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How to Grow a YouTube Channel (30+ Ways)

Post author By Alan Spicer - YouTube Certified Expert
Post date 4 June 2020
1 Comment on How to Grow a YouTube Channel (30+ Ways)

“They say a picture is worth a thousand words, but what about videos; I’d say they are worth a trillion words.”

You cannot deny it anymore; videos are now everywhere and video marketing is on the rise. It has grown even more prominently than just a few years ago and is convenient for brands to reach their customers.

You can argue that popular social media sites like Facebook, SnapChat, Instagram, Twitter, and others are good places to promote your content, but the truth is YouTube reigns supreme. People spend trillions of hours every day looking at videos.

I’m going to share with you 30+ proven tactics, tips, tricks, and hacks that are going to help you grow your YouTube channel.

Know Your Audience

One of the first things to do before you go about making your videos is to know what your audience, viewers, or customers want. You should be asking yourself questions.

Asking questions will help you to understand and make better videos for your audience, customers, consumers, or viewers.

Keywords & Research

Now that you’ve had a chance to know their requirements, you can start with subject / content research and gather keywords. When YouTube is concerned, keyword research is important. I cannot stress this enough.

Choosing the CORRECT keywords skyrockets your videos to the top. Choosing the WRONG keywords buries in heaps of search results.

Engaging Titles

This is another one of the important factors that make-or-break your YouTube video’s popularity. Literally, titles are what makes or breaks your video’s engagement and performance.

You have to craft engaging titles and grab your viewer’s attention without using “clickbait” headlines. People want entertaining content, and not one that says something but delivers something else.

Trailers, Trailers, Trailers

Before you run off and make your first YouTube video, create a video introducing yourself, your brand, and what your channel is about. This is a mini trailer to show to non-subscribers and persuade them to stick about and even subscribe to your content.

Need help with make a good trailer? I make a video all about that on my YouTube channel – check it here.

Content – Quality, Reformatting, Sustainability, Trending

Rule #1 – Quality, Quality, Quality; Content, Content, Content

Rule #2 – Read Rule #1 Period.

You know your audience, done your research, and have gotten that optimized video title, but now what? Now, you start to form the content of your videos.

If your video is not what people want, they’ll be lost in the infinite sea of other videos that nobody wants to see.

You have to create content that lures viewers, meaning videos on trending content. You can also repurpose an old article or blog post and create an engaging video your viewers will love.

Make Eye Catching Thumbnails

YouTube grabs a screenshot of your videos and uses these as thumbnails. Most times the image is blurry or you do not want this. Use specific fonts and styles so that it’s consistent with your brand’s look and feel. Use tools like Canva to create thumbnails.

Also, don’t make thumbnail to clickbait. You’ll lose subscribers in an instant. Thumbnails give a good first impression to your viewers of you and your channel, so make it eye-catching.

Put Yourself On Camera

Are you running your YouTube channel yourself or as a small business or start-up, then it’s better to put yourself in front of the camera. Putting a face to the brand lets your viewers easily associate with you.

This is particularly true for solo entrepreneurs; business, fitness, or life coaches; and bloggers. Also, use your photo instead of your logo on your YouTube channel if you are one of the above.

Win The Click

If your video is based on a project, show the final result at the start. A stunning result makes people more interested to see how you achieved it. This is a winner for makeover, beauty, home improvement, and DIY videos.

Telling stories is another fabulous way to tempt your viewers’ emotions. We all want to hear stories.

Viewers want to know what happens at the end of a story, so start with one.

Also, a personal story will endear you to your viewers.

Upload Videos Consistently

Just making videos with great content and then not doing it anymore is not enough. You have to be sustainable, meaning you have to do it regularly.

Doing it once is GOOD, doing it again is GREAT, but doing it again and again is FANTASTIC for you (brand or otherwise) and your viewers.

Stay Focused

AVOID nonsense and ramblings, don’t take long pauses, jump around topics, or be boring. This makes your viewers look at the recommended video section for interesting stuff. Make sure your videos are engaging visually or use stories.

Do not give your audience a chance to click away.

Engage Your Audience

Make sure the content you make is what your viewer wants. Ask your viewers for suggestions. You need to engage your subscribers and reply to their queries and comments on your videos.

Don’t forget to reply to negative comments also. It shows you are listening and active. You can use this to convert your audience into possible leads.

Brand Yourself and Your Channel

Don’t make your video look fake as this affects your viewers’ perception of your channel and you. Also, make sure your channel is visually appealing. You have to make it look authoritative. Branding a channel helps users to recognize it in a sea of content.

Be sure to match your channel to your website or blog’s look and feel; do not differentiate between them.

Cross Promote Your Videos

Cross promoting make you look more professional and uniform. You don’t know the subscribers you’ll get just by promoting on Instagram, Facebook, LinkedIn, and Pinterest, etc

Use the following tips to cross promote on social media:

Make and promote teasers
Release behind the scenes videos.
Alert your subscribers to new video uploads
Links in video description to nudge viewers to take a look (call-to-action)

End Screens and Info Cards

You might be thinking what is a Card? It is nothing but an interactive “panel” that slides in and out as your video is nearing the end. This is to nudge viewers with interesting content that they might like.

You’ll be able to add 5 panels, make the most of this. You can add text, images, or clickable links.

Subscribers, Subscriptions & Newsletters

Use your site’s email newsletter to grow your channel. Send embedded preview videos or links to new content and bring them back to your channel. You can always ask your audience to subscribe to your channel.

Do not ever pay for subscribers. This brings down the engagement and your authenticity is at risk in the long term.

End Screen Promotions

Use interactive graphics to link to another playlist, video, web page, or channel, or prompt them to subscribe to your channel.

You’ll be able to add them at then end 20 seconds of the videos. Plan this out, and make sure you know where they will appear.

Chase Trends

Check out your competitors and see which videos are ranking higher with better engagement. Keep checking out and refining the topics and workflow until you have a process that is well-oiled.

There isn’t any replacement for hard work. Always search for patterns like subject, editing style, or delivery system and create videos like those.

Improve Your “Watch Time”

Make your video as long as your topic requires. Nowadays, longer videos result in more watch time. This boosts your videos in YouTube’s algorithm.

Do not make videos longer just to make them longer. You will lose viewers. Generally, 7-15 minute videos perform better.

Content Mix Strategy

Always try to make videos that serve you channel’s community, perform well in search, and are shareable. You can post regular videos for your product, service, brand, or other things.

You need to mix the types of videos as well.

