FINALLY….

YouTube is not a get rich quick scheme! YouTube should be a place for you to share your opinions, have a laugh and to expand a business or social media reach. If you are looking to join YouTube wondering, “How do I make a viral YouTube video?” rather than How to Grow a YouTube Channel then you are looking at this in the wrong light entirely.

YouTube is a social media platform and is there for you to make friends, build connections and have fun, so make sure you don’t forget the fun!

I wish you all the luck in the world 🙂

And remember – If you would like to see what I did with all these Grow a YouTube Channel tips then check out my videos at www.YouTube.com/MrHairyBrit www.Twitter.com/MrHairyBritwww.MrHairyBrit.comhttps://www.facebook.com/MrHairyBrit

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