Along with the regular ones you can have videos that contain responding to comments, answering questions, interacting via live video as well.

Make Bingeable Videos Series

Make a video series so you can convert one time viewers into subscribers. Find specific keywords or topics and optimize your content for search.

These help you in establishing yourself as a thought leader or an influencer.

Creator and Brand Collaborations

Collaborating with another YouTuber will help you grow your channel as it helps in doubling your audience.

You will have two channel’s subscribers seeing your videos meaning more subscribers, viewers, and reach. Collaborate with guests or co-hosts that fit your niche only.

YouTube Video Optimization

Don’t only do SEO for your site, blogs, or articles. Use it to rank your videos on YouTube.

To get subscribers and growing your channel, you need SEO. YouTube results actually pop-up before other traditional blogs, articles, or websites.

Some fantastic tools for YouTube SEO are TubeBuddy and VidIQ – They help with keyword research, ranking and even your thumbnails – check out my resource page for more tools to help with SEO & Branding.

Search Engine Results Page (SERPs)

YouTube is making a killing when SEO is concerned. You shouldn’t just create videos for search engines and not people.

Do how-to’s, product reviews, and long-form (7-15+ minute) videos covering specific topics to rank higher.

Giveaways and Contests

Hosting giveaways is a one of the quickest ways to gain subscribers. Base your giveaway on your channel’s niche.

YouTube viewers love giveaways. Host giveaways or contests and encourage people to subscribe and engage with your channel.

Embed Your Videos

YouTube does not give you options to promote videos. This is why you need to have a website. Make a detailed blog or article that coincides with your channel and gives people the ability read, watch, or do both.

Embed your videos in your website or blog post and promote it to your email subscribers. Add a video widget to your blog post or website as well.

Creating, Organizing, & Promoting Your Playlists

With the increase in videos you’ll create, people will find it more difficult to navigate your channel.

This is why playlists are critical. Playlists allow you categorise and organize your channel. This allows your viewers to binge watch all videos in that category increasing watch time.

Be Interactive – Go Live!

This is a great option to boost engagement without spending much time. Live-streaming does have a learning curve. After you have learned it properly, it is the easiest way of creating video content. On YouTube, live-streaming is called YouTube Live.

It provides splendid engagement opportunities as you can communicate directly with your viewers. You can so some live streams on topics such as Q&A Sessions, Webinars, Tutorials, Product Demonstrations, etc

Should I Try Paid Adverting?

Just using organic growth is good, but you’ll have to add paid promotion at one time or the other to speed things up. Create an ad campaign and help drive subscribers and viewers to your page.

This is similar to Facebook Ads, but is tailored towards YouTube.

Deep Dive Into The Community

Other than promoting your videos to grow your channel, you need to be active in the community. This allows you to get feedback, network, and share interests with people having the same goals.

Attend events like Content Marketing World or VidCon and meet other creators like yourself and promote your videos.

Analytics, Analytics, Analytics & There’s Data Too

YouTube’s analytics and reports are crucial to your success. Your analytics are tailored to your channel and provides an opportunity for you to improve.

Do not stay away from analytic because it feels overwhelming. If you avoid it, it will not help you to understand it.

Publish to Social Media

Last, but not least is publishing to social media and promoting the hell out of it. This is no secret that video kills it with engagement and boosting performance in terms on social media.

Regularly promote your channel and videos to your followers and encourage them to become subscribers.

As soon as you upload your video, let your followers on Twitter, Facebook, Instagram, Pinterest, and LinkedIn know. Create previews or snippets for each social media platform and link it to an accompanying blog post or article on your website.

Conclusion

Driving participation using quality content is what makes up for engaged followers who advocate your brand to others. Always be true to yourself and your brand, and be in constant communication with your viewers.

Develop quality content, make thumbnails to grab viewer’s attention, deliver as promised, start videos using a strong hook, and keep things interesting. Overall, you’re creating an experience to keep your viewers’ engaged.

Did you like my post on “How to grow a YouTube channel?” Did you try any of these in your videos? What results did you get?

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

That is why I took the plunge and invested in my editing and design process with Adobe Creative Suite. They offer a WIDE range of tools to help make amazing videos, simple to use tools for overlays, graphics, one click tools to fix your audio and the very powerful Photoshop graphics program to make eye-catching thumbnails.

Best of all you can get a free trial for 30 days on their website, a discount if you are a student and if you are a regular human being it starts from as little as £9 per month if you want to commit to a plan.

3. Rev.com helps people read my videos

You can’t always listen to a video.

Maybe you’re on a bus, a train or sat in a living room with a 5 year old singing baby shark on loop… for HOURS. Or, you are trying to make as little noise as possible while your new born is FINALLY sleeping.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

That is why I could not live on YouTube without someone like PlaceIT. They offer custom YouTube Banners, Avatars, YouTube Video Intros and YouTube End Screen Templates that are easy to edit with simple click, upload wizard to help you make amazing professional graphics in minutes.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

I can talk about skydiving, food, money, kids, cats – ANYTHING I WANT – with a quick search on the StoryBlocks website I can find a great looking clip to overlay on my videos, keeping them entertained and watching for longer.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

Tags Grow a YouTube Channel, how to grow a youtube channel, youtube, youtube growth

HOW TO GET MORE VIEWS ON YOUTUBE LISTS YOUTUBE

Best Mobile Apps for YouTubers

Post author By Alan Spicer - YouTube Certified Expert
Post date 25 May 2020

YouTube is now a vast video uploading website, where numerous youtubers are making money. Be it smartphones, laptops, or tablets, we’re always on our mobile devices.

It is important for content creators to have the power to record videos, edit them, reply to comments, and take care of their channels from their mobile devices.

YouTube is now the biggest video streaming network in the world and the second largest search engine right after Google. Nowadays, worldwide, we are seeing the YouTube trend and everyone is looking to become the next successful YouTuber. This is mainly to become viral, get views to their videos, and in turn earn a huge amount of money and fame in the process.

The reality is, achieving success on YouTube isn’t as easy as people think it is. It’s very hard, as you have to outsmart and outrank all of your competitors in your niche. This sounds tough, doesn’t it? But, if you’ve got great content and do the proper marketing or promotional strategy, you’ll be the next big face.

The YouTube creators list is increasing day in day out. Many want to handle their YouTube channel from their mobile devices. These creators use different apps to handle their YouTube channel. Many of these apps have to do with capturing videos and editing them afterwards and uploading them to YouTube.

If you are able to create and edit videos on your Android or iPhone directly, you will be happy. These apps will help you to share them on your social media and with your family and friends.

Yes. You’ve read it correctly. There are a huge number of apps which people might consider as important to them so that they can become an efficient YouTuber. Many a times we cannot use our PCs or laptops so as to access numerous video creation and editing solutions.

To help on your YouTube journey, we’ve written this article with mobility, ease of use, features, cost, and platform availability in mind. Many people do not know or think about these types of apps. In reality, these apps are going to help you reach the next level just by using your mobile device.

In a simple manner you can create a lot of content on the go simple using your mobile device. What do most youtubers want in an app or apps? They want the ability to create or do the following things:

Logo
Thumbnails
Video / Audio Editing

We’ll be covering these functions in our list of the Best Mobile Apps for YouTubers.

The mobile apps mentioned below are useful for different objectives in the content creation process. I would recommend that you install all these apps and check out which ones work best for you in the YouTube content production process.

As you know, not every app is created equally and so are the platforms on which they are available. To help save money and time every youtuber must have these mobile apps. We have gone through these apps and below provide you with a list the best must have apps for youtubers in 2020.

Now, let’s get going.

YouTube Studio

Google’s official app makes it easier and faster to manage channels on the go. You’ll be able to check the latest statistics, reply to comments, and get notifications so you’ll be connected anywhere anytime.

Features:

Video and Channel Monitoring
Analytics and Monetisation Settings
Filtering and replying to comments
Receive important notifications
Update video details, image thumbnails

Bonus Tip – Now you know your stats maybe its time you look into optimization for more views. Why not check out TubeBuddy and VidIQ to amazing your rankings on YouTube.

iMovie – Turn videos into movie magic

This one is for you Apple fans who want to edit videos on the go. Using iMovie, you’ll be able to edit and enjoy videos easily. You can start editing on your iPad, iPhone, iPod touch and then finish it on your Mac.

Features:

Hollywood-style trailers
Make stunning movies
Everywhere – iPad, iPhone, and iPod touch
Sharing with family and friends
Customize logos, names, and credits

KineMaster – Video Editor, Video Maker

KineMaster is one the best full-featured video editors available for Android. It supports multiple layers of images, video, and text, and more. It helps you create amazing videos using your Chromebook, tablet, or phone? KineMaster’s editing tools are free to use and it also supports unlimited exports even in resolutions up to 4K!

Features:

Combine numerous layers of images, video, stickers, text, special effects, and handwriting
Color adjustment tools and Reversing videos
Add background music, voiceovers, voice changers, and sound effects
Tools to trim, crop, and splice your video
Slow motion and time lapse effects

AZ Screen Recorder – Video Recorder, Livestream

This is another app to record your device’s screen. There is no time limit, ad free, no watermark, and is easy to use. It lets you record your screen in HD and Full-HD. It is the only screencast app that allows videos to pause and resume while it is still being recorded.

Features:

Record video at 1080p, 12 Mbps, 60 FPS
Record internal and external sounds
Pause/resume screen recording
Convert video to GIF
Crop, Rotate, Compress, and Extract images from video
Facecam while live streaming
Stitch, Crop, Blur, add text, and draw on images

YouTube Thumbnail Maker & YouTube Banner Maker

This app allows you to create thumbnails and banners for your YouTube channel. If you need an app to create your YouTube channel art, then this is the one. This app is collaboratively made by numerous youtubers who very well know the importance of having great channel art designs to attract viewers.

Features:

Crop thumbnail images to 1280×780
100+ backgrounds
Color intensifying filters for your images
Tools for brightness, contrast, saturation, vignette, and 3D rotation
Add typography fonts and graphic design elements

Making thumbnails can take time to master but in this blog article I explain everything you need to know about how to make the perfect thumbnail.

Tag You

This app is the best tool to boost your videos. SEO is simple and quick for videos with their proprietary keyword optimization. Optimizing tags dramatically improves subscriber engagement, videos’ performance, and promotional opportunities. Tag You helps you to find the optimal tags making videos go viral and get better views.

Features:

Quick and simple SEO
Tag and keyword optimization
Discover best tags
Optimize video tags
Search competitor video tags

Google Ads – Grow your Business Online

Google’s Ads app will help you in managing, optimising, and tracking your ad campaigns by simply using your smart device. You’ll be able to easily check your ads’ functioning on the go using this simple solution to your desktop account. You can keep your campaigns functioning smoothly irrespective of where your go.

Features:

Create ads and campaigns
Call an expert for live help
Update budgets, bids, and campaign status
Add, change, or delete keywords
Review performance using instant notifications
See campaign impressions, average CPC, clicks, and conversions
Improve campaigns based insights, suggestions, and alerts

Canva: Graphic Design, Video / Poster / Logo Maker

Having over 60,000+ templates makes Canva the best online graphic design solution you can have. You can create amazing high-quality posters, banners, thumbnails, covers, and others also. You can use it on your PC and smartphone.

As it is in the cloud, you can create, change, and promote your work anywhere anytime using any device.

Features:

Create posts and covers for a variety of social media
Design logos, book covers, blog designs for any project
1 million + stock photos and elements to choose from
Create, change, and share designs with colleagues or friends
Design YouTube thumbnails & Twitter and Pinterest banners
60,000+ free guides created by professional designers

SnapSeed

SnapSeed is one of the best photo editor apps made by Google. You can choose different adjustments and effects to apply to your pictures. You can save the editing history and default settings for future usage.

SnapSeed is widely used to create default settings thumbnails. Some filters are Grunge, Drama, frames, Vintage, etc

Features:

29 filters and tools
Supports RAW and JPG files
Selective filter brush
Open and tweak RAW DNG files
Adjust colour and exposure automatically

Adobe Premiere Rush – Video Editor

Adobe’s Premiere Rush is a great app to edit videos on your mobile device and offers good video editing functions. It helps you to create incredible video clips using ultra refined editing features. Enrich your channel with a stable flow of awesome videos using Adobe’s Premiere Rush. It’s a cross-device, all-in-one video editor.

You can make and share professional-grade videos with cool video effects like speed easily and quickly. Also, you’ll be able to work in-between all of your devices – tablet, phone, and desktop.

Features:

Capture high-grade content
Edit your videos using 4 video & 3 audio tracks
Edit content using just dragging and dropping
Built-in customizable templates
Support for opening Rush projects in Adobe Premiere Pro

I love using Adobe – In fact I have edited over 2500 videos with Adobe Premiere and other tools over the years. It has a little bit of a learning curve but I would highly recommend it. If you follow this link you can get a great deal on Adobe’s suite of tools.

PixelLab – Text on Pictures

PixeLab is a good app when you consider that you can use it to make thumbnails of your videos. You can add 3D text, Stylish Text, Shapes, Stickers and Drawings on top of your pictures easily. It uses a clean and simple interface which lets you concentrate on whatever you are doing.

You get a huge selection of backgrounds, fonts, presets, stickers. You also have over 60+ distinctive options which you’ll be able to customize. You can create impressive graphics and surprise your friends right from your tablet or phone.

Features:

Text effects – 3D, Shadow, Stroke, Reflection, Mask, Emboss and many more
Ability to add your images from your phone’s gallery
Customize emojis, stickers, shapes, and much more
Ability to change or remove the background
Enhance images using effects such as stripes, vignette, saturation, hue, etc
Create memes using presets easily and in seconds

Conclusion

I hope this blog post on Best Mobile Apps for YouTubers has helped you to start your YouTube journey right away. If you have any suggestions, feedback, or questions regarding YouTube, please do not hesitate to write to us in the comments section below.

Tags app, apps for youtubers, best apps for youtube, best apps for youtubers, mobile, mobile apps, mobile apps for youtubers, must have apps for youtubers, screen recorder, screen recorders for youtubers, video editing, video editing apps, video editing for youtubers, youtube, youtube mobile apps, youtuber apps, youtubers

BUSINESS TIPS HOW TO MAKE MONEY ONLINE LISTS TIPS & TRICKS

How To Start A Blog with No Money (A Beginners Guide)

Post author By Alan Spicer - YouTube Certified Expert
Post date 23 May 2020
No Comments on How To Start A Blog with No Money (A Beginners Guide)

You have decided you want to start a blog with no money but don’t know where to start? Well, you’re in the right place – here is my beginners guide to blogging!

How To Start A Blog with No Money?

You can start a blog for free with companies like WordPress, Blogspot and Medium. WordPress is free to use and can even be free to customize with free themes. They offer free hosting but I was suggest upgrading to shared of dedicated hosting should you want a little more freedom.

Blogging is a wonderful thing; it gives you an opportunity and voice. You can write about anything you want and share it with your readers. If you turn your new blog into a success it can even provide an extra source of income.

I’ve put together a super-easy guide to start a new blog from scratch to turning it into a success. This guide will help you with everything you need to know from getting started, to the correct setup to attracting traffic and building your audience to make this a success

Why do you want to start a blog?

The first step on your journey to start a blog is the ‘why’. Why are you here? Why do you want to start a blog? What are you hopes and dreams of what the blog will do?

It’s important to have a good idea of your why before you start. If your reasoning is to write for fun, without a real business plan then your steps would be different to someone wanting to start a blog as a business venture to make money.

I’m going to assume at some point you want your blog to make money, because everyone would like more money, right?

Your next step once you have a good idea of why you want to start a blog is deciding what to write about. Before you do anything at all you should have decided on a niche and have around 10 – 15 blog post ideas around that niche that you can write straight away.

Deciding on a niche

A mistake a lot of people make is assuming you should write about everything, wear many hats and try and solve all the problems – this is not sustainable, nor will it make your blog a huge success.

You need to define a niche and your ideal reader who you want to write for. Your ideal audience will have their own set of interests, problems and struggles which your posts will help them solve.

By niching down and writing around one topic area you will help your SEO (search engine optimization). This is because when Google crawls your website it will see content around one area, keywords that link together and will therefore see you as an expert in that field and will show your posts higher in search results

It will also keep your readers longer, if there are lots of other similar posts that answer more of their questions then the reader is more likely to click around your blog and spend longer reading rather than leaving after reading one post.

Make sure your niche and topic area are ones you love. If you’re not in love with it then keep thinking, if you start writing on an area you are not passionate about chances are you won’t continue with the blog and you will get bored of the creation process

Deciding on a blog name

By this point you should have decided why you want to start a blog with no money and what niche you’re going to write about, you’re almost ready to start the technical aspect of starting a blog but first you need to decide on a name.

This is important because you will be stuck with this forever, so make sure it’s what you really want. Brainstorm a few ideas, think about keywords and what people might Google to reach your blog.

Try and pick a short catchy name, one that will still resonate in years to come and one that will not age. Once you have a name you need to check the domain is available, you should also check the social handles are free too it’s important you maintain consistency across all platforms.

If your name is available as a domain, and all the key social platforms then you are all set to start your blog and claim them as your own.

Where to host your blog

So, you have your niche, your ideal audience and you have now picked a name. Now you need to decide where to start your blog with no money and where to host it. There are many options out there but two of the more popular options are Blogger and WordPress.

If you’re brand new to blogging, I’d say to open a test account on both to have a look around the interface and system to decide which you prefer.

You will read a lot out there about how you must use WordPress if you plan to monetize, which isn’t strictly true.

There are a lot more options for customization and plugins to help your journey but personally I found the interface on blogger simpler. There isn’t a right or wrong answer on who you should host with, and it doesn’t need to be a final decision.

If you decide to start with a Blogger platform (which is free) there are many tools out there to migrate across to WordPress at a later time.

One thing you absolutely must do if you start with blogger is to buy a vanity URL, this will get rid of the .blogspot.com and make your blog look more professional

Alternatively if you do have a tiny bit of money behind you and want more freedom then check out BlueHost for cheap, reliable, fast hosting from less than $5 per month.

Content is always king

You should now have the bare bones of a blog; you should have a platform where you are running your blog with a name you’ve chosen and an idea on a niche.

As I mentioned earlier before officially launching you should have 10 – 15 blog post ideas in the pipeline, this is so your readers have something to read when they land on your blog.

Your content is the single most important thing to focus on, it’s the reason people are visiting and is the reason whether they stay or bounce straight off your blog.

By already having a minimum of 10 blog posts it gives your readers a good feel for you and your content and what to expect in the future, this gives them a reason to subscribe to your blog and want to come back.

You should also try and have a regular posting schedule and editorial calendar. If you post at the same time / day regularly your readers will come to expect a post and visit your blog at that time thus increasing your traffic.

An editorial calendar helps you plan ahead, it gives you an idea of what you’re going to write so you know what research to do, pictures to take etc.

You can plan evergreen content to keep readers returning and any key holiday dates that may come up, I recommend keeping a month in advance on your calendar so you can plan and publish accordingly

Final step before launch – Google Analytics

Your blog is almost ready, you’ve got your 10 draft posts ready to publish but your last step before going live is making sure you have Google Analytics installed, this is crucial from the start.

It may not seem it as your traffic will be smaller to begin with, but it will provide you with so many insights such as how people are reaching your blog, which posts are doing well, and which search queries people are using to reach your blog.

These are all helpful for further refining your niche and helping you create new blog posts to answer the questions your audience is searching for.

You now have a blog with a clear defined plan and niche, social channels all consistently with the same handles, 10 draft blog posts you can push out and a method to track all your new traffic to help you decide on your next 10 blog posts – you’ve officially started a blog!

Congratulations.

What else would you like to know about starting a new blog?

Tags blog hosting, blog name, blog niche, blogging, hosting, how to start a blog, how to start a blog with no money, how to write a blog, no money, on a budget, start a blog on a budget, start a business from scratch, website hosting

HOW TO GET MORE VIEWS ON YOUTUBE LISTS TIPS & TRICKS YOUTUBE YOUTUBE TUTORIALS

10 Ways to Promote Your Youtube Channel for FREE

Post author By Alan Spicer - YouTube Certified Expert
Post date 20 May 2020
4 Comments on 10 Ways to Promote Your Youtube Channel for FREE

If you’ve decided to go down a vlogging route and have started creating and publishing Youtube videos, then you need to make sure you promote your YouTube channel so your videos don’t flop.

It’s really easy to publish your content but without promotion how are people going to find your videos and see your content?

I’ve put together 10 brilliant ways to promote your Youtube channel and increase your views, a few simple changes to your normal Youtube tasks could see a big traffic change.

[1] Make sure your titles are engaging

Just like any other form of social media or blogging you want people to click into your content, the only way to do this is make sure people are drawn into your content and want to click.

Make sure you use persuasive writing, ensure its clear what your viewers will get out of the video, and most importantly solve a problem for your viewer.

Look at your current titles and decide would you click on it? Do you know what the video would be about?

You need to make the viewer curious about what is going to happen or help solve their problem – I made a video about how to make clickable titles every time!

[2] Concentrate on SEO

Youtube is ultimately videos and vlogs, but the average user will use YouTube like a search engine, normally to solve a problem or find a video detailing something they are struggling with.

This means its crucial you concentrate on your SEO (Search Engine Optimisation) to make sure your videos show high in your results.

Titles and descriptions should have keywords you want to rank for, make sure you define your categories and tags because this helps Youtube categorise your video and help show it to a relevant audience.

71% of my traffic on my YouTube channel is from search that I won because I used TubeBuddy and VidIQ to optimize my titles, descriptions and tags.

[3] Promote yourself

If you’ve got a number of videos, the ideal action is for your watchers to watch all of the content.

Make sure you reference your older videos in new ones, leave links in the description and then if your watchers are interested its easy for them to find your older link and click through

[4] Share across platforms

Most social media platforms have a native video uploader, upload a snippet of your video with links to the full Youtube video.

This way wherever your audience are they have a very clear direction of how to access your Youtube videos.

It may be that they don’t usually use Youtube to find content but if it lands on their facebook feed they’re more likely to click through – clicking through from external websites shows Youtube that your content is valuable and is more likely to increase your ranking

If you need help with sharing your videos and building your brand – check out my resources page, packed with great tools I use personally to help grow my brand and get noticed on YouTube.

[5] Subscribe Buttons

You can subscribe to Youtube videos by clicking in the description, but a lot of viewers won’t read the description or even click through to subscribe.

You need to make it abundantly clear WHY they should subscribe to your channel and make sure you add a nice big subscribe button within your video.

It’s really simple to do so take a look at how to add a subscribe button into your videos

[6] Add Thumbnails to your videos

Hopefully by this point you’ve got a video, a short catchy title and a description full of the keywords you want to rank for.

Hopefully, all of this means your videos are ranking higher in searches. But wait there is one more thing you absolutely NEED to do to make people click your video.

Our brains are hardwired to react to visuals so make sure with every video you upload a custom thumbnail image which is bright and details what your video will do.

While YouTube will auto create a thumbnail, by creating a custom one you can make sure your viewers can see instantly what your video will be about.

Use the right YouTube thumbnail size

If you’re going to spend the time to create a professional looking thumbnail, start with the proper sizing and dimensions.

Per YouTube’s guidelines, your thumbnail image should be 1280 x 720 pixels, with a minimum width of 640 pixels. An aspect ratio of 16:9 is ideal as it’s used most often in YouTube players and previews.

Be honest & accurate in your thumbnails

If you click bait users to viewing your videos by misleading them with thumbnails and headlines, this will hurt your brand and reputation.

Not only that, but YouTube will stop showing your videos in search results if your bounce rates are too high.

The thumbnail is meant to give context, so providing an image that does not depict what is in the video will harm you rather than benefit you. Find the most important point or part of your video and create your thumbnail around that.

[7] A complete profile

Many people skip straight to creating content but don’t skip out on your profile it’s a really important aspect to making sure your viewers return.

Maintain a consistency across your other social media channels / website and most importantly have very visible contact details.

If your channel is going well then companies may want to contact you for sponsorship deals, your watchers may want to send you an email

Why have Multiple Social Media Accounts?

Having a social media presence is key things for companies in this day and age.

Especially with the different types of social media accounts out. Facebook, Twitter, Instagram, etc. is key to get the word out about your company, brand, youtube channel or blog to your chosen target audience.

Social media has been a growing trend for businesses over the last few years, and for good reason. Before you begin dabbling with multiple social media sites, a strategy needs to be put in place that includes:

Consistency: Instead of posting when you have time, post something at the same times every day so your audience knows when to expect it.
Quality content: Don’t just post content to post it. Have something meaningful to say that your viewers will want to read.
Engagement: Interact with your audience through social media, whether it’s by answering questions they post or by asking questions yourself.
Images: Don’t just post links and text. People love pictures and infographics. Visuals are processed 60,000 times faster in the brain than text. Businesses that have used infographics have grown in traffic 12% more than those that don’t.

[8] Caption your videos

In this day and age the internet needs to be accessible to everyone, that includes people with impairments, it’s so easy to make your videos accessible and add subtitles / closed captions to your Youtube videos.

This will increase your reach to people without accessibility issues too, so many people watch videos with their phones on mute you’d be amazed how many are skipped over if they don’t have subtitles it’s a really untapped market you need to address.

Why Accessibility Matters

It’s time to set a universal standard for accessibility. How many people have visited your channel and left without complaining because of its inaccessibility?

There are 466 million people around the world who are deaf or hard-of-hearing.
Up to 71% of people with disabilities leave a page immediately if it is not accessible.
Only around 360 million people speak English as their first language.
60% of YouTube views are from non-native English speakers.

Invest in video captions to reach that sizeable audience. Captions are essential to ensuring that your videos are accessible to the wider public.

The Impact of Captions on Your YouTube Channel

How do the statistics of videos with captions compare to video content without subtitles?

When it comes to watch time, subtitled videos increase view time by more than 12% and are watched an average 91% to completion. In comparison, videos without subtitles are only watched 66% to completion. When subtitles are included, 80% more people watch videos to completion.

[9] High Quality Content

Let’s be fair, you can create rich SEO descriptions, fill out all your profile, have active subscribe buttons etc. etc. but if your content is weak then people won’t return, they probably won’t even watch the entirety of your current video.

Just like any other form of blogging / vlogging or social media content will always be king. Make sure the videos you are creating are what your ideal audience would be looking for, that the video ultimately answers a problem, that you’re clear and engaging and most importantly that you are yourself.

Anyone can create a factual video what makes your videos unique is you. So inject some personality and let your viewers really get to know the person behind the camera

This goes for how to package your content as well. A great video with a bad thumbnail can destroy all your hard work. Make sure you know what a good thumbnail needs to look like – check out this deep dive blog into thumbnail size, styles, designs and best practices.

[10] Answer your fan mail

Hopefully if your videos are doing well you will start getting comments on your videos – answer them! Respond to your fans and engage with your community.

These are your viewers and subscribers, by making them know you ‘see’ them they’re more likely to return to your new content. Plus engage enough and you will get ideas for new Youtube videos, questions they need answering – its basically free market research very specifically from your audience.

So there you have it, 10 ways you can improve your current Youtube promotion with just a few simple changes.

What’s a Youtube skill you’d like to learn?

Tags free, free video promo, free youtube video promotion, how to get more views on youtube, how to promote a youtube channel, how to promote a youtube video, video promotion, youtube, youtube channel, youtube channel promotion, youtube promotion, youtube promotion free

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10 Mistakes You Need To Avoid As A Small Youtuber

Post author By Alan Spicer - YouTube Certified Expert
Post date 15 December 2018
No Comments on 10 Mistakes You Need To Avoid As A Small Youtuber

Avoid These 10 YouTuber Mistakes and You WILL Grow on YouTube. You want to grow on YouTube and get more subscribers but so many small youtubers forget core basics or repeat the same mistakes over and over.

I have been on YouTube since 2012 and every time a review a channel for a client they will have made at least one of these mistakes.

Pinned Posts on YouTube Videos

Did you know you can pin a comment at the top of your youtube video?

This is a great way to redirect people to a new video, an affiliate link or a updated version of your video.

If your video gets a few hundred views maybe even a few thousand, this is you chance to push your audience into binging more of your content and extending the session watch time. The more you can keep people engaged the more likely the youtube algorithm will take pity on you and start suggesting your videos to other people.

Make better YouTube Thumbnails

Think of your YouTube thumbnail as packaging for your perfect product.

Would you walk into a shop and pick up and ugly boring looking box? What if that box looked unloved, maybe even dented. Would you pick that ugly dented box over the one next to it that looks shiny, clean and colourful?

Why are YouTube Thumbnails so important? – Good YouTube thumbnails stand out and make people stop scrolling. A boring thumbnail can hurt a videos performance if people are not curious enough to click on it. A good YouTube thumbnail gets higher click-through-rate (ctr) and more engagement overall.

You can test your thumbnails with Tubebuddy’s A/B thumbnail testing tool – a great way to maximise your views, subscribers and channel growth.

LISTS TIPS & TRICKS VIDEO YOUTUBE

How To Do Keyword Research for YouTube – 3 Free Keyword Research Tools

Post author By Alan Spicer - YouTube Certified Expert
Post date 13 April 2018
3 Comments on How To Do Keyword Research for YouTube – 3 Free Keyword Research Tools

YouTube Keyword Research or Video SEO keyword ranking research is the secret to ranking better in youtube.

Learning how to do youtube keyword research with free keyword research tools can help you grow on youtube, get more views on youtube, get more subscribers on youtube and become successful on youtube search rankings long-term.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

3. Rev.com helps people read my videos

You can’t always listen to a video.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

LISTS TIPS & TRICKS VIDEO YOUTUBE

5 Ways To Increase YouTube Watch Time

Post author By Alan Spicer - YouTube Certified Expert
Post date 15 October 2017
1 Comment on 5 Ways To Increase YouTube Watch Time

Increase YouTube Watch Time to help you rank your youtube videos better in search. How to increase youtube video watch time is a topic many small youtubers need help with.

YouTube video retention and video watch time is a very important metric in the YouTube Algorithm that determines youtube search results. Bet more watch time and you get more views on youtube, get more views on youtube and you get more subscribers on youtube.

Increase YouTube Watch Time with Card Annotations

YouTube Cards help nudge viewers into watching other videos, playlists and related content. Why not guide them to where you want them to go, retain their attention and increase session watch time.

Increase YouTube Watch Time with Thumbnail Branding

Make it easier for people to identify your content in search results and related suggested videos. This will help people find you and builds up a recognisable brand for loyal viewers to support.

Increase YouTube Watch Time with Playlists

Playlists is a great way to increase session time and youtube video watch time. Adding a video to a playlist teaches YouTube that those videos are related and should be suggested together in future.

Increase YouTube Watch Time by suggesting other related YouTubers

If a fellow YouTuber does similar content or can add value to your video by being related why not link them. Yes they may stop watching you videos but you are extending session watch time and YouTube will reward you for that.

Increase YouTube Watch Time by being Social!

YouTube is not just a video platform, is is a SOCIAL NETWORK. You can increase your youtube watch time by engaging people in your video comment sections, answer questions and get to know your viewers…. breed friendship and loyalty!

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

3. Rev.com helps people read my videos

You can’t always listen to a video.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

LISTS TIPS & TRICKS VIDEO YOUTUBE

10 Tips EVERYONE NEEDS TO KNOW Before Starting A YouTube Channel

Post author By Alan Spicer - YouTube Certified Expert
Post date 28 September 2017
1 Comment on 10 Tips EVERYONE NEEDS TO KNOW Before Starting A YouTube Channel

Top 10 YouTube Tips Videos That Small YouTubers MUST See! 1

Starting a new channel on YouTube requires time, passion, dedication and patience. Not only do you need to decide on your niche but also plan for the long haul, making sure you have enough passion and knowledge to fill those videos with engaging topics.

However as many small youtubers have found, it’s not just a hobby, it’s a skill set!

Here are a collection of 10 YouTube Tips Videos For Small YouTubers to get you started…

1 – Does A YouTube Channel Name Matter?

Looking for YouTube Tips and channel name ideas? Trying to think of a good YouTube channel name? Pick a channel name? Small Youtubers?

Maybe you are even wondering about Youtube Custom URLS and if a channel name matters!? Alan Spicer talks about his opinions on choosing a Channel Name on YouTube.

2 – 6 Step Video Structure Formula

A Step by Step Guide To YouTube Video Structure Tutorial – 6 Step YouTube Video Formula. Video Structure can help boost engagement, get more subscribers and help establish a type of content you offer on the channel. It can offer help you find a place for buzzwords, catchphrases and tribal loyalty.

3 – Basic YouTube Equipment Setup

Basic YouTube Equipment Setup Tutorial – Everyone always asks me about my YouTube Setup and suggested YouTube equipment and YouTube vlogging setups. You don’t have to break the bank to make videos on YouTube.

YouTube Equipment and Video Setups can be cost effective and simple.

4 – YouTube Video SEO – How To Improve Your Video Rankings

Video SEO or YouTube Video Search Optimisation is the most important thing about ranking your YouTube Video.

YouTube Video SEO tips helps teach YouTube what your video is about and where to rank your video compared to other related videos.

5 – Evergreen vs Topical Content

Evergreen videos or evergreen content vs Topical trending videos, viral trends and pop culture videos.

Evergreen videos aim to plant the seed for slower but long term growth while topical trending viral topic videos aim to ride the wave and gain rapid growth but does not guarantee a long life span.

6 – Clickbait vs Click Worthy

Clickbait or Click Worthy? Clickbait has a very bad name on YouTube but if you can make Clickbait into Click Worthy content then you’ve mastered Clickbait 2.0!

Clickbait 2.0 is the mix between clickbait content that promises something and click worthy which delivers the content.

So why not make LOUD SHOUTY CLICKBAIT TITLES and pack real helpful CLICK WORTHY content within.

7 – How To Do With Haters and Internet Trolls

How to deal with haters on YouTube and how to deal with hate comments, or trolls is a question I get asked all the time. Haters, hate comments and internet trolls have become commonplace in online communities but YouTube hater comments can actually help you.

8 – Why You Should BULK Record Videos

YOU Need to Bulk Record, 3 Reasons To Bulk Record YouTube Videos, YouTube Productivity Hacks. Meeting upload schedules can be hard some some YouTubers. Especially if you record and edit on the same day you are due to upload. That is why I bulk record my videos in advance.

9 – 10 YouTube Tips and Tricks for Beginners

10 YouTube Tips For Newbie YouTube Beginners to help you get more views, gain more youtube subscribers and grow your youtube channel. YouTuber Tips, YouTube Hacks for beginners is a YouTube Tutorial, YouTube 101 for new youtubers, as a YouTube for Dummies guide packed full of YouTube Tips for beginners to lay those foundations you need to be a successful youtuber.

10 – How To Get 10,000 YouTube Subscribers

My main channel got 10000 Subscribers on YouTube in March 2017 so im share how to get 10000 subscribers and other youtube tips and tricks i’ve learned in the journey. Hopefully these tips will help you get your first 10000 youtube subscribers.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

3. Rev.com helps people read my videos

You can’t always listen to a video.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

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UNLIMITED YouTube Video Ideas – 3 Tips On How To Find Video Topics

Post author By Alan Spicer - YouTube Certified Expert
Post date 12 July 2017
2 Comments on UNLIMITED YouTube Video Ideas – 3 Tips On How To Find Video Topics

How to find YouTube Video Ideas or Vlog Topics. Finding new ideas for YouTube Video Topics can be hard at times but I have 3 Tips On How To Find Video Topics which will give you Unlimited YouTube Video Ideas & YouTube Video Topic Ideas so you never have to worry again.

Writing block is common in most creative fields and ideas for YouTube videos can be hard for new YouTubers to come by when you can’t see the wood from the trees.

That is why I have a method to discover my YouTube Video Ideas and topics.

1 – Personal YouTube Video Ideas

Pull from your own personal experiences. Your life can be a very deep well of information, opinions, hobbies and content ideas.

I know sometime it can feel like you have nothing to think about but why not look at your hobbies and explain that to your audience. Are you a video gamer?

Why not tell us about your favourite game!

Do you like fashion or makeup?

Why not make a video about your new summer look, your favorite make up and how you put it on. Or talk more personal, tell us about your family, your friends, your day at school. You can always find something to talk about in your personal life.

2 – Trending Topic Videos & Other YouTubers

Trending topics can be the source for UNLIMITED YouTube Video Ideas in its own right. Trending topics can be anything that is in the news right now.

Why not react to the news, a new music album, a theatre play or the latest new toy trends like Fidget Spinners. Trends can also pop up out of nowhere like the ALS Ice Bucket Challenge did in 2015 or the Harlem Shake. To find trends just watch what other large YouTubers seem to be doing and make a video about it, react to it, talk about it or watch that tv show or movie.

3 – Breakdown Large Topics into in-depth smaller videos

Sometimes it can be very tempting to make a 15 minute video about a topic in depth. I have done it myself with a couple videos about Music Festivals.

These videos are 10-15 minutes long and have 10-30 tips on how to survive a music festival. They are good videos and have been well received but if I wanted to make more videos from the same topic I could drill down into the discussion and dedicate more time to each part.

From a top 10 tips video I could make 10 smaller videos giving each tip more explanation for example how to pitch a tent, what food do you need, festival recipes, best things to pack for a festival, how to survive the good/bad festival weather.

All of those videos have merit in their own right and could easily be made into videos people want to see as well as the top 10 video compilation..

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

3. Rev.com helps people read my videos

You can’t always listen to a video.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.

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7 Reasons Why Social Media is an Absolute Must for Business Branding

Post author By Alan Spicer - YouTube Certified Expert
Post date 6 June 2017
13 Comments on 7 Reasons Why Social Media is an Absolute Must for Business Branding

The Power Of Social Business Media Marketing

Although a relatively new phenomenon, social media is rapidly turning into a vital part of the modern marketing mix. Speaking of the so-called social media revolution, nowadays managing a flexible presence on each of the BIG THREE (Facebook, Twitter and Google+), has become a MUST for any marketer striving to bring his or her business up to speed.

What better proof than 665 million of daily active users on Facebook and over 500 million registered accounts on Twitter? Lacking social profiles on platforms such as LinkedIn, Pinterest, Tumblr, Stumbleupon, and Reddit would be a strategic miss for those companies looking to reach greater exposure in the digital market.

Here are some quick facts showing the tremendous role of social media in today’s business world…

A significant 86% of marketers said that social media was important to their businesses.
By spending as little as 6 hours per week, 64%+ of marketers see lead generation benefits with social media.
75% of marketers reporting positive results in terms of traffic increase as one of the major benefits of social media.
A significant 89% of all businesses that have a dedicated social media platform as part of their marketing strategy reported an increase in their market exposure.
More than half of marketers who have used social media marketing for over 3 years reported an increase in sales over that period.

Now that we have understood the influence of social media on your target market, lets discover the applied benefits it offers to your business.

1. Showcase Your Brand

Handling a strong social media presence is an efficient way to build your company’s reputation and showcase your business. By regularly updating your prospects on all the brand and social happenings, they subconsciously start to view your company as an authority.

Once you define your business objective “whether creating brand awareness, relationship building or driving new sales“ you can work in parallel on all of them. It is just a question of how well you will manage to position your business on the major social media networks.

2. Develop a loyal community of prospects

In reality people simply enjoy being part of a business that is proactively building a lively community. Studies have discovered that customers would purchase from businesses with an active Facebook fan page rather than without.

An emotional connection with your prospects will vouch for your positive business reputation. Community strength is a very powerful branding force, and social media offers exactly this kind of relationship-building opportunity that is virtually limitless.

From a marketing perspective, it delivers the best chances for brands to create a massive community of loyal and active customers.

3. Increase digital exposure

If you are eager to be found among the millions of sites on the web, you sure need to work hard on enhancing your social presence.

Social media leads to massive exposure due to its worldwide access, sharing capabilities, and huge amount of daily users. It delivers instant information in the digital marketplace, thus giving businesses the ability to advertise their products, going beyond distance.

Statistics have proven that interacting in social media networks even 2-3 times per week can significantly increase your online presence in both the traditional and digital market space, while you are building new relationships outside the four walls of your office.

4. Enhance company trustworthiness

Social media channels are proactive tools when it comes to increasing your company trustworthiness.

By closely communicating with your clients on a social media level, you become a trusted source of information which makes it a great asset when creating company awareness and brand credibility. Social media can be a great source of customer service, transforming negative customers experience into a positive outcome for your business.

Always keep in mind that customer satisfaction is the key to retention and in the long run it is loyalty awarding to your brand.

5. Expand sales

Getting speed access to consumers feedback is undoubtedly going to jump-start your sales results.

Prospects are more likely to become customers if you respond to their specific requirements in a prompt and personal manner. Social media helps you easily discover your customers preferences so that you can: focus on meeting their special needs and expectations, gain proficiency in that exact niche, excel your product list, and research your competitors.

Believe it or not, this will do the trick for your business and will monetize your efforts.

6. Boost traffic and search engine ranking

Social media channels are major generators, constantly bringing high volume of traffic to your webpage. That has brought to life the idea of integrating social media to companies websites as a way to convert leads into prospects.

Website builders, such as WordPress, now offer an option to connect your page with social media and share your business updates with a click. The more channels you participate in, the more the traffic to be reached online. In regard to the search engine benefits, the truth is that Google likes social media. In recent years, the search giant has allowed live tweets from Twitter to appear in search results, together with personal profiles and Facebook business pages.

Businesses can easily use that privilege by optimizing keywords in the title and description in a way that reflects the search queries. Combining SEO efforts with social media will become a powerful mix to help maximize your marketing efforts.

7. Cut marketing costs

Social media marketing is one of the most affordable ways to brand your business. In the past years it has solidly taken over traditional print marketing and advertising.

Promoting your products on social media platforms will increase your return on investment (ROI). With a strong social media strategy you can achieve business miracles in the market. Using social media lets your advertising opportunities grow exponentially, while energizing your PR efforts without a huge money and time commitment.

Social media has become an imperative for all brands looking to be a part of the digital market and create buzz around their business. Although the importance of social media in today’s business landscape is indisputable, businesses are still not making the most of its full potential. It simply takes creativity, passion, and consistency to keep your social media campaigns ruling and rolling.

Regardless of the serious competition, there are millions of people waiting to be reached.

Don’t let your competitors beat you out in the socialsphere. Your next prospect could possibly come from social media.

Top 5 Tools To Get You Started on YouTube

Very quickly before you go here are 5 amazing tools I have used every day to grow my YouTube channel from 0 to 30K subscribers in the last 12 months that I could not live without.

1. VidIQ helps boost my views and get found in search

I almost exclusively switched to VidIQ from a rival in 2020.

Within 12 months I tripled the size of my channel and very quickly learnt the power of thumbnails, click through rate and proper search optimization. Best of all, they are FREE!

2. Adobe Creative Suite helps me craft amazing looking thumbnails and eye-catching videos

I have been making youtube videos on and off since 2013.

When I first started I threw things together in Window Movie Maker, cringed at how it looked but thought “that’s the best I can do so it’ll have to do”.

Big mistake!

I soon realized the move time you put into your editing and the more engaging your thumbnails are the more views you will get and the more people will trust you enough to subscribe.

3. Rev.com helps people read my videos

You can’t always listen to a video.

This is where Rev can help you or your audience consume your content on the go, in silence or in a language not native to the video.

Rev.com can help you translate your videos, transcribe your videos, add subtitles and even convert those subtitles into other languages – all from just $1.50 per minute.

A GREAT way to find an audience and keep them hooked no matter where they are watching your content.

4. PlaceIT can help you STAND OUT on YouTube

I SUCK at making anything flashy or arty.

I have every intention in the world to make something that looks cool but im about as artistic as a dropped ice-cream cone on the web windy day.

Best of all, some of their templates are FREE! or you can pay a small fee if you want to go for their slightly more premium designs (pst – I always used the free ones).

5. StoryBlocks helps me add amazing video b-roll cutaways

I mainly make tutorials and talking head videos.

And in this modern world this can be a little boring if you don’t see something funky every once in a while.

I try with overlays, jump cuts and being funny but my secret weapon is b-roll overlay content.

They have a wide library of videos, graphics, images and even a video maker tool and it wont break the bank with plans starting from as little as £8.25 ($9) per month.